Lorillard
National Institute on Drug Abuse Technical Review on Cigarette Smoking As An Addiction
Fields
- Author
- Krasnegor, N.A.
- Renault, P.F.
- Alias
- 03607587/03607594
- Type
- SCRT, SCIENTIFIC REPORT
- Area
- LEGAL DEPT FILE ROOM
- Site
- N14
- Named Organization
- Natl Inst on Drug Abuse
- Named Person
- Renault, P.F.
- Date Loaded
- 07 Jan 1999
- Master ID
- 03607523/8364
- 03607523-8364 Comprehensive Smoking Prevention Education Act of 810000 Hearing Before the Committee on Labor and Human Resources United States Senate Ninety-Seventh Congress Second Session on S. 1929
- 03607531-7540 97th Congress 1st Session S. 1929 to Amend the Public Health Service Act and the Federal Cigarette Labeling and Advertising Act to Increase the Availability to the American Public of Information on the Health Consequences of Smoking and Thereby Improve Informed Choice, and for Other Purposes.
- 03607618-7620 Coaliion on Smoking or Health Seeks to Influence Legislators
- 03607621-7623 Coalition on Smoking or Health .. A Public Policy Project with the National Interagency Council on Smoking and Health
- 03607624-7626 Former Ftc Counsel to Staff Coalition on Smoking or Health
- 03607627-7629 Statement of the American Lung Association to the House Subcommittee on Health and the Environment on H.R. 5653, the Comprehensive Smoking Prevention Education Act
- 03607630-7636 the Importance of the Federal Government in the Prevention of Smoking Related Diseases Testimony in Support of H.R. 5653, A Revised Version of H.R. 4957 the Comprehensive Smoking Prevention Education Act by the American Lung Association
- 03607681-7692 Lung Cancer, Coronary Heart Disease and Smoking
- 03607705-7710
- 03607717-7724 Statement on S. 1929 'comprehensive Smoking Prevention Education Act of 810000' of Dan G. Mcnamara, M.D., F.A.C.C. President to Honorable Orrin G. Hatch Chairman Committee on Labor and Human Resources
- 03607725-7726 File No. 792-3204
- 03607727-7730 Statement of the American Medical Association to the Labor and Human Resources Committee U.S. Senate Re: S. 1929 Comprehensive Smoking Prevention Education Act
- 03607731-7734 Statement on S. 1929 the Comprehensive Smoking Prevention Education Act of 810000 by John R. Walton, Rrt President
- 03607735-7740 Statement of the American College of Physicians on S. 1929, the 'comprehensive Smoking Prevention Education Act of 810000'
- 03607741-7749 Testimony of the American College of Chest Physicians Submitted by Thomas L Petty, M.D., F.C.C.P. President Regarding S. 1929 'the Comprehensive Smoking Prevention Education Act of 820000'
- 03607750-7751 Testimony of Action on Smoking and Health (Ash), by Its Executive Director and Chief Counsel, John F, Banzhaf III, Before the Senate Committee on Labor and Human Resources, Chaired by the Honorable Orrin G. Hatch, on the Comprehfnsive Smoking Prevention Education Act (S. 1929) Submitted 820402
- 03607752-7763 Federal Trade Commission Staff Report on the Cigarette Advertising Investigation
- 03607764-7770 Statement of the Bakery, Confectionery & Tobacco Workers International Union to the Senate Committee on Labor and Human Resources Re: S. 1929 'the Comprehensive Smoking Prevention Education Act of 820000
- 03607771-7790 Comments on H.R. 4957 - - Proposed 'comprehensive Smoking Prevention Education Act of 810000'
- 03607791-7793 Cigarette Smoking of Pregnant Women
- 03607794-7809 Peter L. Berger
- 03607810-7813 Gilgamesh on the Washington Shuttle
- 03607814-7848 Statement Rodger L. Bick, M.D.
- 03607849-7854 Statement of Theodore H. Blau Ph.D. Presented Before Subcommittee on Health and the Environment House of Representatives
- 03607855-7858 Statement of Walter M. Booker, Ph.D.
- 03607859-7864 Statment Smoking and Fetal Growth
- 03607865-7873 Curriculum Vitae Oliver Gilbert Brooke
- 03607874-7884 Statement of Barbara B. Brown, Ph.D.
- 03607885-7892 Statement of Dr. Victor Buhler
- 03607893-7896 Statement of Jack Matthews Farris, M.D.
