Lorillard
Fields
- Author
- Woessner, A.F.
- Type
- MINU, MINUTES
- Alias
- 03170499/03170500
- Area
- CORPORATE MINUTES
- Named Organization
- Lennen + Newell
- Named Person
- Gruber, L.
- Henderson, D.A.
- Hopewell, F.
- Kent, H.A.
- Shriner, H.
- Henderson, D.A.
- Date Loaded
- 05 Jun 1998
- Request
- R1-003
- R1-004
- Master ID
- 03170331/0755
Related Documents:- 03170331-0343
- 03170352-0354
- 03170366B Organizational Directive No. 12
- 03170372-0373
- 03170374-0375 Proposed Restoration of Historic Lorillard Mill at the New York Botanical Gardens
- 03170379-0380
- 03170396-0397
- 03170425 Untitled Document 03170425
- 03170427-0428 P. Lorillard Company Budget Year 1953
- 03170428A-0432A
- 03170446A-0448B
- 03170494-0497
- 03170506-0507
- 03170510-0514B
- 03170552-0555
- 03170579-0587
- 03170595A-0603
- 03170605
- 03170606-0607 Minutes of the Budget Committee Meeting 550112
- 03170631-0634
- 03170698-0709
- 03170713-0715
- 03170731-0736
- 03170753-0755 Untitled Document 03170753/0755
- Litigation
- Stmn/Produced
- Characteristic
- ATTE, ATTENDEE LIST
- Site
- N6
- Brand
- Old Gold
- UCSF Legacy ID
- mly41e00
Document Images
0
76
~ : July 15, 1953
A regular meeting of the Board of Directors of P. Lorillard
Company was held today at the office of the Company, 119 West 40th
Street, New York City.
There were present Messrs.: H. A. Kent
W.
F.
I.
J.
L.
D.
F.
A. J. Halley
Hopewell
H. Peak
J. Blacknall
Gruber
A. Henderson
G. Searle
James
M..E. Dawley
H. B. Parmele
F. M. Walson
Anna F. Woessner, Secretary
Mr. Kent, Chairman of the Board, presided and the Secretary
acted as Secretary of the meeting.
On motion duly made and seconded, the reading of the minutes
of the previous meeting was dispensed with.
On motion of Mr. Henderson, seconded by Mr. Hopewell, it was
unanimously
RESOLVED: That the Transfer Books of the Registered Three
Per Cent Debentures of this Company, due March 1, 1976, shall be
closed at three-thirty o'clock P. M., August 15, 1953, for the
payment of interest thereon due September 1, 1953, and shall be
reopened at ten o'clock A. M., September 2, 1953.
On motion of Mr. Hopewell, seconded by Mr. Gruber, the follow-
ing advertising expenditures, all of which are a part of and within
the sum of money authorized by the Board of Directors at a meeting
held October 15, 1952, for an advertising program during the year
1953, were in all respects approved, ratified and confirmed:
Estimates of Lennen & Newell, Inc. as follows:
#479, dated May 8, 1953, covering television advertising of
OLD GOLD Cigarettes, sponsorship Chance of a Lifetime, May 21
through August 13, 1953, at a cost of $391,600.15;
#481, dated May 25, 1953, covering cost of Herb Shriner telecast
advertising OLD GOLD Cigarettes, April 4, 1953, in the sum of
$1,500.00;
#492, dated June 16, 1953, covering newspaper advertising of OLD
GOLD Cigarettes during June and July, 1953, as therein set out, 0
at a cost of $235,685.62;
1-+
#493, dated June 11, 1953, covering advertising of OLD GOLD p
Cigarettes in August 1953 issue of trade paper VEND at a cost 46
of $430.00; ~
#494, dated June 15, 1953, covering production costs for spot
M
radio advertising of OLD GOLD Cigarettes, as therein set out,
at a cost of $542.74.
77
On motion duly made and seconded, the meeting adjourned.
Secretary
