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Bliley PM

RE: Joint Meeting on ETS - London, England

Date: 15 Jun 1988
Length: 14 pages
2021548222-2021548235
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Abstract

Provides report on the Industry Interface Meeting on ETS. Notes discussion topics: "(1) national and international activities and attitudes, (2) industry research and objectives, and (3) scientific information and media objectives and activities."

Fields

Company
Philip Morris Cos., Inc.
Type
Memorandum
Named Person
Adlkofer, Franz (VDC Research Director)
Argued in a 1988 joint meeting of the worldwide tobacco companies that the industry should stop developing "marketable science" for use in public relations to fight the secondhand smoke issue and instead should establish a safe threshold for exposure to secondhand smoke. (Bates No. 2021548222/8235)
Boyce
Dunn, William L., Jr. (PM Smoker Psychology Principal Scientist 1970s-80s)
Principal scientist at PM during the 1970s and 1980s, nicknamed the "Nicotine Kid." Supervised Victor DeNoble, Paul Mele, Carolyn Levy and others. Led "smoker psychology" programs for PM.
Gaisch, Helmut W. (PM Europe Science & Technology President)
Director and Principal Scientist, Tobacco Science and Technology, Fabriques De Tabac Reunite, S.A., (1987). Helmut Gaisch was an attendee at Philip Morris's 1987 Operation Downunder Conference, held to determine a new strategy the company could take on the issue of ETS. (PM's "Accommodation" strategy was borne from this conference). Gaisch worked to thwart ETS regulations in Europe using data from INBIFO. He was a Philip Morris European scientist, Head of Laboratories, FTR/Philip Morris Europe. Member to Tobacco Advisory Council (TAC), 1987.
Hanschler, Dr.
Hoel, Donald K. (CTR Industry Research Committee & PM Attorney, Shook Hardy)
Donald Hoel was an attorney with Philip Morris' law firm Shook Hardy and Bacon (SHB). He served as a member of the CTR Industry Research Committee in 1978?. Hoel assisted in screening "apppropriate" projects to received CTR funding.
*Holcomb, Larry (use Holcomb, Lawrence C.) (Tobacco industry air quality consultant)
Indoor air quality consultant used to criticize EPA and OSHA. Proposed consultants to comment on Federal OSHA proposal on workplace smoking.
Ichinose, Dr.
Klus, Hubert (VDC scientist)
1993 Scientist at Verband der Cigaretten
Lee, Peter N. (TAC Biostatistician)
Frequently funded by the tobacco industry to criticize and discount published and epidemiological studies that linked between tobacco smoking and health damage.
Lehnert, Dr.
Lyons, John (TI Issue Analyst, c. 1988)
Mackay, Judith (Director, Asian Consultancy on Tobacco Control, Hong Kong)
Nelmes, Andrew J. (Gallaher, Industry Affairs Manager, Corp. Affairs)
1995 Northern Ireland
Oldaker, Guy B., III (CIAR/RJR ETS, Field Studies, Acting Executive Director of th)
1988 PASS Briefcase and ETS Field Studies
Osdene, Thomas Stefan, Ph.D. (Director of Science and Technology, Philip Morris [1986])
Ph.D. in Organic Chemistry. Ten years of research when he started with PM in 1965. Worked in Chemical Research Division of PM 1965-66; Chemical and Biological Research Division 1966-69; Director of Research 1969-1984, also assumed independent position as Director of Research and Extramural Studies during these years; became Director of Science and Technology in 1984, reporting directly to Philip Morris USA Executive VP Mark Serrano. Involved with Center for Indoor Air Research (CIAR) 1988. Attended PM's Operation Downunder Conference in June, 1987. Retired 1993.
Pottorff, Mary
Reif, Helmut E. (PM Europe Science & Tech. Director, 1980s)
Helmut Reif was Director of Science and Technology for FTR. (PMI's Introduction to Privilege Log and Glossary of Names, Estate of Burl Butler v. PMI, et al, April 19, 1996)
Rupp, John P. (TI Communication Committee, Covington & Burling lawyer)
TI Communication Committee
Stuhl, Oskar (RJR Germany)
Thorton, Dr.
Turner, C.
Uberla
Ward [Root], Mary Elizabeth, J.D. (RJR, Associate General Counsel)
Mary Ward was Associate General Counsel for R.J. Reynolds. (PMI's Introduction to Privilege Log and Glossary of Names, Estate of Burl Butler v. PMI, et al, April 19, 1996)
Westcott
Wynder, Ernst L., M.D. (Epidemiologist, Sloan Kettering, Anti-Tobacco Expert)
