Industry-Provided Depositions
Annual Report 1969 R.J. Reynolds Tobacco Company.
Fields
- Type
- DEPOSITION
- Site
- Pr
- Request
- 4rfp1
- 1rfp4
- 1rfp52
- 1rfp130
- Minnesota
- 1rfp36
- 1rfp118
- Texas
- Initial
- Disclosure
- Cordova
- 1rfp29
- Mclean
- by
- Agreement
- Florida
- 1rfp3
- Karbiwnyk
- 2int7
- 1rfp16
- 1rfp17
- 1rfp4
- Named Person
- Mclean Industries
- Archer
- Penick & Ford
- Filmco
- Angotti, S.A.
- Ama
- Vaughan, P.J.
- Sea Land Service
- Mclean, M.P.
- Mcevoy, M.R.
- Us Lines
- Phillips, J.
- American Export Isbrandtsen Lines
- List, O.F. Corporate Officers
- Manufacturers Hanover Trust
- Chase Manhattan Bank
- First Jersey Natl Bank
- Sylvana Tobacco
- List, O.F. Directors
- Chun King
- Patio
- Galloway, A.H.
- Gray, B.
- Ctr
- Ftc
- Rjri
- Rjr
- Archer
- Referenced Document
- Sherman Act. Clayton Act.
- Date Loaded
- 27 Feb 1998
- Author
- Galloway, A.H.
- Rjr
- Box
- Rjr1441
- Litigation
- Minnesota Selected
- Brand
- Camel
- Doral
- Prince Albert
- Salem
- Salem Menthol 100
- Winston
- Winston 100
- Winston 85
- Doral
Document Images
'c`... L _ ,vrac.:..
R. J. Reynolds Foods had another year of excel-
lent sales growth in 1969. Five brands continued
in top position in their respective product cate-
gories: CHUN KING in Oriental Foods; PATIO In
Mexican foods; HAWAIIAN PUNCH in fruit punch-
es; COLLEGE INN in broth and boned chicken; and
BRER RABBIT in molasses.
CHUN KING introduced a line of premium five-
course dinners - one of the most successful new
product introductions in the frozen food field.
Other new offerings were four flavors of egg rolls,
four entrees in cooking pouches, and two fried
rice products in pouches. CHUN KING packaging
was redesigned for greater merchandising impact.
PATIO introduced a line of burrito rolls very
successfully in the Southwest. These items -
crisp pastry shells stuffed with a variety of fillings
- are scheduled for national distribution.
Sales of HAWAIIAN PUNCH continued to rise,
with the "Punchy" TV cartoon character used as
the focus for a total marketing approach. New
flavors for the fine are being test-marketed.
MY-T-FINE desserts were reformulated and the
packaging redesigned for more aggressive mer-
chandising. MY-T-FINE canned puddings were in-
troduced in selective markets.
VERMONT MAID experienced a significant sales
increase. It also became the first national-brand
syrup to be marketed in a plastic bottle, with
substantial savings in packaging and shipping
costs and greater appeal to consumers.
COLLEGE INN had a good year, reflecting its
commitment to strong promotions directed to
home economics teachers and students.
Throughout the entire Reynolds Foods organiza-
tion, emphasis will continue to be placed on de-
velopment of new specialty products.
JOHN PHILLIPS
President, R. J. Reynolds Foods, Inc.

f
` 10
Aluminum and Packaging
Archer Products, Inc. increased its sales in 1969
in all three divisions - Metals, Packaging, and
Consumer Products. Each division exceeded the
growth rate of its respective industry group.
Archer's sales to outside customers continued to
accelerate and for the second successive year ex-
ceeded those made to the parent company.
Work was begun on an expansion program at the
Winston-Salem facilities of the Metals Division. In
addition to supplying continuous cast aluminum
for its two metals plants in Winston-Salem, the
increased casting capacity will enable Archer to
furnish a substantial portion of the aluminum re-
quired by its Huntingdon, Tennessee, plant.
The past year brought to all three divisions a
broader acceptance of their product quaiity and
increased recognition of their technical compe-
tence and service. Closer working relationships
were developed with major corporations to meet
many diverse applications, and more than sixty of
the nation's top companies were customers of
Archer last year.
The Consumer Products Division, which intro-
duced two new lines of gift wrap, had an outstand-
ing year, far outstripping its industry in the pace
of its growth.
At Filmco, Inc., dollar sales volume was down
from 1968 because of extreme price deterioration
in packaging films during the first half of the year,
although volume was up on a poundage basis. __
A shrink film developed by Filmco to capitalize
on the growing trend to automated meat packag-
ing in supermarkets made sales gains the last half
of 1969, and a high proportion of these sales rep-
resented new business rather than replacement
for regular meat films. A new gold-tinted film for
meat also had fine acceptance.
SAMUEL A. ANGOTTI
President, Archer Products, lnc.
PAUL J. VAUGHAN
President, Filmco, Inc.

