Anne Landman's Collection
From Austria to Zimbabwe
Fields
- Named Organization
- Advertisers Assn
- Alvin Ailey
- Amer Finland
- Anses
- Asfc, Assn Swisse Des Fabricants De Cigerettes
- Ato Finland
- C+B
- Eastern Europe Va Group
- Ec
- Eea
- Eec, European Economic Community
- Eewg
- Fcc
- Federal Council
- Federal Health Office
- Finance Ministers Comm
- Finland Ministry of Social Affairs
- Gcc
- Gcc Financial + Economic Cooperation Com
- Gcc Health Ministers Council
- Gcc Health Ministers Council Conference
- Gsmo
- Helsinki Comm
- Ilo
- Information Comm Against Ad Bans
- Intl Growers Assn
- Iocu
- Justice Commission
- Kgfi
- Lagerloefs
- Langaard Norway
- Magnusson Commission
- Meta
- Middle East Working Group
- Ministry of Social Affairs
- Nma
- Ny Society
- Parliament
- PM Washington
- PM-Eema, PM-Eema
- Pmcs
- Pmi, Philip Morris International
- Poland Chamber of Commerce
- Poland Ministry of Agriculture
- Poland Ministry of Finance
- Polish Senate
- Publishers Assn
- Saso
- Smokers Rights Groups
- Social Welfare Board
- Srg
- Supreme Administrative Court
- Tekel
- Tobacco Industry Nordic Group
- Turkish Industry Group
- Turkish Parliament
- Turkish Parliament Justice Commission
- Turkish Tobacco Monopoly
- Uicc
- Uicc Conference Tobacco Free New Europe
- US Agricultural Trade Office
- Ustr
- West African Working Group
- Who, World Health Org
- World Smokepeace Conference
- Yugoslavia Federal Assembly
- Yugoslavia Federal Chamber of Commerce
- Yugoslavia Health Ministry
- 2nd World Smokepeace Conference
- Named Person
- Donner, J.
- Magnusson
- Litigation
- Stmn/Produced
- Type
- SPCH, SPEECH, PRESENTATION
- CHAR, CHART, GRAPH, TABLE, MAPS
Document Images
FROM ~USTRIA TO 74IMBABWE
87 markets.
From the world's oldest parliament to no democracy
at all.
From full marketing freedoms in Switzerland to
advertising and publicsmoking bans in Nigeria.
From having the world's most active Smokers'Rights
Groups to facing Finnish anti-smoking experts writing
law proposals in Poland.
THIS IS EEMA CORPORATE AFFAIRS
PM/l-5 .
PHHJP MORRIS
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OVERALL CORPORATE AFFAIRS OBJECTIVES
1. Prevent legislation detrimental to smokers' rights. Keep smoking affordable.
2. Counter-act attempts to further limit the freedom of developing, producing and
marketing cigarettes.
3. Stop the decline in the social acceptability of smokers & smoking in society.
4. Enhance PM's corporate image and create a positive business environment
for management throughout the Region.
5. Communicate information about the Company's business, policies and
sponsorships to all staff and their families.
PHIUP MORRIS
PM/2-1
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STRATEGIES TO REACH THE
CORPORATE AFFAIRS OBJECTIVES
1. Develop messages that are politically relevant and persuasive.
2. Build a more frequent dialogue with decision-makers.
3. Build and strengthen ally networks.
4. Build better equipped Industry CA working groups.
5. Develop Media communications, as well as Government relations plans for
EEMA Headquarters, as well as all relevant markets.
