American Tobacco
House of Representatives, Public Health Cigarette Smoking Act of 1969
Fields
- Named Person
- Staggers Adams Watson Tiernan Moss Satterfield Hicks Perkins Corman Dingell Collier Pickle Harsha Kuykendall Van Deerlin Pucinski Thompson Gross Eckhardt Fountain Lennon Cleveland Devine Abbitt Farbstein Brown Galifianakis Mizell Jones Lowenstein Tunney H
- Litigation
- 10004026
- Type
- Congressional Testimony
- Legal
- Request
- 41
- Date Loaded
- 23 Nov 1998
- Attachment
- 71043701
- Brand
- Bull Durham Winston Pall Mall Marlboro Camel Viceroy Salem Virginia Slims Kent Parliament Camel Filter
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United States
pROCEEDINGS AND DEBATES OF TH~ 9Isl CONGRESS, FIRST SESSION
L
----_"
Vol. 11~ WASHINGTON, WEDNESDAY, JUNE 18, 1969 No, 100
House of Representatives
Public tle~Ith Cigarette Smoking Act: By a voice
vote, the House passed H,R. 6543, to extend public
heahh protection with respect to cigarette smoking.
By a record vote of 137 yeas to 262 nays, a motinn to
recommit the bill to the Committee on Interstate and
Foreign Commerce was rejected,
Agreed to the committee amend ments.
By a teller vote of 87 yeas to xI4 naysj reiected an
amendment to a committee amendment that vn~ald
cause the regulations which affect the advertishag provi-
sions in the bill to expire on July t, t97:b in lieu of
July x, x975;
Rejected an amendment that would call for the S~lr-
geon General's warning regarding health hazards ill-
volved in cigarette smoking, to be used irt all forms of
advertising dgarettes;
Rejected, by a dlvisioa vote of 35 yeas to 59 nays, an
amendment that would prohibit cigarette advertising on
any program designed to be viewed or heard by anyone
under the age of ~8;
Rejected, by a division vote of 42 yeas to 7o nays, an
amendment that would cause the Surgeon General s
warning regarding cigarette smoking to be placed on
both the front and b~ck of the cigarette package; re-
jected an amendment to this amendment that would
call for the warn!ng to he placed on one side of the"
lxackage;
By a divlslon vote of 37 yeas o 76 nays, reiec ed an
amendment that would cause the average tar and nlco~
tine content per cigarette to be printed on each package
of cigaret t~;
Re ected an amendment desigtled to prohibit the FCC
from banning any cigarette advertising, but under exist-
ing authority, may regulate clgarette advertising;
Rejected, by a division vote o~ 37 yeas to 59 nays,
anaendment that wouldplermlt the Surgeon General s
health warning to be included in cigarette advertising;
By a division vote of 44 ~eas to 79 nays, rejected an
amendment that would assure States that t~roblbit sales
of cigarette* to minors would be able to control elgarett~
advertising within the State by including within the ad-
vertlslng the 1 anguage that cigarettes are not to be~old to
minors; and
An amendment that would cause the Secreta~ o~
Agrlcultur¢ to file a report to Congress rdadng to the
financial assistance provided by the United States to the
tobacco industa'y. ~,¢,~ H ,~v3 t~'4 ,vu,4

June 18, 1969
CONGRESSIONAL RECORD -- HOUSE•
pUBLIC HEALTH CIGARETTE
SMOKING ACT OF 1D89
Mr. STA~E~S, ~r. Speaker. ][ move
that the Holme resolve itself Into the
Committee Of the W]ao]e HOlI~ On the
StaLe of the Union for the further eon-
n]deratl~n of the bill {H,R, ~543) to ex-
tend pub~ health protection With re.
sDeot to cigarette Rmoldng ~ for 0East
l~urpose~.
The SPEAKER. The question Is on the
motion offered by the ~ent]~man from
We*~ Virginia.
The mo~lon was ~gre~ed to. •
IN ~Z Oo~rrrr~ Or T~rl WHOI~
A¢coredn~I.v the HottBe received itself
In'to the Committee Of the Whole Ho~me
on the Stat~ o~ the Union for the ;fur kher
con~deration of the bill, H~, ~543, with
Mr, BROO~ in the ¢ha[r.
Tile Clerk read the title of the bill
The ~HAIRMAN. When the Corn°
mlttee rose on yesterday, th® Clerk had
read through I~e~tion !, ending on line
4. page 1 of the biB. If there are no
amendment* to this section, the Clerk
Will read.
The ~'qerk re~d as fol]~w~:
H4939
135~) ~ amend~ ~o re~ al ~vl]~wa:
"S~. 2. It 1~ thv potl~y ot t~o Congre~,
bn~l the purpose of thia act, to e~tabl$1~
¢omprvhe~lve Federal pro~ra~ ~ ae~l
~th cigarette ]~bellng an~ ~iver~sl~g
w~th respect ~ ~ny retatl~n~hlp t~wee~
~mok]~ ~,lld he~]%h, whereby-- ,
~orme~ that ¢~g~rett~ ~m~kin~ m~y be h~z°
~a~ e~ect on each package of ¢~g~rett~s;
and
.,(2) co~lmerce a~d the ~a~A~n~l ¢c0~omy
tent co~te~t with th~ de~l areal po~y a~l
~etwee~ ~n~kln g ~mcl health,
"(A) anF roll ~f tob~o ~'app~d In pape~
or ht any ~ubst~¢e ~ot con~ain~g ~bacc~
"(B~ ~F ~oll of ~ba~ ~Tapp~ l~ any
sut~tance ~ntaln~g ~b~ w~c~, bVC~
of lt~ ~.ppe~r~nce, th~ type o! tobacco ~d
Dk¢ly ~ be Offered to, or purchased by, eo~-
~umer~ ~ a elg~ette de~r~bed ~ ~ubp~ra°
.,(~) ~¢ terr~ ,¢~rrm~erce, means (AI ¢om-
mer~ be~wee~ any State, th~ D~trlct o~
Oo~umb[a. the C~mon~e~th of ~erto
~o~, Wake L~an~, l~id way L~ands, King.
ou~lde thereof~ (B) ~rdm~rce b~tWeon
pOI~ ~n a~y S~te. th~ ~tric~ of Col~.
b~a. t~ ~mmonwealth of ~1~o ~A~
Guam, th~ VIrg~n ~lsn~s, ~e~c~n Samo~-
o~- jolln~t~n Isla~, but through any place
ou~,~de ~reof~ or IC) ¢o~er~v Wholly
wlth~ th~ District of C~lu~bl~, OU~, the
Vlr~l~ I$]~nd~, A~e~icaD Samoa, W~kv ~.
land, ~l¢~way |~]ands, Klngraa~ Reel ~r
JohnsOn Island
"(~) The term ,Untted State~, ~hen ~td
~n a geographical ~en~e. m~tude~ thv ~e~er~
mcn~e~lth o~ Puerto RICO, (~uam, the Vff-
ton ~]an~
~(~) The ~r~ 'packsge' mean~ a p~k~ box
Cl~b~eLt e~ are o~ered for sale, ~o1¢~, or other=
W~e ~l~trlbu~d to const~ner~
u~l, partnershtp, corporation, or ~ny o~her
"S~c. 4~ It sh~ll be unla~u] for any per.
~on to m~f~cgt~e, l~pvrt, ~r p~ckage ~
vale or ~l~t~but~o~ v~ thin t~¢ U~ted 8ts~e~
~F elgaret~s the package cf wh~vh falls
arette ~mok]~g ~ay BO H~rdo~s t~ Tour
Health ' SUC~ ~ta~ement Sh~l] be ~ocated in
ase and ~l ~ppe~ tD r~nsplcuous ~nd 1~i.
b]e tFpe In ¢~ntrast by typo~r ap~y, l~y~t, or
~olor With ot~er prln~ed matter on t~v
p~ka~e.
• moklng su~ ~ealth Othe~ th~.thv stxte.
~ent r~l~lted by ~ect[o~ ~ 04~ thl~ A~, t]~]l
be requirefl on auy cigarette package.
"(b) No s~emcn! relat InE to ~mk ing ~nd
health ~h&]] be requ[re~ In the ad~ertis]nE
of ~F clgarette~ t~e p~K~lg~ ~f which are
I

H4940 CONGRESSIONAL RECORD--HOUSE June 18, 1969
labeled lix ¢ordormlty With ule pr0~dslons C*[ The OIffAIl~Mfl.N, The
gent~ef~tn WIll a~llendol~i~t No~ ~ ~ ~ ofl[~red
this Act, sLa~ It, ~equently,
~thOut Jeopardy,
"(c) Except e.s [e otherwl~ provided Irt
6ubsectlolis (a) acid (b), txothhtg la this Act
•hall be construed ~ Itm~t, restrict, 0xpaad,
or OtherwSse affect, tho authority of tho Fed~
eral UYade Comml~lon with r e~p¢ct to nnfalr
or d0ceptlVe ~ts or practlo~ in the sdve¢-
ta~{ng of c~garett~. ~ot to amrm or deby
the Federal Trade Corn mission's holding that
{t had the authority to ieBue trade regulatlo~
• oles or to roQutrc an af~rmat~ve statem~l.
in any cigarette advertisement
"(d)({) Th~ Secretary ol Health, Educa-
tion¸ and Welfare ~l~[t transmit a report to
the Congre~ z~ot later th~n eighteen montlts
•feer the effectlV0 date of thtB ACt, and a~.
nually the~eafteL eoncer~dlt~ (A) curreat in-
formation on the health consequences o~
~moklng and (B) SUCh r~c0~mendatlon~ for
[eglslation as he may deem appropriate
"l~l The Fe~i~ral Trade Commlss{o~ ~hall
tr~r~m[t s report to the Congress not t~ter
than elghtoen months after the effe0t{ve da~
of th~s Act, and a~UalLy thereafter, con-
c~ruh~g (AI the e~oct~vene&s of c~garette
]abeltng~ (B) current practlcee and methods
of ~lgare~t¢ ~dver~tslng and pro~n*tion. ~nd
(C) such recommenda~one for legl~t{on
as it may dCCm ~ppr0p¢lat~,
,~.u, ¢*. AnF perso~ who v[o{~tes the pzovl*
siena of thle Act ~all be guilty of ~ mtE~
delineative dud sha~l ou eo~lvlction thereof bc
subject to ~ fine of n~t m~re than $10,000¸
~.~C 7 The ~ever~l d~st~et c~nrhs of the
~nlto~ St~te~ are InveSted w2th jtt.2s~tcti~j
foe ~USe ~howt, to prevent a~d ~straln
vlola0on~ vtf thbs Act ~tp*n the application
o~ the A~tOeney Oener~ o~ the United Sta te~
w0tlng *~hr oOgh tile several United State, s at.
t0rneys {n their ~ever~l districts
• 'cieA~rcs ~lt ZXeO~T
"SEe. 8 p~ckage~ of cigarettc~ man,fea-
tured imported, or packaged (1) for exl~rt
fr~ the United ~tat~ or (2) for ¢tellVery
to e vessel or aircraft, a~ ~upplle~, toe co~.
~umptlOn beyond the Jurmd~et{~n ~ the l~.
ternal revenue law~ of the UvJte~ Ste~
•hall ~ exempt ~rom the r~qulremctl~s ol
~hts Act. but ~uoh ox~mption~ abed] r~ot ap-
ply to clgaret~s m~ufa~tured. 1repot too. ot
10eok~ged f~r ~le or distrlbut[ou t~ ~no~bers
or u~lt* c~ the Armed For~ of t~e Urdbvd
~t~tcs located outside of the vdlHted State~.
"~EpAaA~ zLrr y
"SZ~. 9, If ~¥ provision of thts ACt or the
appl[~tk0tX ~rcof to a~y pe~ or elf ouro.
$~.ue~ l~ held lnv~l~cl ~he Other provl~lon~
of tYd~ ACt ~01.be application of sUCh pI~-
v~o~ to othe~ per~ or circumstances
r~t~ll not be ~iXected thereby¸
"S~v tO Th~ ACt Shall t~ke eff~at On
JulF 1. 196~ -
Mr STAGCtER~ (during the re=ca=
{ng) Mr. Chairman, I ~k tm~xlmolls
exm~ent that the bill be considered as
re~ and printed in the Rtcolv and open
to amendment at any point
The CHAIRMAN Is there ob~eet [0¢1 to
the reqtlest Of the gent]em~ fro~a We~t
virginia?
There was no obj~lon
co~mlrr zz ^Mz~t~r~
The CHAII~. The Clerk W~ll re.
i~ort 1,he first ¢omn~ttee amenclmertt.
"L2te Clerk read as follows:
Commttee alt~e~ent: On page 1. beglt~-
ixtn~ U~ ut~ ~, of the repot t~ bill ~ t4~e OU~
~t ~t~ort in lieu thereof "~tlo~ tt
through l0 of P~bl[c l~w $~2 (15 ~.S.C,
18~1 1~38) are",
PARLI~NTA~r t N f*l~lZ ~
Mr. ADAMS Mr. Chairman, a parlia-
mentary Inquiry.
~r. ADAMS. I~'. Challm~an, if the
~Ja~*itdment~s are ~flopb~d ~hat are the
0or~llt~e amendments to the bill, then
wou]d amendments by Memb~r~ be in
order to th0~ ~ect4ons that Were
amended ?
The [~HAIF~M~, They would be m~-
I~S they amended the torero{tree
~me~dment.
Mr. ADAM~. Mr. Chairm~n, that
what I Was inquiring abo~t, ~n o~ler
word~, an amen~hnent to the 0c~nnfltb~e
anlonchne nt wO~]d not be i~ ol~m. If t~lat
committee amen~h1~ent were adopted,
Therefore, we would ~ requlr~ to
offe~ 0Up ~me~idment~ which would go
to the s~me s~t{or, and the ~ame lan-
~nla~e prior to the a~pt~ of the corn°
m}t~e ~nendment by the Conu~It~e of
the Whole~
The CHAYI~MAN. The ~ner~er~t~
~ho~Id be offered as amendment ~ to the
committee amendment~s when submit-
ted.
Mr. ADAM~. Then. Mr. Ch~drman, on
the fir~ committee amendment, we
have an amendment,
The CHAIRMAN. T~e first commit-
tee ~mead~ten~ IS On ~e I, line 6
The quit}on is on the ~ramitb~e
~endmm~t
The ¢om[alt ~ amendment was a~re~d
to.
The ~HAI~MAN. The Clerk wlll ~-
l~Ort the next ~mmlt~ ar~¢ndment.
The clerk read as follows :
Co~tt~ a~adm~nt: On page ~, begln~
Idng i~ ~Ine ?, ~trtke oat ,,,0~uUon; Ciga-
~t~o Smoking M~ ~ Ha~rdoO~ to Your
H~alth'" ~Od ~r~ert {~ ]teu the:eof the
er~[ E~ I~r~ined That Ctgaret~o ~toko
[l~g IS I)angeroo~ to your H~ith ~id ~ay
Ca~ Uong Oe~e or Other D~e~.'"
The CHAPMAN. Are there a~y
~me~dm~s to th~ ~ommttt~e ~me~c[.
men~?
a~V~ZNT Or~gzo ~T M~. AUAMS ~0 V~I
Mr. ADAMS¸ Mr. Chairman. I offer
an amendme~ to ~h~ eomn~ttee ~mend~
ment.
Th0 Clerk read ~s follows:
Amo~nt offeeed by Mr, A~M~ tO ~he
ooau~Itt~e ~dme~t: O~ ~e 4, II~0 15,
$~ ~tor the p©~ ~ho ~O~lo~ng new
~n~nce : ,,In the c~se rff a~¥ etga~¢t~ p~ck-
ago h~V~ mo~0 ~haJl oa0 SI~. such $~t¢~
~nt ~hall bo placed oa the tw~ ~Id~t
The CF~dRMAN, The ~en~0man of-
~er~ the a~leIldlnent a;s ~n Bmenc~e~t
to the ~O~nd eom~dt~ee araendm~t?
Mr AD~S Yes, Mr Ohalrman. That
Wa~ the reason why I made the p0.r~lao
men[~ry Inqulr~, t0 be eer~aln that an
~.me~dr~e~t wh{0h wa~ a ehgnge In [he
lan~e of the a~to~l lab~l Itself, On
the po~itloning of the label, would not
be pa~s~d by and be out of order Lf the
~mmi~e amendment were adopted.
Mr. WATSON, Mr. Chairman, I make
the polr~t ol order that the amendmen~
to the conu~v ar~endment i~ ~ot
order, Inasmu0h as it does not d~r*ctlF
relate to the ~w ~e Of the ¢0r~.
mltt~ am0ndment.
• The CFIAIR~. T1~e Chair wi}l st~t~
that this amendment to ~he eomrr~ttco
Mr. ADAM~. Their, ]~r. Ch~.~i~fl~, I
ask unanlmotl~ col~crtt to withdraw the
~mendmen~.
2*he CIIAIItMAN' Without objection,
it {s s~ ordered.
There wa~ no objection.
The CHAZI~MAN. The ~ue~tlon is On
the eomm{tte~ amendmo~t.
The committee ~mendment was agreed
The CHAIP~MAN. The Cle~ will re°
P~rt the nex~ e~mmlttee e~nendment.
The Clerk read as follOWS:
COmmittee mmendmer*t: &n ~ 5. tine 4,
strike out "noV, att~ I~$cr~ In Lieu t~ert~of
• .~or.
The oc~nmittee amendment, was agreed
to,
The CHAIl~MA~ The Clerk will r~-
port the next committee mne~drnent.
The Clezk read as follows:
COU~ldt~.e e~te~dmen~; On pe4ge 6, ~L~lke
O~ line ~ tdlcl ln~ert £tt lieu theTeof ~he
foIlowing:
- .~j. [0. The prOVl~lolx~ of ¢~hl* ACI ~lch
affect the regul~t4on of edvorLIMt~ ~hall
berth1 n ~te on JUIF ~. lg~. but such ~a-
tlon ~b~ll ~o~ be top, treed e~ l~tl~g, ex-
pSUdl~g or o~her~L~ ~ot.lng the J~r~lte.
~on of autho~t£ ~h[ch ~o ~ederaa Tr~
COIX~ J~l~10~ 0t ~ Other Fe~le~l ~nc~ h~d
prior to the d~te of e~t~er~t o~" tlal~ Aoe'
"8~C. 3 T~ eaneadmc~ m~de by th~ Act
shall t~ke ¢~¢ct C~ JU~y l. 19~0y
Me. TIER,NAN. I~r. CheirnmIL I offer
e.n arden dme~t to the ¢0tt~LIt4~ ~l~11d -
m0nt
The Clerk read as follows:
Amendment cffercd by Mr. TZ~I~ to ~
~on~alCte~ ~namen~: O~ .~A~e ~, lint 4.
~t~lke out .'1975" ~d l~ert IR neu t~ereof
Mr TJLERNAJ~T Mr. Chairman, my
amendmertt will simpl~ change the period
for the enactment of this act from 1975
to 1972.
If Members h~,ve taken the time to read
the bLIl~ or~ page b we would re~tuire the
Secretary of Health, Education, an(t W~I-
fare to report to the C0ngre.~ not later
than 18 months after the effective date
of this act.
In that ~ectton it requlre~, fir*t, the
current informaUon on health ¢onse-
quet~ces of smoking; and second, such
recommendations for legislation as he
may deem appropriate be sent t~ us
wLthltt 18 months eftar the eff~ttve date
of this enacttnent. Also on page ~ it re~
quire~ the Federal Trade C~mml~ion to
transmtt a repoIt to the congres~ not
later than 18 months after the effective
date of this act as to the cff~tivene~ of
the cigarette labeling; second, the cur-
rent practices and methods of cLgarette
advertising and proreotion; and third,
balch recommendatiolLs for legislation a~
it may deem appropriate,
Mr. Chairman, I suggest to~the Mem-
bers that since we have heard quite a
bit of talk with regard to tile efIor~ of
those in favor of this act to have further
medical research made and ~t~r ther funeLs
appropriated for that purpose, it Is In-
cumbent on u*, I believe, to change the
length of time that thl~ biU Will be on

