Bliley PM
A Strategy for Europe, Favouring a Rational Approach to Public Policy-making in a Range of Areas, Including Public Health
Abstract
Outlines proposal for European involvement in public health and policy decisions by creating an entity "to become THE scientific authority on a wide range of human concerns" thereby unseating WHO, FAO and similar organizations. Endorses a "Foundation" having a core of committed scientists, various membership levels, a board of trustees. Recommends mulit-million dollar budget be used primarily for scientific research. Proposes PM should be "driving (and financing) force of the Foundation" contending its integrity will be preserved provided it operates under "a political umbrella." Duplicates Bates 2023856104.
Fields
- Company
- Philip Morris Europe
- Type
- Proposal
- Report
- Author
- Gaisch, Helmut W. (PM Europe Science & Technology President)Director and Principal Scientist, Tobacco Science and Technology, Fabriques De Tabac Reunite, S.A., (1987). Helmut Gaisch was an attendee at Philip Morris's 1987 Operation Downunder Conference, held to determine a new strategy the company could take on the issue of ETS. (PM's "Accommodation" strategy was borne from this conference). Gaisch worked to thwart ETS regulations in Europe using data from INBIFO. He was a Philip Morris European scientist, Head of Laboratories, FTR/Philip Morris Europe. Member to Tobacco Advisory Council (TAC), 1987.
- Named Person
- Hugh, Sir
- Named Organization
- ASH (Action on Smoking and Health)Action on Smoking and Health
- FAO
- PM (See Philip Morris Companies Inc.)Defense
- World Health Organization (Concerned with global public health)International organization concered with public health worldwide
- Region
- Europe
- Keyword
- ARIA/IAI model
- Thesaurus Term
- funding
- industry sponsored research
- Political Influence
- tobacco industry structure
- Subject
- International level
Document Images
Version Ist July, 1991 - A Strategy for Europe, Favouring a
Rational Approach to Public Policy-making in a Range of Areas,
Including Public Health
The purpose of the project is to draw attention to
the fact that political and scientific thinking
largely continues according to traditional patterns,
whilst reality has changed fundamentally. As
individuals, however qualified and respected they
might be, have not the necessary weight of authority,
a scientific body with politcal anchorage is needed
to serve as source of factual information and its
political interpretation.
The essential argument is that, in order to achieve a
break with the conventional thinking patterns of the
past, something visibly new has to be created.
These thoughts are the result of discussions with
experienced scientists and other public figures with
political experience.
The principal idea is to create a foundation, society
or institute whose goal is to become THE scientific
authority on a wide range of human concerns, thus
putting itself above WHO, FAO and other organisations
who restrict themselves to narrower fields.
The idea is that the Foundation will supersede the WHO.
and its Agencies as the principal advisors to the
European Community on a range of issues including
public health.
(search for better
~ E ~ E I ~ E Dpressures, etc ...
..... ~,, C pARF3~SH _
Slt:~ Y--~'~ •
PM MAN'~'GEIvIEI':II CORP.
The Foundation shall deal with a broad range of human
concerns in the modern society :
- Economics : personal income, employment, moti-
vation, standard: of living, migration pressures
conditions), ideological

Health and welfare : medical care for the young,
the working population and the elderly; its
efficiency, availability, affordability and
matters of personal dignity; public health
necessities and priorities considering care and
enjoyment of life, living with stress, etc...
Environmental concerns : balancing ecological
necessities against collective economic ambitions,
finding new ways to accommodate individual wishes,
etc ...
The title of the Foundation shall be such as to make it
clear that it is concerned with the broadest aspects of
human concerns, eg. European Institute for Individual
and Community Welfare.
The Foundation shall be formed in analogy to the "ARIA
/ IAI" model but include political patronage :
- A small nucleus of committed, trusted and capable
scientists shall form the executive level of the
Foundation and act as "locomotives".
- There shall be different categories of members :
individual membership, student membership, insti-
tutional membership and corporate membership.
- The Foundation shall sponsor doctoral theses,
post-doctoral research and scientific events.
- A board: of trustees, consisting mainly of active
European politicians, shall be established to put
the Foundation aut of reach from lowly political
attacks and bestow it with authority. (See TV
video on the select committee hearings : Sir Hugh
and the representatives of ASH).
The budget of the Foundation shall be used mainly
scientific ends such as the support of research
meetings, although there will be some
cost.
for
and
administrative

- 3 -
Depending whether one creates a foundation or a
non-profit society, the initial financial arrangements
would differ. The initial running cost might be one
millon USD a year, increasing to a final figure of,
say, 15 million USD to be reached within five years.
Initially, PM shall be the driving (and financing)
force of the Foundation. PM could do so without pre-
judicing the Foundation's integrity, provided that
there is a political -mhrella in the form of powerful
patrons, and provided that the money is spent in
accordance with the statutes, ie. largely for scienti-
fic purposes.
This is the best way for corporate PM to spend research
money on a broad range of topics of true human impor-
tance AND to obtain political benefits by the same
token.
Given the involvement of figures of the European
political scene, the strategy outlined above represents
the most direct way, both politically and legally
correct, of providing the European Community with
factual advice it would be eager to access when carry-
ing out regulatory work. Furthermore, the signifi-
cance of this goes beyond the borders of Europe as the
European Community is increasingly being taken as the
international model for policy making in a variety of
areas.
Helmut Gaisch / May 1991
PS.: Since the process of establishing a politically
"Europe" is advancing rapidly, now is a particularly
able time for implementing the concept outlined above.
Further explanations of the concept are best given verbally.
united~
favour-~

- 4 -
If agreement in principle is reached for me to go ahead, I
would start by forming a small task force to work on the
details of the action plan and to make the first contacts with
politicians and scientists who would play key roles in
developing such a foundation.
