Thirty-seven page Tobacco Institute document entitled: "Public Affairs Management Plan Progress Report, May, 1988." Contains progress reports from eleven TI departments for the month, goals for next month, and YTD budget and expense reports. Advises of TI's efforts regarding excise tax issues, including the completion and distribution of the "The Tobacco Observer," updating of the excise tax video, and strategy revision in opposition to the proposals of the National Economic Commission. Summarizes activities to develop a comprehensive public smoking program and provide support to smokers' rights groups protesting implementation of the airline smoking ban on flights less than two hours. Reports advertising restrictions introduced by Rep Luken's H.R. 4543 and Sen. Waxman's S.2402. Relates fire safety issues, including the introductions of feasibility studies on a "self-extinguishing" cigarette, and a rise in grant requests. Informs of social cost issues comprising the promotion of the Tollison/Wagner book, reviewing economists' research, and plans for a video. Recounts media relations response to the Surgeon General's Report. Itemizes activities of TI's Production Services Dept., the Information Center, and the Special Projects Dept.
(indexer.indexer_email WAS INVALID IN OLD DATABASE: SCM)
- Internal Policies
- Named Person
- Ballin, Scott D. (Coalition on Smoking and Health Chairman)
- Banzhaf, J.
- Barry, M. (Mayor)
- Boddewyn, J. J. (Prof)
- Boren, J.
- Bradley (Rep)
- Brenton, D.
- Brozak, M.
- Crouse, W.
- Davidson, J. A.
- Dyer. D. M.
- Fauntroy, W. (Rep)
- Fox, J.
- Helm, D.
- Hitchcock, C.
- Holcomb, L.
- Luken (Rep)
- Lynn, B.
- Moody, A.
- Munzer, A.
- O'Hara, J. G.
- Oliver, D.
- Picciano, L.
- Schaenman, P.
- Slattery (Rep)
- Steele, W.
- Tollison R.
- Vaughn, D.
- Wagner, R.
- Waxman (Rep)
- Weldon, C. (Rep)
- Whitley, C.
- Wright, J. (BAT)
- Hrycaj, C.
- Lyons, J.
- Moran, B.
- Panzer, Frederick (TI VP of Issues Management c. 1988)
Vice president of The Tobacco Institute, early 1970's
- Ransome, S.
- Ross, J.
- Schoonmaker, D.
- Stuntz, Susan M. (TI Issues Management Director, VP)
Helped organize a program to create a backlash against the insurance industry after they instituted non-smoker discounts for policy holders.
- Far East
- New England
- Named Organization
- A. Philip Randolph Institute
- American Heart Association (Voluntary health organization that focuses on cardiac health)
Voluntary health organization that focuses on cardiac health and stroke. AHA occasionally teams with tobacco retailers to engage in promotions/fund-raisers (see http://www.smokefree.net/doc-alert/messages/247136.html and http://www.rawbw.com/~jpk/stand/Pictures.html).
- American Lung Association
Voluntary health organization concerned with fighting lung disease, promoting lung health and advocating clean air, indoors and out.
- American Agriculture Movement
- American Civil Liberties Union
- Arnold & Porter (PM Counsel)
Counsel for Philip Morris.
- ASH (Action on Smoking and Health)
Action on Smoking and Health
- Association of National Advertisers
- BATUS Holdings Inc. (BATUS Holdings Inc.)
Parent company of Brown & Williamson Tobacco Co.
- Bureau of National Affairs
- CAP Newsletter
- Chase Econometrics
- Coalition on Human Needs
- Communication and Policy Committee
- Congressional Fire Caucus
- Consumer Federation of America
- Costco Connection Newspaper
- Covington & Burling (Tobacco Industry law firm)
Tobacco industry law firm. Was involved in organizing the Whitecoat Project.
