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Lorillard

Date: 1973 (est.)
Length: 1 page
03745080
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Alias
03745080
Type
REPT, OTHER REPORT
Master ID
03745010/5826
Related Documents:
Request
R1-004
Area
LEGAL DEPT FILE ROOM
Document File
03745010/03745447/Hew's Anti Smoking Campaign Vol 1 2 790100 - 790523.
Litigation
Stmn/Produced
Named Person
Viado
Date Loaded
05 Jun 1998
Site
N14
Characteristic
MARG, MARGINALIA
MISS, MISSING PAGES
UCSF Legacy ID
wxy51e00

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Page 1: wxy51e00 Log in for more options!
-6- work sick, people coughing--gasping for breath, people with canct., work emphysema, bronchitis, heart and lung disorders, or any of a score of other deadly or debilitating diseases." VIADO will give a paper, "Biogenic amines, cigarette smoke and pulmonary :mphysema," at a scientific meeting in~Lsrael in mid-March. He's been an :xpert witness at hearings on smoking bans, holding that research to date loesn't support such legislation. AhARMISTS claim a sharp increase in teen smoking„ often blaming cigarette adverti~sing. In San iMateo County, a San Francisco suburb, ,authori~ties have kept track since 1968 of both smoking and drinking frequencies with a federally-funded survey and'virtually 100$ re- sponses of all the junior and senior high students. Since '68, on "any use of tobacco during the year," freshman boys are up 1.6% and senior boys down12.48. Freshman girls are up 258 and senior girls up 5.6%. On any use of alcoholic beverages, freshman boys are up 38% and seniors up 17%. Freshman girls are up 58% and seniors up 24%. For the past five years,'San Mateo has also surveyed smoking and drinking "on fifty or more occasions" during the year. The contrasts between tobacco and alcohol are even more re- vealing. Among boys, tobacco decreases were 13% for fresh- men and 8.8% for seniors. Amongqirls, such smoking was up 47% for freshmen and 8.4% for seniors. But drinking on,more than,50 occasions was up 106% for freshman boys and 66% for seniors; up 261% for freshman girls and 127% for seniors. IT WOULD APPEAR that cigarette advertising critics can find no support in the data. The San Mateo survey is unique in the U.S. in size, con- tinuity and level of response. f## J f ~

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