- 03607897-7909 Statement of Sherwin J. Feinhandler, Ph.D.
- 03607910-7936 Statement of Edwin R. Fisher, M.D.
- 03607937-7945 Statement of H. Russell Fisher, M.D.
- 03607946-7979 Statement of Jean D. Gibbons
- 03607980-7983 Statement of Katherine Mcdermott Herrold, M.D.
- 03607984-7997 Statement of Arthur Furst, Ph.D.
- 03607998-8015 Statement of Richard J, Hickey, Ph.D.
- 03608016-8021 Statement of Duncan Hutcheon, M.D., D.Phil. Departments of Pharmacology and Medicine 820312
- 03608022-8053 Statement of Leon O. Jacobson
- 03608054-8065 State Ment of Lawrence L, Kupper, Ph.D.
- 03608066-8085 Statement of Hiram Thomas Langston M.D. Clinical Professor of Surgery (Emeritus) Northwestern University Medical School
- 03608086-8091 the Alleged Cost of Cigarette Smoke
- 03608092-8121 Statement of Eleanor J. Macdonald Professor Emeritus of Epidemiology Department of Cancer Prevention University of Texas System Cancer Center M.D. Anderson Hospital and Tumor Institute, Houston, Texas
- 03608122-8129 Statement of John E. O'toole, Chairman, Foote, Cone & Belding Communications, Inc.
- 03608130-8166 Statement by L.G.S. Rao, Ph.D. Bellshill Maternity Hospital Bellshill, Scotland, U.K. Regarding H.R. 4957 S. 1929
- 03608167-8169
- 03608170-8173 Statement of Henry Rothschild, M.D., Ph.D.
- 03608174-8176
- 03608177-8190 Statement of Bernice C. Sachs, M.D., Seattle, Washington
- 03608191-8195 Concerning the 'comprehensive Smoking Prevention Act of 820000'
- 03608196-8204
- 03608205-8236 Statement of Sheldon C. Sommers, M.D.
- 03608237-8246 Statement Professor T.D. Sterling
- 03608247-8275 Statement of Professor Yoram J. Wind for Submission to the Subcommittee on Health and the Environment
- 03608276-8277 for Use at 10 A.M. Tuesday, 820316
- 03608278-8287 Statement of Robert Casad Hockett
- 03608288-8317 Relationships Between Family Smoking Habits, Individual Differences in Personality, and the Smoking Behavior of College Students
- 03608318-8337 Personality and Smoking Behavior
- 03608338-8364 on the Relation Between Family Smoking Habits and the Smoking Behavior of College Students
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61
TECHNICAL REVIEW ON CIGARETTE SMOKING AS AN ADDICTION:
REPORT ON THE TASK FORCE ON SMOKING
Cigarette smoking is the single most important environmental factor con-
tributing to early death and disability in the United States. In 1978, 33 per-
cent of the population, age 17 and over, were current cigarette smokers. -
Induction into smoking begins in the great majority of individuals before 21
years of age and in over half, before 18 years of age. Despite teenagers' dis-
claimers that their cigarette smoking can be voluntarily curtailed, the onset of
smoking at this age results in a high probability of sustained lifelong use. Of
teenagers who smoke more than one or two casual cigarettes, 85 percent escalate
to a lifestyle of regular smoking. It is estimated that only 2 percent of smokers
consume cigarettes on an occasional basis. In general, the number of cigarettet:
consumed by smokers averages 30 per day. Each inhaled puff of cigarette
smoke delivers a dose of drug to the brain resulting in 50-70,000 such doses
per person every year. There is no other form of drug-taking that occurs
with such regularity and frequency.
Despite widespread public acknowledgement of the health consequences of
smoking and the documented statements made by the great majority of smokers
that they would like to quit, a very large number have been unsuccessful in
their attempts. More specifically, of the 33 percent of Americans, age 17 and
over, who are smokers, three out of four express a desire to quit. Indeed
over 60 percent of these current smokers claim to have made at least one serious
attempt. During 1978 alone, over :10 prrcent (17 inilliom) :tttrmptcd to quit
smoking. Unfortunately, the long-term prol ability of success on any given rluit
attempt is only 20-25 percent. Even those who seek professional help and are
successful in completing an organized smoking cessation program show a 60-80
percent return to smoking within nn,i to t.wo years. Futthermore the proba-
bility of relapse over time to cigarette smoking shuws remarkable similarity to
" y ,.r--in tf:an cigarettes.