---

---

Ju~ 18, 1969
Mr. MO~. Mr. C~ndn~n. X offer an
~mendm0nt.
The ~erk read e~ f ol]ov~:
Amendment off.red by Mr. M~: On ~%~
3. line ?, I~mCdlate]y before the len~olon
i~e~ "~d in any ¢l~et te ~dvertleeme~t or
promotlOn~ ma+~ri~".
(Mr. MOSS asked and We~ glv0ll i~gr-
zni~lon to levlse and extend hl~ re-
inarks.)
Mr. MOSS. Mr. ~alrm~n. ~e amend-
m0nt before Foil now J~ ]~ ev0ry ~ense
the most lmporl~l~ which will be offel~d
to thl~ legislation. I point out that the
commltLee h~ ad0ptcd, as did the Con-
~rec~. e. label wh$ch makes a JlndL~g
~lat the u~e of cigai~ette~ LS d~gero~
to your health, and that label is pro-
pOeed to be vleCed upon the package of
eJga~t~s bet ~p0n no Other media o~
advertl$111g or Co~r~tP~.~ing ~ a
u~r o~ ~ prospective u~er.
If It is a fact~-~nd ~t appears TO be
~e consensus here--th~ the u~ o~
eiga~t~s is dan~ero~ to health, t~en It
Is ~ fl~l conviction ~bat a responsible
c~mmitt~ wll[ re~re ~hat notice be
contained in eve~ single sxivertlSemen~
Or promoflonM Offering brought t~ the
attention of the American public. The~
are literally th0~Sends of radio and ~le-
~sh)n Co~merc]a]$ evez~ d~.y, ~nd there
~ m~ny page~ of attractive ads in
every media of e~mmunlcatt0ns in this
country every day. They are brought
f0reefol]y to the att~Dt~on of ~e y01~lg
~Pn 8nd W0~e~ of ~ls Coun~r Who
have not Fet sL~rLed t~ u~ eigaretCes.
I am pe~c~t]y willing to wrl~ off ~b0se
Who h~ve ~h~sdy be('~m e ~h~ ~sve of f~
smoking habit¸ But ~[ am most anxiou~
th~t we do all ~Lhtn our power and all
appropriate in ~c exercise of g0w~l*
men~l power ~ ~ert Sl~e~C0dl~g gener-
ations to J~e Yact th~ they ahould not
take ~hat first ~Lep, that ]t i~ dangerous
for them to do so, and this amendment
would r~ulre that that war~ng be
placed on every adverL]sement made¸
It does not act in prejudice to one
media as opposed to the Other. It treata
all of ~em alike, and I think ~mt any
o~er body whSeh had the overwhelming
evidence of ~dveree lmp~t upon health
Would be required TO be labeled.
I know ell the pleas that arc going to
be made that thL~ is finally going to in-
Jure the mn~l ~obaogo far,mr. You
~uld be surprl~d the burden the mnall
~ObRC~O ~lT~ er h~s berl~ in [he~ hear-
lugs. YO~ wo~]d fo~et, ~f FOL~ were to
be present or to review the testimony.
that the ~mall tObacCo f~rmer has not
been as visible at any time as the very
large and influenti~ and p0werf~l To-
bacco Institute.
"l~e Members WJ]l be to]x] about the
t~s[]mony Of dLstlngul~hed members of
tho modlCal ¢omnlu~Ly before the corn-
hilt ~and every one of them ~ffho C~
and I~stlfied Contl~ry [o the c~ear con-
~ct[o~ Of the m~orl~ of organized
nlc~l¢lne eRrne there uuder t]l~ ~ponsor-
~hlp of the 'Z~l~ceo Institute.
CONGRESSIONAL RECORD- HOUSE
to llfform a~d pro~e~t She American non.
miming public?
I think the latter l~ by far the more
worthy objective of this ConU~ttee ~-
day. 1 hope the Members will ~opt t~$~
amendment and live ~0 to their respon-
• lbillt Jes.
Mr, WATSON, Mr. Chairman, I rise hl
Oppoeit]o~ to the amendment.
Mr Chairman, ~t Is true, as my friend
the ~itl~man ~¢ro~ Cedlf0rnla sald, that
perhaps this ~trlkes at the ver~ heart of
the pl"Obl~l~l We @,re wrestling with, n~a~Co
IV whether or not we shall r~u~re the
~dvey~i~D~en ts to ~ICl~de the S~e war'-
Jug as we wou~d have mandatorily plaid
on the pack ~ge of cigarettes.
Mr. Chairman, I think there are at
least thee compelling reasons for
LO reject (h~ amendment. First, what
other legally manufactured product in
the United s~es is required to advertise
that their prod~et Js no good and the
product might YJ]I a user? That is NO. 1.
If It le legal b~ manulaeture file product
it ~s ]ega] to e~lver tJse It.
If We are r~al]y ~nc~z~ 8d with the life
~nd he81th Of 0~r C]~s th~n what
about the tbou~nds upon thou~and~ who
die in automobile accidents as a result of
people driving under the influenee of
alcohol? AS a mater 0| fact. t~tl~on'¢
before our committee wa~ that in 40 per-
ee~t of the ca~e$ ~,rhere the ¢onditlor~ of
the driver win, dete~iaed, the drivers
were ~ound to be driving U~der the In-
Euenee of 8tco~o]
Assuming those Who O~l~0$e cigao
ret~e~ and many of them are In favor
of outlawing clga~tt~s altogether, but
~ppO~ing everything they contend 1~
tree, 'd~at it cause~ lung cancer and
it causes e~npha&ema, and ]t e~se$ fallen
arehe~, end all the rest o~ lt~-the indi-
vidual who does smoke brings harm only
to himself, But wh~t about those Who
drink beer and other alcoholic beverages
and then get OUt on the highway behind
the Wheel of a ear? They not only injure
or kill themselves but kilt or injure hi.
noaent people. Is there any clamor to bar
them or to ben advertising as far aa 0~e
intoxieethlg beverege~ are concel~ed?
I~t tls be fair ebo~t the proposition.
Mr TEAG TTE of California, Mr. ChMr-
man, will the gentleman yield?
Mr. WATSON. I yield %o the gentle-
man from CeHforma.
Mr TEAOUE of California. Mr. Chair-
ma~ /l~, dc~tor te~s me I ~ave a cho-
lesterol problem. AS a result, I should
not consurde eggs or milk or ~ce clealn
Or b~c~n or dalI~ pz~due(6. ~o I era ton-
firming the point the gentleman Js mak*
lng Why ehotlld not these prod~ct~ [lave
the r,~me label on them as to their
danger?
Mr. WATSOn. Tbe gentleman flora
C~lifornlg, is c~rre~t Where do We StOp~
If we b~gtn here, then we ~Den pandora's
box and we have to treat other prob-
eros exactly alike.
"Fne ~ond reason, ~lde from being
unfair a~d an abridgement oi free
speech, it is a totally Impractical
H 4943
a ~alem," t~nd then ~mledi~lely h~ve
the~ ~y, '~]~e SUrgeon Oeneral has de=
te ~I~ed that eigaret~ ~nok~g ~ dan.
gore,s to ~onr heath ~nd m~v ~,~
lung ¢~ncer or ot~er ~,,? IS that
what you p~po~ the ln~u~tr~ d~ -~nd
more time degrading l~ proluct thaU
trying to sell it?
I~t ~ b~ practical
Even the Chairman of the Federal
C~h'nm~nlc~tion~ C~mmlr~sion hin~elf
~t~ted before the committee that If we
pt~ this ~nlendolent for all lnten~s and
purpose~ we are barring the ~vertisln~
of any etg~ret~s What company is go-
ing ~ pay to have ~n e, dvertl~eme~t
which W0UId tell the American peopl¢~
"My prOdUCt will kill you"?
~l~.lly a~d m~t important, in my
Opinion, this amendment IS not neces-
sary, Even Dr, D~niel Horn, the head
of the ~tio~al Clearinghouse for Smok-
ing and HC~]th, Pl]b][¢ ~le~th ~ervlee,
5ta~ed bOth in New York and before our
committee that we cOuld shout from
the rooftops, "smoking ]s harmfuL" and
wnUld not be ~e]]lng ~nybody anything
that lhey did not know.
]f Mernbers are S+All in doubt, there
wa~ a survey t~ken JUne 9 by the Public
H~alth Servic~ They a~ked people about
tlxts ve~T question The ~urvey revealed
that ~0 percent of tho~e who le6ponded
said they were aware of the faet that
a/llokizlg p@l]la~s may be hazsrdDus to
health,
yea, my friends, thls is the crUelal
question. DO you want to single out thls
Industry for d~[l~lina[or~ punishment
while beer, wine and other producc~s
can continue on their merry way? Treat
all alike in the lnter~t of f a]r nez~
Let me plead ~th you Reject this
amendment, It is absolutely unneces-
sary.
Mr ADAMS Mr. Chairman, 1 rl~e in
Supl~rt of the alnendn~ent.
Thl~ amendment would allow th~ ad-
vertising of cigarettes to be handled as
other products are handled :[ believe the
House shc~lld realize that ~,hat is done
with eigareti¢~ is unique when compared
to any othe~ pro~]uet in America
The gentleman mentioned eggs, but-
tar, milk, a~d s~mllar items They have
a redeeming fe~tu re to them, in that peo-
ple have to eat them in o:der to live,
There is no known redcenling feature
to oigarett~*s, and ~ do not know of any-
body ~ ho came before the comm~Ltee who
said one either had to have them to live
or that they were good for a person
I hope that some of the Members will
have the opl>~rtunity to feted the hear-
Jngs which took place lust week, The code
authority of the broadcasting indus~r~--
a~d th~s ec4ne$ floln memoranda, zlot
testimony of the withes~es but menlo-
randm--~xarrdned the problem and said
this:
Cigarette Adwrtlseng OuJdelJnes SH
"SH" S~ands for Mr, Helfl.~ch--
opiulor~ed l~at th~ curient policy e4 the
~ub~rlber cle~yanc~ off¢~ ~ servit~g ~o
I t~a]d Fes~rday I~h8~ We had a basle requirement,
weaken ~he ¢~US$ ~f clge4"~ ~V~r?*~I~
t~]f-regulation t~me ot t~e current a~*d
QIle~tlon ~o r~olv~ hel~ ~y: ~ th]~ ~lDpo~e ~he~ ~ o~l]y ~ s~
~,ttl]ounceo p~p~sed AmerJ~ T~baoo~ ~ercl~a
label deaigned o~ly to protoot bhe lndl~- ment of 15 ~onds or ~o
duration, What were noted t~ report ot Nov¢~aber 21 mc~t.
try ~gain~t ~ablli~y ~use Of ~3ae wouh~ yo~ do? Wolfld you have
~ eo~l- ing with Au~erlcan Toby) ~ e*a~pl~
nature Of their prods, Or ~ it deigned party ~$,y, "I Would WMk B
nd[e to smoke th~ er~lon %here Is t~klng place la vtrm~

