Tobacco Documents Online

(INFORMATION ONLY - DID NOT SEND LETTER) EXHI~i i ' ~ ~ dent Mr. C. H. .I{Sbbp•e 4/uW4-PVV Evid_ . ~lanc)I Bendish j~~~~ •'•Jamp4 C./ffowling Sloan-Kettering Contributions _ ~q'. ~ . .. . PLAINTiFF'S EXHIBIT -413-0- .u•fr.,! uo4 s~w.. ac November 23, 1964 CONF_1DENTlAL Mr. Cullman asked that I give you my thoughts on the company's Sloan- Kettering contributions. . • ...,,• . .': :i'.'TDe Contributions Committee recommended on November 8, 1962 that the 1.:-tompany contribute $25, 000 annually for a period of three years beginnhog 1963 and subject to a review in succeeding years. On February 19, 1963, we contributed $25, 000 and gave another gift of $25, 000 on February 24, • .1964. = Rothrrian'a (Canada) have all made substantial contributions. '" Following the initial Philip Morris gift to Sloan-Kettering, R. J. Reynolds, '. 'The American Tobacco Company, Liggett & Myers, P. Lorillard and .• r• '•Sloan-Kettering is olearly the premier institution in Cancer Research. The r:' • public, governmental agencies, and the medical and scientific communities :.give special credence to Sloan-Kettering communicationa and research direction. Sloan-Kettering's interest in the virus theory of cancer causation, *;'for example, has had great influence on both puhlic and acieatific attitude.. ' ~ • ' '~ . ~. . . . . . I ,.•.. . [.i~.S..... . . . . : .. • , • Dr. Frank Horsfall, Jr., Director of Sloan-Kettering Institute, has publicly ^ expressed his doubt that smoking is implicated in carcinoma causation. Dr. U ~i =`?1Horsfall's opinion (coupled with his demonstrated liking for our )varlboro C cigarettes) has been beneficial. As be•ad of the nation's principle cancer ~ Ct ~: ~. ze.eazch organisation, he has tremendous influence. • ~ C :~.;TbeSindustry earlier was made keenly aware of Sloan-Kettering's influence "a ~' when Sloan-Kettering researcher, Ernst Wynder, (Ph. D. ) led the anti- • •~ .. = . ' ; :.•'eigarette attacks. He exploited his Sloan-Kettering association to the - :. f Industry's distinct disadvantage. As an indication of the attention he received, ,•. ~ TIME magazine featured Wynder's attacks on cigarettes -- with pictures -- on seven different occasions. In the fall of 1962, Dr. Horsfall and oifier Sloan-Kettering officials including more rigorous screening procedure before letting him speak in the name of the Institute. This has had a proper and pleasing effect. Public Relations Vice President Carl Cameron began subjecting Wynder to I would strongly recommend that we continue our support of S1oan-Kettering. r It is consistent with our publicly stated desire to support efforts to find th L•Le ' answers to the vexing cancer problem. The deductible contribution to Sloan- ~ ~ Ketteriag is probably the most effective of all health research contributions. / ;k'! -.~JCB/rc-~nni~. J .:..:k~ . :::r a m e.; C•,.' t ~ E`, ! E ~ `t t.~ 2B ~'`~ ~ ~ ~