Tobacco Documents Online

July 18, 1941 69 A regular meetingof the Board of Directors of P. Lorillard Company was held today at.theiofficet of the Company, 1'19West 40tti.Street,. New York.City.. There, were present Messrs.s G. H. Hummel H. A. Kent W'. J. Halley J'. J. Driscoll J. S. Freeman F. Hopewell J'. T. Keel Buford Scott J!. A. Glascock The Assistant Secretary I On motion duly made and seconded, the reading of the minutes of the previous meeting was dispensed with. On motion of Mr. Keel, seconded' by Mr. Halleyr, the following advertising expenditures were in all respects approved, ratified, and confirmedx Contract dated June 26, 194,1 for a full page advertisement of OLD GOLD Cigarettes in the 1941 Year Book of the. Bnited.Pallestine Appeal.to be published in connection with the "Night of Stars" presentation, at a cost of $X,000. Contract dated July 8, 1941 with Yale University Athletic Association, New Haven, Conn. covering advertising of OLD GOLD Cigarettes in programs for various 1941 football games therein set out, at a cost of $269.50. Contract dated July 8, 19/.1..with Harry M. Stevens I'nc. covering advertising of OLD GOLD Cigarettes in programs for various 1941 football games to be played at the Polo Groumds and':Ysnkee Stadium, New York City, at a cost of $665. Contract.dated July 8, 1941 with Football Publica.tions,, New York City, covering advertising of OLD GOLD Cigarettea.in programs for various 1941 football games therein set out, at a~ cost of $3,834.87. Contract dated July 14, 1941 with Don Spencer Co. Inc., New York City, covering advertising of' OLD GOLD Cigarettes in programs for various football games therein set out, at a cost of $8,564•05- Estimates of Lennen & Mitchell Inc. as follows:: #420 Supplemental dated July 3, 1941, ccovering newspaper advertising, of' BEECH:-NDT Cigarettes in Pocatello, Ide.ho, for a period ofseven weeks starting July 14, 1941, at a cost of $238.51. #I,29 dated July 10, 1941 covering advertising of BHECH-NOT'Cigarettes over Station &CMO, Kansas City, Mo., July 14 through Oetober 12,: 1941, at a cost of $1,0'5C!• //430 dated'July 14, 1941 covering radio advertising of BEECH-NUT Cigarettes. over the. Colonial Network of New Pngland, Augast 9 through November 1, 1941,, at a cost of $11,382.35- On motion duly made and seconded, the meeting adjourned. Assistant Secretary 88111'864