--~in
m m n II

---

---

June 18, 1969 CONGRESSIONAL RECORD--HOUSE
H4947
the ~earings In ex~nso, but if Mere- Wc bavc ~. code which the National ~ype to an ad~uinis(ratlv¢
agency, over
bets Wl]l refer to page 239 vf tlle hear-
lngs of June 10, they Hill find this ]an=
gu~ge appearing ~n the confidentfftl
nlemorandttTn of the Nat[o~.l ASS0CI~.-
tlon of Broadcasters;
I)lmculty Ln cigarette edvertlslng Is ~bat
¢oll~merc~Ms which ]~avc sn impact ~pon an
adult can ~ot be a~ur~ed l~ lear© unaf-
~ctcd • young v~ew~¢. ~moker ~r otherwise
Tile code authority Itself. o1~ pag~ 168
~lld pa~e 169 oJ[ the ~,fft~ hearing to
which I have al]uded, pointed out the
dim~lty o[ enforcing Its own regula-
tions I~dCCd. i~ the appearaIIc~ tllat
Ass~[atJorL o~ Broadcasters has ad-
mitted is so ineffective that a number of
Its hlg|l onlcla]s have s~lgge~ted the code
~Althorl(y be ~boll~hed ~,n~l that lt.~
functions b~ tral~sferred t~, another
agellcy.
We have advertising WhiCh Is veI~
clearly dh'ected to ~h~ young people of
this 1NatUre, ~t ti~e~ &rid hollrs and on
progrRms arid through a~ ~ppeallng
cent ent wlllch would Ii~t/llene~ ollr yolln~
people ~ smoke cigarettes a~d t~ke ~p
i~he habit
I say that one slgnlflcant stride this
tills Rgency ~lade before oxlr cor~mltLt~e, ~IOUS~ CR~ L~ke today is to ado!gt an
it w~s forced to ~dln[t that on 0n]y amendment Which w~ll prote~t young
two ccc~s]ons h~d it been able to take. people from this kind of advertisement.
steps or had 1~ taken ~teps to act t~galnst WC have n high duty to ass~e
that the
~lgarette advertising which might have regulatory agezlcie~ c]~argcd
with re-
an undue apPC~ to yo~g persons. It spolls~bi]lty v~ regulating
~r0~deasting
Is admitted by the code auth0rRy that
01e :NAB code 18 ineffective lll regul ati~g
~dyertl~[ng [o Iprotect tile ~oollg.
II we reler to the same h('arings, on
page 150, we will have tJnc do~Urnen~
el the cod~ authority on September 12,
1967--and let nl~ remind this bo)~dy that
nothing h~$ }~sppened in the J~f~llm to
change I~te truth or the halpaet of tills
col~n~ent--~ ~d we find tl~erein & d[e¢~$-
slon at some length el the implle~tions
o~ cigarette aclverbis[ng g~[d~lhle~, and
the~e word~ ~ppear;
~e adult world ~eplcted in clgarett~ ~-
~rtJ~ng very o~ez~ ~s • world to whic~ ~he
~dole~ee~ ¢ ~pJre~ The cowboy ~nd the st¢cl-
workvr ~c ~y~b01~ of a m~t~r¢ i~a~e~l~lty
bowar<~e w~lc~ he ~trlveS I~iV~la¢lty. ~m~n-
~1~ astac~me~t a~d eucce~s arv ~so ~ery
~esirable ~t~lbUte~ T~ ¢1~ ~'oung p~n,
s~okll~g may r~a~ily s~ern to be ~ t roper t~
step thet he~ps ~ran~ccn~ this growlh from
~d~le~e~z~e~ to m~lurity.
The funetlo~ of this amendnle~ is
not to hlJure the industry. The ft~c~ion
el" tills an~endn~en~ is ])e~hap~ to save
the h]d~s[ry ~l~)~ lnore grievou$ action
~t a later time.
It is very plain that when all U~du~try
Jumps it.s adve~tl~ng Item $200 million
to $~00 In'Ilion a year beeaus~ vf ~l~e re-
quLrenlent~ ¢~f th~ FCC with re~ard to
antismekJng ad~rertlsements which ap-
pear ~ telcv[slon~ it Ls eoneel~ecl and it
J$ i~tueh coneell~etl ab~u~ t]l~ p~rl~uu-
tlol~ of the malke~ to which It appvalv.
It is very p]ahl, I would ~ay to Ina~y
of nly co]]¢agues here, Jf they but look
at the adveI~lseme~ts which ~ppear on
television, they $411 ~ee with clarity that
the advert~sing o~ ~.he cigarette I~du~try
~ppe~ls lo ~lle ~Olll~g pets011.
I a~sure my ool)eagues I will not ~ffer
~ubseq~ent amendments, ~nd It Js not lay
pu13~ose to offer ~ an~endment which
~vlll d¢~troy the cigarette industry. It
I~ 21ty hope this arnendnlei~ w[]l carry
and tha~ It wtl] sel~,e ~he publio interes~
by prevclltlng adl erLislilg which will ]ui~
yo~!l~g pco]~le tow [~rd tile clgaret I~ habit,
l~et i1~ clisetl~s for a m ~lll t~n t the ~ltil~-
ticn in wl~lch we final ourselv¢~ I do ~ot
s~ to rescale t}lose alrct~d~v ~tnoklng
from tile frolt~ Of their folly¸ I seek on]¥
to ~e~ to It that young persons wl~o ~re
i)altlcu]arly vulnerable and subject to
the ln~quenee of (11~ ~ ar~ proteoted
~*g~h~s¢ advei[Islng wl~l~h would be
dlrevtod to th~,
take all reasonable and proper steps to
protect young peaple
Mal~ In this body would seek Io pro-
te~t yollllg people from pol~ography ~1~
that sort ~ publ[catior~ I S~y that for
~he h~alti~l ~n¢l wellar¢ of the yo~lng ped-
dle adve~lslng which '~,ot lld lt~duee them
to sllloke is 've~ little different In total
eff~e~ or~ the II~dtvldu~l from s~laelous
material. One leads to degradatic~n of
spirit, ~h~ other l~ad~ ~ the most utter
l~eMth r~ril.
~o I ~y there I.~ an opI~orlunRy before
this body today, we c~ln adopt at*
itmendr~¢nt which will ~ot ~[) adver-
~i~n~. which will no~ prevent Rdveltls-
lng in any other lnedia, bttt Whlch Will
tak~ '~h¢ significant stride forward Of
f~sllrlng tha~ dllrJtlg ho~lrs whell yollng
p~ple w~ ~iI to~evl~lell a~d on pr ogr~ll~
whtch young peopl~ Watch with partlcu*
la~ lnt~r~s~ and particular ~ppeal that
adver'u[sing Of ~lg~rett~s will n0~ ~l~l)~ar,
~o that th~ young pe01~l~ Of this Nation
will be prolecte4 from ad~ction to
clgaret tee.
MI¸. lllgOyltILl[o o~ l'lorlll CaIollna,
Mr. Chairman, I r~e in opp~sltlo~ t~
the ail~er~dm~nt
Mr. ~halrl~181~, I Ilrg~ that this aine]ld~
rnel~ be reJ~l~d. The alnclldmen~
offe~,ed by my friend from Michigan
• ~,ou]d gran~, I believe, to the l~eder0*[
Cornm~lntc~tlor~ Conln~[~lc*rt ~ome very
broa(l ~l~d eweep[ilg pr~wer~ which ~l~
tmpIe~ed~[l~d.
First, I should like I/o ImlIl~ out that
the Cl~alrlnal~ o~ ~l~e Federal Con~rt~unl-
calloils ~inml~.~lon, in hearl~g~ b~or~
the Cor~mittev on Inl~rstat¢ ~]~d For-
e]gn Co~mei~e dll~l~g his t~imo)ly ~e=
foy~ put con~m[~t~, exp~e~ed l~is op~
p~sition to proVlglons of this type. He
~ta~ed at th~,t ti~e that I~ ~ou]d be lr~.
pl~ctiea] 'u0 enfor¢~ them, lte te~t[fle,:l
~hat l~l~l~tlor~ Of tills type world be
¢~reln~ly difficult ~ &~lm[nister.
It Js shl~ply ir~pl~cti¢~l, I believe, lt~
view o~ ~ho listening anal viewJng habits
of the American p~l bile
~ecor*d, Mr. Chairman, I should like
to point ollt, as ~ the t~tnendment of-
fered b,~ the genllcl~lln fror~ MIchigan,
hOW would on~ d¢~rm[ne wight a slg-
Isifle~n~ iludien~ ~j or wl~a£ Is ~ sllb~
st~ntlf~l number of vlewe~'s? Woulrl that
by I~ percept of the viewing a~diel~ce?
Or 10 ~reent? Or 75 per~llt? We ~,~r-
t, al/lly should no~ ¢le]eg~te ~wer Of thl~
such a tlernendeusly llnport~nt subJ~t
as this
Third, I wott]d point out to the Meal.
I~rs ~hat we should not be un[ler ~IW
ll]uslon as to tile result w~lch won]d
follow iI such an amendment wcrl~
adopted¸ AS a l~c~ic~l matter, it wo'ald
lead ]~lolnptly to the eliminatir, n of f~l]
cigarette aiIver [i~ing over r~dio and t~le.
ViSion
The Conlnlls~lon 11~ ~]re~dy made its
Jr~tenl!on el~ar ~t has ~*l~r~oul~ced i~ I~ro~
posed rule to bar II1] cigarette advertising
~ronl radio alld television
~ do Ilot know of aIly valid ba~ls f~r
prohibiting ~deel~is]ng oI a proiluet
which may lawI'ully be manulacture~l
and sold
Fir~ally, I ask this question: On what
rational ~a~!s can we limit thJ~ grRnt
of ~urisd]ctlor~ to eigaret~ ildvertJs]ng
aloI~e? It ll~s I~en r~Jtl~d out in the
deba~l! here lh~lt thor0 ~r~ mat~y o~h~l~
produe~ ~]]egc~l to I~ hazsrdou~
The Crffllml~lon Is now t~ b~ given
the authority to prohibit thl" ~dv~][iein~
of every pr~dllet ~ h]ch ~me g~onp c]ldms
to be haza]dous I ~uggest that this
anl~ndrnent ,,~ dill [I o])e~ a p~ndora'~ br,~
and It ~]lould be defeated.
~I~¸ BOB WIL~ON. Mr. Chairman, will
th~ ge!ltlelnan y]eld~
Mr Br~OYHILL o1" North Car~lina. !
yield to ~,he 8el~t]~mat~.
Mr BOB WILSON. I ~ll[nk tile gen~le~
lllar~ ]~85 i~ado ~n Oll~$tandJng st a tel~lent.
l wcJU]d like to asso¢ls~e Iny~e]f with
Ills ren~a~ks,
C[gal ¢~CS ~sid¢ ~or th8 nlo]l]~l/t, le~ 118
~xanlhle t]l~ Jll/l>act oll ~dver~Jshlg In the
abstract
l.~lr~. 8 product ',X,, l~as been attacked
~ Oovernment and private grl)ups 88 ~
health hazard
~eeotld, tt reglllatory agerley I~R$ de=
¢]dcd that. therefore, It~ "authority to
act is reany a dtlty to act¸"
The patt~:rn is quite simple, even
tilou~ll tile pr0b]~,nl is complex¸ A stimU-
IllS. In this ease geveAi3ment and private
¢]larges~ Js ~ellowed by a ~"es~r~se, the
action of a regulatory agency Notice tha~
Cong rer~ [~ nea~]y shor~Ircult~d--aiid so
[~ the ~ssulnption of lrlntmt~llee until
pl oven guilty
On this ~im]~]e Jtleth3~atiol~--and de~
spite the FC(~ discl~lhner~--other pl,odu~t
~lv¢~t~slng ~o~lld ~o ~he Way o~ e[g~lre~tes
~i¸ example:
Butter, nlargaline, cooking oils, milk
and d~ry pJ'ed~cts contain Cholesterol;
fleer an~ wi~e l~e al eoh 01ic b~ve~ age~:
IS~t drinks ¢~t/t~[n slight or ar~ifieigl
Tootllr)as~e and denigrates eorltalll
~ouride~
Alltom~,bi]e$ have been Called unsafe
at ~.ny speed: and
Air travel ]1~ b~er~ ttnde~ ~t~k as ~
ha~arll
On the basis of this kind 0f reaching,
the ~lippl~ the "~ppl~, and ~'ne war re°
sist~els have nll~-,ed a goe~l bet l~r they
~u~d logically argue that the ~ shotlld
ban Armed Forces reerll[~en~ ~ommel~o
~[~]s [i~lii teic~slen, bel~a i~ wRr is Ilaz~
ardous t,u your health.
You will, of c~urse, under~l~nd that I
~.m e~ggero, ting to m~ ~ l~lrl ~. How-
j

114948
CONGKES$|ONAL I~iCOKD~--HOUSE J~ 18, 1869
not thst I either favor or Oppose the
&~end[tle~.t, bcca.J~e I t]~[ thO Kmend-
1~I¢~D.% ~11~I¥ D~lla t,3 o~krv~ ~)ttt ~Jl,
are~ of authority in the FCC which the
already h~, It e/~ hw addltlonal
&t~thortty to b~.n v.dvert~slng altogether,
:It is q~te ¢le~r. I believe, that the pro-
V'~10Vs in the t~iU conts.hlvd in s~tion
5(b) sp~iflegily st~tte %b~ only prce~p-
tlor~ wl~h re~p~,t to advert/~ing whlch ~s
contai,ed in this law. The precx~ptlon
contah~ed therein slml)]F s~.vs the*% r~o
8tatern~n ~ rolating to smoklng and he~)th
shall be required in the adve~slng of
any cigarett~ tI|e pack 9.ge~ of wDi~h ~re
¢4 this ~ot, Thus the preemption ~cction
only pr~ek%pts the field of labd[ng and
the field Of co[tirol of ~ntorual oont~nt
#.4vet~t~Ln.~, The ~.~1~te~tdmea~ of the
gen%|en~.1 fro~ Cz*llfo~ (Mr, Moss)
W~ nece~ry if tho~ pr0v~[Qt18 W~re
to be 6hanged. bevau~e the gentleman'a
amendment $ald thai; th~ Cor~rni&s$cYa
~hou]d be perndtted to regulate the in.
tern~.l contour of advertls~ng+ However,
th~ ame~dmet%t ¢)ffered here pta~£.or t~ to
go into a field which the Coron]i~slon
h~ not presently preempted. Tha~ is the
resaor~ wh~ I c~not ~rgtle e4 t~h er in favor
of or ~gal~t tl~e am~(Lment, b~u~e I
think the amendment simply gives to
co~tsined Jn a larger ~tt~hol~.~y to pro.
hlb[L adverUalng a]~gether.
I should llke to volnt 0ut thee. a~ I
~lon is not restrleted Irt the field o~ pro-
hlbiting s~ivertlslng uuder this ~ct. I
thlnk this is the tem~hing ~f the Bsnz-
~m.se I think 11: i~ r~ognlzed in the
report ~.nd It h~ been r~gv/z~l by
every 18.wyer who h~ been engaged in the
sub)cc~ ma~er with wl~om I h~ve con-
~t~ted, They all s~v the lemguage of the
act upon It~ f~ee af/ords rm Impedhnent
to the Commission's b~nn[ng c~g~re~t,e
~.dvertistng entircly~ I~ 18 sv.id on page
$ of the report:
~n ~ue~t~ ef ~* tm~ on ctg~ett~ bdver-
¢i~r~g Is ~ t.r~ted in %h~ F0den%t Otg~-
re~te I~%b~i~ng a~ Advert~Ing Act It t$ faLr
to ~y that th~ ~ongrees lln*[te({ ~ proht-
~tt~B in the ~t %o s~ato*1~ent~ re%~ing to
*mokl~ and h~Ith b~'~use Lt WIns ~ot
though% that an~" ~ttempt W~Uld be m~de i.~
b~m ~t,,Ch ~dver tl~lug
The bi~tezne~t after "Dec~*%l~e" i~ ~*me-
what gratultotuk It is not certaln why
Congress limP~d Its proldbRlo*~, but it
is clear that It did do ~.
The reference is, of cottrse, to the 1985
act, but the present a~t contains Identical
lang~tv~e in ~cctlon 5 (b).
The Coram[~ion may rese~ dLffercnt~.v
than the chain*lazt or It may change It~
l~llnd when the S~reB1e Cotu~ v.el~ on
the ~n~haf case, I do not think th~ Is
the kind ~ thing ~hat Congro~ ~hould
ever, I do no', i~thtk I maw be ex ~*ggar at-
ing by vel7 much. Cc~inl.v. l~ is" no
Ing in4u~try h~ ~ ~t d~l to lo~e by
th~ overreach Of t~8 I~CC, yot~ Wolfld
do well to Join with the IndUSW~es which
~ be r~re ~bxe~tened at pre~e~t:
for the FCC is making a wave th~ c~uld
scan e *~'ulf F f*tl.
I c2~n ~.~ure you that t~e p~per p]m~e
to de~ide this verY import, SilL matte~ J~
in C~ng ~&S ~d through the es~bllthed
mC~h v, nlsat Of h e,%rlngs ~id de0~te I c~m
slsc, s.~ure you that It 18 my Intentlou %o
~oe that Congre~ is no~ byp~e~.
TOO much I~ at s~ke 1~r the ~Iga~et~e
industry, th¢~ broadcasting industry, t~he
adver thdng h~d~stry~d for the Amerl-
oan pe~plo bnd ot~" ~orr~t of gove~¢rt t~
MY. BROyHH~L of Norbh Caro]In~ I
th~nk the gen0emem.
Mr, ~. ~. CT~irnm~ wl]l
the gv~t/eman gield?
~r. Bp.oyIIILL of North C~rollns, I
~]d to the g~itle~ms, n from Texas,
Mr. ~. Y~rill the gentleman
poinL c~t to r~e any pmvl~Ion in th~
bill w/dell pr~Dlbit~ the FC~ now from
re~ t rictln~ adver rising ?
~, BROY~ of Nor~t C~,rOllP,~.
The Ch~h~ ol the ~ ~,iteede~
point Jr* tJ~e he~rt~gs, I thivk the gontle-
msn is aw~.re of that.
Mr. EC'KIIAP.DT. Since wh~ do we
m~ep~ thv ~ ~4 %t-e FCC ~ ~
sttorn¢¥?
Mr. BR~*Y~IILI. ¢,f North Car0//D~.
Thi~ ws~ the statement made Jn qult~
• . ht~ of ~a~tt~ Ln the ~)~t~ee,
I th[uk the eon~mlttee as well ~ the
C~-nm[~ton lbSelf e~a*o~ not onlF the
p~t ~*. b0t also thls bill I Leelf proh iblt~
]~CC from moving into this field, It
h~ beam e~t~.blished for q~te some time.
Mr, ECI~IARDT, Will the g¢~flemsm
yle~d tur the~?
Mx. BBOy/~LL of No*%h Caro]h~a,
Mr. ~DT, The statement of
pr~e~nption in ~tlon 5(b) ~y~ tt~tL r*o
statement relatlng to smoking or heath
~h~ll he requ~re~, tn "~.~ ~ve~h%g
s,hy clgarettes the p~u3kag~ of which gre
]~.bcled in conformity With the m~t. I do
not ~e any thivg in that language which
prohibits amyLhing talt the activity
s0UZh% to be permltled by the arnend-
melt~ b~d~d by the g6-~er~8.~ frOt~
Califor~l~ (Mr. Moss), ~ ~uinly not ~lat
SCtlvity s0ugh% to be permitted by the
amendment offel~d by the gel]~le/]l~*,]
from Mb~h~ (Mr, D~G~LL),
Mr. BROYHILL of North C&~>lln~.
I WIH be glv~ to have the gentleman
t~ke l~Is own time ~ a mmnber of the
co~unith~e to argue whatever point he
w~t~, but IL W~ e~t~blishcd, I believe,
not on)y ht t~le he~rln~s, but the Cvm- leave in the air as a policy
matter. It ts
~/~,~ ha~, Ve]T definitely ~ that ofpar~mountl~i~port~nee, M¢,C~a)rman,
they we~ pr~e~tpted fn~m entering into that tl~ere be no muddying of the s~ream
this field ~ wer@ ~h~g to nm~c [nb0 It ~ a result ~ a CC4~mfls~l~n rep~r~
only ftfte~ t~ v~t expired. It.proposed ch~ir~lan's views, or a ~mxxv:ittee rop0rt.
t~ rtfl~, b~L t~e~' were ~v~% g~2.~ %o %Ve sh~$6 n~ be att~vt*%D~l~g %o wak~
te.k~ ~ flr~J action ut*Ul afte~ th]~ ~t law by ¢0w, mlttee rvp0rt, l~tdeed, as a
expirvd matt~l. 0f fact. the committee repot t sub-
Mr. ECKHARDT, I~r. CheJrmsn, I atontl~ly sup~rt~ the proposition that
m0ve to~trike Lliela~'ord. ~ ~.c~ do~ ~ot ttt ~¥ way t~Ch the
][ Woldd like to take nly time on the quc~tl0n ofprohibltingorpreventlng v~-
propo~ltio~ rgised by t~[s ~le~etme~t, verM~ng, W I hstve poi~ted out. It seems
to me th~.t we arc simply ~gh~|ng et baStle
In a lleld wldch is not bguched by the act,
is ao~ to~ched ~y the revert, and ~hloh
is in th~ face of all ~9onslblv cour~
d~isloils up to the presel~t tlr~e.
The CHAIP~JAN. The question i~ on
the amendment Offered by the ~en$[oHlan
from MlchigPal (Mn 1:)~I¢~ ~ ),
The qLl~tlo~l w~ ~ker~; ~nd oxl
d]vJ~on (dematlded by Iv[r. DI~QEI.L)
there were aye~ 35, n0e~ 59+
SO t'fle am endm~nt Wat~ r e~ ecl~d.
Mr. VAN DEI~[~LIN. ~e. ~llalZl~aR, I
offer ~ amendvlent.
Tile Olerk r~ ~ ]o]l~ws:
Amendment of~eeed by ~x. V~ D~Lt~
~a p~ 4, I1~ ]~. ln~0r t after tbe period th~
clg~tt~ ~kage h~v~ ~or~ th¢*ll one side,
~ueh at~teme~% ~haH b~ plac~d o~ th* two
Widest eld~ ol Such p~kag~'*
(Mr. VAN DEERLIN aSked and was
gL~ parl~d.~b~tt ~ ~eviae and extend
re~ark~.)
Mr. VAN DE~RLIN. h~[r. ChaL~natl, at
this point in the debate I feel a little bit
like a l~ew p$~*y~r c~ratng htto t~e game
in the third q~arter wl~e~ t]h~ ~orv is
slready 21 to 0 against him, I have B
trice, clev~ Jer~y, b~t~ I do no~ ~va
like]F to alt~r the cour6e o~ t]~e g~tme
very r~lt(~hml~n~ea~ y011 are StY1 p~e.
pared to ILsten to a little logic.
do l~ot like to ~ my ¢&bb~ge
twice, end I was Up he~ yesterday talk-
Lng ab~u% ~ha% ~ pr~ba~y ~ohag ~o
happen on the Se~ate t~[de. I thhtk this
is l~lp~rtant, to those of yotl Who feel
that bY beati~g back araendment~ .to
thL~ bttt, ¥~tt P.re perfQrmittg ~ ~ervice
for Doltl~one.
I do not believe there Is gol~.g to be
very much time whe~ thL~ bill gets to
the senate. AS a matter 0:[ fact. in 12
d~y$ ~rld ~ few h0Gr~ ~rO~l TIOW ~he
pre~ent cigarette labeling l~tw will ex-
pire. I~ pa-~es into ltrabo as of midnight
o~ June ~0. The LLS. Senate wm ~3t
upon legi~atlo~ brou~t to It trora the
~enate C*omml~tee oI~ Commerce. IL Jt~t
could be tha% 6here will be nothing On
which the Sengi~ may proceed. ~t is pos-
sible ~a~ the ~l~ in %h~ t~% the% ~¢
~eem likely to ~end over after t~day~
action will be tulacccpCable to the Sen-
ate lev.dershlp. FAther through l~acL[on
c~ ~h~tgh t.he 6.~[~e of the fll~btl~er)
It ~eenlS po~lble there will be n~ enact-
me~t. ther~ will be noLhing for the pr~-
lde~t t~ sign. ~nd the ~gencies ~f Oov-
ernme;]L whom YO~ ~eek to forestall Will
be free t~ do their wUl.
Mr. Chairman, the ameztdzneztt ~hat Z
propose addre~s It,ll llot to the ques-
tion of advertising at $]1. It le~vea our
aro& Of ¢o~lcerzl $~rJc~ly to w~i~ aDpea/'a
on the package. Bt~t th~ law tha~ we
paSSed in 19~5--~S the Members know.
those M~rfiber$ Who ¢~12 ~ak~ a p~k~ge
o! ¢lgar~es ~r~rn their pockeL~L~
the ]abe] on the narrow side of ~he pack.
or car to~l. next to the copyright, snd al-
most lost from displaying the warning
which ~v~ ha~e ~ ~ ~rellgthell.
If we leave i~ on th~.t sanle panel, thtet
thin zlde. it will noL be seen as the pack
lies on the tabIe or on the display coun-
ter~ ~nd We wilJ not be doing the Job that
the wg.rnhlg ]abe~ is lntonded to do.
which is to w~r~.

