Tobacco Documents Online

58 #362 dated March 10„ 1941 covering radio advertising of SENSATIONiCigarettes over Station WNEWy New Yorlt City, May 19_through August 16, 1941, at.a cost of $+7,216.56. #363'dated March 11, 1941 covering radio advertising of RIPPLE Tobacco over Station RTS, San Antonio, and ERGV,.Weslaco, Texas, for a period of thirteen weeks, at a cost of V,319.07. #3614 dated March 11, 1941 covering r.adio,advertising of FRIENDS Tobacco over Station WJR, Detroit, Mich., April 22'.throagh July 19, 1941, at a cost of $7,337.25.. #365 dated March 10, 1941 covering,adwertising of BEECH'-NUT Cigarettes in the April and may 1941 issues of the Bentuclcy Farmers Home Journal, at a cost of $307.85. #366 dated March 12, 1941 covering radio advertising of RIPPLE TolQaceo over Station KPRC, Houston, Texas, March 24 through June 20; 1941, at a cost of $2,252.25. 6n motion duly made and seconded; the meeting adjourned. /ee,c MOo-e Secretary

March 19, 1941 •5 7 A regular meeting of the Board of Directors of P. Lorillard Company was held today at the office of the Company, 119 West 4'.0th.Street, New York City. There were present Messrs.: G.H. Hummel G.D. H.A. W.J. J.J. J.S. Whitefield Kent. Halley Driscoll Freeman F. Hopewell J.T. Keel Buford Scott Todd Wool The minutes of the meeting of the Board of Directors held on March 11, 1941 at 3 P.M. were read!to the meeting by the Secretary and upon motion duly made.ande seconded,, said minutes and the acts and things done at said meeting were unanimously approved in all respects. On motion of'Mr. Kent, seconded by Mr. Hopewell, it was unanimous7y RESOLVED: That the salary of Mr. L. E. Clemens, Assistant Secretary and Assistant Treasurer of the Cbmpany, be and the same hereby is fixed at the rate of $9,000 per annum, efY'ective March 1, 1941. On motion of Mr. Kent, seconded by Mr. Hopewell,. the:foLlowing adver- tising expenditures were in all respects approved, ratified, and confirmed; Estimate #36 of Louis Kram Inc. dated March 12, 191i1, covering newspaper adver- tising of BEECH-NUT Cigarettes:jin Buffalo Polish daily, March 17 to June 14, 1941, . at a cost of $4l,2'.07. Estimate #4 - Supplement A of J. Walter Thompson Company dated pAarch.3, 1941, covering radio advertising of OLD GOLD'Cigarettes over Station YFGN, Chicago, March31 through April 12, 1941, at a costof $2,105.24. Estimate #20:of J. Walter Thompson Company dated March 3, 1941, covering,radio ad- vertising of OLD GOLD.Cigarettes over-various stations in N.ewYork Ciityas thereiinn set out, at.a cost of $18,895.85. Estimate#21.ofJ. Walter Thompson.Company dated Edar.ch.10„ 1941, . covering radio advertisiing,of OLD.GOLD Cigarettes in California,. Oregon, and Washington, April ]17' through~October 9, 1941, at a cost of $130,208. Estimates of Lennen & Mitchell Inc. as folloics: #356dated.February 28, 1941 covering,newspaper advertisin.g of BEECH-NUT Cigarettes in New YorkCi.ty and.Jamaica„ N.Y... and.Newark, N.J.„ for a period of ten weeksstarting,March 311,. 1941,, at.a costof$28:,,085-35. #357'dated.February 28, 1941 covering newspapAr advertising of BEECH-NUT'Cigarettes in Rochester, N.Y.,. for a.period of ten weeks starting March 31„ 1941, at a cost of $1,616.31. #358 dated February 28, 1941 covering newspaper advertising of BEECH-NUT Cigarettes in Buffalo,.. N.Y.,, for a period of thirteen weeks starting March 10, 1941, at a.cost of $2,1118.32. 88111844 #3599 dated March 5.,, 1941 covering radioo advertisingofUNTiON LEADER and BEECH-NUT Tobaccos as: therein set out, April 7 to July 5, 1941, at a cost of $y2„246.62.