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American Tobacco

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Date: 11 Apr 1938
Length: 1 page
ATX30 0012801
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Fields

Litigation
10004026
Type
Call Report/Contact Report
Request
(Set
3)
2
Recipient
Atco Coons Lasker Farrar, T.R. & Pr Control Media Dept Turner File Hill, J.R. Dyckoff Rogers Wells Nathan Goldman Carlaw Griffin Blackburn Hanks Loeb Field Mcgarrett Sisson Schullinger Auchincloss Wilson Hymes Grover Miller-C Goddard
Characteristic
OK Downgrades
Date Loaded
24 May 1999
Author
Wells-Td, Lord & Thomas

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lOOM 3 S8 "r LORD & THOMAS CONTACT REPORT Name of Client. rTH~ A~ERICAN TOBACCO CO. Those present at meeting ,Jr, Blackburn i. M~. coo.s DyckHoff Hanks Wilson 2. M~ uske~ Rogers Loeb Hymes ~. M,. r~r,,~ Wells Field . G~over " i/ 4. T~. ~ P~. co.~oL Nathan McGarrett C~Miller 5. Media Dept. Goldman Sisson Goddard 6.7. M~.F, le T~,,~ - ~ Carlaw Schullinger Griffin Auchincloss NOTE ~ Report on this form all conversations with dients wherein any decision is reached ~ or any subject dicussed which affects advertising polities. Date of Contact 4/ii/~58 Date Report Dictated 4/iI/~8 Date Typed 4/12/58 in a phone conWersation with Mr. Silliman I discussed the use of the protective phrase regarding resemblance to living persons ill the BUddy Clsak show. He pointed out the danger of our having listeners believing that the auctioneer was not a living person. He discussed it ~th Mr.Stone and other as- sociates and they decided that it would not be necessary to include this phrase in future programs. tdw:k T. D. Wells

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