---

H

ii i

H 4952
CONGKESSIONAL RECORD--HOUSE Ju~ ]8, 1969
]~[r. L~J~l~t,% the rea~ for n~v oppo-
sition to the amendment l~ that it is wRh-
out ~ ~at~i¢ fo~tnds~ion or Jp,~L~I*
c~lo% e~ I e~m fe~x tu] the~ Jf ~e r~'~
to ~ dev~ee ~ are not goJ~ to en-
Hffht~n people, but rat3~er we will de-
ceive the~.
1964 the ~n C~ere]~ ccm-
r,~Jttee ~de a finding that ~¢o~e did
not repr~e~rLt a eJg~L~ce~b health he~o
exd. In the ~ before our com.
mlt t~e wl~ess~ made it ver~ clear that
no new ~ he~ ~ pubU~'~ ~nce
1964, and that t~erc Is no ground for a
d Jfferer~t co~e~on. '~e~, eo- call~l, refers
to eo~e 2,000 co~ponen~ in c~e~et~
emoke w~l~ are nornml]y Iound L~ the
smoke of any em~.~Le~c~, and ~ are
~om~d in tradeable quanLlflea. In 196~
t~e ~reLa~,T ~ ~ opl~cl the list-
ing of tar e~ylng that it we.~ ml~ee~n~,
I mLght point o~lt here, Mr. ~e.Lnrne~,
that there 1~ ~o L~fl~l~lt¥ in the ~n-
t~t Of ~obacco~ C~e Czop varies from
another.
In the early 1950'~ the ~ rP]e~J that
the difference in tar eonte~t we~ lp~g-
rd~ca~t, e~d U~S wea c~:d~me~ b~ JU~o
cia] renew.
I believe it is IJ~ere~tL~ to spe~d a
moment to review what the ~rc h~e
done, In 1955 e~d later in 1960 they
l~r. PUCL~SK~, Arid w~rn him ~ the
he~ar ds, ~md at the ~me ~t ~me I believe
It would make the advertis~g 1t¢~1~ •
~reat ~ev~ more mcaningfv].
Mr. ADAM~, ~ believe it wotfld. It abe
solutely giv~ more l~fomlatlon as to
~vh~t a nm~ L~ ge~g hi th~ pro~ct he
1$ g~lng to lntmle.
Mr. THOMPSON of Georgia, Mr.
Chairman. Would th~ gentlemen yield~
Mr. ADAMS¸ I yield to the gentleman
from Oeor gl~,
Mr. THOMPSON of Oeor~i~. Mr.
Chairman, I ~volfld ask the gentleman
this: Supposing one Izackage of ~lgi-
rettes indic~te~ that that p~t~ttcl~ar
brand h~ • lower nicotine ~te or a
h~her tar rat~ than another pw~k~ge?
Which would be the better brand~
Mr. ADAMS¸ I would ~.~ to the gen-
tleman that that i~ up to the in~vidU~l
who Is gein~ to smoke ~hem. He is golDg
to h~ve to make ~p hL~ ~[nd ~vhether
hc want~ more tax or more rdcotllw.
ivfr" - THOM~p~ON Of Oeorgia. Mr.
Chairman, if the g~ntleman will yield
ftlther, I know that the gentleman has
looked into thI~ m~ttcr, and that the
gertt]eman is very knowledgeable about
the ~u~tter, a~ I would e~k ~he gentle.
r~an wha~ ts the average ~ar and nice.
tine ~:entent for the ~tver~ge ~[11erican
cigarette?
Mr. ADAMS. In the average Ame r lear,
cigar ette? It depends upon what type of eame Mong wllh gutdeline~ to combat the
sc~.le ¥o~ ~s0 L~ terms ~ the r~llltme~er tar.l~lcotL~e derby ~t~th~g from c¢~1.
measuremeutofit. Ieannottellthegen. flictlng a~vertiser~ent~ by the d~ere~t
tle~.rt What the aver~g9 ODe ~ t~ay, • t~O prc~uce~.
perha~ the gentleman ¢~n 8uppl~ the Then fu 196~ they did a complete
d~ta torte, flop without any new advar~ement in
Mr, THOMPSON o~ Oeorgla. I~ the evidence on this subject and said the~'¸
gentleman wo~d yield further, the point woU~d ~c~ept this kind of a~ver~i~lng
I am makine t~ ~lmply this: ~[ a p~r~on wit hour que~tY~n.
is knowledgeable, ~ the ~entleman In Therehasb~e~nonewevide~e~Ther~
would ~ ~i~ their ~yc$ to
amev~me~t bec~u~, in n~v Judgment, I/
the~e is ~v~vat~n for that industry it
ndg~t W~Y Well lie in this amendrd~t.
w~z]d compe~ prcd~ tc try to
reduce the t~r and nicotine c~ltcnt in
their produ~. S~e a~ alrc~ doing
Bud ~oh~ It ~e~L Apparently, they
have had ~ome src~t ~t~.
The po~t I am m~kin~ here Is that by
~.~ ame~t yc~ WOUld bring about
gre~e~ dek~-~ Of conlpe~t~on among
the ~t~d~cer~ of c~g~re~tes to try to re.
duce ~:~e t~r and r~co~ ~n~nt if they
~v~t t~ stay in bu~lne~. If they are 9b-
livl~us to t.bc publl~ r~c~on a~d ff they
e.rc oblivlol~ to t~e feet that the high
c~nt of t~r ~d ntco~e ccn~tt~t~
a r~ h~mrd t~ be~, then t~h~y are n~
goitt~ to stay in bu~ very long.
l/re fact that t~ ~ be a p~bit~on
~ai~ cig~re~e ~ve~lsir~ by the va~-
o~ mc~a in t~ co~ut~ ought c~r~
te~ly to lOOk at t/ds amendmen~
~ Jud~lu~rtt, ~ off~ a ~ution~ a
workable solution, i would like to ~c~
what h~ppc~ to el~sre~te ~ton
and wh~t egcct it ~ on public he~dth
whe~ m0~t cig~rct1~ u~c~ wh~ ~
kick the h~tt do have a choice in cl~a-
retted. Right ~ much of the a~vertis-
When peopi~ bUy c~g~ttes, ~ey are
Imp~ by commercl~ but have no
Id~ what t~cy are b~l~.
I t~ the ~entlem~ ~ offerin~ t~
am~dmcnt is ma~ln~ an b~cet effort
here ~.~ t~y to r~o]vo t~ pr0b]~ sud
bring some b~l~cc between ~he fact t~
smoking m~ bc he.~ar do~ ~nder ~r;~ln
circLm~t~nc~ on Lhe o~ hand, and the
fac~ ~t we d~ he.re an ln~ in t;~is
cmmtry Lhat nc~ds to be prefaced on
the Well is, and who ha~ spent M much
time as the gentleman has. and Who is
~u~ arl ~xD~r~ Or, th~ 8~lb~e~, c&m~ot
~D~W~r th~ q~ ~$~lon, hew ~11 We po~bly
expect any membr of the public to know
any~lng by the ll~ting of the tar ~nd
~lco~inc ¢on~ent, meaning they do not
know what is the safe level, and they do
Dot know what is tl~e dangorou~ level.
If an indLvldual ~tch as the gent]ematl
~n ~c We][ c~nnot answer the Qeu~t~on~
l~ would ~DI the average per~o~ wgu]d
~$o be untie to ~.D~wer the question,
Mr, ADAMS. Oh~ this Js very, very aim-
l~le. Ther~ i~ no ~.fe level of tar ~nd
nicotine, so the individual i~ not going
to be s~fe, but any dmumy can go in
and lc~k ~ a ~rie~ of cigarettes, com.
l~Rre ol~e with the ot~¢r~ ~t~d ~. whether
One Is lowe~" [~ tar Or ~ot~e th~
tbe other.
believe it Wou]~] b~ moD~tr0t~ If We
tried to tell the individual on the p~cko
age that thi~ is a safe level, bec~usa we
knOW Of I~o 69.~e level.
A~ the gentleman poluted out on the
question of con~par{x, vn, you w0Kld look
at ~ent~, Marlboros, and all the Other
brands, and compare them.
The C/LkIR~. The Ltme of the cen-
I~eman ha~ expired.
M~ SATTF, RFII~bD. Mr. L'~ainnav~ I
in opposltio~ to the araendme~t.
MrL Chairman, this &mer~n~ Wa~
c~are~uUy ~nsidervd in our committee,
and wa~ defeated.
is no item in ~ Smoke identified the other h~d.
a~ causing any dIbea~c O~zr c~mmttte~ Mr. ADAMS. Mr. Cha~rmau. w~dl the
quite p~perl~ rejected this amendm~t, genUeman yield~
TO make it ~mndat~ry that there
would be included a oo,rbent level of tar
arid nicotine would ~ to encourage t~e
public to rely upon ~et~ing ~h~ 1~
no ~ou~tloa In fact. In ~n~ It
would mlsle~ tile pub]lo into I~lle~g
that there l~ ~' in one cigarette over
another where, hi f~t. lhet~ 1~ no
'l'~l~ will not I~d to enlightens%
Mr. Cha~. ~ Will lead ~ to de~
~rldence t~" Ju~tt~ ~ls ~endme~t. It
Mr. PUCINSNI, Mr, Ct~lr~a. I move
ple eVlde~ ~nd ~plo ~reh that
has b~n d~e by h~ I~bli~ H~lt~
P¢~lee. the Federl!l Tr~le ~omml~l~,
tl~ ~.nd tar content of ,,,~rl~ b~'~d
~,me elgarett~ in ~ ~tmtr~.
I believe there is ~ a ~'ong argu-
men~ that can be made that eig~.~et~e~
l~'~rlt ~ a lower ~,n~nt of ~" and nl~.
~ are 1~ de.nge~ than eIga~t~
I~ a hl~her e~r~t~at of ~t ~md
niche.
I wca~l d hope that ot~r e~]l~e~ from
Mr. PUC~SKI. I yield to the gentle-
Mr. ADAMS. I wo~d llke to ~men~
o11 the Helltlem~11'~ ~,r~ent ~e D~de
~ut .the nl©otine a ]~tt]e earlier. I
th~k he wo~d remember ~.d is pr0b-
ably aware that d ~rlng the hearin~ the
d~¢t~r~ testified that hi.fine, of eotu~,
~s e~tr~¢tlve of the blood ve~els be-
tern. ~J~ Other words, It for£es the b]~
p~u~ ~p and re~e~e~ the bl0od pro-
cure e~d ~n 1~d to ~ heart e~nd~t~on.
• hl~ is wh~t tile Sur~ Oener~l s~ys
about ~t:
• hJr3, to pro~de the ~n~umer with i~-
fo~i~ on th~ tar ~nd ~e~tln¢ lev~ of
ht~ r~g~ret~, on the p~ka~e ~n~ in a~ver.
t~u~, We believe the ~or~ur~er Im entit]e~
to ~uow th~ ts~ a~d ~ne leve~ o~ his
Cigarette. 8[n~ November Of 1967, th~ Fed.
ersl "r~ C~m[~on ~ i~ued periodic
~ent and ~]~ble, and ~I t~at re~r~
be done t~ It~ llst~n~ oa pe~1~ge~ and tn
advert~Ing~ I~ ~ the view ~ th0 Y~bllc
He~Ith Servl~ ~t tb~ ~ ~f~l i~orma~
tto~; that the ~wer theee ~eveI~ ere, th~ le~
"Ynat Is why I ssy, Mr. Chairman, that
I wOU~d hope the ]Membe~ WO~]d ~op~r t
this ~men~t~ent.
Thei~ is ~r~o1~ ~o~eer~ ~ak a~ver.
¢ov~vrnvd about the tobacco lr, du~t~, ti~lng be banned. I t~Ink that ti~ who

