Lorillard
Remarks by Secretary Joseph A. Califano Jr. Department of Health, Education, and Welfare to the Youth Conference, the National Interagency Council on Smoking and Health San Francisco, California 790426
Fields
- Author
- Califano, J.A., J.R.
- Area
- LEGAL DEPT FILE ROOM
- Alias
- 03745188/03745213
- Type
- NEWS, NEWSPAPER ARTICLE
- CHAR, CHART/GRAPH
- SPCH, SPEECH/PRESENTATION
- CHAR, CHART/GRAPH
- Named Organization
- Bw, Brown & Williamson
- Hew, Dept of Health Education and Welfare
- National Education Assn
- Natl Assn of Art Educators
- Natl Center for Health Statistics
- Natl Institute of Education
- Natl Interagency Council on Smoking
- NCI, Natl Cancer Inst
- United Nations
- US
- Ymca
- Ywca
- American Federation of Teachers
- Hew, Dept of Health Education and Welfare
- Named Person
- Bayh, M.
- Landers, A.
- Longest
- Mahlman, J.
- Mccarty, C.I.
- Parker, B.
- Redin, W.
- Surgeon General
- Terry, L.
- Landers, A.
- Document File
- 03745010/03745447/Hew's Anti Smoking Campaign Vol 1 2 790100 - 790523.
- Date Loaded
- 05 Jun 1998
- Request
- R1-004
- Litigation
- Stmn/Produced
- Author (Organization)
- Hew, Dept of Health Education and Welfare
- Characteristic
- MARG, MARGINALIA
- Master ID
- 03745010/5826
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- Site
- N14
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- mmy51e00
Document Images
r
AMONG YOUNG PEOPLE AGE 12-14:
0
FOR BOYS, THE PERCENTAGE OF REGULAR SMOKERS WENT
FROM 2jl% IN 13E8
TO LZ% IN 1974
TO '11% IN 13 79'
FOR GIRLS. THE PERCENTAGE OF REGULAR SM0KERS WENT
FROM Q_,,6% I N 1968
TO Lj% I N 1974
T0 ~LX- I N 197S
To SUM UP: A SHARP DROP AMONG BOYS SINCE 1974,
BUT ONLY A SLIGHT DROP AMONG GIRLS,
C
AMONG YOUNG PEOPLE AGE 1S AND 16:
a FOR BOYS. THE PERCENTAGE OF REGULAR SMOKERS WENT
FROM =ro I N 1968
TO 1L];% I N 1974
TO 1L-5% I N 19 79 -
! a FOR GIRLS, THE PERCENTAGE OF REGULAR SMOKERS WENT
i
I
~
;
~
;
,
< i-
FROM ~~ IN 19 68
T0 2L2,% I N 1974
TO: 113' IN' 1979
To SUM up: A SHARP DROP AMONG BOTH BOYS AND GIRLS.
12
AMONG YOUNG PEOPLE AGE r AND 18:
FOR 30YS. THE PERCENTAGE OF REGULAR SMOKERS WENT
FROM 30.2% I N 1968
TO II.~2% I N 19 74
TO 193% I N 1979
.
FOR GIRLS. THE PERCENTAGE OF REGULAR SMOKERS WENT
FROM jjj% IN 1908
TO 25.9% I N 1974,
~
TO ZE.Z: I N
To SUM UP; A SHARP DROP AMONG BOYS --- BUT A DISTUR3'ING.
CONTINU'ING RISE AMONG GIRLS.
