Bliley PM
Corporate Issues
Abstract
Annunciates position statements regarding public relations moves, litigation, etc. taken "to defend [Philip Morris'] business in a number of fields of public interest", including: "Public policy issues and actions (Excise taxes; Marketing and consumption restrictions; Junk science; Litigation victories; [and] Reducing our impact on the environment); [and] Corporate citizenship; [and] Box".
Fields
- Company
- Philip Morris Cos., Inc.
- Type
- Advertising copy
- Draft material
- Position statement
- Named Organization
- Alvin Ailey American Dance Theatre
- Environmental Protection Agency
- EPA
- Helping the Helpers Program
- National Asian Pacific American Legal Consortium
- National Hispanic Scholarship Fund
- Philip Morris Corporate Affairs Department
- UNCF
- United Negro College Fund
- Urban Institute
- Region
- Bosnia-Herzegovina
- Croatia
- Keyword
- AIDS
- Hunger among the Elderly Study
- Philip Morris Environmental Principles
- TK
- Tolerance on campus: Establishing common ground
- Subject
- Federal level
- Government agencies
- Human subjects
- industry response
- International level
- Lawsuits
- marketing
- public relations
- Regulations
- Research studies
- State level
- Taxes
- tobacco industry structure
- youth access
- epidemiology
Document Images
CORPORATE ISSUES
Public Policy Issues and Actions
As the largest consumer packaged goods company in the world, we
are taking action to defend our business in a number of fields of
public interest. To join us in our efforts, or for further information,
please write to the Corporate Affairs Department identified on the
facing page.
Excise Taxes. Our argument against large and abrupt
increases in excise taxes on our products: they are
discriminatory and regressive, and could increase
unemployment and damage the economy.
Marketing and Consumption Restrictions. We are
taking energetic steps to preserve basic commercial and
consumer rights, while funding responsible efforts to
discourage under-age consumption of our products.
Junk Science. We believe that the U.S. Environmental
Protection Agency's 1993 report on environmental tobacco
smoke manipulated data in order to reach a foregone
conclusion. We have joined other plaintiffs in filing a federal
suit against the E.P.A., asking -- among other things ~ that the
court order the E.P.A. to withdraw its findings.
Litigation Victories. The U.S. tobacco industry prevailed in
all TK of its product liability jury trials, and even in an
unusual small claims court case, in 1993. At the end of the
year, TK cigarette liability cases were pending against the
industry; TK of them named Philip Morris as a defendant.
Reducing Our Impact on the Environment. In
accordance with the Philip Morris Environmental Principles,
we continued to reduce the impact of our production
processes and packaging on the environment.
Corporate Issues -- 1 12/27/93

Corporate Citizenship
In 1993, we continued our tradition of responsible efforts to help
our factory, office and consumer communities. We often leveraged
our funding by working with academic leaders, foundations and
government agencies.
Disaster relief included contributions to aid victims of flooding
in the Midwest United States [and Europe?], and of the war in
Croatia and Bosnia-Herzegovina.
We extended our successful Gateway adult literacy program
to South Central Los Angeles; Jacksonville, Florida; and the
state of Indiana.
We announced a new, multi-year contribution to the United
Negro College Fund, continued support for the National
Hispanic Scholarship Fund and helped the National Asian
Pacific American Legal Consortium establish a permanent
base in Washington, DC.
Since 1991, we have provided over $4 million to organizations
that either fight AIDS or help people with AIDS. We provided
funds to more than 70 such organizations in 1993 alone.
In response to rising conflict at colleges and universities, we funded
proposals from 11 colleges and universities under the heading of
"Tolerance on Campus: Establishing Common Ground."
During 1993, which marked our 35th anniversary of arts
support, our cultural funding included a free public concert in
New York's Central Park by the Alvin Ailey American Dance
Theater.
Through our "Helping the Helpers" program, we continued to
support innovative organizations combating hunger in the U.S.
We also funded the Urban Institute's ground-breaking
"Hunger Among the Elderly" study.
We contributed over $1 million to initiatives in environmental
education, water conservation, farming and agricultural issues
and solid waste issues.
Corporate Issues -- 2 12/27/93

Box:
Our Mission at Philip Morris is to be the most successful consumer
packaged goods company in the world. We pursue our Mission by:
Maintaining the highest quality of people.
Protecting and building our brand franchises.
Growing profitable new business with line extensions, new
products, geographic expansion, acquisitions, and joint
ventures and strategic alliances.
Maximizing productivity and synergy in all businesses at all
times.
Making total quality management a reality in every aspect of
our everyday operations.
Managing with a global perspective.
We judge our success not only by our financial results and the
execution of our strategies, but also by the honesty, integrity and
concern for others that we demonstrate in our business.
Corporate Issues -- 3 12/27/93