---

T~

ffune 18, 1969 CONGRESSIONAL RECORD--HOUSE
H4955
1rue state of the mater Is in ~,he best Forty-eight of the 50 StJtes
p~hlbit today plote~ting such FederaI p~mr*~
t~.,ible fashion the sale of cigarettes to minor$, tlm~ It is
curious that those who aI~-
Mr. Chairl)la~, this l~ a %er~" $[Iflple
amendment, Mid I hoPe it will bc adopt-
¢~ It is tb.~ $~rt rJf ~ arae~d~tent that
fit~ in with the rest Of ~his bill, sIld I
The CHAIRMAN The question Is 01~
the amendment 0ffe~d by the gentl~rdan
from Washington (Mr Av^Msl.
The questl0n w~s t~ktm~ a~5 o~ ~ flto
vlMon (demanded by Mr. AVAMSl there
wei~ ayes ~7, noes 59.
So the amendment was rejected.
A~LNnM~ ~rrF~V ~T ~a ~a~e
Mr. ADAMS. Mr, Chairman, I Qffer an
~mel3dment,
~e (~l~rk ~'~ad as fol]ows~
Am¢~dme~t o~ere:i by Mr AB~MS! On
page ~, ne ~3, Inser~ slier the per~o~ the
following ~W ~enteace: ',Th~ ~ubs~tlon
division ther~f, which p~,bJblt~ the Sale of
eLgarettes ~ per~3ns b~low ¢~r t~n ~ges, front
eequlrl~g ~hat any elgar~tt~ a~vertJ~0ment
W~th[n it~ Jurls~letlon s~ fort~ ~he fa¢~ tha~
p0rsons b~]ow ~ert~n ages ar~ prohibited b~
stlch ~tat~ or po)[~c~d subdlViSio~ frol~ pur-
c~ ~sing ¢[g~ ett~s."
(Mr. ADAMS asked ~ld ~,'a~ given per-
r~lss[on to leVl~ and extend his re-
rc~tlrks )
Mr ADAMS, Mr, Chalrlnan, th~ L~ the
IRS~ a ~ilfl/flen~ a12ou1, W~¢h 1 know ~t~
we h~v¢ to offer. I thought that state.
rdent might bling ~ little Joy to ~olr~e
of yol~ This is what I refer to as the
States rlghW' amendment I ~ougl~t we
would s~ve 1~ until last ~>~¢a~se it WOuld
h~ve ~he bc~t chalice O~ p~=~l~g.
Mr. Ch alrt~an~ this law has b~en con-
strutted by m~lly State,--and I have
st~Lelnents ~t the table from v~tious
state commlssLoner~to prevent them
~gttlatlng advertising within their
States.
NOW, It hSS beort said ~everal tlme~
d~rJng this debate ~at ~garet~ ~re a
l~gal plOdt~et. ] wallt to M~ate clearly to
thl~ HOU~ tllat elga~t ~e~ are n~t alegal
pr0euct for minors In t8 of the ~0 states.
Mr Chalrn~an, in order th~ ~he Meln-
b~rs may have some id~t of the severity
o| ~ome of the ~tate laws. I Shall refer
would read to them for example~--~nd
the gentleman fnom Texas (Mr, ECK-
H~Wl nlent loned marlhllana and I know
nlany of you are very, very ViOlentl~* op-
posed tO mal~hu ana--but I want to read
to you what tl~e Indlarm ~t~tute s~ys.
Tile Indiana statute states a~ follows:
It Is unlawlul to give, barter, or sell 01thor
~lrect]y or Jn~[recLly ~ cbHd under ~ to.
i)~*~o to b~ chew~ ~r sm~k~.
minor eigarot~, clg~ret~ wrapper, ~r ~dv~se
arid cvun~l n~nor t~ ~mok¢
U~lla~i~ll tot p~r~on u~der ~] to buy, rc~
(else or accept or haw ~[garet~, ~lg~rette
p~p~r, ~rapp~r or paper ~nt~lalng mor-
pLi~le, nlcoLIll~, oil oI heI~p.
M~. Chairnlan, Jf advertising Is not ad-
i,lsing or o~l~l~sellng mhlol~ 1~ l;tn~ke,
do not know ~hal it is,
For thc,~e of you ~ho are not familiar
lth marihuana, marihuatla IS one ¢I the
~¢mp iar~ly and ~ 0overc~ by the de-
¢lsions o~ th~ court
It would seem to me that in all fair-
ne~s we should at le~t allow States that
prahtbtt s~l~ to r~tr*ot-~ to regtll,~t~ aa-
ver¢ising wlthlr~ their borders by re-
q~Jll~tg that there be a w~rning. ¢veh
as they have said In ~he S~t~t~ law, that
would say in the advertising, ,.NO one
under 1~ Is allowed by 8tare l~w to smoke
cigarettes or ~0 h~ve, ¢lgar~t~s"
Certainly, iL seems to m~ they otJght
be able to say to their young people¸
those who are of a particular age the~e
warnings and let the ~tsLe~ decide
whether or not they ~re allowed to ~moke
and also gay to the adverttM~g people
that within cerLahl hour~ within our
Stst~ y~u ~hall not advertig~ the sale o~
cigarettes,
I think that probably if it were not
of the cigarette companies v.oUld be ~n
violation of the ~taLe laws wl(h reference
to advising, eoullselltlg, aIld ~bet ~hlg ehll-
d~eI~ to 8tI~oke.
Becs~se Ill the letter I rel~d yesterday
In 1 month In 1968 there were 133 bil-
lion pr~ll~atiolts of cigarette advertise-
ments in tht~ U~lted States, and it aver-
aged oot that every teellager ~&w at le~t St
65 commercials it* the month, ~nd ¢ver~
eklld ~tw ~,~,
NoW, this Is c~lmulative-~ls is effec-
tive This I~ showing theLr parents and
other adults smokt~g and indicating to
them that it Is a habit that is worth
while,
~,Ar. C~lrr~9,n, I have Ll~ eet ~lrl~g tl~e
¢ourl~e olt the day to offer other ~mend-
men ¢~ O~her gentlemen on oor side have
offel~d amendment* to *it least l~t tile
~CC and the FTC resolute, NOW we
are ~aying, ',All right, if you are
goh~g to wipe RII of those OUt snd
If y01i are not going to let anybody
tot~ch it, Bt least allow the Statos
that have Slate laws prohlblUr~g the sale
to mirrors do some regulating" It is
you can require Jr. yOU h~ve it in the
Stat~ now, If any o:r the Mettti0ers have
littenefl to ~ome of the gasoline adVer-
tJtemen~ whet8 they ILlt~ these bingo
g~mes, Jt ~ays ',Weir1 where DrohibRed by
law,,,
The CHAII~MAN Tl~e time of [h ~ gen-
tlem~t~ has explrec{.
Mr, KC~. Mr. Ch~lrmtLrh I rL~e 1~1
sL!pport of the ~mendrnerlt offered by
• ~h~ g~l~k~tn~trt ~rDm "~as'~l~g~r~. qyn~
"preemption" s~ction, section 5 of the
bill, is s CUl.lOt~ provlMon It cortt[n~¢s
the pre~nt laW which preven~ any
Oov0rlLment ~gency, Federal, SL~Le, or
local, f I~or~ req~dl~lg llealth warnings in
cigarette adver tlsl21g
]ff ena~bed, ~Llon 5 wtl[ continue L~
prohibit t,he l~ederal Trade Cr~n~ifls~J~i~
~l'Otn reqolrlng health wgaqll~gs in ~ll
elguretle adveI'tlslng; it ~qll o~ntinue to
Con~mi~-slon froln bannhlg ~igat~tte .~t-
vertising On radio and televlslo~ ~nd l~
will emntin~e to prohibit ~h~ St~te~ fror~l
exel~ising their authoi~y to leglslet~
'.?ith relpco~ t~ l~al advertsing.
It ~ ~ullous tha~ th~e who rush to
dele~ ~t at~,~ rlyht~ Rre not on their leer
prove of a health warning oft cigarette
packages dl~ppl~Ve of a health ~,var~-
lnR In auy other form.
Recently, I ~,d this question to my
~pport my positiol~ in favor of th~
FCC's proposed ru]ln~ banning all ciga-
rette ad~ertisillg on ladio and tel~vi.
sto~?'¸ O~ those ,~ho i~ponde6, q5 ~r-
~en~ agree With nly position sltppor~g
the FCC'S propose~l ball¸ Seelion 5. if
passed, Will leq~ire rac to Loll lily eon~Ll~
tuents ~b~t the Col/gres$ doea not COIl
~lder the I~C to ha~e any ( oI~oetence ot¸
juriNtietton in what is bro~ deast over the
allw~vc~ '1~1e Con~Iress has eleated atl
agency I~ reglllate those ail~ ayes I/i the
~llblic II/~erest ~nd yet sees fit to relok~
such authority now, and thereby a speelal
hlb~t e~ ~hi ixt ger~t ~ly I~ r~ad.e i~l amoral
to the public's interest This is a ellliou~
way to leg[slate a~d 2[ think nkv c~n-
stituenl~ arid the p~blJe at lai~e will
agree, if this hill t~ enac~,~d without ~e.
rio~ls rvylMon on th~ flool¸ this aftern~n.
TO Ilndc* tile Iffogi~ ot 8~on 5, 1 urge
r~v e011eaglle$ to 5tl]l~lor~ the Rmel~d~ellt
that ,~.ollld re~tole the authorlKv of I~d-
oral, ~tat~, and local ~geneio~ to regu-
late eig~/rette ~dv~rtising If they ~een~
it to be in the be~t h~tei~I of the pub.
lie's health and welfare.
(Mr KOCH ~ked al~d was given p~r-
mi~,~lon to revise arid extend ~1~ re-
Mr. FOUNTAIN¸ Mr. ChMrldan, I rise
(Mr. FOUNTAIN asked and was alyen
pelmls~l~n ~o revi.~ and exte~ld ]J~ re-
marks )
Mr. I~IJN~2AIN~ Mr. ChRh'lllall, the
dis~lngulsed gentleman who hltroduced
this amendment said that he saved it for
th~ last in the ~ape that the Inood o~" the
House might change I ~ould ]Ike t~ ~ay
that the gentlema~ certainly saved tile
worst oI~e lor the laat.
~[r. Chalrmatt, I tim O0~OS~d tO t~la
~nletldment As I understood it~ leading,
~h~ plopOSal w'otdd add Ol~ page 4, linv
23 ~he following :
'l~ls sUb,eel[oil do0~ not pre~cnt any ~Late
or political ~b~lvl~lot~ lhereof, Which pro.
certain ~ge~. Ir~m ~qulrlr~g that l~lly i~l~-
arette a~ertisement within ~ts Jurisdiction
set lurth the fact ~b~t ~e~$o11$ b~low ~or t aln
~ge~ ~rf ~tohlblLed by st/¢h ~late ~r pollt[=
eal ~ubdhlslon from pxlrcl~$~llg elgaret~s
~l~i~ gnl~ndlnent, if added to this bill,
WOUld ¢leaLe utter eh~s, and vhtuaUy
make ilnpossib]e ~latiotlally bloadeas~
progran~sor the disscmlttatlon of nation_
ally ptlhlished nllIgazines, and indeed
tnany locally published newspapers,
Imagine 50 different advertising formats
I~ a nationally broadcast program.
It wo~ld open the door for each State
to require each ¢lgalette advertisement
to reelte word for wold the State's law
II~ern~g ~l~e ~urehaae el e~ret~es by
mlnors N~tion~lly broadcast p~ogr~re~
~pon~ored by It elgarett e comp3ny WOUld
not be received in those States, for no
e~mmerelal could possibly recite tile
varying appllcallle prol'isio~s for e~h
and every ~t~te that might have ~he re~
qllh em~nt
'~t/~;~ ~

