Lorillard
Fact or Fancy?
Fields
- Area
- LEGAL DEPT FILE ROOM
- Type
- SCRT, SCIENTIFIC REPORT
- BIBL, BIBLIOGRAPHY
- LIST, LIST
- BIBL, BIBLIOGRAPHY
- Alias
- 03745273/03745326
- Site
- N14
- Request
- R1-048
- Named Person
- Califano, J.
- Grossman, M.J.
- Janowitz, H.D.
- Silverman, D.
- Thom, T.J.
- Grossman, M.J.
- Document File
- 03745010/03745447/Hew's Anti Smoking Campaign Vol 1 2 790100 - 790523.
- Date Loaded
- 05 Jun 1998
- Named Organization
- American Gastroenterological Assn
- American Heart Assn
- American Journal of Epidemiology
- American Journal of Public Health
- American Lung Assn
- British Medical Journal
- Harpers Bazaar
- Harvard
- Hew, Dept of Health Education and Welfare
- Johns Hopkins
- Journal of Sex Research
- Journal of the American Medical Ass
- Lahey Clinic
- Lancet
- Natl Heart Advisory Board
- Natl Heart Lung + Blood Inst
- NCI, Natl Cancer Inst
- NIH, Natl Inst of Health
- TI, Tobacco Inst
- Ucla
- Univ of Ca
- US Public Health Service
- Wayne State Univ
- Yale
- American Cancer Society
- American Heart Assn
- Litigation
- Stmn/Produced
- Author (Organization)
- TI, Tobacco Inst
- Characteristic
- MARG, MARGINALIA
- Master ID
- 03745010/5826
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- UCSF Legacy ID
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Document Images
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children was on average 16 months behind in general ability when
compared with tie child who~had three or more older sisters and brothers
at home. The average difference in reading ability was 29 months, in
mathematics 14 months. And'the child with no older sisters and brothers
was 4 centimeters taller on the average at 11.
Coincidentally, other researchers using the same British study data
showed that near-sighted children are more than a year ahead of the
average at age 11 in math and general ability (78).
But those who look only at whether mother smoked or not continue to
claim that her smoking,impedes her child's growth and learning skills...
W

03745284

.,
I
-13'-
(I
Q.
Is it true that smoking mothers can harm their babies after
birth -- that cFiildren of women who smoke suffer more respiratory
illnesses, especially bronchitis and pneumonia?
A.
This is a frequent emotion-lademclaim against cigarettes. Children
have more respiratory infections as a whole than adults. They are thought
to be more susceptible to airborne germs, smog and other environmental
effects. So a number of researchers have set out to investigate the
effects of parental smoking -- with conflicting results.
Statements that the chilVs health is harmed by a parent's cigarette
smoke are usually based on research in Texas (69), and Michigan (17, 18),
in England (20) and in Israel (47), dating as far back as 1969.
The findings and conclusions of each of these studies, however, have
been questioned by the U. S. Public Health Service because of faulty study
design (104, 107).
Three other studies here and abroad have failed to demonstrate any
adverse relationship. One was conducted among second graders in Chattanooga
by government health officials (89). Another, supporte&by the Public
Health Service, was done by researchers from Yale and Johns Hopkins (88).
The third, a survey of 1400 Dutch school children, foun6that the respiratory
symptoms of the children were related to their parents' symptoms, whether
or not the parents smoked (63).
O
n
a
1 f d f i E 1 d d w
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M
7
W~hk
Scotland identified a so-called "cooking effect" among other environmental L11
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n an
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ore recen
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00 youngs
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-14-
and socioeconomic factors in the prevalence of respiratory symptoms
and diseases (75). Boys and girls from homes in which gas was used
for cooking had more coughs, "colds going into the chest" and bronchitis
than children whose homes had electric stoves. The researchers concluded
that products of fuel combustion might be the cause of the increased
respiratory illness.
It is difficult to understand why parental smoking is blamed for
a child's coughs or wheezes, in view of these conflicts in research
findings.