1993 First scientist to report in 1950 on the carginocencity of cigarettes in rats painted with tar. Assistant at Sloan-Kettering Institute for Cancer Research Directed the American Health Foundation (AHF) from 1984 to his death in 1998.
Named Organization
Airline Stewardesses Association
ASH (Action on Smoking and Health)
Action on Smoking and Health
Austria Tabakwerke AG
Austrian Health Minister
B.A.T. Industries PLC (BAT)
British American Tobacco Industry, parent company of Brown & Williamson Tobacco Co. in the U.S.
Candian Parliament
Candian Tobacco Manufacturers Committee
Center for Indoor Air Research (CIAR) (Industry formed/funded air research organization)
Nonprofit organization funded by the tobacco industry. CIAR was formed in March 1988 by tobacco companies "to sponsor "high-quality research on indoor air issues and to facilitate communication of research findings to the broad scientific community."
Covington & Burling (Tobacco Industry law firm)
Tobacco industry law firm. Was involved in organizing the Whitecoat Project.
#13941 (CTMC)
Department of Health and Social Services (British governmental dept.)
Department of Transportation
EEC (European Economic Community)
European Economic Community
Environemtal Technology Letters
Environment International
*EPA ( use United States Environmental Protection Agency)
Frequent Flyer Magazine
Gallaher Limited/Gallaher Tobacco Limited (Irish tobacco co controlled by American Brands)
Sells Benson & Hedges, Silk Cured and Berkeley cigarettes in the U.K. in 1991
German Indoor Air Symposium
German Society on Maximum Threshold Limits in the Workplace
Health Education Authority of DHSS
Imperial College Conference on Indoor and Ambient Air Quality
Imperial Group Limited (Has a 1982 patent on an alternative nicotine delivery system)
Has a 1982 patent on an alternative nicotine delivery system
Independent Scientific Committee
JAL
JTI (Japan Tobacco Inc.)
Japan Tobacco Inc.
Kyoto Senbai Hospital
Lorillard Tobacco Co. (American cigarette manufacturer)
American cigarette manufacturer; makes Kent, MaxSatin, Newport, Old Gold, Style, and True cigarettes.
Lufthansa
Ministry of Education
Ministry of Health and Welfare
National Academy of Sciences
NMAs
Philip Morris & Co. Ltd. (Cigarette manufacturer, incorporated in U.S. in 1902)
Philip Morris & Co. Ltd.., was incorporated in New York in April of 1902; half the shares were held by the parent company in London, and the balance by its U.S. distributor and his American associate. Its overall sales in 1903, its first full year of U.S. operation, were a modest seven million cigarettes. Among the brand offered, besides Philip Morris, were Blues, Cambridge, Derby, and a ladies favorite name for the London street where the home companies factory was located - Marlborough.
R.J. Reynolds Tobacco Co. (Cigarette manufacturer (Camel, Winston, Doral))
Cigarette manufacturer (Camel, Winston, Doral)
SAS
Sixth World Conference on Smoking and Health
Smoker's Freedom Society
Smoking Research Foundation
St. James Court Hotel, London
Surgeon General of the United States Public Health Service (U.S. Federal government public health advocate)
The U.S. Surgeon General's office has found since 1964 that tobacco use causes disease in humans.
Tobacco Advisory Council (TAC) (International industry advisory council)
Tobacco Advisory Council
Tobacco Institute (Industry Trade Association)
The purpose of the Institute was to defeat legislation unfavorable to the industry, put a positive spin on the tobacco industry, bolster the industry's credibility with legislators and the public, and help maintain the controversy over "the primary issue" (the health issue).
Tokyo Bar Association
Verband der Cigaretten Industry (Trade organization for the German tobacco industry)
NMA (National Manufacturers Organization) for Germany
West German Health Ministry
World Health Organization (Concerned with global public health)
International organization concered with public health worldwide
Region
Canada
France
Germany
Hong Kong
Japan
Switzerland
United Kingdom
West Germany
Keyword
Carbon monoxide
Causal
Cotinine
Environmental Tobacco Smoke ETS
Europe Against Cancer
Surgeon General's Report
Ventilation
Smoking and Health
Thesaurus Term
adverse effects
anti-smoking advocacy
indoor air quality
industry sponsored research
legal activity
secondhand smoke
smoking restriction
tobacco industry internal policy
tobacco industry structure
mass media