.
In September, 1969, the Company agreed to divest
itself of its subsidiary, Penick & Ford, Limited. By
consenting to this action, the Company will retain
the properties and products of the former grocery
division of Penick & Ford, which were transferred
to R. J. Reynolds Foods, Inc. in 1967.
As the stockholders were advised in the interim
report dated October 27, 1969, under the final
judgment the Company is required within two
years to divest itself of its interests in the present
Penick & Ford company as a going viable concern
engaged in the corn wet milling business and the
potato starch business. The divestiture may be
made by any of several methods, but at this time
no decision has been made as to how it will be
accomplished.
Penick & Ford's dollar sales for the year, includ-
ing the Potato Products Division, were 24% great-
er in comparison with 1968, which was marked
by a three-month strike. Prices and profit mar-
g,-,!: for corn syrups were higher than in 1968 but
re.malned unsatisfactory for starch products. The
Potato Products Division showed a good increase
in dollar volume and profits compared with 1968.
A promising new product developed at Penick
& Ford during 1969 consisted of a group of hydro-
phobic starches with unique properties for paper
and other applications. Production of commercial
quantities is expected in early 1970.
R. V. CRONIN
President, Penick & Ford, Limited
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The merger of McLean Industries, Inc. into R. J.
Reynolds in May was the most significant step yet
taken by the Company in its continuing diversifi-
cation program.
Sea-Land Service, Inc., the operating company
of McLean Industries, is a containerized freight
service company utilizing the concept of inter-
modal highway trailers over land and sea.
The company began pioneering containerized
freight transportation thirteen years ago on the
first regularly scheduled containership run be-
tween Newark and Houston. Since then Sea-Land
has grown to a fleet of 48 containerships trans-
porting more than 35,000 computer-controlled
containers on regular calls to 51 port terminals
throughout North America, Europe, the Caribbean,
and the Far East.
Four fundamentals account for Sea-Land's effi-
cient and economical container transportation:
ocean-going capability, a world-wide network of _
ports, modern container facilities at dockside, and
a system of inland coverage through strategically
located terminals.
The key to this whole concept is the Sea-Land
container itself, a highway trailer that travels
equally well aboard ship, by rail, or by motor carrier.
In effect, the container becomes a sea-going vessel,
a rail car, or a truck trailer. The benefits of this
approach to freight handling are several: vessel
turn-around time is greatly reduced; expensive
packaging even for overseas shipments becomes
unnecessary; and goods move under seal from
door to door.
Two important steps have been taken to extend
Sea-Land's capabilities. Orders have been placed
for the construction of eight high-speed container-
ships, which will be added to the Sea-Land fleet as
they are completed during the period 1971-73.
Each vessel will have a speed of 33 knots and a
capacity of 1,082 trailers of 35- and_ 40-foot _
lengths. In addition, Sea-Land has entered into a
MALCOM P. McLEAN
Chairman, Sea-Land Service, Inc.
MICHAEL R. McEVOY
President, Sea-Land Service, Inc.
20-year agreement with United States Lines, sub-
ject to approval by the U. S. Maritime Commission,
to charter 16 containerships and to lease related
equipment, with an option to buy the vessels and
equipment at the end of 20 years. Competitors
have objected to the proposed charter, and hear-
ings before the Maritime Commission have not
been completed.
The additional capacity to be provided by con-
struction of the new fast ships, and the proposed
time-charter arrangements if consummated, will
contribute significantly to Sea-Land's capabilities
in the rapidly expanding containerized freight
transportation industry.

Tobacco
Foods and Beverages
Aluminum and Packaging
Containerized Freight Transportation

r'o. 11
among all cigarettes,
WINSTON continued to
outsell all other brands
in the nation In 1969,
widening its lead over its
nearest rival.
WINSTON King Size
was the Industry's top-
selling 85-millimeter
brand, and WINSTON
Super King led in the
100-millimeter category.
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among menthol
cigarettes, SALEM was
the country's best sellfig
brand in its category for
the twelfth consecutive
year and ranked fourth
among all brands.
SALEM Super King,
leading the 100-millimeter
menthols, gained in
volume over 1968. SALEM
King Size headed the
85-millimeter menthol
category.

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among regular-size
non-filter cigarettes,
CAMEL continued as
the dominant brand in
this field. Its market
share of that business
was well over 50 per cent.
CAMEL Filter enjoyed a
good growth in sales
during the year.
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DORAL, combining good flavor with a unique filter
system, was placed in national distribution in mid-1969
and outsold every other new cigarette brand introduced
in the last two years.
Shortly after its introduction in 1967, WINSTON Super
King forged to the top of the 100-millimeter field, and
it maintained its lead in 1969.
PRINCE ALBERT maintained its position as the nation's
largest selling smoking tobacco, and CARTER HALL
again showed a substantial increase in volume.
DAYS WORK retained the top spot in sales of all plug
chewing tobacco brands and gained in volume and share
of market.
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