114956
Variations in State Iaws p~ohtbiting
ames to minors are well known Some
refer merely to//liners; ~lT~e ~o the llge;
others have provlsions as to written pez-
mission of g parent or gUardianj al2d
by minors and the age limit for a sales
violation is frequently different f~ the
llnllt for p~e.qe~[orl wlt~lrt a given 8tats.
~9 sho~lzlg nationally t~levlsed p~0ffra~a~
f~r In ad~ anee, often before it Is certain
• ~ho the sponsors Will be. St ation~ 'h~ul d
be denied the right to broadcast many
progra'nn if there was the remotest
chrome that even a ~0*~cCOnd spot eig-
¢.rett¢ ~l~l~er ola~ r~lgb.t op~a~ CtX t~.
These ~e variations wo~lld render it
knll~sible to have printed elgare~¢~ ad-
verisemenl~ In national publleation~, and
In n~0st local newspaper~ which etxjoy
any substantial out-of-state elreulatlon
The end zesalt would either be ~tter
~haos, con fu61on to the readlng public, or
~ore likely the complete ees~tton of
cigarette advertising--which Is what
those offerh~g thi~ and other restric-
tive amendments are really s~kll2g.
'[7~ey really want a b~n on adVer~ls-
I~lg either directly by law or indirectly
~y restrictions which will bare the effect
of stopping the adver0.~[ng of cigarettes
either nationally or locally.
Mr. £hairmma, le~ me n~so aria that u~l
of these ~mendmenk~ relating to reQulr-
I~ '~val~a~ ~t~t~lncll',~ 11] ndverlismg,
Whether Imposed by State or F~deral
agencies, embody the unique fcattlre of
having a btlMl~es~slnmt foot the bill for
what congr~s~ has made clear Is a ~ov-
eminent ln~'orl~atio]l pretrial Ill ~hl~l
IUst~nee, It is heavily $upplenlent~d by
gre~*t many private ol'ganlzatlonll Who
raise vast s~ms Which they devote to
f~ut~tg~.r~t~ q.W t~c~g~a ~ p~t-
~,~ets and ~,rttismoklng clinics and the
It would be equally IO~1~1 to r~qulre
bllsine~,~ a~ver tlsli~g of ~ny s~rt to e~rry
fill] itdo~atioll ab¢41~ worl¢~aerFs ¢0nl*
pen~atioll lawtL about the need t~ I~y
lnaonle l,~x~s honestly and fairly, $.bou~
the availability of unemployment cmn-
pens~tion, or any other illfoFffla~lon~I
program wlileh someone believes ~h~
publle ~hould h~ve brought to It.
Even more, In this lr~tanee, a~ the
~tEW official in charge of the educational
progcam made clear, there is no netd for
~o stringent a r~qHIr~m~nt.
To put this burden on the advertls-
I~g ~1 a pr~ct th~*t vna~ ~ ~a~ttlly
~old Is not OIt]y !ou~ltlve but ~Ie~o Wholly
unwarranted In fact, It would be an un-
due burden upon interstate commerce.
I urge and slneerely iaoPe the eomrait-
~ee r~'i]l vo~ t~lt, amendrd¢nt dow~l.
Mr LE/T~ON. Mr. ~alrm~n, ~ the
general debate yesterday on HR 6543.
the Public llealth Cigarette Hmokll~g ACt
of 1969, I listened with great interest to
the s~atement made by I~y ¢Ol]~agtle and
~t*:~l friend, L I~. Foresail, ~ne~xnln~
his position which Is o~r ~lnly represent-
ative of the po~ltlon of MI of us from
North ~lirO]~lla. ~f~r 1118 remarks were
printed, I went back and reviewed them,
In the RteO~O On pv~es H491~H491~,
land 1 find myself In total agreenaent. I
~or~mend ~r. ~OUNTalN ~or hl$ ~ne~rn
'CONGRESSIONAL B~CORD- HOUSE
and effort~ to keep adverl4stng rego3a-
lions within the authoril& of tile ~r.-
gre~ and not permit agencies of th~ Fed-
eral ~verllment to rm] in all directl¢~s
11~ the matter.
Vchlle I ~m aI~ Op~ ~ the p~o-
l~od Wal~lng label because I do not ~-
lieve that cigarette ~mcklng has been ln-
coatloverttbly established by medical
authority as dangerous to health, I sh~l[
~up~or t HR. 6543, to extend public hoalt~
protection, beeline this a~t will main-
taln the ~t~tutory authorl~ of the Con-
gre~ to regulate advertising. The ad-
mlnlstraUon of Ile~2nelng ~al~ot vSdldly
be converted Into m'bl~rar~ acts of e~t-
~or~hl~. The c¢~ralttee ktll, I f~eli ~lll
pr~t~t t2~e public ~lld flee enterprise
frora the (lxr~t of bl~real~cratl¢ direc-
tives.
~r, I~OSS. Idr. Chal~lnan, I move to
strike out tlie l~t word and ~se In ~up-
port o! tile amelldment
M.r. eJh ah~l all, with all due deference
to the very dintln~alshed gentleman who
preceded me In the well. I did not ex-
I~t that. I would be herO long enough
to hear barn almaden h~ tmditiorad r~le
of ~pporth~g the rlght~ of the Statue.
It lda very l~ffeshlng experience.
I was altm Impressed by the ml*infor-
matloa where he Said It WOllld r~tare
word for word ~he r~l~tlO~ of f~e laWS
Llie BLares ~n ar~ ~dvertlslng,
Mr. FOUI~?AIN, Mr. Gbalrnlan, will
the gentleman ~leld~
~r. MO,~.~. I ant happy to yield to the
gentleman
Mr. FOUNTAIN. I did not t~ay it would
~-equlre that. I ~ald It would make It po~-
slbl~ for that t~ happeta.
Mr. MOSS. I would refer to the clear
language of the amendment!
TIM~ ~u~ctlo/~ de~ not pinyon ~ I*ay ~t~t~
bib I t~ ~he ~1~ of e[~ ~ ~r~olts b~low
certain ~ge~ from ~qlUr[ng that ~ny elg.
forth t~te fae~ ~h~t pel'~ below eertal~
ages are prohibited by ~uch ~t~te or po-
IRl~l subdivi~lora frora p~lrcha~ln~ cig-
arettes
Now there is not a t~hl~g there that
Implles there is the re~t~lrement thaL
all the provlslolls of the law be set forth.
][ have seen advertisements On nlally
occasions s~Ying, "This offer is not legal
in the following States" and then it goes
on to list a serle~ of States where the
coupon cannot be redeemed or where the
game cannot be played.
~ut here ~,~t e 1~ a compete pr~emp -
tlon, and all the gentleman from Wash-
ington wallt~ to do Is to clarl fy the right
Of the States or local subdlvlsiolls b9 ell=
Ior~e their prohibition.
YOU most remember that when the
law of the Btate sAy~ that tills Is not a
leggl pl~duet to & 16*y~lar-old or I~n
18÷¥eai'-oId person, thell l~ is not a law-
ful product. To present it ~ it was pre-
~en~ed In the well here & few minutes
t.h]$ W00]d ~ $*ta O~e~O~ bx~rdell On
Interstate commerce distorts completely
and clearly the intent of ~he attthor of
the amendment.
There ought to be some limits on hOW
June 18, 1969
use of ciga~ettes. There is clear evidence
that ~ome of the ~tates lllLerpret this
as an ~bsolute Preemption where they
cannot teqvare a notice of the fact that
It is ttnlawful to offer thera I0r rdde to
~mng meu a~d ~en b~10v4 ~/~aln
ages, in most States 16 or 18 ye~ts old,
I think this ~s the very least that you
e~n do.
Perhaps we have reached the polllt
whel~ the ~OtlSO or the eon~llt~ 12~
inclined to say: "The public be daraned--
We are l~t cO~t ce m~d with yOUr welfal~.~
Tliat is what the a~tioll liere today
lmpre$~e~ nm e.s being.
The CFIAIP~VIA~. The qu~lon is on
tixe oxaext6mel~t ~ere4 hy tlxe ~eatte.
~ian fr~n~ Wa~hhlgton (Mr. A~a/~s).
Tim question W~s taken; and ma
division (delna~ded by Mr. A~,~as) {$qero
8o the amendment was rejected.
Mr. CLEVELAND. Mr, Chairman,. I of-
for ~n amendment.
'I~1e Clerk read ~ follows!
~d,nendment ¢lI~t*ed by /dr. O~t~ : Ca
~ew SUbS~Tt Io1~:
,'(~} Tn0 I~retaty of Agrlc~ltalre shall
t r~amrnl~ a rel~ to Con ~re~ ~ot Idler than
~1~ mo~tks after tb~ e~eetlwe d~te of thin
/t~t~ ~ltd ~ntlall~ tl~er~af b~r, ooD~erning the
dollar ~o~nt of a~mtnt~tr~tivo co~ta, ex-
porb ~aten~s. m~rket proltlOtl¢la avta~.tle~.
price ~pport~, or ~o~ldleo~ 0~t or ln~l.
roe~= of ~tty kirad Wh$.t~r, ~l~at l~lxlt~
to gcower~, proe~r,s~r~, or expor~sr~ of t~o
p:odueea In the united 8t~.~
nlake a I~lnt of order,
The CHAIRMAN. The ~entleman Will
stat~ it.
Mr. SA'l=f~RFalgt-D. I me.ke a point of
order ag~llmt the amendmeRt aa not be-
ing germane. It pert~rts to the l)e~.rt.
ntettt O~ A~t¢~ltU~ al3d khe ~liolnl~,~
$.ppIleable to export pr~nvtl0n, market
pmmotlon. ~ld a4her matter~ pertain-
ing to ~. The amendment Is not
germane to the current aeUon It is alsO
beyond the ~eope Of the bill.
The ~HAIRMA~. Does the gentletaan
from NeW HampslMre de,Ire to be heard
on the point of order?
Mr. CL~IVELA~D yes, I do, Mr.
My amendment, Which IS elmast ~e]f.
explanatory and ]~ quite bl~e f. WOUld I~e-
quire the Secretary of Agriculture to
thal~smlt a report to the ~ongress
months after the effective date of this
act eoneermng a matter that I believe I*
directly involved In the eubJeet matte*
of the bill. We are all concerned about
the health angle ~nd the t*dvertlslt~
angles In relation to the u~e "at tobacco.
~ut there is at~ther f~,CCt to thla prob-
lem and I think the public sh0U]d be Ill-
formed about tt And we Members should
be informed about It. That Is that the
U,S Government is subMdl~lng tobacco
In some instances, and they are shipping
~t abroad and ~n ~orne ~ore~gD co*dairies
I am told they are advertising and pro-
hinting its use.
l%ow, Mr CnalFnlan, the purpose of this
l~gl~]ation we are dribbling Is to Wenct
the American public about the dsngerl
far we are Willing to go to der~ ~ of ~raoking cigarettes. Tills is eertalrdy
w~rtting, or effective orde~ agalns~ the a proper health f~nctlon of the ~overr,-

June 18, 1969 ~:ONGP,~SSIONAL RECORD HOUSR
H4957
merit But ~ ~ nat~ hypoc~t~ttleal, even Mr. ~12~¢. Mr. Chairing, the
well as three rather smaller eompar~e~--
two-f~d, t,o b~ I)~g lY%~ w~rrtlllg amextd*nent which we have debated this
I~ros & Br0 Co, Stvphano Br0,, and
while artal3ae¢ arm of ~vhe Go~rnment aftertloQn portray the ¢1a~1¢ issue of
the U/~ TObaCCo Co.
is acUvely a~d perhaps exi~rtsIVely en= self=regulation verst~ OQvemment
regu-
gaged in the buslne~ of supporting eub- lat4on Of private tndtust*7,
sldtz ng and even prornoti.8 the line o I do not think there Is any dlt~gr~-
tobaeol~ Of course It is, , merit on the potnt that wherever feasible
While iny arnexldrne~t would no% end ~d inthep~lbllc tnt~rest, ~elf.rcgul~,tion
this pracUe~ it woUld compel the (3ov- of private industry l~ always to be pre.
ernment to h~fca~a the Caxpayer how
much it ~ COSt~ /tim %O alaintain arid
expand the market for a proch~ Which
hl~ government t~IL~ hlm---a]~ at his
o~3 expell~--filay be harmftfl to Use,
Surely, Mr. Chairm~r t, we a~noU]d end tids
ernbarr~kqg, ~tly dauble st~ndard~
On page 5 of the bill, llnder stlb~etlor,
(d), the eommittee in it~ wtadom has
asked Ule S~retary of Health, Education
and Welfare to t i~llail~t B report to C~11.
oz/current inf~r~lat[c¢, in re~pect
to the health e0n~equen~s of tmoking
recommeiidati0ns, if ~ny, for
]egi~lati0n,
On the sarae page, the ~olam~ t tee in iks
Wladom ha~ asked the Federal Trade
Cornmeal]on to transmit a rep~r~ to tha
¢~ongr e~ not later than 18 month~ after
the effective date of the ftct Coricer~ing
(he eff~tlvene~ ~f ~lg~rett~ labeling
and the current pra~tices attd method of
c~garette advertising.
I¢ ~cems to me it would be quite
germane for ~ to take the next step a~d
a~k the ~retar¥ of Agriculture Just how
mu~h he is ~uttlng int~ the prc~notin8 of
tobacco and ~b&e~0 plx)d~tcts, how
lnuch of it i~ being exported abl~ad, ~nd
Under ~lat eOndltiol~& I think this is
thoroughly germane, ahd I ask the Chair
to so ~Ule,
The CH.~IRMAN. The Chair has ex-
aridned the anlend~nent Offered by the
ge~tlemart from /~ew H~m~hire (Mr.
CI~VXLMer* ) alld the bill before the Com.
Ix~ttee. The Chair observes that there
~r~ two reports required in ~e bill, a~
show~ on page 5, at~d the gen$1eman'~
~mendr~e/~t adds S* third rep~l~ tha~
WOUld be required, and thl~ t~flrd report
would b~ germane to the ~ub~ect raattor
of th~ bill I~ ~eerds clearly germane,
and the Chair overrules the point Of
order.
The gentleman from New Haral~hlre
r~]~ized for 5 ~31n~ltes in support of
lfl~ amendment.
(Mr. CLEVELAND f~k¢~d and W~
given perra~a.~on to revlae end extend
his re~ark$.)
Mr. CLEVELAND, Mr. Chairman, 1
~llIlk rny prevJo~$ rel]l~.rk~¢ lrt e0/~rl£~.
tian with the gez~nanen~as of this
amendment a]s0 ~xp]a[]3 my pur]3a~e lfi
~king the House to adopt t~L~ ~r~end-
~en~ 'f~e h~tlr is late and I know tha~
maIly members Of the Corrortittee have
been listeldn~ to this debate Imtiently
and for a long tiz~e, I Cft31 Qn]y ~ay I
h~pe ~he Chairman of the Commit~ee in
hl~ wisdom, Ilow that he has fou~ld the
amendment is germ~r,e, W~I ac£ep~ it,
The CHAIRMAN. The questlen is oil
the amendment Offered by the gent]elnazl
florlt ]~ew HsmDsh[re (Mr. CL~L~).
The arn~ndraent ~,a~ reJ~ted~
~erred over G~vernment reg3flatlon, BUt
where an industry, e~trusted with the
burden of self.regulation ~.bdicate$ [ta
re~por~lbiUty, then, in the k, ztt~re~t of
the laubllc, C~ve~nment must act to fill
the r~!ulatory gap. which ha~ been
thereby creatural.
eonslderhlg t]ds preposed le~l~la-
faced with a deeAslon which Will bear ¢11.
on the public health and welfare
of our Citizens. and in partloflar on our
young people. TO pa~ the bill in il~ pres-
ent form would be t~ all0w existing p~t-
~ra~ and techidques of ~lgarette ~dver.
tls~g t~ ¢o~tlnue, po~lbl~ unchecked,
for another 6 ye~r~.
I believe that it is therefore incumbent
Itgon ua to haqu~re as to Just how good
those pattenl~ and tx~hnlque£ are, and
as %o the nat~xe of the guidelines and
regul¢,tory devices width govern them.
The tobacco lndwtry ~ one which
purports to be ~elf -regulated.
At least it has all the ~pp~arance~ of
self-ragu]ation.
l~ar example, the ind~tr~, ~rly In
1964. drafted ~.n eight-page Ciga~ffe
Advertising Code, the ~rirnar~ aims of
which were. ha the worda ~f lt~ adralnl$-
tra~or, ,,to avoid appe~]~ to y~uth and
to e]lr~ltlate m~ubsk~nlAated health
c]allr~," At the salne time ~ reglll~tlng
lastr tanenl~4~lgar ctte .a.dver ti~ing Code,
Th~n JUly 1. 1984, the major tobacco
co~i>anie~ inVOlved in 01e dr~fting of ~he
code ~ppoInted l~ob~r t B. Meyner as the
~0de*s administrator, at ~n annual ea]ary
of $100,000 Iv[r. Mcy~er has to thl~ date
been the CAC'S only adrah~Jstrator, and
has cent, in u~d I~ receive the |ID0,000.a.
y~r s~ary f~r the r~a~t 5 y~rs,
C~lvea*, therefore, the~e lndlc]e of self-
]~gulatlon, we must now ]aok to the r~-
oral to se@ exactly what, kind of ~ Job of
self-regulation the CAC and i~ edm~n-
lstrator bare been perforallng
D~rlng hearings before the Intor~-~abe
and Foreign CO~lerce Conmlittee on
May 1, 1969, Mr, Mey~aet testified that
the CAC represents -a worthy e~mp]e
of ~'df-regu]a~lon." If his tes~hn0ny on
£hat date. considered as a whole, is to bc
tak~/l a~ ~ V~]U~, theD the ¢gnell~JOrt
would be that he and the CAC are doing
as effe¢~t[ve a ~b of se]f-regtlla~i~ as
could be done. B~t, r~grettably, this dt~$
z~ ~eem to be the ca~e ,
Let tt~ therefore, look to the record to
~ee Just hOW "~vor[hy" is th]~ ex~mD]e e~
sa] f -regulstlon,
From t~lC 0uL~et, I refer to a rather
critical sl%u~t~n re]atin[~ tel and ~eri-
ous]y afI~t[llg the operations of, the
CAC's subscribing raember~idp
When the CAC w~ ha]tially adopted,
Mr. WHALEH, Mr Chairman, I move it listed as its member~ all
of the s0-called
to strike the requisite n~mber of words. "big ~ix,, tobae~0 c0r~panie$
.Araer]can
(MI. WHALEN asked alld Was given Tobacco Co,. Brown &
Williams~nI LIg.
perraL~si0n t~ reVise and extend h[s , get[, & ~yer~, p. I~r~llard & Co, Philip
renlarks)¸ ]v[orri~ CO,, and R~ J,
Reynelds Co as
But ~'ithin 3e~-~ than 3 years afar the
date on which the CAC wcnt into effect,
tw~ of the big ~ix corn panie~ withdrew as
members--P, Lol~]lard in 1966, a com~
paily wll~eh today repre~efits an ll-Der-
cent ~h~re of total ~ndustry Dr~luctJen
Of ¢]garett~a, azld the American TOb~co~
CO, in 1~67, a company which now eccl.
pI¢~ 22 peree~t of the total Industry
market.
"i~erefore, ~ have today a ~lttlat]oIl
where major tobacco e~gmpanie~ re.
spoi~iDle for one-third Of the total U~,
Cigarette production are not even subject
to the rules Of the code. How, then, Cart
I~[r. Meyt%er presume to "epeak for the
industry" wheA at lea~t one-third of it
has not bee~ llnde[ Ida Jurisdiction for
qu~te some time?
B~t putting a~ide for a moment~-Jf
that is pos$1ble--tho~e two critical 4efe~-
t~r~, let u~ l~k at what kind of L Job
that CAC have been doing in reg~ at hng
the adverfl~rtg of the rem~nhag me~-~ber
Article IV, section 1 (a) of the ¢~4e
~t ~te~ that--
Cigarette advertising ~hall not appear:
(1) On televt~i~n an¢~ r~dla pr~gram~, ~t in
pub]lea%lom*~ directed primarily to per~n~
~nder twe~tT.~n¢ yeart of abe; (2) In spo~
~nnoua~ments durll]g ~trty progra~a break
~, 5r dl~rtng %he program break imtn ~llately
preceding or Iollowing, a teleVi~ior~ er eadla
pragram dlre~t~l primarily to pet sQ.n~ ul*der
~el year~ ot age.
But when we look at the rc~ord, what
do We find? I shall i1~ the exa~lple of
WNBC-TV in New york City, the "flag-
~l~p" el the lqatlenal BroadcastLng Co.,
%o dem~nstra~ that ~he abgve-c[ted pro.
Visions are Violated regularly.
FOr one thing, on April 17. 1969, a
typical broadea~ting weeknight on
%VNBC-TV, FCC reogrds ~how that dur-
ing prime t~me aloI%e, 12 separate ¢18-
aret~e 9,dvertiselk%ent~ were fdi-~d.
Fur thor, taking, as examples, four sep.
arate television programs atred O~
WNBC-TC during prlnle tinle, you ~[I
find that tw~ cigarette commercials xvere
broadeas~ dulhlg -i 8py1** four during
Tatnmy and the Dc~torI" two during
"The Virginian." and three d~ring "Dan_
lel Boone¸"
I ~hit~k thaf the ~olatlotm here of the
~be¥e-cited CAC provisions are obvious.
Tile shows tha~ I have mcntiol~ed ~re all
mo~t certainly i~rograr~ that draw v~s~
a~[e[lC~ of yo~/ng pcop]e.
Let us leek ~t another prevision Of the
code. Arilc~e IV, section 1 (d) of the code
f'lgaret~e advertising shalt n~t represen%
%hat cigarette ~rn0k~ng ~s essential to ~0~al
promlz~ez~e, dt~tinctlon, ~ucce.~, or ~iuul
~t~ractl~n
Wha~ ha~ Mr. Meyner's (?AC done to
eIl[oree the letter o[ this regu]atloi%? Ap~
palent!y, not a friar deal, ~ince this
regulaLlon I~ also vlOleted with regtl-
]azity,
I wo~]d like to c[t~ as exam~]e+~ some
of the ¢on~n~erel~%ls ;efer[ed ~o in the
re~antly publicized ~nfldentia] "Broad.
cast Cigarett~ Advertising Report." pre-
pared in 19~6 for tile lqa~lonal A~%soaia.
~[or~ of I~roadeaster~,