6. Train spokespersons ready to go public with an increased frequency.
7. Support Smokers' Rights Groups.
8 Run meaningful social and cultural contributions programs.
9. Offer credible and practical solutions to smoker - non-smoker conflicts.
PM/2-2
PHIIJP MORRIS -
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I
CA DIRECTOR
I
COMMUNICATIONS
UNIT
I
COMMUNICATIONS
MANAGER
I
CoMMUNlCAT10NS
EXECUTIVE
I
I
Secretary
PM/l-4
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Secretary
SUPPORT FUNCTIONS
EEC/EEMA RELAT1ONS
MANAGER IN BRUSSELS
DOCUMENTAUST &
MONITORING EXPERT
ETS MANAGER
PROJECT
EXECUTIVE
I
GOVERNMENT
RELATIONS UNIT
I
GOVERNMENT
RELATIONS MANAGER
I
GR MANAGER
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GR EXECUTIVE
I
Secretary
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1
1N-MARKET- CORPORATE AFFAIRS, EEMA REGION
AREA
PM CA STAFF
PARTNER
CA STAFF
CA AGENCIES
INDUSTRY
AFRICA West-African
Working Group
EASTERN / (Hungary 1991) Poland (Eastern Europe
CENTRAL EUROPE (Yugoslavia 1991) (Czeckoslovakia) CA Group)
(Poland 1992) (Yugoslavia)
(Hungary)
GCC CA-Manager Dubai Middle East
NTC/Executive GR (region-wide) Working Group
NORDIC AREA CA Manager GR Expert Finland Sweden (Tobacco Industry
Media expert Media Expert Finland Finland Nordic Group)
GR Expert CA Manager Finland Norway
CA Manager Norway Denmark
TURKEY CA Manager Ankara/GR Turkish Industry
GR Expert Group
SW{TZERLAND CA Manager NMA
GR Expert
GR/ETS Expert
NTC/Communication
Media expert
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ISSUES AND PRIORITIES
1. Taxation
- GCC tax change
- Fiscal issues Eastern Europe
2. Marketing freedoms
- Ad ban threat, Switzerland
- Ad ban threat, Poland
- Ad ban threat, Turkey
3. Product restrictions
- MCL's, GCC
- HWL's, Sweden
PHILIP MORRIS
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PM/2-9
ISSUES AND PRIORITIES (cont.)
4. ETS issues and smokers discrimination
- Smoker discrimination issues
5. Smoking and tobacco industry acceptability
- G R, M R and sponsorsh ips
- World Smokepeace Day Concept
6. Primary issue
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GCC TAXATION
Issue
S rate 1.
2.
3.
The continued threat of an increase in the level of customs duty on
cigarettes and the maintenance of the ad valorem structure for such
duty.
Capitalize on the GCC Health Ministers Council's support of the specific
duty concept. Directly and through PM s in-market consultants, work
with individual countries' health ministries to obtain a similar
endorsement by finance and customs officials at an individual country
and GCC-wide level.
proposing (as a fall-back) semi-regular indexation adjustments of the
specific duty level.
With the assistance of the USTR, continue to advance the duty level and
structure as a US trade issue and work jointly with US diplomatic
missions to GCC countries to present tailored submissions urging a
conversion to fully specific duty.
Seek to mollify proposals for further duty increases. Consider
~ PHHJP MORRIS ~
PM/3-13
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Action 1. Brief the Director of the Middle East Desk at the USTR (done May 15).
Submit written brief within May. Follow up by Mid-June to ensure US
diplomatic missions in the GCC are instructed to assist PM efforts.
Follow-up with joint efforts (PM and US trade representatives) with
health, finance and customs officials at individual country and GCC-
wide level.
2. Seek a renewed endorsement by the GCC Health Ministers Council of
the specific duty concept which clearly calls for a conversion to a fully
specific as opposed to the Saudi-type minimum specific duty (action
prior to the next Council conference, December 1991).
3. Maintain efforts in Bahrain, Qatar and Oman with the assistance of in-
market consultants and distributors to obtain individual countries'
finance and customs officials support of a conversion to fully specific
duty.
4. Meet with and re-brief the GCC Assistant Secretary General for
Economic Affairs (possibly in conjunction with an invitation to address
the New York Society) with a view to obtain his support of fully specific
duty within the GCC Financial and Economic Cooperation Committee
(Finance Ministers Committee).
PM/3-14
P1iUJP MORRIS
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FISCAL 1SSUES. EASTERN EUROPE
Issue 1. Complicated tax structures, and discriminatory taxes on
imports / international cigarettes.
2. Influence on import tariffs by EEC - EEA negotiations.
StrateqX 1. Work via top level political contacts in EE markets, and use leverage
of Ministries of Finance, wherever feasible.
2. Work via PM Washington to influence EE Governments via US officials.
3. Establish monitoring as well as lobbying capabilities in EEA area.
PHIUP MORRIS
PM/3-25
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