- Employee Relations Law Journal
- Farmers Group Incorporated
- Federal Aviation Administration
- Federal Interagency Committee
- Federal Transportation Commission
- Freedom to Advertise Coalition
- International Association of Fire Chiefs
- International Association of Professional Bureaucrats
- Jones, Day, Revis & Poague
- King & Spalding
- Labor Council for Latin American Advancement
- League of Rural Voters
- Massachusetts AFL-CIO
- National Association of Counties
- National Association of State Boards of Education
- National Economic Commission
- National Volunteer Fire Council
- Paul, Hastings, Janofsky & Walker
- Pillsbury, Madison and Sutra
- Public Citizen Litigation Group
- Radio and Television News Directors
- Smoker's Rights Alliance
- Smokers' Rights Alliance
- The Tobacco Observer
- Tobacco Industry Labor Management Committee
- Waltham West Suburban Chamber of Commerce
- Waltham, Massachusetts City Council
- Washington Legal Foundation
- Washington State AFL-CIO
- WEFA Group
- Advertising Campaigns
- Advertising Expenditures
- advertising industry
- Advertising Regulations
- Advocacy Groups
- Airline Smoking Ban
- clean indoor air
- Community Organizing
- Consumer Markets
- Corporate Marketing Strategies
- Developing Countries
- Economic Costs
- Fire Safe Cigarettes
- industry response
- Industry Sponsored Prevention Programs
- industry sponsored research
- Industry Strategies
- Interagency Coordination
- Legislation - Federal
- media advocacy
- Political Participation
- program planning
- public health policy
- Tobacco Farmers
- tobacco industry structure
- Activist Strategies
Page 1: 00002951
MANAGEMENT PLAN PROGRESS REPORT
MINNESOTA TOBACCO LITIGATION
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TABLE OF CONTENTS
Excise Tax Issue
D. Schoonmake~, C. Hrycaj ....................................
Public Smoking Issue
J. Ross, J. Lyons, S. Ransome ................................
J. Ross ........................ . ..............................
J. Lyons .....................................................
F. Panzer ....................................................
Accidental Fire Issue
S. Stuntz ....................................................
D. Schoonmake: C. Hrycaj .....................................
B. Moran .....................................................
S. Stuntz ....................................................
A. Cannell ......................................... ~
L Picciano "
MINNESOTA TOBACCO LITIGATION
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EXCISE TAX ISSUE
Primary Responsibility: Debbie Schoonmaker
Ove rvl ew
The Federal tax issue remained quiet; however, staff activity
level was high as Schoonmaker assumed her new duties as issue
manager. The Tobacco .O.bserver tax issue was completed and
distributed, considera}~le progress was made on the updated excise
tax video, and strategy continued to be developed on the National
we identified coalition groups willing to approach National
Economic Commission members to oppose excise taxes as a
underway. Xn addition to attending and reporting on this month's
two NEC public hearings, we continued to monitor media coverage
of the Commission.
The economists' op-ed program, which hopes to demonstrate to the
NEC why excise taxes should not be used to reduce the deficit,
been published (in Atlanta, Houston, Cedar Rapids, Hackensack,
NJ, and New Haven, CT) and seven more have been submitted for
We attended a CART breakfast and vice presidents' meeting. The
group endorsed a plan to produce a brochure containing statements
from various groups in opposition to excise taxes. When
completed next month, the brochure will be sent to the members of
Congressional tax-writing committees, and others. CART also
decided to send packages of excise tax materials to the National
Economic Commission, tax-writing committees, and Democratic and
Republican platform committees
Production was begun on an updated excise tax video. The tax
group observed various stages of the project, including on-
location filming and a studio editing session. The final product
will be ready by mid-June.
The completed tax issue of The Tobacco Observer was mailed' to
subscribers, and staff fiel~ teleph'one inquiries in response.
Two new TI topic brochures are in the works. Comments from state
and federal relations staff were incorporated into the text of a
new earmarking piece. Pending approval of legal counsel, the
MINNESOTA TOBACCO.. LITIGATION T/ I'/W 345743
Page 4: 00002954
brochure will go into production next month. A prellmlnary draft
has been completed, and work will continue on, a general excise
tax brochure. The publlcation will be completed this summer.
Five coalition groups -- League of Rural Voters, American
Agriculture Movement,Coalition on Human Needs, Labor Council for
Latin American Advancement and A. Philip Randolph Institute --
submitted proposals for support for new projects. The proposals
• were reviewed and appropriate action or follow-up was taken.
Next ~onth's Goals
Complete earmarking brochure
Complete excise tax video
Complete NEC strategy
July TTO on tobacco's contribution to economy
Develop 1989 Excise Tax Plan
lVIINI~SOTA TOBACCO LITIGATION
., TIMN 345744
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1305 May, 1988
~eeo~e tO yosc-~o-dm~e yetr ~o-da~e -
Ooe, ~eo bud __remount . .
.-~200 21,530 87,500 (65,970)
(75%) No major production
expenses to date
6200 0 208,333
(208,333) (100%) No advertising
authorized to date
7300 22~,125 2~5,833 (21,709)
( 9%) Continued activities
7500 178,92~ 292,917
(i13,992) (39%) Coalition activities
& Other Org.
~S ~2~,579 83h,583
Page 6: 00002956
In May, our activities again focused on responding to the
Executive Committee's assignment to develop a comprehensive
public smoking program. We are scheduled to present our
recommendations to the Executive Committee next month. Also, we
continue to provide support to smokers' rights groups protesting
implementation of the smoking ban on flights of two hours or
AS part of the development of the comprehensive public smoking
program, we met several times with representatives from Best Type
Office Environments to discuss ways to promote their services,
including advising management on workplace smoking issues. We
are working with them to develop ideas for sample advertising,
direct mail and seminars.
We also have worked with ventilation consultants to develop
sample advertising, direct mail pieces and other creative
materials for the indoor air quality program.
On the new conflict resolution program, we developed sample
advertising, direct mail and other creative materials. We also
conducted public opinion research to determine public response to
everyday annoyances--including cigarette smoking. The results
will be incorporated into the creative materials.
Production of our hospitality brochure, which includes data on
the economic value of smokers as customers and practical
information on accommodating smokers and nonsmokers will be
completed next month. The brochure will be promoted to the
hospitality industry and used to promote the Great American
The Smokers' Rights Alliance (SRA) and The Institute have to date
distributed more than 1,900 airline smoker information kits.
