Tobacco Documents Online

P. N e ~HI1~1~vt~T"s~`A>~'~~~`~"'fia a eo colmt , n ~s~e~utl'~"a~re fhumnb~njtheir nosesg m~t ~'~~a11er;~e ~fro~ 1he` 8ederal `gqvevn+ " *otat~~~ fNa'w, , ealtllia offiCial to'spend' ~80 ` fufllfad n ~ 3<0 ~caU~age ¢hildred ° ~~o~ , z~o. T ainoke .P:~ ~ r~ ~~'he ma or tfgaret Tsiteas~inainta ~ 1 Ihelm $800 milliiopkndvertising and jpromd:; tib~i budgets aN pot. direeted at q I1Ildre and dd not indluehce ~youngs te ' ep~ibto smoke j ~'°'Health, ~ducatian and fa~ $eere-. tary, _Joseph A.'Califano Jr ,; ~m an A' rEll 26 ,'speech in San Francisco,, e`hallerige~cig~'-1 ret rnakers`.`.Itio put'sorme of'their a&ertW - , A~n-g tloflhrs `wh tlheir ~ ;ate rl~eto e" +~+u ; ~ ..~ -. !'4 7 "ITR'@+~' R^ T"T~!}R-.-aR^ 7P)7 1 ~ gesbed at egatnpan ,, z Y # een of~thelac~ budgets ar~,, ~ka aigp tp u`t ge„ehil ~en not to`tmd~~~ „ rn'y dun~~ozn~~er4;o'i"ie dah~g~""' `m f11 ~ sesto thei~ unbor `f~abie~ :~ ~Respondim~ t~ E~~t 2411 l~en Lrmn aec9exiecti ~i:ve, t:ur~ Cla~~re~i-der~t Tudge,~quoted.:a passage'fror- ~recent ~urgEan }~neral's`~ Report~~oh ~Sm~oking and' )~ealthr;thaC'sa~dY `ttie tdflw+'; ence`of the ~ass fni~tliia in, the iniaiatiqn oi~ n~i~img Is'p ilYfficult to deterrnine ~~ Vill ~,~~`M'ass ra.ed~4;'adwertiSing"2•rnalC'e5 n ,: ; eas}~, ar~d t~en7pting target`; ,tbut`Its 'InfluT;ti~ y~ en~p is` unce~tain;'k,~Tudge wrate L;alifapo ~; ~~ n ~,Ev~eryone, in~cCwding Loidllard,ggrees ~ ~ia~ ch~ldrer~shoul~ root pmqke~,8o~newer ~ 24 ~..3 0 , ~ l~fiou'g ~ e eased Api~ 26 i te¢'age;~sinokgr~ # xsaf~;~here"v~ere t~~ 1 , m~lli©n poys;,betweQm r _ : ~; > a 1 swere 'regular s oke`rs~ ~~~ ~ , ?Ptay~rnondu~.garl,: ` eit, ; .iggett Group, respon~l t~ ~aJif'tk 16~ should I be left to nnothers'fti~. f,a use ;`"their o~vrt free theIr childreit fronii $4al~t S" :contin'u ~+. , a ~ 0 0 0 [5 ® Q t 0 nd to ta+ 6 K , r ~11 .a y 1 , .