American Tobacco
American Brands, Inc., 1976 Annual Report
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- Annual Report
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- American Brands Inc
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AMERICAN BRANDS, INC.
1976 ANNUAL REPORT
II

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Financial highlights/=. ~.o=sa~d, o~ dollars except por ahare arnounls}
1976
Per Common share
Net income
Without dilution~ ......................................... $4.54
Fully diluted~'~ ............................................ 4.37
Dividends ................................................. 2.80
Net sales .................................................. $4,125,837
Income before provision for taxes on income and extraordinary gain 286,069
Net incomel~) ............................................... 121,992
Dividends
Common ................................................ $71,668
Preferred ............................................... 6,611
Number of Common stockholders, December 31 ................ 126,466
Average number 01 Common shares outstanding during the year... 25,634,664
1975
$5.63
5.38
2.68
$4,055,313
302,514
148,527
$68,623
4,424
128,473
25,612,015
I1 ) Net income in 1975 includes extraordinary gain of $8,501,900, equivalent to $ 33 per share
without dilution and $.31 per share tully diluted.
Operating results by product line <,,, m,r~o°,/
Net sales Operating
income('~
1976 1975 1976
1975
At~ount ,%
AttlOUnt % Amount % Amount %
Tobacco products
Domestic .............. $1,069.0 25.9 $1,051.5
International ............ 1,531.7 37.1 1,563.3
Hardware ................ 175.9 4.3 160.6
Food products ............ 455.4 11.0 457.6
Distilled beverages ........ 151.4 3.7 146.5
Office services and supplies. 111.7 2.7 98.7
Optical goods and services<2) 49.7 1.2 52.3
Toiletries ................ 71.2 1.7 65.5
Engineering(z> ............. 80.9 2.0 97.8
Golf products ............. 40.8 1.0
RetailingC2> ............... 146.5 3.6 150.1
Wholesaling~~; ............ 176.6 4.3 183.5
Other .................... 85.6 2.1 49.8
Deduct intracompany sales.. (20.6) (.6) (21.4)
Total .................... $4,125.8
25.9 $206.1 54.7 $195.9 52.5
38,6 46.1 12.2 64.8 17.3
4.0 34.7 9.2 33.2 8.9
11.3 22.3 5,9 18.2 4.9
3.6 17.0 4.5 16,0 4.3
2.4 14.3 3.8 10.8 2.6
1.3 8,6 2.3 9.1 2.4
1.6 5,0 1.3 3.5 .9
2.4 4.8 1.3 11.8 3.1
3.9 1.1
3.7 2.5 .7 2.8 ,8
4.5 .9 .2 f .8 .5
1,2 10.6 2.6 5.7 1.5
(.6)
lOOJ $4,055.3 100.0 $376.7 100.0 $373.6 100.0
(1) Earnings befole inte~st, uther incor le, other deductions, ~ncome taxes ~nd e×t ra, ordi~ary
gain
(2JForeig~

Operating income
No[ttobacco products
135
72
~0
45
30
~5
$270
1965 1966 1967 19~B
Tobaccoprodue~
19G9
1970 1971
1972 ~973
1~74 1975
1~7G
225
195
16o
165
19~5 19~ 1967 1968 19~9 1970 1971 1972 1973 1974 1975 1976

To our stockholders
Robert K. Hermann
Chairman of the Board
and Chief ExeCutive Officer
All three o1 our management groups--domestic tobacco, nontobacco
and international tobacco did thelr jobs well in 1976:
1. Operating income of the American Tobacco Division was
$205,204,000, a gain o1 $10,632,000 over 1975. This is the first time
American Tobacco profits exceeded the $200,090,000 mark.
American Cigar's operating income o1 $6,352,000 was close to its
record high.
2. Operating income of our domestic nontobacco business exceeded
$10O,OO0,00O for the first time. The final figure was $104,090,000,
a gain of $19,959,000. These operations include Master LOC k, Beam
Distilling, Sunshine Biscuits, Swingline, Wilson Jones, Acushnet,
Jergens, Acme Visible Records and Duffy-Mott. Total nontobacco
operating income, including that of Gallaher Limited abroad, was
$124,521,000, up 10%.
3. Our large British subsidiary, Gallaher Limited, increased tobacco
operating income to a record high of £36,834,000, a gain of
£5,131 ,GO0, or 16%.
Despite these new highs, foreign currency translation adjustments due
mainly to the decline of the British pound reduced American Brands'
reported net income by $44,623,000. Net income for the year after these
adjustments was $t 21,992,900, or $4.54 per Common share, compared
with $148,527,000, or $5,63 per share in 1975.
Excluding foreign currency adjustments, net income for 1976 was
$168,6t 5,000, or $6.28 per share, compared with $154,485,000, or
$8.86 per share in 1975.
Domestic tobacco sales (American Tobacco and American Cigar) were
$1,068,992,000, a gain of 2%. For domestic nontobacco operations the
sales total was $1,040,526,000, a gain of 12%. Sales for Ga[laher
Limited were £1,1 t 1,613,000, a gain of 20%. Consolidated sales after
transla6ng Gallaher's results into dorlars were $4,125,837,000,
compared with $4,055,313,000 in 1975.