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Page 11: 2021548232 Log in for more options!
PRIVILEGED AND CONFIDENTIAL ATTORNEY WORK PRODUCT (10) To provide information on how to diffuse conflicts between smokers and non-smokers. These strategies are being implemented through a number of TI programs and have met with varying degrees of success. Mr. Lyons closed by focusing on the role of CIAR and the need for additional research in the ETS area. He expressed the Institute's desire for a closer relationship between science and public relations so that "the public gets the message." B. UNITED KINGDOM According to Dr. Thornton of BAT, there is a shortage of science on the ETS issue in the United Kingdom, and the science that does exist is drawing a hostile response. ETS conferences may help rectify this situation, but only if the proper "mix of people" attend and present research. Dr. Thornton also called for more toxicological research on ETS. Dr. Thornton emphasized the importance of communication. He called for a greater interface between scientific and public relations personnel in order to effectively communicate with government officials, scientists, and the general public. He also suggested that the industry focus more resources on the media, in order to influence public opinion. This may be achieved by one- on-one meetings with journalists, particularly those journalists who oppose smoking or are unfriendly toward the industry. The second U.K. representative, Clive Turner of the TAC, painted a bleak picture of public relations efforts on the ETS issue in the United Kingdom. According to Turner, the science, as it exists presently, is being overcome by the public's negative "perceptions" of ETS. The media has fostered this perception through selective news reporting that emphasizes the ISC Fourth Report's ETS findings to the virtual exclusion of all other issues covered by that report. Anti-smoking groups and the government, which also selectively rely on portions of the ISC Fourth Report, have published advertisements overstating the risks allegedly associated with ETS exposure. The TAC has responded to this situation with dozens of letters aimed at correcting misimpres- sions created by selective reporting of the ISC report. Mr. Turner also lamented the negative public perception of the tobacco industry. The UK media is portraying the tobacco industry as "a dirty business." At the same time, ASH, backed by public opinion, is making strong claims against smoking. The media
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PRIVILEGED AND CONFIDENTIAL ATTORNEY WORK PRODUCT grants access to this group because it is perceived to hold the "moral high ground." TAC has employed a number of approaches in an attempt to change public opinion on ETS. Although both the "courtesy" and "freedom of choice" approaches have been unsuccessful, focusing on the extremism of anti-smokers has met with some success. Nevertheless, Turner reiterated the need for "communicable science," which, in response to Dr. Adlkofer, he defined as "saying in a sentence what scientists write books about." Although Dr. Adlkofer appeared to agree with Turner, he refused to endorse a situation in which scientific research is guided by public relations needs. In response to Turner|s remarks, Mr. Westcott recommended that public relations should focus on policy makers as well as the general public because policy makers often act contrary to public opinion. Dr. Adlkofer deviated from the agenda and discussed the direction of ETS research. According to Adlkofer, analytlcal breakthroughs are unlikely in the ETS area if research continues on its present course. Conventional epidemiology has provided few benefits to the industry. A focus is now needed on "modern epidemiology" and human exposure studies, as well as further exploration of the alleged mechanisms of effect. He also called for the identification of a threshold level for risk. Dr. Adlkofer indicated that this approach has already been adopted in Germany. Dr. Adlkofer's suggestion created widespread disagreement among the meeting's participants. Mr. Westcott stated that setting a threshold is dangerous because it provides ~ p/~ proof of causation for anti-smoking advocates. Mr. Rupp agreed, stating that an acceptable threshold for ETS may nevertheless