---

dq*ne 18, 1969 CONGRESSIONAL RECORD -- HOUSE
H 4959
what further In lt.q attompt~ to browbeat ¢omp]et~ ~ntrol of the broadcast con- smoking. However, to
carry, thrOUgh with
the tobaoco Industry. We are also fatue4
foday xvlth an Bv~.n gr~al~" gl~tsp fo~
authority lay the Federal commun~ao
tlons CS0mmls~lon which has proposed
that, a ban be p]ace(~ oi1 all clgaret ¢e ad~
wr tLsing on radio an~ ~ evisior~.
The issue here Is c]ear--shal] Congre~
allow ILs legl~atlve authorl~ to ba
usurped by regulatory agell¢les? I be-
lieve thet, the over~,~l~trdtlg sentir~ellt
today Js to do no more than cat~ Im JustS.
~ec[ buL nQ ]e~ Ll~m i~ to protect the !oxlla.
lie interest to the ~xtent that preselxt
evldenoe r~tllres.
It Is important last C0ng~ ~et
quickly b~¢~*lse the Cigarette Labeling
Act expires 0o JUly |, 1969, and lllXle~s
Congress extends lt~ the Federal Try.de
Commis$Iort, the FeVered Co~uaultlc~t-
tion$ Corr~tl~i0n, al~d other [tg~Ilt21e~
~lay attempt to tak~ action which ~lll far
e~ceed Iogl~ Or Ju~Uficd approache~
The ~o.¢.alle~ evidence ~ubmltted by
the reg ~tl~tory agency in co~u~otion With
their proposes doe~ ~o~ I~dicate that
there Is today any more ~raof of t2~
d~ngers of tight.to snx~king tha~ wa~
available in 1965 when the Clg~-e~te
I~bellng A~t Was passed. Wha~ was don~
theft lt~ o**del- to ~ore~taJ] & (~ng0roo~
gra.~ for a~thorlty would~ the~f0r~,
logically appear to be ~ oattrae of aettor,
today when we ~re faclr, g eve~ greater
thre&ts of Ore¢lpltoll~ a~tto~. Congress
~h0uld not le~d IL~e~f go the destructloia
~t an entire lnduBtr~ ~imply on the ba~Ls
of the whlra~ and fan~l~ Or personal
pi*Judioe~ Anything which is done r~last
be Justified by concrete and Irrefutable
evldetw* ~, hich oeri~ln]y Is *aot available
today,
I axe grea£]y e~nccrn0d about the
ft~dam~nL~l L~ue involved tn the l~ra-
po~ls made by the ]~?t~ and the ~ ea
the acttorm whlvh they propose to take
~.r~ C]e&rly beyond ~.he i~lm Of gUthor~
lty of tth0~2 ag~ncie~ or any otl~r agen-
C~ of the l~L~r~d O~v~iT~m~nt, "i~lor0
l~ • growing te~dencS, On the par~ of
rarely of these reg,~flato~y ag¢~eA~ to
arbitrarily l~¢rems¢ their power $*t~ ex-
tend the ~pe of their oper~tl0r~ t~der
the guise that they a~ a~ing In th~
public Int~re~ f3uch ~tl~n$ are fre-
quel~tly taken without the bent~fR of
pubilc hearing~ ~nd ¢~lxaird~ do ~ot
oan~tl~ute ]¢gialative Drc~(~ure
Z am p~rttoularly ineetmed by the at.
tempts of the ]iac, dcr~l C~ommunlc~tlon$
Co~mlLsslon to Ioan the ~dvertl~ing of
cl~arett¢~ .or~ radio ~d televi~lon. ']?his
prol)O~l I~ c]~rly otlt~lde the Juri~llo.
lao~ which ¢~n~r~ ha~ delegated to ~he
and ~ll my opinion is olfly de~Agned
to inthrddate Congress, ~t is ~ot the pre-
rogative of the ~ to te~e tmprleAotls
a~tic*n go prevent m~llllf0x:~urerg O~
~tg~tttte$ from ¢~dw~lSlng~ a~d cer-
tainly not on the basis of th~ tqnt radio-
tory nledle~l evLdtn~- witlc~ l~ r~ow
available.
This is ~ot ~trtctl~ a liealth issue; lf~
IS a. ¢on~ti~utt0n~l Question, ~nd 01~e
~hic~ Coi~gre~ ea~r~ot alford to ig~0re,
It Is clear th~ if th~ F~ can ~a~
cigarette e.dve~-tlsing, I~ c~n a]$0 claim
the rLght to curtal1 the advertising of
0thor !0ro(~ttc~-artd if this ~t~lff20r]ty
exlst~ t~a do thl~, I~re$0mably It ~LS0
could extend to outright ter*~or~hlp tti~(~
tvnt at radio and television.
Certainly the American people do not
want Or Will rto~ s~and for government
control Of what they ~ce or h~ar on th~
broadcast media. The free~om to ~l~ak
al~o carr[~ with l~ the freedom to ~-
yerLi~c-~tn]~gs there ~ ~me pr~vcra
basis that the product in question Is a
detrLrnent to t]~e ]~eaith and ~ell-I~ing
of the public Obvlotl~ly there h~$ been
much dl$~greemen~ amot~g Government
~gen01e~ on the Information which I~
pr~ntly available on cigar~t~ ~ra~ko
i~g, ~nd It Is abunda~tl~v Obvious that
the FCC Cat,not be considered a~ a ba~l~
for rn~dlcal authority Or, the ~ub~ect.
I ~m af r a,id tha~, there ~re $o~e "~Od ~t y
who. in their zeal to dramatize this ~ub-
Jeer, are i~ fact $~ekln~ to destroy* the
toi)acco in6ustry whLch i~ o1~ of the
older enterprises ~n the ~ew World.
The~ IS a well orga~t~ed campaign to
Und~rmin~ the industry at~d many who
ff/l(Ior~ thl~ $~r~tt~gy ~t£1 ~r¢ In the
forefront of the~¢ t, llort~ ~eem to care
little for fair pl~y ar objectivity Any
obJe~tiv~ ai~aly~s of th~ intor~at[o~
~blch I~ now avallab)¢ ~lll ~ear]y show
that the (~overnment should no~ p~t R-
~elf in the position of persecuting artd
de~roying an entire Industry. This is
diantetrieally Opposed to our System ol
free e~terpr[se an~ I feel confident thg.t
CoIIgress does not want t~ ]el~d itself to
such ~n un~ertaklr~g.
The overall lnlpaeL of the tobacco l~
dt~try in this o~tl~ry l~ confiderS.ale
commoditie~ upon which htmdrads of
thousa~£1$ Of gro~'er~ depelld for mu~h
of their livelihood. About t~ billion
pou~dx of tobacco are prodtlced a~mla[ly
On abottt one million ~cre~ oit over a halt
million farms in the United States. A1-
togethe¢ about 1,~00~000 busL~ox4e~ ~hare
In the tob!~o trade and 111 the Ilsca] ~ear
19(~7-1965 tobacco taxes imposed by Fed~
eral, ~taie, attd Ic.~al gover~lment~
reached an all-time high of $~.2 billion.
On cIg&lett~ ~lO~e, th~ ~e(~ral
amounted to $2,066,159,000; State taxes
to $1,069,674~000 ~ arid rau~lclpal taxe~ to
$61,6~6.000 making a total of $~09~.-
529,000. It l~ gignlflc~nt to l~0te that Gig.
arette ta~ are I~lore than five times as
much as grower6' receip LS for the tobaC¢O
t~ed in dom~ically ~onsumed cigarettes
Z ¢~te these flgu]~s ot~ly to ~how the
total Impact Of the tobacco I~du~ttT but
a.s staled prev]o~Lv, my main c~tc~ru
is In the que~tiol~ of usurpatielt of a~-
thority by Federal agen¢le~ Insofar a6
the Federal Commul~lcatloms Co~lmis.
~or~ ~s ¢oll~rltcd. We T01ght point out
that 81nee the C~ga~,tte Lab~ing Ac~ ol
1965 was adopted, t1~ere ]~a~ b~el~ a gx~w-
~ng ~umber of antisrdoklng adverLis~.
menl~ carried On television ~tation~
throughout th~ ~uutry. Broadeastt~r~
ger~elally have cooper~tod l~ the proper
UUl[~a~[on of the~e coramer¢laIs and the
Jnd~;try ha~ e12dc~.vor Cd to a£eommod~t~
lteeif to the dlverlcent poinLs of view
which h~ve been aired. The fairne~ ~l~-
trin~ requ~re~ broade0stcrs to pI~de a
re~son~ble vpportunity for disell~ion Of
dlv~rgel~ vle,,v~ On eontrovt.r$1al l~12e~
~nd the l~dt~try re~llze~. Of course,
that this op~or tunity will continue to be
~tlllzed by tho~e who oppose cigarette
thv FCC proDos~ of Febrdary 9 would
mean that the tobaCCo industry WOUld be
barred frora e~elglslng IK~ ¢oru~t~th~lon~l
right to advertise and in addition th~
implementation ol this order ~o~ld ~et ~p
i~ ~haiu r t~a~tlOl~ t~ntl~ ~,hlch ~ltlzil~ i- a¢~
tlon might be applied to other products¸
It Is Obvio~ that If the ~C can l~vok~
It~ ban On ~*dwrtlslng~ It is logi~ t~
a~me that such things ~S patent rncdio
clne~, vitamins, ln~e~tt¢ide~, a~coho~l¢
bever~gt.~, artificSal ~w~¢tcrv~y~, m~r~y
c~smetL~ a~[ food~ containing ~ol~8-
terol, fluot lde~ e~ ~ might al~o be deer~ed
harmful to th~ body~ The v~lnerabll]ty Of
the product would be detornfln~d on
whether or riot It is ~ubJevt to contro-
versy ~r~d, Of coul'*se, ~p_y of th~ a.~v~-
]tamed could be subJec~ to criticism for
~om~ Fource
I strongly ~rge that the Congregs
lnake OlUnistakt~,bIy cl~ar ~ intention
~vith respect to the t~'Pe teg~lation which
t]~A~e ~ge]lc]e~ are pro0osing ~*~ ~ ~rfl
afraid that If this is no~ do~e we may
~cor~ fi~d that fttr ther legl~laUve author-
ity will be usurped by the ~o-~alled com-
missions¸ T~day It is eigarette~ tomoi--
row Jt raight ~el] b~ some oth~ product
aud foll~x~ing thts pro~edtlre lo its logi-
cal ~onc]us[o~, eY~ntu~lly [~]nlost ev~ry-
thing which is advertised Could be crlti-
cIz~d o~ n~ade ~ontroverslal~ We ~annot
afford to defa~t oll this L~ue a~d Icav~
the de¢lsionmaki~g !aroce~ss to the FCC,
the ]~TC or a~y other C~vernra¢~n t ~g~n.
Cy or to the cour t~. It i~ clca¢ly the Ore-
rogative of Congre~ to act and Congress
~ho~ld exercise thl~ prerogati.¢e arid ~x-
tend the cigarette* Labeling Act of 1965
~s l~ proposed by the bll~ IlOW before us.
[Mr. ALBF~RT a~ked arid was 81yen
peFr[tl~.~ton to revise ~r~d Cxtelld his r~-
marks¸)
Mr. FARP~qTEII~ Mr Chalrman~ I
move to ~trike the requisite nur~'o~r Of
Mr Ch~lrm~n~ the v~-lotl$ &llt~do
rne~ts which have been offered, aud the
dl~;e~lgston Of th~r(I, h~t~ b~¢n vCFy ~a]tlo
tary Th~ |~et that they were ~.ll deo
~eatCd dl~g~lst~ me~ a~d I feel ¢ollo
strained to vote against this bill
(Ml~, FAR~TEIN askcd ~tnd Was given
permission to ~vi$~ a~d ~nd hLs yeo
~r F~r~(~WN of O~lo Mr Chairman,
I ~uov~ ~ ~:~rlke the ret~ul~lte ~lmbcr
Of word~.
T~e cJg~]eit~ adve]ti~izlg is.~ue 13 an
I1]usti~tion of the lact that nothing IS
t~r $iml)Ie ~nd c]eare~ lu Federal leg~
Isl~tto~ At ~take are b]ilion~ of dollar~
Ill a ~lUl~b0r of ]~lajar industries In th~¸
¢0~ntlT~ a possibility Of controlling to
~ii1¢ extent $~velal deil~ly ]lehigh al~le-
tions and o~1¢ ~f the basic tools of our
free e~terprise ~ystem, the right to ad-
v~ltise, w]dch ~row~ from the I)rst
amendmenL Each of these basic intore$~
~*rves to co~fllct/~lth the other In the
p~oblcm
To reach ~ d0¢isloi~ Lr~ this l~le 011~
mu~t ull~er~tand complex medical terra$,
th~ teehniealitJes of law, *~he ~ub0etie~
Of ~era.a~ltic~ and the worth ol statl~ic~
~ proving a.~mpt tons.
It i~ the f or th~orning expiration of th~
Clgar~t ~ Lal~ling AOt of 19~5 which ha~
p~mpt~d re~Wed ¢~o ugr ~s.¢lon~] ¢ol~e~rn

