Testimony of Action on Smoking and Health (Ash), by Its Executive Director and Chief Counsel, John F, Banzhaf III, Before the Senate Committee on Labor and Human Resources, Chaired by the Honorable Orrin G. Hatch, on the Comprehfnsive Smoking Prevention Education Act (S. 1929) Submitted 820402
Date: 02 Apr 1982
Length: 2 pages
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Length: 2 pages
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- Banzhaf, J.F.
- SPCH, SPEECH/PRESENTATION
- LEGAL DEPT FILE ROOM
- Named Person
- Hatch, O.G.
- Named Organization
- Ash, Action on Smoking & Health
- Federal Communications Commission
- Ftc, Federal Trade Commission
- George Washington Univ
- Recipient (Organization)
- Senate Comm on Labor + Human Resour
- Date Loaded
- 07 Jan 1999
- Master ID
- 03607523-8364 Comprehensive Smoking Prevention Education Act of 810000 Hearing Before the Committee on Labor and Human Resources United States Senate Ninety-Seventh Congress Second Session on S. 1929
- 03607531-7540 97th Congress 1st Session S. 1929 to Amend the Public Health Service Act and the Federal Cigarette Labeling and Advertising Act to Increase the Availability to the American Public of Information on the Health Consequences of Smoking and Thereby Improve Informed Choice, and for Other Purposes.
- 03607587-7594 National Institute on Drug Abuse Technical Review on Cigarette Smoking As An Addiction
- 03607618-7620 Coaliion on Smoking or Health Seeks to Influence Legislators
- 03607621-7623 Coalition on Smoking or Health .. A Public Policy Project with the National Interagency Council on Smoking and Health
- 03607624-7626 Former Ftc Counsel to Staff Coalition on Smoking or Health
- 03607627-7629 Statement of the American Lung Association to the House Subcommittee on Health and the Environment on H.R. 5653, the Comprehensive Smoking Prevention Education Act
- 03607630-7636 the Importance of the Federal Government in the Prevention of Smoking Related Diseases Testimony in Support of H.R. 5653, A Revised Version of H.R. 4957 the Comprehensive Smoking Prevention Education Act by the American Lung Association
- 03607681-7692 Lung Cancer, Coronary Heart Disease and Smoking
- 03607717-7724 Statement on S. 1929 'comprehensive Smoking Prevention Education Act of 810000' of Dan G. Mcnamara, M.D., F.A.C.C. President to Honorable Orrin G. Hatch Chairman Committee on Labor and Human Resources
- 03607725-7726 File No. 792-3204
- 03607727-7730 Statement of the American Medical Association to the Labor and Human Resources Committee U.S. Senate Re: S. 1929 Comprehensive Smoking Prevention Education Act
- 03607731-7734 Statement on S. 1929 the Comprehensive Smoking Prevention Education Act of 810000 by John R. Walton, Rrt President
- 03607735-7740 Statement of the American College of Physicians on S. 1929, the 'comprehensive Smoking Prevention Education Act of 810000'
- 03607741-7749 Testimony of the American College of Chest Physicians Submitted by Thomas L Petty, M.D., F.C.C.P. President Regarding S. 1929 'the Comprehensive Smoking Prevention Education Act of 820000'
- 03607752-7763 Federal Trade Commission Staff Report on the Cigarette Advertising Investigation
- 03607764-7770 Statement of the Bakery, Confectionery & Tobacco Workers International Union to the Senate Committee on Labor and Human Resources Re: S. 1929 'the Comprehensive Smoking Prevention Education Act of 820000
- 03607771-7790 Comments on H.R. 4957 - - Proposed 'comprehensive Smoking Prevention Education Act of 810000'
- 03607791-7793 Cigarette Smoking of Pregnant Women
- 03607794-7809 Peter L. Berger
- 03607810-7813 Gilgamesh on the Washington Shuttle
- 03607814-7848 Statement Rodger L. Bick, M.D.
- 03607849-7854 Statement of Theodore H. Blau Ph.D. Presented Before Subcommittee on Health and the Environment House of Representatives
- 03607855-7858 Statement of Walter M. Booker, Ph.D.
- 03607859-7864 Statment Smoking and Fetal Growth
- 03607865-7873 Curriculum Vitae Oliver Gilbert Brooke
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- 03607885-7892 Statement of Dr. Victor Buhler
- 03607893-7896 Statement of Jack Matthews Farris, M.D.
- 03607897-7909 Statement of Sherwin J. Feinhandler, Ph.D.
- 03607910-7936 Statement of Edwin R. Fisher, M.D.
- 03607937-7945 Statement of H. Russell Fisher, M.D.
- 03607946-7979 Statement of Jean D. Gibbons
- 03607980-7983 Statement of Katherine Mcdermott Herrold, M.D.
- 03607984-7997 Statement of Arthur Furst, Ph.D.
- 03607998-8015 Statement of Richard J, Hickey, Ph.D.
- 03608016-8021 Statement of Duncan Hutcheon, M.D., D.Phil. Departments of Pharmacology and Medicine 820312
- 03608022-8053 Statement of Leon O. Jacobson
- 03608054-8065 State Ment of Lawrence L, Kupper, Ph.D.
- 03608066-8085 Statement of Hiram Thomas Langston M.D. Clinical Professor of Surgery (Emeritus) Northwestern University Medical School
- 03608086-8091 the Alleged Cost of Cigarette Smoke
- 03608092-8121 Statement of Eleanor J. Macdonald Professor Emeritus of Epidemiology Department of Cancer Prevention University of Texas System Cancer Center M.D. Anderson Hospital and Tumor Institute, Houston, Texas
- 03608122-8129 Statement of John E. O'toole, Chairman, Foote, Cone & Belding Communications, Inc.
