Anne Landman's Collection
No Title - Consumer letter
Abstract
In this letter to Philip Morris, Inc. from a Marlboro Lights smoker, the writer makes the point that the Morlboro labels warn about the health dangers of smoking, but omit any mention of addictiveness. He pleads the company for help to overcome his addiction to their product.
Fields
- Notes
A search of Philip Morris' documents reveals that the company did not respond to this consumer, but sent a copy of the man's letter to PM attorneys (Shook, Hardy and Bacon in Kansas City) telling them to add it to their "potential claims database."
- Quotes
Philip Morris Inc. 10-7-93
For the last seven years I have found myself helplessly addictd to your product, Marlboro Lights. Now thanks to your packaging and reports from the Surgeon General, I realize the health risks of using this product. Your warning label has informed the public of the health risks of smoking, but it has failed to warn of the addictive properties of tobacco.
At this point I would like to be free of this addiction. I feel that it is partly your responsiblity to help me with this. Do you feel the same way?
I desperately require your help in this matter. My address is below. I would appreciate your response to my request.
Thank you,
Jay Bastian 245 W. 38th St. #303 Indpls. IN 46206
- Company
- Philip Morris Cos., Inc.
- Author
- Bastian, J.
- Recipient
- Philip Morris Inc.
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