---

---

lllpIII
~~~~®~~o~o~L~
• ~-~ ~;, ~.~ .~

June 18, 1969
CONGR~SIONAL 1LECORD- HOUSE H 49&~
I ~ a ~p0~2~l" of H~,, 521| which
was introduced on January 29. In e~-
~n~% th~ bill ~ five ~or pro~
o~ to pl~ the ~er:
First, a warning t~ be included on
all ~s r~a~dng:
~arolng: Clgarett~ amo~n~ ~ dao~er~
t~ h~tb and may ~u~e death 1tom ~aur~r
~txd o~her dl~6.
6eo~nd, all advertisements of eiga-
r~ttes to h~ude an Identioa] wanltng;
Third, all advert[~ment~ to include
EL st&t~men$ ]~st~ the ~,ve~'~ge t~r ~d
vJ~ o~ntent8 of ~ cigarette;
Fourth, it In•de It unlawf11] to manu.
f~rv cigarettes that ~xcoed a mayA.
~U~V. ]eighth pre~cribed by the ~¢ret ary
of Health, Education, and Welfare; and
Fifth, it repealed section 10 o~ the Fed-
oral Cigarette Labeling and Advertising
Act, the~by eliminating the p~nptlon
and perrr~tttng I~¢ Fede~l Commul~ca.
tlol~ Commlaslon ~d ~ Federal Tr~e
Ccmmis~on to regulate adverting.
UD~or~lffmtely, th~ prov!,sioru~ were
not adopted h~ eonunlt tee. Instead, a cap~
]tulati0n ~ the tobao¢o In d~,4~r ~ ~,r~ ~*
ported to the ~oor o~ the Houav.
A number of ~endment~ are p; Opted
In an attempt to strer~en the health
protecMon provl~on~ of HR. 654~,
Th~ gent]ema~ ~rom Mich~ga~ (Mr.
the Federal Coramuicat~or~ Coraml~l~n
to prohibit the br~adcast~lg of ¢~ar~
advsrL~sh~ which would be most ~kely to
haw ~ lmpac~ IlpOn indJvid~lals ~J~d~r
18.
The gentleman from Rhode Ia~and
(MY+ T~NAN) ]]as an aInendr~n~ to
~horten the preemp~10n period.
Tbe~e L~d other ~la¢*~dmeI]~ a/~
worthy of support.
The Dep~rtment of Heblth, Education,
~nd Welfare, the Federal Communlca-
tlal~ CommJ~loD, the Federal Trade
Col~ml~Mon, and every major ~edlcal
asso~atk~t in the U~tod ~te~ have
Saeir Don *~ok~r~ ~u~torp~ 1~ ~e pO~
ul~tl~n, ~iS m~ thai e~garett~ s~ol~ers
tend to die ~t ~arllOr ~ ~4ad experiene~
more da~r~ Of al~blltty th~ c~n~ble
non- am~ke~e.
2 A ~u~m~tta~ l~Wl~a ~f earlier d~ths
bnd exc~ d~*bill~ would uot have o¢.
currc~ If t~s~ aflee~d had ~ver ~r~e&
3, If It were ~o~ f~r clgare~ ~nl~klnS,
pr~tical[y none c~ t~ ~rller d~aths from
ung c~er wc~Jd b#ve ~rr ~d~ nor ~ ~ub*
~tant~al portion ol the ~liet ~atb~ fro~
ehrontc br~bopulroo~ary dts~s (oomo
mon]y dSag~o~d ~ chro~ bronchitis 0~
pulmu~ry vmphy~ema ~r both); nor • p~-
tton of the e~rller ~tl~ of o~dlova~ula~
origin, ~¢~ dlsabl~y from ch;o~t0 pu]=
monar~ ~nd ~rdi~a~r dlse~ ~Ould
4. Ces~atioa or appr~able r~d~ctio~ of
~antial p~rtloB ~f d~%~ ~h[ch ~ue from
l~ng ¢~n~, a ~b~ta~tia~ poetic• Of ~he
earlier deaths aUd exee~ d~&bfli%y from
ChrOnic brOaCh~putm~rF dl~ea~e~, ~d •
pot t~on ~I the oaf]let ~1~ au~ ex~e~ die.
~bility r~ ~ardlova~ular mdgin, {~ffa~ Hea~th
Cg~eque~c~s of ~mokJng, A l~bll0 Health
8err[c0 RevJew, 1907~ FUbU~ ~e~Jth Ser~J~e
Pub]lear[on No 1~9~, pp $-4 (R~vl~*~ J•~.
uary. 19B8).
The sl~Jnsors of this bill claim that it
will requlre cigarette ~a~ufacturers to
include adequate warning o~ t~e dan-
ger~ of ~trn0ktng. Th~ c]atrn IS a farce.
The most egcctlve waF to ~rotect youth
from the hazards of smoking is ~ reach
them before their d Ocl~. to ~oke has
been made, before the package of ciga-
rot tes Is ever pur~ha~d. Cl~:arette adver-
tising obviously play~: an Impor~aut roie
in this decision,
The world o~ cigarette muoker~ has
been depicted as an Idyllic world ol
handSOme men and Io~ely young wo-
men ~h0 walk hand ~ baud through
6C~rde me.down. TO "~b ]mpr$~ioi~able
youth of Ar~erlca, such a~vert~erd~
~oer~ to p~c~n~* %he e~g~ret~ smoker ~t
]Ire Of s~lal ~1] CCe~, 'rh~ t J~lle h~ ¢~
t~ advertise th@ da~tgers of ~m0kl~g
y~rs, the Congre~ lr~ effwt would pr0-
hlblt the Federal C~lnlunl~atiol~s Co,n.
r~ls.~on from rern0vl~g ~ar0tfe adver=
tising from t~lavislon and rsdlo Which
the Federa] C0rnmunica~ions C~ls.
stan proposed to do upon the explra~on
of the preemption. On Febr0ary 5, 1909,
the Federal Comm~r6~ati0~ Commt~
slon issued a ~lotiee proposing a ~l~
• ~hleh would ban broade.a~t |icensee$
from pr~nf~ng ¢~arette ~dver rising.
Although t~ae bill strer~then~ the ]an-
E~age of the warning on the pec~age to
rea4h
Warning: The Surgeon Oeneral ha~ de.
terw/~ed tha~ ¢lg~rett e a~o~L~g I~ dangerol~
Io your hea~th and m~y ~U~ ~ or o~:
dtse~se~,
rea]Istleally or not st sll. Called ~'or a strong bl]~
that wl]l ade-
'P~e prep_n% law provides that no state-
me~t relating to snlok/ng ~. health, other q~ately inform the public of the dangers
of clgarette smoking.
Cengreas must no~
than the warnblg set f~h in the act place econmlc and poUtioal consider•=
~ha I be r~ulre~ on any ¢~a~tte p~k= tlorm •'cove the health of o~/r Ci~IzeI~s
age a~d fur~rr~ore that ~o ~ta(~r~e~It Mr. FARB~TEIN. Mr. C~irman. the
rel~ting to amoking and health shall be bill we bare before us, H.R 6543, ~hould
~he~e ulp ~r~ck al ~ etsh eo f~ ~W~l~ ~is ~g ~ab~g~r et 4tot ~ ~ionrry ~ a~a~ th oSCar ]r~ ~ ~ ~f l~
O~h,r ~ act~'u-
. ~
s to
the statutory wari~l~. That preemption r~edioa] p~ctlov In this
coo~tr~, to the
e~plre.s or~ Ju]y 1, 1~69 HR. 6543 wo~dd programs of ol~r nxedica] and heaJth
extend th~ preemption tx~ Jt~y l, 197~, agenoi~, and to the health of our
By ex~endhlg the p~ptlor, for 6 people.,,
T~ |S the way the Surg~n General
of the United States charac~el~zed te~t~.
rnc~y in s~pp0rt of this bill.
This bill is bad legisla0on,
~t is bad because it flle~ in the face of
teatimony from ~ll r~aJor health orga,~-
zatio~s and the Department of Hea]th,
Education, and Welfare that CoDgre~
should auth0rl~e the Fed er .~J Trade Com.
r~L~lo~ and the Federal Com~urdcao
Mor~ C~r~mI~ion I~ refill•to cigarette
adverti~Lng, partleu)arly as such •dyer.
tLsing ~ppeals to youth,
It is bad because It flies in the face of
the fact that since 1984. when the Sur-
geon (3o~er a[ declared ~moklng a health
h~zard, cigaretl~ ~vcr~g h~ r~en
50 percent to $~00 million per year and
Th~s amended Warring Is i~zu~olent to the warning on the package ha~
eatlsed
~lert the p~bl~¢ to th~ potential conse- no appreclab2c d~lh~e In
overall con-
q11ence$ O~ ¢~g~',t~ ~rfl 0kln~, $11r~pt]on or nu~bel's of new
.~raoker~,
It k bad be~tu~ it ~e~ In t~e face of
the Inabfllty of the brc~a~Rn~ lnd~.
try to re~late Itself and It~ ~ra,~l~u
dO~Um~ta~on L~c&~ng tttts ~-
abilit~
It is bad ~se it faik to require
that tar and r.leotine conten~ appeer
c~ ~tCh package of clgarett~s.
I intend to vote agaln~t this bill be.
¢~us~ I b~i[ eve Che t~e has ~ for our
sc~let y to pla~ the health of the pubic
first in the c~r~Ideraflon of priorities;
and that thls ~ exactly what ~ le~-
lat~on would not do, AS a publlc r~r~a~t,
I b~Jlevc It is my duty to protect the
l~Ibl~¢ ~rota any h~d th haZ4~rds that may
exist, or at the very least to ~,ar~ t~e~
of s~eh hazards.
Cigarette ~rn~In~ i~ ~day one of the
major eontrlbutor~ to d~th and disease
In t~ks ~unt~. In my ow~ N~W ~rk
State alone, at lee~t 16,000 die needlessly
eaoh y~r. Seven Out Of ever~ |0 ~f thee
deaths wero ar~oIlg ~IT~o~s 35 to 65 y ea~n~
e~e. There can l~ ~o ~JstakJng that
the ~ l~twcen ~a~cer, healt dlse~se.
emphysema, et cetera, and ~rnoklng Js
~no~ ~'~an casual Dr. C~c~r Auerbach,
~nlor Medical Investigator ~t East Or-
ange Veterans' Adminlstrati~n Hospltal
h~s stated that "Cigaretl/~ smoking is
the ~ dc%,~st~t~ng thing that can
happen to the hum~ body." I|e ~0~Jd-
ors it Ill the ~e CI~ as arr~.~ie. ]Dr.
Auerb~ has beer~ Invest~ga~ng ~he re.
f~r mot0 tba~ ]~ y~rs. ]~ there arc
those who dlsrdgrce with ]~[~ ome]us~o~,
Z need only point to the approxLrnately
100,000 phy~4~Jar~ in this country who
have sb~ppcd smoki~z slnc~ the first re-
port of the Surgeon ~el~eral ~s Jasued
in 19~4.
While .~er]eaa ]ngerlulty ~r~i r~.le~-
mansb~p have the reputation of being
able to sell anything, it sh~d ~ot be
left totally fyee to sell III health and
death to the ~nerlcan people, I do not
belleve society should be left unp~tecled
on tbls quest Jon.
I intent to ¢~t my vote against this
b~ll,
Mr. ADAM~. Mr. Chairman, I move to
~trike the requlsite number of words.
I rise to inform the Hous~ that I arR
informed the rnot~o~ to re~mrrdt this
matter will be a stralght motion to re-
eornmi~ to the eomrnlt~ee. In light of
v/hat h~ ]~ap~ r~cd this aft~r~oo~ o11 o~r
atternpt~ to D~r fc~t thls bJl] ~qth amend-
ments, l)ccam~e every !~rfcetlng amend-
mcnt h~ bt~n defe~d a~d every ~t-
tempt we have made to try to Ir~prove
this ]egls]ation or to make ~t a b~ll we
coUld vote h~ be~n thwar~d, and I will,
therefore, urge my collc~ues to vot~ for
the motion to r~ommSt, I ho~ the HO~
~dl] support thls poslt]on.
~Tne Hotlse w}[l say, If it dc~s support
the motion to recommit that it is not
s~tlsfled with t~d~ b~ and that the com-
1~Ittc~ ~ho~]d take it b~ck and the com-
r~ttc~ sh~Id corr~t the bill and make
the bill sotne~hh~g the Amer]oan publio
can support. It ~qll be a bl~l to acc~mo
pl~sh the things that ~oU]d be accom.
pllsh ed by this House today.
So I am hcpeftl] the mot]on to reck=
rnlt, whJeh, as I t~Ider~t~d it, ~ill be a
~traight motion to r~rn mlt to the e~u~.
nlltt~, Wfl) be agreed to. ] Rrge my ~I-
] e~tgu~s to support it.

]l 4964 CONGRESSIONAL RECORD -- HOUSE
The CHAIRMAN. Under the r~le. the GUYOT M¢¢Iur* R0d*tl0
8txlilvafi
fJotomit~e rls~.
ACOOrOlngly the Committee rose; and.
the Speaker haVh~g resumed the 6a~.
Mr, BaO0~, Chairman el' the Commit-
tee Of the V~tolo ~to~ On the State of
ghe Uu~l~, ~rte0. th~ %h~h Comttdt~
ice avh18 had "o~der constderation the
btll (itl~. 6543) to extend public health
p~0teetion with resl~ot to cigarette ~m0k-
lttg al3d for off,or l)Ur~3ses, p~nan~ ~to
14ouse Re~lutlon 457, he re~rtod the
bill back to the HOtL~ with sundry
~:oer~ttL~ ~opt~ by ~he Committee
o;[ the Whole.
SPEAKER. Under the ~uIe, the
prevlou~ question Is ordered,
ls a t~p~rate vote d~mtm~ on e~y
sme~ament? If not, the Chair will pat
ghent ell gro~.
The amenflrnent~ were agr~d to.
Th$ SpEAKEFt. The questloB L~ On the
enRro~t~et~ and th~t~ ~ading Of the
bill
The ~Ii w~ ovdem~ ¢~ be er, gro~e~
and read a third ti~TI e, ~lnd %'~.~ ~ ~he
third time.
Air. BROTZMAN. ~ffr. S!~ake r, I offer
• motion to recommit;.
~/h0 ~pE~ER. ]L~ the gen~em~t Op-
po~ed to the bill?
Mr. BRO~ZMAN. I am, In IM pr eaent
form Mr, S~eaker.
The SPEAKEr. The C erk Wl 1 report
the mo~lon to reconttixlt.
The Clerk ~d i~ ~ollowe:
Mr. B~ra~ ~X~V~ ~o recon~ml t the b~11
l~R 0543 to the CO~nl~Jttos ~*~ L~t~r6tat~
~nd Foreign Co~e~.
M~. ~Tt~C~EP~. Mr. S~ea~ter, X me~ve
the pre~i~us question on the ~not~oti th
recorr~nit.
The prevlou~ question was 0rder~d,
The SpBAKER. The que~tio~ is on the
Irxoti0fl tO resoy~ml~.
The q~ettlol~ was (&ke~; and the
~eaker ant~ounce~t t~le, t the n~ ap-
Feared to have ~t.
Mr ADAMS, Mr, ~peaker, I obJee¢ to
the vote on the gr0~nd that EL quoru~l l~
tier pr e~ent and Inake ~he polI~ ot order
that a quoI~Jm is not present.
The 8PEAI~R. Evidently a quorum Is
not ~r~ent.
The Doorkeeper wilt eio~e the doors,
the Sergeal~ ~t Arms will t~o~lfy ab~nt
Melnber~, and the Clerk will c~ll the roll
"l~he ~ttettjolI *A.~.8 g~F*; ~lld ~hero
Wer~ >'eas ~3~, ne.V~ 25~ ~tnsweled
'~lorete~t" 3, I~0L Vo~inff 40. gt~ follows:
YEA~--I87
#d~nm Clau~ ~dwards A~#.
~ndet~.I~o~ It EdW~rd~, ~]
~der~o~t. ~] Clay E~h
~¢IL CMII O~htlafi ]~vt n~. ¢~]a.
lce~ ~t Con~bte Farbstela
Bles~er Conte Fa~elt
~latmk CoHnan F~dley
~urton~ 0allL l~lggs Olbbo~
l~uttol~ Dlagel] Gflt~rt
CeHer DwTer Oree~. p&
~hl~ho]m E¢~rdt Grover
~I~J rn },~c~ RO~hM
zla~'lou*ld.
H~-I~ M~den St. O~ge
He]~k~ M0ylle ~hWel~g~t
Ill,ks Meeds 8hl ley
ll~an
~]lfl~la Mikva 8~]leS
ll~er Ml~k ST~ln~0t,
Ja~l~ Mo~e~ ~ern~
~meler N~ Ud*UI
Kelth Obey Van ~rlln
yr~ PeHy W~ldle
La~ll~ Pep~r Welckor
Legge*~tpe~ls 'i~len
Lloya plge ~rllJ~
MeC~r~2~y Re~ W~'dler
M~CIol~ Retd N.Y. W~.a
Abbit$ ~,~leman M~.~hl~
Ju~e 18~ 1969
Ta~ ,~ Wagon Oa~r~¢m H,
~ b~'~e, Call f, Watts V~Uan
Te~4~e, T¢ Z, W~l]ey Wrigl~t
~ Ca* ~hlt e'aunp. ~,~
*l~omson, WIS. Whl~te~ Wylie
IJltma~ Wldt~aD Tat~o~
U¢¢ W~ la~ younf
~ I~BR~I) ~pR~NT'~
Brtdema~ ~[~b~rt Ra~l~/o~¢k
~1~ I~ ~c0rhead ~wacla
So the motion to recommit wa~ re-
Jetted.
The Clerk aimounced the foHowing
p~lrs:
On this v0t~:
Mr Old,get for* with I~r. H~b~r ~ agait~t.
Mr 1~ol*~. for, ~dth Mr. R0b~r t~ against
Mr. OaUagher ~or. ~.*lth Mr. AleXande~
sgMn~t
Mr. Jarman for, with Mr KIr~.at~ against.
Mr Sprluger aga~ ~l~t.
Mr. Kw~h for, with ~r ~ffa~lia against
~ntll ftlrther BotJce:
I~G. Fdward~ Of Loal~[~** w[t~ Mr. AMa.
brook
Mr. Ol~ett with Mr Ra~ I~baek.
~r. Wolff wl~h i~r. pollc0k
~tr. l~uczyn~kl with Mr. Cromer.
Mr Cl~rey ~[th ~ M~DHara
Mr. At~fl©r~on Of Tenr*~see wita M~.
Denney
Mr. Brad ~m~a with Mr. Ba~
Mr. Miller of ~Hfornitt ~.lth Mr. Hat~er~
of Idaho.
Mr. Mo~ g~*~ ~lth Mr. ~ur~on of utah.
Mr. D~t~kl with Mr. POWeH
Mr. ReU~ ~.[ *..h Mr. Step~ orm.
Mr. Olatmo wi~h Mr ~lus of "l'en~e~e.
l~ffr NedZl Wltll Mr. Claret.
Mr. M0~I]leM ~Jtlx Mr O'FI~ra.
Mr. MC~'ULLOCH changed his vo~e
frord "fi [ty" to "yeA."
Mr, SCO'I'I' fhanged his vote from
"y £e.*' to .~rtay.-
The r~¢utt of the vote w~s announced
as above recorded.
The door~ were opea~t,
~t~e SPEAKER The question ~* oil
the pa~age ~f tim bill
The bill was passed.
A motion ~ reconsider was laid on
the table.