IN~FACT, SO SIGNIFICANT IS THIS INCREASE IN SMOKING
AMONG OLDER TEENAGE GIRLS THAT FOR THE FIRST
TIME IK"THE HISTORY OF THE NATION, SMOKING AMONG
WOMEN IN A MAJOR AGE GROUP ACTUALLY EXCEEDS SMOKING
AMONG MEN. TODAY THERE ARE 1.7 MILLION GIRLS AGE
12 TO 18 WHO SMOKE, AS OPPOSED TO 1.6 MILLION BOYS$
WHAT CAN WE CONCLUDE FROM THESE NEW FACTS ABOUT
SMOKING AMONG YOUNG PEOPLE? SEVERAL THINGS:
FIRST, AS I SUGGESTED EARLIER, WE CAN CONCLUDE THAT
EDUCATION PROGRAMS ABOUT SMOKING ARE WORKING, AT LEAST
AMONG YOUNG MEN$ LIKE ADULT MEN, FEWER BOYS ARE CHOOSING
TO BE SMOKERS@
SECOND, WE CAN CONCLUDE, AS WE COMPARE THE FACTS
ON ADULT SMOKING WITH THE NEW FACTS ON YOUTH SMOKING,
THAT THE PROBLEMS OF ADULT AND YOUTH SMOKING ARE
ESSENTIALLY SIMILAR: WHILE MEN ARE GIVING UP CIGARETTES
AND FEWER BOYS ARE STARTING, WOMEN ARE APPARENTLY FINDING
IT HARDER TO GIVE UP SMOKING--AND GIRLS ARE TAKING IT UP IN
INCREASING PROPORTIONS1
C
-14-
THIS IS A TRAGEDY -- ESPECIALLY WHEN WE CONSIDER THE
'. -EVIDENCE WHICH HAS BEEN'ACCUMULATING ABOUT THE SPECIAL
DANGERS OF SMOKING FOR WOMEN:
! THE EXPERTS TELL US THAT IN ROUG}-iLY FOUR YEARS,
LUNG CANCER WILL SURPASS BREAST CANCER AS THE
LEADING CAUSE Of'CANCER DEATHS. AMONG WOMEN,
LARGELY DUE T0~ SMOKI NG,
EVIDENCE GATHERED~SINCE 1964 HAS ESTABLISHED THAT
CIGARETTE SMOKING IS A MAJOR RISK FACTOR FOR
HEART ATTACKS AND SUDDEN CARDIAC DEATH AMONG
WOMEN AS WELL AS MENI
MOREOVER, THE .1979' REPORT PRESENTS EVIDENCE
THAT CIGARETTES MAY HAVE AN EVEN MORE
POWERFUL ADDICTIVE HOLD OVER WOMEN'THAN OVER MEN,
IN ANY CASE, WOMEN APPEAR'TO HAVE GREATER TROUBLE
THAN MEN IN GIVING UP SMOKING AND STAYING AWAY
FROM CIGARETTES,
l
-15-
FRIGHTENING EVIDENCE IN THE SURGEON GEMERAL'S
1979 REPORT SHOWS THAT SMOKING DURING PREGNANCY
CAN D0 SIGNIFICANT HARM~TO~AN UNBORN BABY OR.
A NEWBORNI
IN FACT, IF THERE IS ONE MESSAGE I COULD LEAVE TODAY
WITH'GIRLS AND YOUNG WOMEN, IT WOULD BE THIS: PLEASE, IF
YOU WANT SOMEDAY TO HAVE A HEALTHY BABY, DON'T SMOKE.
BEFORE YOU TAKE UP A HABIT THAT IS SO HARD TO GIVE UP --
A HABIT THAT IS SO DANGEROUS IN SO MANY WAYS -- THINK ABOUT
THE BABY YOU MAY SOMEDAY HAVE,
THIRD AND FINALLY, WE CAN CONCLUDE FROM THIS NEW
STUDY ON SMOKING AMONG YOUNG PEOPLE THAT IT MAKES SENSE
TO FOCUS FUTURE EFFORTS UPON YOUNG PEOPLE, ESPECIALLY
YOUNG WOMEN.
,
PAT IS WHAT WE INTEND TO D0, IN SEVERAL STEPS
WHICH I AM ANNOUNCING TODAY:
WE WILL, TO BEGIN WITH, STEP UP OUR RESEARCH
INTO SOME STILL-UNANSWERED QUESTIONS, I HAVE
THIS WEEK DIRECTED THE SURGEON GENERAL TO
LAUNCH A SPECIAL STUDY OF SMOKING AMONG
WOMEN AND GIRLS: TO HELP US LEARN THE
SPECIAL DYNAMI1CS OF TH'IS DIFFICUL7 PROBLEM. WHAT
WE LEARN WILL, I HOPE, RESULT IN MORE EFFECTIVE
PU'BLIC-HEALTH EFFORTS T0 DEAL WITH THIS PROBLEM.
NEXT YEAR, H'EW's ANNUAL REPORT 70 THE CONGRESS ON
SMOKING AND HEALTH WILL BE DEVOTED TO THIS
PROBLEM OF SMOKI NG AMONG WOMEN AND GI RLS .
,
t WE WILL CONTINUE,ALSO THE AWARENESS PROGRAM AMONG
TEACHERS AND STUDENTS WHICH WE BEGAN LAST YEAR. IN
THAT EFFORT, I CALLED UPON'THE NATION'S 7TH GRADE
STUDENTS AND TEACHERS TO SEND US POSTERS, LETTERS
AND ESSAYS ON SMOKING AND HEALTH. IN LAST YEAR'S
CONTEST, WE RECEIVED MORE THAN TWENTY THOUSAND
POSTERS AND ESSAYS. ON MAY 14, I WILL OPEN AN
EXHIBIT AT HEW OF ZOO OF THESE, SELECTED BY A PANEL
OF-JUDGES WHICH WAS CHAIRED BY ANN LANDERS AND
WHICH INCLUDED DR. TERRY, MIARVELLA BAYW, JOHN
tIAHLM1;Sd OF THE NATIONAL ASSOCIATION OF ART
EDUCATORS, AND NATIONALLY SYNDICATED CARTOONISTS
BILL REDIN AND BRANT PARKER. WE INTEND TO
MAKE THIS AN ANNUAL CONTEST FOR THE NATION'S
7TH GRADERS.