- 03608130-8166 Statement by L.G.S. Rao, Ph.D. Bellshill Maternity Hospital Bellshill, Scotland, U.K. Regarding H.R. 4957 S. 1929
- 03608170-8173 Statement of Henry Rothschild, M.D., Ph.D.
- 03608177-8190 Statement of Bernice C. Sachs, M.D., Seattle, Washington
- 03608191-8195 Concerning the 'comprehensive Smoking Prevention Act of 820000'
- 03608205-8236 Statement of Sheldon C. Sommers, M.D.
- 03608237-8246 Statement Professor T.D. Sterling
- 03608247-8275 Statement of Professor Yoram J. Wind for Submission to the Subcommittee on Health and the Environment
- 03608276-8277 for Use at 10 A.M. Tuesday, 820316
- 03608278-8287 Statement of Robert Casad Hockett
- 03608288-8317 Relationships Between Family Smoking Habits, Individual Differences in Personality, and the Smoking Behavior of College Students
- 03608318-8337 Personality and Smoking Behavior
- 03608338-8364 on the Relation Between Family Smoking Habits and the Smoking Behavior of College Students
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227 ACTION ON SMOKING AND HEALTH 2013 H St., N.W. Washington D.C. 20006 (2021 659<310 TESTIMONY OF ACTION ON SMOKING AND HEALTH (ASH), BY ITS EXECUTIVE DIRECTOR AND CHIEF COUNSEL, JOHN F. BANZHAF III, BEFORE THE SENATE CONMITTEE ON LABOR AND H[MAN RESOURCES, CHAIRED BY THE HONORABLE ORRIN G. HA1CH, ON THE CONPREHENSIVE SMOKING PREVENTION EDUCATION ACT (S. 1929) Submitted April 2, 1982 I am happy to appear before you on behalf of Action on Smoking and Health (ASH) to strongly support The Comprehensive Smoking Prevention Fducation Act. As you may know, Action on Smoking and Health is a national nonprofit organization which serves as the legal action arm of the antismoking community. In this capacity it has been directly involved in virtually all major actions concerning cigarette smoking and advertising. For example, in my individual capacity I filed the complaint at the Federal Communications Commission which led to the requirement that stations make free time available for antismoking messages under the Fairness Doctrine. Shortly thereafter ASH was formed and played a major role in upholding the Congressionally-imposed ban on cigarette advertising. ASH was also instrumental in forcing "little cigar" ads off the air and in persuading the Federal Trade Commission to file complaints against the tobacco industry concerning various cigarette advertisements. In my individual capacity as a Professor of Iaw at the National Iaw Center of the Ceorge Washington t4iiversity I was able to persuade the Federal Trade Commission to adopt corrective advertising as a weapon against deceptive ads. Since that time I have participated in numerous proceedings concerning deceptive advertising at the Commission, including a major fact-finding proceeding concerning the permanent effects of advertising. On the basis of this experience it is my judgment that the requirement of stronger, clearer, more specific health warnings is a necessary and long-overdue step. This, coupled with the idea of changing, or "rotating," warnings will do much to make them more effective and to bring them forcefully to the public's attention. Because the need for these warnings has been amply demonstrated in other testimony and in many stu3ies by the Federal Trade Commission and other agencies, I will not dwell on this aspect. However, I think it is important for the Congress to appreciate the depths to which the tobacco industry will descend to try to lure young people into smoking and to negate or otherwise distract their attention from the serious health problems it presents. 1b dramatize this, I am attaching, as part of my testimony, a portion of a confidential report prepared by the Staff of the Federal Trade Commission and -- for reasons one may well conjecture -- not made available to Congress or the public. 1fie report demonstrates many things. First, the industry apparently has nothing but contempt for people who use its product or people who might be persuaded to do so. For example, a tobacco industry report at page 2-16 of the Federal Trade Commission's confidential document says, 0
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228 2. Thus, the smokers have to face the fact that they are illogical, irrational and stupid ... . . . ... smokers don't like to be reminded of the fact that they are illogical and irrational. The report also demonstrates that the tobacco industry actively encourages smoking by young people and actively designs campaigns to encourage them to begin smoking. For example, among the atrategies for attracting young 'starters' to cigarette smoking are the following: Present the cigarette as one of a few initiations into the adult wvrld. Present the cigarette as part of the illicit pleasure category of products and activities. 1b the best of your ability, (considering some legal constraints), relate the cigarette to 'pot', wine, beer, sex, etc. Third, this confidential document makes it abundantly clear that the tobacco companies use a variety of means to detract from and undermine the health warning on cigarettes. Oi this point I think the report speaks most forcefully for itself. In addition to including this report as a part of ASH's testimony, Action on Smoking and Health would like to respectfully request and suggest that the Committee demand from the Federal Trade Commission the various documents cited in the report and place them, also, in the record, so that Members of Congress may be fully advised on the tobacco industry's strategy and techniques and the effectiveness of their advertisements prior to a vote on this issue. 229 , ltECEIVED MAR 1 515Rt THIS DOCUM: CONFIDENTIA: FEDERAL TRAI STAFF REI CIGARETTE ADVERT: E Matthew Pro9ras Craig Is Carol Je Nilliam Eleanor Andrew S APPROVEDs Collot Guerard Deputy Assistant Director Division of Advertising Practice Wallace S. Snyder Assistant Director Division of Advertising Practice CONCUR: James Sneed Director Bureau of Consumer Protection