indict active smoking. Rupp then engaged in a defense of existing scientific undertakings. He noted that epidemiological evidence is necessary if for no other reason than to effectively respond to anti-smoking groups, which are still engaged in epidemiological research. Furthermore, the industry has not yet adequately dealt with Hirayama's study. Also, Rupp defended .studies monitoring air quality because they allow the industry to counter anti-smoking advocates' outrageously exaggerated figures with real-world data. Rupp concluded by expressing the view that the industry should continue to emphasize the lack of substantive proof of causation. Mr. Westcott agreed, stating that the risk associated with ETS exposure is statistically insignificant. - 12 -
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PRIVILEGED AND CONFIDENTIAL ATTORNEY WORK PRODUCT Dr. Adlkofer agreed with Mr. Rupp that epidemiological studies should go forward in order to counter arguments by anti- smoking forces. He disagreed, however, with Rupp's views against setting a threshold for ETS. According to Adlkofer, science cannot propel the industry any further on the ETS issue unless it is able to say that not one person has died from exposure to ETS. Other views were also expressed on the threshold problem. Dr. Boyce of BAT stated that the "no threshold" argument automati- cally indicts active smoking. Dr. Stuhl called on the industry to dispel the "no threshold/one molecule" theory andthe contention that animal carcinogens are automatically human carcinogens. Dr. Osdene suggested that a threshold level could be set, but that the threshold not be quantified. At this point, Don Hoe1 concluded the discussion generated by Dr. Adlkofer's comments. D. CANADA Mr. Dunn reported that 85-90% of Canadians, smokers and non-smokers, are not against smoking regulation. As a result, the CTMC has set the following priorities: (1) to underwrite the Smokers' Freedom Society, a group that publicly represents smokers' interests and is separate from the tobacco industry; (2) to develop labor group defenses to smoking regulations; (3) to address amendments to the Canadian Labor Code; (4) to provide informational materials for private employers; and (5) to develop and strengthen the "Indoor Air Quality Center." E. JAPAN Dr. Ichinose reported the Japanese view that both the public and the medical profession must be better informed on ETS research. In providing this information, the industry must be inconspicuous. Otherwise, he argued, the public will suspect the authenticity of the information. He recommended the use of third parties to convey the industry's message. Dr. Ichinose also stated that the first step toward success on the ETS issue is to improve acceptance of smokers by non-smokers. IV. FUTURE JOINT MEETINGS ON ETS Don Hoe1 called for a discussion of whether joint meetings should be held in the future. Dr. Osdene suggested that the joint meetings be held less frequently, perhaps every two years, with smaller groups of scientists meeting in the interim years. Mary Ward expressed the opinion that future meetings could be beneficial, but large numbers of participants inhibit meaningful discussion. - 13 -
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PRIVILEGED ~ID CONFIDENTIAL &~I~ORNEY ~ORK PRODUCT She proposed that Don Hoe1 head a committee to develop a list of relevant issues and recommend participants who could best address a given issue in small group discussions. When Don Hoe1 suggested that the NMAs decide who attends the meetings, Dr. Osdene expressed concern that such groups should not set a binding course for the NMAs and research. The discussion then turned from possible means of improv- ing future joint meetings to whether such meetings should be held at a11. Dr. Adlkofer expressed his disappointment that no new information had been presented at the meeting. Similarly, Dr. Osdene stated that he was not convinced that future Joint meetings would be beneficial. Dr. Green of R.J. Reynolds and John Rupp, on the other hand, expressed the view that Joint meetings could play a positive role in the development of the industry's ETS strategy. Division in the industry weakens its response, but joint meetings help foster a coordinated effort. - 14 -

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