Lorillard
Docket No. 4922 P. Lorillard Company, Inc.
Fields
- Author
- Smith, E.L.
- Area
- LEGAL DEPT FILE ROOM
- Type
- LETT, LETTER
- Alias
- 85641433/85641435
- Recipient
- Daniels, F.J.
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Document Images
56
FEDERAL TRADE COMMISSIONWASf3ING11ON
February 16, 1944.
FF. J. Daniels, Esq.,
Perkins, Daniels & Perkins,
30 Rockefeller Plaza,
New York, N. Y.
Re: Docket Nb. 4922
P. Lorillazd Company, Inc:
Dear Mr. Daniels:
You will find enclosed herewith five (5) copies of the final
draft of stipulation as to the facts in this matter. Assuming thatt
the stipulation is satisfactory I wish you wouU sign and return
to: me! four of these copies,keepingt'he fifth for your files. The
stipulation, with the corrections agreed upon here yesterday,
differs firoin the stipulation we discussed on the 10th inst., in
the following particulars:
The word "That" beginning the third new sentence on page 2
has been eliminated'' sol that the sentence begins with the word
«On,,.
Inthe~ next~ following, sentence, the date has been changed!
from the first day of July, 1943 to read "the 156 day of June,
1943".
At our conference yesterday, we changed the word "In" begin-
ning the next sentence, to the word "On". I think that the
word "In" is preferable to the word "On"; accordingly the sen-
tence begins with the word "In".
In Paragraph Two, the parenthetical expression "and by nation-
wide hook-ups of broadcasts" has been eliminated and after the
word "advertisements" in the next line there have been inserted

lb
57
the words "'some of which", and the word "containing" in that
line has been changed to the word "contained".
In the next line, the expression "easy on your throat" has been
changed to read' 'extra easy on your throat"'.
After the secondi word, which is "of'; in the second paragraph
of Paragraph numbered Two have been inserted the words "the
advertisements containing ..
After the word "cigarettes" in the first line of Paragraph Three
have been inserted the w.ords "like all cigarettes". A semicolon
has been inserted af ter the word~ "smoke", which is the last word
of the fourth line of Paragraph Three.
In the next following line the word "nor" has been eliminated,
and in its place have been inserted the words "and do not".
The word "cooling"' in the same line has been changed to the
wordi "cool" and the commai after the word "it" in the same line
has been eliminated.
The word "to" which occurs twice in the next line has been
changed ini both places to the word "at", and the sameshange
has been made in the last clause of the same sentence.
From Paragraph Four has been eliminated the parenthetical
expression, and' in the line following, after the word "advertise-
ments" have been inserted the words "Some of which contained",
the word~ "containing" being elirninated..
After the word "of", which is the second word in the second
paragraph of Paragraph Four have been inserted the words
"the advertisements containing".
In Paragraph Five, after the word "and" appearing in the sec-
ond line, have been inserted the words "when compared with
cigarettes in a higher price field".
After the word "advertisements" in next to the last line in the
first paragraph of Paragraph Six, have becn inserted the words

i
58
"some of which" and the word "containing" has been changed
to the word, "contaaned".
In Paragraph Seven, after the fifth word in the second sen-
tence, which is "cigarettes", have been inserted the following
words: "like all other cigarettes".
The words "double cellophane" have been eliminated from
Paragraph Scven, and after the word "cigarettes", which is the
second word in the last clause of the last sentence in Para-
graph Seven, have been inserted the words "like all other cig-
arettes".
In the first new paragraph on page 7, the word'i "small" has
been substituted for the word "insignificant".
From the second paragraph on the last page have been elimi-
nated the words "and deceive".
In~ the hope that it will be easier for you, to check these
changes, I enclose herewith, a copy of the proposed st'ipulation
discussed here yesterday, with the corrections and changes made
thereon in lead' pencil.
With my best:, regards and wishing to be remembered to
Mr. Caldwell, Mr. Perkins and Mr. Tyler, I beg to, remain
Very truly yours,
/s/ EAWAPID L. SMITH
Edward L. Smith
Enclosures
C!t