Through airport smoker information centers and headquarter~
mailings, SRA distributed more than 1,450 alrline smoking
information kits, The Institute over 450 kits, respectively.
We prepared and filed The Institute's comments on t~e FAA's final
airline smoking rules. Our comments suggested that published
airline schedules are an unreliable means of implementing the
MINNESOTA TOBACCO LITIGATION
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two-hour ban, and cited an analysis showing that a significant
percentage of flights on which smoking is banned often exceed two
In an effort to understand how smokers view the airline smoking
ban, we conducted focus panels in San Francisco and suburban
Maryland. Preliminary findings suggest that most smokers are
unaware of the ban's "sunset" provision and feel strongly about
Northwest's total ban on smoking. We will use these results in
developing our public relations campaign.
In coordination with State Activities Division, we requested TAN
activists to contact airlines and the Department of
Transportation to express their displeasure with Northwest's
total smoking ban. So far, these activists have sent nearly
6,000 letters to the airlines and 4,000 to the DOT.
We continued to move forward with the Great American Welcome,
preparing a plan to encourage businesses to participate in the
program. The plan calls for field staff to work with trade and
business groups in their regions to encourage individual
businesses to participate We will conduct pilot programs in
Brozek and Dyer's regions to determine the efficacy of this plan.
We are scheduled to meet with Brozek and Dyer in mid-June to
discuss specific tactics; pilot testing should be completed by
ACVA Atlantic's indoor air quality advertising campaign was
launched and will continue for approximately six weeks in
Harrisburg and Philadelphia, Pennsylvania. Also, we have
completed our first phase of public opinion research to gauge the
campaign's effectiveness. Initial results of this pre-testing
indicate that most view cigarette smoke as the primary cause of
indoor air pollution. Post-testing will take place in June.
Together with Lorillard's William Crouse, we visited
approximately 20 Washington, D.C., offices -- government and
private -- to determine whether they meet Portable Air Sampling
System testing criteria. Testing is scheduled for the week of
We are proceeding to implement a proposal submitted by John Fox
of Pillsbury, Madison and Sutro whereby he will discuss workplace
smoking issues in single-issue seminars or as part of
comprehensive employment law seminars.
"Dennis Vaughn of Paul, Hastings, Janofsky & Walker is updating ~
the Ashe-Vaughn law journal article "Smoking in the Workplace: A
Management Perspective." Vaughn hopes to publish the article in
the winter edition of the Employee Relations Law Journal.
Targeted mailings of workplace smoking resource guides continued
in May. We posted approximately 120,000 guides to businesses in
Georgia, Maryland, Pennsylvania, Ohio and Michigan. The first
~IINNESOTA TOBACCO LITIGATION
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half of this year's targeted mailing schedule is complete. As a
result of these mailings, we already have received several
hundred requests for additional information•
At field staff request, we completed production of 2,000
employers' guides for Waltham, Massachusetts. The guide will not
only assist employers but is being used as a legislative tool in
meetings with members of the City Council.
The public smoking team participated in a training
using the TI's new automated workplace system•
The third and
final user guide for the system -- Application
is under review and will be available the last week in June.
Tobacco Industry Labor Management Committee representatives
conducted indoor air quality briefings with members of the
Massachusetts AFL-CIO, A. Philip Randolph Institute, and
Washington State AFL-CIO.
ETS consultant Larry Holcomb made a presentation at the Consumer
Federation of America conference "Indoor Air Quality: Priorities
and Programs." We also identified and commenced training of
additional ETS science spokespersons for the truth squad team.
The Washington Legal Foundation, a libertarian legal
group--supportive on the ad ban issue--has agreed to sponsor
opinion research challenging Bureau of National Affairs research
concluding most companies have established overly restrictive
workplace smoking policies. The research does not challenge the
percentage of companies that have policies, but demonstrates
companies have developed policies to accommodate the rights of
smokers and nonsmokers.
Next Month's Goals
• Fill staff vacancy.
• Targeted media mailing for SRA.
. Final production of C&B legal memorandum.
• Commence production of Washington 5egal Foundation survey.
~OTA TOBACCO L~IGATION T~N 345748
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1309 M97 19~8 .....
Jeffrey D. Ro§s ......
~ccoun~ ~/ yos~-co-ds~o yea~ ~o-d~o !" ove~(undo~)bud&oC -
~oSc=Lp¢~Qn ice e~ L amoun~
Jercen~a Ex ~lana~Lon
5100/Postage & 62,730 14,583 48,146
77% Dramatic increase in
.5200/Repro. Print 68,577 202,083 (133,506)
(66%) No major printing
Sp~ce &. 49,942 2,395,833 2,345,891)
(98%) No major advertising
expenses to date.
7300/Professional 343,015 618,333
(275,319) C44%) bills not yet
7500/Support 138,784 233,750
(94,966) (40%) ]oalition activities
TOTALS 668,657 3,464,583 2,795,926)
Page 10: 00002960
7300/Professional 347,431 500,000
(152,569) (30%) scientific
TOTALS 376,247 541,667