,Icehol and heroin use. It is of interest to :
Mth heroin and cigarettes report that they woc
oF ADDICTION AND AN ADDICTING SUBSTAI
s.r." r-dtng to consider whether current evidence all
~tr.ra <<!rirtte smoking as an addiction, we must define
.re.e vr,.. addtiction is a state characterized by the rep
,W s a .!. .r.at ts toxic and leads to undesirable social cons
a.N..raw+ ^.cb.nasses other terms often used to describe nonme
.ref s v,..... habituation, and dependence. An addicting sub
a.a ss. pharmacotogical properties leading to compulsive
frrs t ~nq ?rRan and/or behavioral toxicity; and (3) a
...rwsa .rn .,.:.rse social consequences. In addition, this
to+sar. -f..n ,. :nzestton of such substances is viewed by a ls
ia ~vr .. ~njeuable.
,M1 M
'u... ~l:. t,.en two general approaches to obtaining data
a%.rar -..o ,n be viewed as an addicting substance: (1)
+r.r+aaa sw aanc Y~:r se, and (2) studies of nicotine alone, sin
40r.Par.: wt>n. .uzRest that it is the most likely component in
a. ..r.:.c,.e e A variety of behavioral studies of the ac
40'+ +a*a : r.a ut ui animals. One of the methods used in
cne addiction potential of drugs is the drug
is a good correspondence between drugs tha
+l.oratory animals and those that atre common .
1'iii t-nor:ttily holds iru< f~~r 'lritl;s within II
s.i-n,av,tor stunulant class. Furthermore, drugs wh
+'.ances are not self-administered by animals.

observed with alcohol and heroin use. It is of interest to note that indi-
'w/ruls who use both heroin and cigarettes report that they would find it easier
MjSve up heroin than cigarettes.
pQF1NITION OF ADDICTION AND AN ADDICTING SUBSTANCE
Before proceeding to consider whether current evidence allows the cate-
Me{sstlon of cigarette smoking as an addiction, we must define this term. In
be pro.dest sense, addiction is a state characterized by the repeated ingestion
:aj a substance that is toxic and leads to undesirable social consequences. This
-tidynitlon e^compasses other terms often used to describe nonmedical drug use,
#a! as abuse, habituation, and dependence. An addicting substance is one
t1W has: (L) pharmacological properties leading to compulsive use; (2) a capa-
b6ty of producing organ and/or behavioral toxicity; and (3) a use pattern
asseeiated with adverse social consequences. In addition, this term is generally
ilplf.d when the ingestion of such substances is viewed by a large segment of
So society as undesirable.
There have been two general approaches to obtaining data to determine
lb.ther tobacco can be viewed as an addicting substance: (1) the study of
WCfrstte smoking eer se, and (2) studies of nicotine alone, since its phanna-
Mo6feal actions suggest that it is the most likely component in tobacco leading
r 1ts repetitive use. A variety of behavioral studies of the action of nicotine
6M been carried out in animals. One of the methods used in the animal labora-
11" to determine the addiction potential of drugs is the drug self-administration
Protedure. There is a good correspondence between drugs that are sel.f-
6611lnistered by laboratory animals and those that are common Irugs of addic-
I~q in humans. This genernlity hu61:; ttve Gu ih'iiyts wilhin thr ol,inid, sr,ta-
Oat. and psychomotor stimulant class. Furthermore, drugs which are not
M"etive substances are not self-administered by animals.

62
Several studies have demonstrated that intravenous nicotine can maintain
self-administration behavior in rats and monekys, but the environmental condi-
tions under which this occurs appear more limited than with drugs such as
opioids or psychomotor stimulants. Nicotine appears to be a substance which
has the pharmacological properties necessary to lead to its repeated ingestion.
Doses of nicotine which are otherwise self-administered may even function as
punishers to suppress behavior under certain environmental conditions. The
existence of these aversive effects of nicotine may account in part for changes
in human cigarette smoking after variations in nicotine content or treatment with
nicotine or nicotine antagonists. Effects of pharmocological treatment with
nicotine antagonists can alter smoking behavior in humans and suppress nicotinf
self-administration in animals. Clearly, further studies are needed to determine,
the range of conditions over which nicotine will maintain or suppress behavior,''
the critical factors controlling these properties of nicotine, and the ways in
which pharmacological treatments can alter smoking behavior or self-administra
of nicotine.
There has also been limited research on actual cigarette smoking in animals:
~
The majority of monkeys given free access to cigarettes will smoke, but in a
rather sporadic fashion. Certain animals, however, will regularly smoke and
obtain nicotine blood levels comparable to those obtained by human cigarette
smokers.
