Lorillard
American Heart Association Takes Aim at the Occupational Area
Fields
- Author
- Zahn, L.S.
- Area
- LEGAL DEPT FILE ROOM
- Alias
- 85696710/85696711
- Type
- MEMO, MEMORANDUM
- Named Organization
- American Heart Assn
- Dupont
- Named Person
- Stevens, A.J.
- Document File
- 85696408 /85696810 /S & H Re: Smoking and Health Generalvolume I 850000
- Date Loaded
- 05 Jun 1998
- Request
- R1-004
- Litigation
- Stmn/Produced
- Author (Organization)
- Leonard Zahn + Associates
- Characteristic
- MARG, MARGINALIA
- Master ID
- 85696710/6715
Related Documents: - Site
- N14
- UCSF Legacy ID
- boh31e00
Document Images
C
June 5, 1985
.
IINFORMATIONAL MEMOR'ANDUM
SUBJECT': American Heart Association takes aim at the
occupational area
After nearly two years' preparation, the AHAis introl-
ducing al new progr'am,, "'Heart at Wor'k,," that's targeted'at
businesses, factories and offices.
The program will be described at a news conference to be
held June 2'1' in.Chicago (1'0 a.m.,, Downtown Marriott Hotel).
The AHA calls Heart at W'o'rk! its u'most comprehen'siv'e' as-
sault...on card'iovascular disease risk at the worksite."'
Key elements of the new effort include: lowering b'lood''
pressure and choliesterol, smoking' cessation, exercise, and'd
recognizing heart disease warning signals.
The AHA citing the recently publishedlD'uPont Company
employee study,, says it''s now clear that risk-reduction ef-
forts iniindlustry have conitr'ibuted significantly to the de-
cline inithe incidence of heart disease in th,e U.S.
The organization claims that the annual costs of'heart
and' blood vessel-related medical care,, medication and Tostt
output are estimated to b~e $72.1 biTliion.
The announcement is being made in Chicago b'ecause the
AHA De'leg,ate' Assembly is meeting,there Jun'e 21-22. It will
be the first time:the' Assembly' is meeting apa~rt from the
annual scienti'f'ic~ session,, which usual'ly, meets imN'ovember..
The Chii',cago meeting will also incl'u(je a Futures Confer-
ence to: d'~raf~t, long-range go~als,.
/,, ~, ~ PUBLIC RELATIONS COUNSEL
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13 LIINCOLN' ROAD P'.,0. BObC,223 GREAT'NECISN.SN'. 1'P022' (516)d'82,5715
M I

RMECEIVED
,J U N: 7 1985
A. J: STEVEN,S.