WE WILL ENLISTTHE EDUCATION COMMUNITY AND OSHERS
IN SPECIAL NEW YOUTH INFORMATION EFFORTS.
;
I
I
:
I AM SENDING A LETT ER THIS WEEK TO EVERY ONE OF
THE NATIONf S SCHOOL SUPERINTENDENTS AND PRINtIPALS,
TELLING THEM ABOUT OUR NEW YOUTH SMOKING SURVEY;
THANKING THEM FOR THEIR E"ORTS IN THIS CAUSE, AND
URGING THEM TO REDOUBLE THEIR EFFORTS, ESPECIALLY
AMONG YOUNG WOMEN$
AND IN THE NEXT SEVERAL WEEKS, I AM ASKING A
NUMBER OF YOUTH, HEALTH AND EDUCATIONAL ORGANIZATIONS
TO MEET WITH US AT HEW TO GRAPPLE WITH SOME OF THE
QUESTIONS THESE NEW FACTS RAISE. I WILL DEPEND, OF
COURSE, ON THE HELP OF THE NATIONAL INTERAGENCY
COUNCIL; I AM PARTICULARLY HOPEFUL THAT THE NATIONAL
CONGRESS OF PARENTS AND TEACHERS, THE BOYS' CLUBS,
THE YMCA, AND YWCAs WILL JOIN U5 TO DISCUSS OUR
FUTURE EFFORTS. AND I HAVE ASKED THE NATIONAL
EDUCATION ASSOCIATION, THE AMERICAN FEDERATION OF
TEACHERS, THE NATIONAL BOY AND GIRL SCOUTING ORGANIZATIONS
TO JOIN US' AS WELL.
_.
I FINALLY, I AM CALLING UPON THE CIGARETTE INDUSTRY
TO TAKE A RESPONSIBLE STAND ON THE ISSUE OF SMOKING
AND HEALTH -- ESPECIALLY AS IT TOUCHES CHILDREN AND
WOMEN OF CHILDBEARING AGE$
A RECENT REPORT BY THE UIZITED NATIONS C0NFERENCE ON
. ,:
TRADE AND DEVELOPMENT ESTIMATES THAT TOBACCO COMPANIES
WORLDWIDE SPEND $1.$ BILLION EACH YEAR TO ADVERTISE AND
PROMOTE SMOKI NG. DOMESTI CALLY, THE CI GARETTE COMPANI ES
SPEND UPWARDS OF $$00 MILLION PER YEAR ON ADVERTISING
AND PROMOTION, AND~WE ARE TOLD THAT TO INTRODUCE JUST ONE
NEW CIGARETTE BRAND INVOLVES SPENDING TENS OF MILLIONS
OF DOLLARS -- SOMETIMES AS MUCH AS $40 MILLIONG
THESE ARE ENORMOUS SUMS #
$1.8 BILLION IS 25 TIMES THE AMOUNT WE SPEND EACH
YEAR ON RESEARCH INTO LUNG DISEASE. IT IS TWICE WHAT
THE t1ATIGNAL CANCER INSTITUTE SPENDS ON RESEARCH TO
PREVENT, D IAGNOSE AND~ TREAT CANCER 1
EI GH!T HUNDRED MI LLI ON DOLLARS I S ENOUGH TO DOUBtE
.
. WHAT OUR GOVERNMENT SPENDS TO HELP THE FIFTY STATES CARE
FOR CRIPPLED CHILDREN,
FORTY MILLION DOLLARS IS ENOUGH TO IMMUNIZE NEARLY
13 MILLION CHILDREN AGAINST ALL THE SEVEN MAJOR CHILDHOOD~
DISEASES,
; YET THESE STAGGERING AMOUNTS ARE WHAT THE CIGARETTE
INDUSTRY IS SPENDING JUST TO PERSUADE PEOPLE -- INCLUDING
YOUNG PEOPLE -- THAT SMOKING IS PLEASURABLE AND ATTRACTIVE4
I AM FRANKLY CONCERNED ABOUT THE IMPACT OF THIS
ADVERTISING ON YOUNG PEOPLE, AND ON YOUNG WOMEN OF
CHILDBEARING AGE&