These studies of smoking behavior and nicotine self-administration in ani-
mals support the view that nicotine is the primary constituent in cigarettes that
maintains their compulsive use.
4. HUMAN STUDIES
AllhouKh it is still nut uncyniv,1r:iI1V rlwn Ihal nirlino is Ihr nly nKenl .
responsible for the development of physical dependence on tobacco or the main-
tenance of smoking behavior, it is certainly the leading contender. Proof of
nicotine's ptimary role still ,twaits ndemonstration that the cigarette withdrawal
syndrome is similar to the nicotine withdrawal syndrome. However, there have
63
unpUcating nicotine's role in the subjective
frequency. For instance, subjects have been
-r with greatly diminished nicotine) and they f
r-r;,vment of smoking. Some subjects seem to er
t.;.v... but tt is possible that they are able to extra
ty ,war~ : t ~..r m.+nner of smoking (e, g. , increased inhalation
~. t..,..- -.nt :nvolves delivering nicotine to subjects via ar
M.,... r. . -.:es tnhal3tion. Subjects of these experiments
*L.. -re- of satisfaction that they get from their cu
.. -rn :n sme instances they do report some satisfacti
/.. r,.r evtdence implicating the role of nicotine in cigarettt
r.+<n..r .-,n studies that have directly measured cigarette
s.trs .. +- have shown: (1) increases or descrear
aw.. ,. ,r associated with compensatory changes in s
1~ _. .ar,:n -u%.:rtne blood levels within certain limits; (2) m
akvw. .. ..:.,n ,t nicotine either upwards or downwards is als
sw .rs..eu,rr ,:h:.nqes in smoking which tend to maintain nic
t*m. ..+z n.rt.un tunits; (3) pretreatment with nicotine (intra
trnrti+ =: -.- . ;:mpensatory decreases in smoking; and (4) pr(
411111N"*A" w"+t nist produces elevation in smoking.
-?r'P_NDENCE AND TOLERANCE
,-:asstc drugs of abuse such as the opioids an
:ut dependence are important characteristics c
MIGN. w' aa'°rtate rne user's tendency to continue its use. T~
. ph.irmacol,>r'i :ai effects of drugs and may 1
...:(-u l h1i;hrt J,..,., f Ih, ,hr,it;. whirh in ttt
4''0'" t- a, or untowar l effects on the user.
' ' -n tcm n~tr: tc,l f1,r Ihc cff,ct: uf ,tm,kinK
o( many of the components of cigarettes.

"verat studies implicating nicotine's role in the subjective aspects of smok-
N weU as the frequency. For instance, subjects have been given cigarettes
t nicotine (or with greatly diminished nicotine) and they fail to report
customary enjoyment of smoking. Some subjects seem to enjoy the low-
ci`arettes, but it is possible that they are able to extract more nicotine
gWging their manner of smoking (e.g., increased inhalation). Another
of experiment involves delivering nicotine to subjects via another route of
tration besides inhalation. Subjects of these experiments do not experi-
40pe Hft usual degree of satisfaction that they get from their customary ciga-
, although in some instances they do report some satisfaction from the
lurther evidence implicating the role of nicotine in cigarette smoking is
by human studies that have directly measured cigarette smoking
vlor These studies have shown: (1) increases or descreases in nicotine
w cigarettes are associated with compensatory changes in smoking which
JMsd to mamtain nicotine blood levels within certain limits; (2) manipulation of
WU.ry excretion of nicotine either upwards or downwards is also associated
tisL tampensatory changes in smoking which tend to maintain nicotine blood
bVels rnthut certain limits; (3) pretreatment with nicotine (intravenously or
Mflly) produces compensatory decreases in smoking; and (4) pretreatment with
SdtoGUe antagonist produces elevation in smoking.
As with other classic drugs of abuse such as the opioids and sedatives,
MKtaace and physical dependence are important characteristics of a drug because
Ot)L may exacerbate the user's tendency to continue its use. Tolerance, for
Ualaoet, reduces the pharmacolnrticil offecrs of drugs and may lead to more
6quenl a,hninisunl.iun of hi/;her (I-sc.+ ,f Ihf. drIiIf, wbirh in [tnn may pru li.ice
St7ater risks of toxicity or untoward effects on the user.