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C
-15-
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Is there anything to the charge that smoking can interfere with
sexual and reproductive functions of both men an&women -- that it may
lower the libido and impair fertility?
This favorite attention-getter of anti-smokers shows up from time-
to-time, particularly in stories supplied to local newspapers by fund-
raising organizations in health fields.
There are limited and nonscientific data on animals and less on
humans, most representing uncontrolled "clinical" observations and
questionnaire surveys of individuals who claimed;"sexual problems." Some
eminently refutable claims about impaired sex activity were included in
a popular national family heal!th~magazine in 1974 (95).
But, in 1975, an international scientific publication, The Journal
of Sex Research, published "A Critical Review of Reports on the Effect
of Smoking on Sex and Fertility," a comprehensive survey of 4,1 medical
papers, dating back to 1923 (93).
The authors concluded:
EXisting evidence does not support the hypothesis that smoking
or tobacco extracts have an effect on sexual activity or
procreation~.
An Ohio physician~, a liongtime anti-smoking volunteer, with refreshing
candor, more recently told an;American Cancer Society meeting in Chicago
the same thing. Only "a thoroughgoing statistical analysis of a sizeable Q
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population" could prove any point about smoking and sexual dysfunction, he -j
'.7.
said, "and I have not yet seen such a studg..."
(60). ~
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-16-
Nevertheless, the issue shows that history does have a way of repeating
-k
itself. A contemporary historian devoted two pages in a tobacco history
to some claims of 19th century reformers and evangelists (84). While
some of them warned that tobacco would render users impotent, others
spoke of "tobacco excitement" and cautioned:
Ye who wouId be pure in your_love-instinct, cast this sensualizing
fire from,you.

c
Q, Is it true that smoking causes facial wrinkles?
2
A. Those who may not be familiar with the medical literature, who
may have merely repeated what they've been told by others, say smokers
have more facial wrinkles than nonsmokers, and so smoking obviously
causes wrinkles. One doctor, an internal medicine specialist in Cali-
fornia, is the originator of this claim. He reported in 1971 that among
his patients, friends and casual visitors, the smokers had more and
deeper crow's feet around the eyes than the nonsmokers (24).
He admitted that his grading system for the severity of wrinkling
was "crude" and said he didn't think that any observer bias could explain
the nonsmoker-smoker differences found. "The additional evaluations by
fresh, naive observers of the same subjects would seem to support this
view," he said.
The catch was that the fresh, naive observers in his "scientific"
experiment -- who measured wrinkles in pictures of 400 persons -- were
two high school sophomores and a 12-year-old.
- Shortly after these observations were published, three Navy doctors
set out to check the Californian''s conclusions, asking themselves three
questionsi
1. If smoking is the most important factor in producing wrinkling,
why does it occur in sun-exposed areas and not on all skin
areas?
2. Do blacks, whose skin is not susceptible to sun-caused changes,
develop similar wrinkles if they smoke?
( 3. If smoking is the "prime" cause of facial wrinkling, how does it
create the wrinkles?

-18-
They designed a controlled study, and,unlike the California
"research," included blacks. They reported that black smokers were
no more wrinkled than black nonsmokers, and they concluded in an article
published in the Journal of the American Medical
Association that sun
exposure -- not smoking -- causes early crow's feet (1).
The anti-smokers, however, continue to cite what one news service
reporter called "the latest weapon in the arsenal of the anti-smoking
crusade...an appeal based on the presumed vanity of women" (33).

. .
r
t
Q. There are those who call for an end to cigarette advertising ,
because, they say, it persuades people to begin smoking, especially the
young female, in an era of new freedom for women. Does advertising
create new smokers?
A, No more than advertising a specific brand of toothpaste causes more
people to use toothpaste. Cigarette advertising is brand advertising,
aimed at interesting smokers in switching brands and in creating brand
loyalty. A Wayne State University economics professor said in a study
supported by the American Cancer Society that cigarette advertising is a
"competitive weapon that companies have use6to divide the cigarette
market; it has not been used as a means for expanding the cigarette market"
(44).
And the chairman~of Harvard's department of psychology and social
relations tol(lan ACS meeting in June 1977 that most of the evidence
indicates that advertising does not play a major role in inducing young-
sters to smoke (71).
But perhaps the best answer lies in the words of a woman -- a New
York advertising agency president and ACS consultant who is active in
Cancer Society affairs:
...I don't think the increase in cigarette smoking in girls
and women is due entirely or even largely to skillful, mani-
pulative advertising. Essentially we are dealing with a broad
cultural development: a good deal of the behavior that has been
man's alone for so long is now open to women...including
cigarettes on a man-sized scale (41).

0374523ti
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