Tolerance has been demonsl.r:itcd f r ihc cIYcts -,f ,nwkinl; cignrrites
rd also to the effects of many of the components of cigarettes. Nausea and

65
dizziness is common among novice smokers, but disappears with experience.
Metabolic tolerance can be demonstrated in smokers to various components of
cigarette smoke (e.g., nicotine, "tar", benzypyrene, carbon monoxide, other
compounds) as well as to a wide variety of drugs such as barbiturates and
chiorpromazine. Receptor tolerance can be demonstrated to some extent to cet=
tain components of tobacco smoke. For instance, nicotine given intravenously
has been shown to have a greater physiological effect upon nonsmokers than oti
smokers. Similarly, tolerance to behavior, such as activity level, has been
demonstrated in a wide variety of animal studies. Behavioral tolerance to nico-
tine also has been demonstrated in animals, i.e., animals learn to compensate
for decrements in performance while under the influence of the drug.
There is also evidence of physical dependence to tobacco. Clear signs of
withdrawal appear when heavy smokers abruptly quit, although there appears to
be considerable variability in its manifestation. When a smoker stops smoking
suddenly, he/she frequently shows a decrease in heart rate, sometimes in blood
pressure, and a decrease in excreted epinephrine and norepinephrine and its
metabolities. Other endocrinological changes may also occur. Furthermore,
there is a decrease in mean EEG frequency, an increase in appetite and weight,
and an impairment in performance on psychomotor tasks and in concentration. _
Disturbances in arousal and sleep may occur; and anxiety, irritability, and
aggression increase. Finally, there is an increase in craving for smoking which
decreases with time. Despite this reported increase in craving, the extent to
which physical dependence on tobacco or nicotine influences the frequency of
smoking remains to be determined. Human experiments indicate that, following
a period of deprivation, irritability and the probability of smoking increase.
In summary, although experimental findings are limited, it is clear that
tolerance and physical dependence do occur with cigarette smoking, but the role
they play in the maintan:tnce of smoking rrm:tins Io I- rsl,inr,vl.
It would seem clear from the evidence presented that tobacco smoking pro-
duces pharmacological effects which often lead to compulsive use. As stated
1,,..,, , r viin1tton of addictitm, it is necessary
0,00,,, .:,.-. nroduces organ and/or behavioral to.
..cts of smoking are mild in compariso
., .., t- .c,,unces, the multiple deleterious healtl
,. ~ r,:wj sortaltty and disability and their atte
b6
d
ll
h
F
ti
th
t tI
esta
.
ew ques
s
e
on
a
:
fr « . ~ ~
«..... ~.:, . wtde range of organ toxicity.
rutton of the group after reviewing the
:ne toxicity, and the adverse social cons
, s.n..r,r anould be considered a form of addictic
s. .. .. ^... an addicting substance.
_ r concluded that cigarette smoking is
~;,ucatx,n of this conclusion is that cigare
in hght of the range of policy consi
.+ .= r.erdered germane to the classic forms ot
- .- n t, the narocitics, sedatives, stimulants.
r.,t ctgarette smoking is considered an
a: :t shouid be viewed as a disease. S
ta' -1rlstlrtttnr rt' 0ter metttods and' conc,
+ ~'+.:n to oe applied to the smoking problem.
" lrch efforts should be focused on th
hum.ins. Rcsc:irch programs st
+'~,t Pn+rmacologtcal variables which influ
.-rnjt;on of cigarette smoking behavior
" ` -' - n and mauttenance of cigarette smokin
~" ' + .;tentwn to other components of smoke

I
65
a
0
I
poty t,~ our defintt:on of addiction, it is necessary to demonstrate that an
aq aub.rance produces organ and/or behavioral toxicity. Although the
IU+Oartaral ffects of smoking are mild in comparison to those produced by
@16dactIng substances, the multiple deleterious health effects of cigarette
M4, tt.ciu;hng mortality and disability and their attendant social conse-
p.a, ve now well established. Few question that the regular use of
= M.da to a wide range of organ toxicity.
""CLi'SIOVS
~ nf etgarettes, an addicting substance.
nro uwe, the toxicity, and the adverse social consequences, that cigarette
MAavtor should be considered a form of addiction, and tobacco in the
11 ..s the epinion of the group after reviewing the evidence regarding the
Oft_SCATIOtiS REGARDING CIGARETTE SMOKING AS AN ADDICTION
(1) Tte_group concluded that cigarette smoking is an addiction. The
iec.A.zt tmplication of this conclusion is that cigarette smoking should now
be rs-exammed in light of the range of policy considerations which are
0rsentiv considered germane to the classic forms of drug addiction such
r add:cuon to the narocitics, sedatives, stimulants, or alcohol.
r.iSY Gr:en that cigarette smoking is considered an addiction it could be
tended that it should be viewed as a disease. Such a categorization
.Mo.1d allow the application of the methods and conceptual formulations of
Pub:1e health to be applied to the smoking problem.
~~ apecial attention to other components of smoke that may modulate its
ph t!M utitiation and maintenance of cigarette smoking should be explored
WRAut and elanination of cigarette smoking behavior. The role of nicotine
bMn7oral and pharmacological variables which influence both the mainte-
rct ni_t:chavior_in hwnans. Rr.sc:irch progr:~ms shoubt clucidate the
t3t 9asic research efforts should be focused on the analysis of cigarette
i

(4) Research on psychosocial influences should not be deemphasized, bu4
projects should be sought which try to evaluate psychosocial and pharma
codynamic influences within the same context.
(5) Basic research efforts should be focused on the analysis of nicotine
self-administration in laboratory animals. The range of conditions neces
sary for the establishment, maintenance, and elimination of nicotine se) ~
administration should be studied.
(6) Research efforts should be directed toward establishing an adequate~
animal modell of cigarette smoking behavior.
(7) Research should be undertaken to establish valid low-cost, and pf~
erably noninvasive measures of cigarette smoking to be used as outcome
measures in clinical treatment research. Examples of such measures mcl
urinary nicotine or expired-air CO levels.
(8) Physiological and psychological changes that occur during repeated
administration (tolerance and physical dependence) and upon smoking cesi?
sation (withdrawal) should be characterized in detail. The contribution
these changes to the clinical phenomenon of relapse to smoking should
established.
*
;%,> ,,..:r.I.... Well, thank you, Dr. Pollin.
A,: j .:,! ~?:+nd it you need to leave to go to a
tt+. r', i% Fh:,t is right.
Vr~ ~.! V+A.. When is the latest you need to
t* !°:.. I have at least 20 to 25 minutes, 1V
. tir . v i)o you have any questions?
z. N x~.~,c>n. I have only one question.
n~.%.here you talk about adding
"
wFvrous,
are you suggesting that tc
a.r bt;. rft r:Idditional labels that we may chc
-0iwra-vt -: ~-, - word "addictive"?
'
l
~+r i, f.ltihe National Advisory Council, i
w.ts 4uhgesting the addition of the w
400 s»-nt tatxrl. I would conclude from the natt
now& anat tnw would think it would be important
'UM of any campaign emphasizing i
. trttttti.
ret~->;! r t.0 t;Wrxlu. Is that your personal concl
ti# .. It is.
ti%"xlu. Is it the administration's p,
A, Ur. Brandt indicated today, the
i%4,r of stronger health warnings. T
n n1;t%. most optimally achieve that a
1MMP's- ;.: n
, r'., kwixnu. 'I'hank you.
fx+;k%t..V Ur. Pollin, let me ask you thi:
* .JM6M'W& -jr ' rtsrt testimony, and you have cot
This report has summarized the Technical Review on Cigarette Smoking
an Addiction. Additional information about the meeting may be obtained from
Dr. Pierre Renault, NIDA Division of Research.
~~ ~. tnat tobacco is an addicting sub:
!lf~nazs,i s. t drug.
why has tobacco escaped be:
~' ~f1.:f a~,(lvtltnleS~~
i'`==-- i:mn sure that there is a com 1
e
:
mnr,r i . ~ p
equlppea at tnls point to al
n,tw led to
indeed a ver
diff
,
y
, ''-t,acco as compared with other s
hwe
~
, ~
%7,
ci u1JL111gU1Jileu c)acl
1hO N ou believe that requirii
~
.o be
~,-tnK tffi
an eectve method of
40"4* '"oVP that these types of warnings
rtL;tlrettes?
rxl,cVce that knowledge of healtl-
r! ar. ...
oft ~~~~~. ts cieariy not a simple
~'~°~ (tther know it or don't know
th
A I the
r
easons that lead to bel
:rndations and multiple levels ol
tht i d
:a assemonstrated by
"'t
` K h,ch ih
.s peraps one of the
+truments that man has dev~
~ML
"4,
+ti4-M tlresentation of inessages.
t)r-sentation of health conse(
-=ivtdual because it represent
`'O"ch has become so well know
0360'7594

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