As illustrated by the chart on page 2, the heavy foreign currency
adjustments which reduced net income did nor prevent total operating
income from setting a new record at $376,692,009. Furthermore, cash
flow continued strong and resulted in a $91,609,000 reduction of total
debt by the end of 1976 compared with the December 31, t 975 level.
The Board of Directors therefore again increased your cash dividend
on the Common stock at the January 1977 meeting. The new rate of
$2.92 per year, or 73¢ per quarter, takes effect with the March 1977 pay-
ment. That compares with $2.80 per year, or 70¢ per quarter, paid in
1976. This year's i nc rease was the 13th In the last 13 years.
Domestic tobacco operating ]ncome, as the chart on page 2 shows, has
shown steady progress over the last three years. Both American
Tobacco and American Cigar contributed to fhe 1976 improvement.
The upper por6on of the chart also shows steady profit progress over
fhe years for our nontobacco diversification effort, starting in 1966.
Progress continued in 1976:
Master Lock operating income exceeded $20,600,009 for the first
time on higher sales volume. Master Lock has increased operating
income by over 100% in the six years since it was acquired in 1970.
Beam Distilling rebounded from the 1975 recession year with higher
case sales of Bourbon and a 4% increase in operating income.
Sunshine Biscuits operating income reached an all-time high at
$18,402,000, a 22% gain over 1975.
Swingline operating income was down 3% to $16,483,000 owing to
the cost of reorganizing and resfaffing its newest subsidiary,
Man/el Lighting Corporation.The other principal Swingline divisions
showed excellent gains. Operating profits from Swing][no staplers
increased $1,288,000, or 20% ; from Case Cutlery $1,188,000, or
68% ; from Marson automotive and fastener products $253,000, or
16% ; and from Spotnai]s $1,142,000, or 181%.
Wilson Jones in its first fug year as a first-tier subsidiary showed the
most dramatic increase, with operating income up 58%, or
$4,191,00O, to a record $11,43t ,0O0.
Acush net increased operating income by 8% to a record
$10,408,000 for calendar 1976. Of this total $7,729,000 was consoli-
dated in American Brands" results since the acquisition of Acushnet
took place in the second quarter of 1976.
The Andrew Jergens Company turned in its highest operating
income since its acquisition in 1979, $5,896,000.
Acme Visibte Records showed a dip of 18% in operating income to
$2,899,000. This traced to a loss year for its business forms opera-
tion. However, Acme's principal business, record retrieval and
storage, which accounts for fwo-thirds of the company's sales,
showed a profit increase of more than 11%, to $3,254,000.
Duffy-Mott rebounded from a depressed 1975 with a 63% operating
income increase to $2,546,009. At the same time, Duffy-Mott
achieved near nabonal distribution for its own Super Mott's Prune

Juice and discontinued sell[ng and marketfng prune product
brands owned by others.
The third major phase of our operations, Gallaher Limited, had a
successful year in terms of pounds sterling, with operating income up
7% on a sales gain of 20%. Gallaher increased its share of the
cigarette market in the U.K., in the Irish Republic and in The Nether-
lands. It reduced its debt in pounds sterling by 28% and furnished a
cash dividend to the Parent Company which translated into
$20,108,00(3. However, the decline of the British pound from $2.02 to
$t .70 during 1976 gave rise to charges of $42,922,g00 which reduced
American Brands' net income. Part of this, $20,575,000, was charged
against Gallaher's operating income in dollars as reflected on the
chart, page 2 (International Tobacco 1976). These heavy foreign
currency translation adjustments should not obscure Gallaher's
excellent performance in reducing its debt, contributing to American
Brands' cash flow and increasing its share of market in cigarettes,
cigars and smoking tobacco and in its optics and retailing operations.
Detailed discussion of subsidiary results appears on the pages that
follow, while operating results by product line for 1976 and 1975 are
shown on page 1.
Effective January 1, 1977, the Board of Directors elected Mr. John
F. Walrath President and Chief Operating Officer and changed the
title of the undersigned to Chairman and Chief Executive Officer.
In August, Richard B. Young, President of Aoushnet, was elected to
American's Board. Effective March 1,1977, two new Directors join
the Board: Edward J. Jennings, Jr., President of Sunshine Biscuits,
Inc., and Edward W. Whittemore, President of Swingline inc. They
assume seats vacated by the retirement of Julien B. McCarthy,
Executive Vice President of American Tobacco, and Daniel F.
Cahalane, Director of Corporate Insurance and Real Estate of
American Brands. The Board thanks Messrs. McCarthy and Cahalane
for their contributions during careers of 44 years and 50 years,
respectively, and wishBs them well in their retirement.
We describe our Company as a diversified manufacturer of consumer
products. In this relatively new role we still hold to American
Tobacco's old credo: "Quality of Product Is Essential to Continuing
Success." We believe it is the combinat{on of outstanding people
and quality products that produces quality profits. We appreciate the
loyalty and support of the stockholders and welcome your inquiries
about our business.
Submitted on behalf of the Board of Directors,
Robert K. Heimann
Chairman of the Board and Chief Executive Officer
February 22, 1977

The American Tobacco Company
For the first time American Tobacco's operating income exceeded
$200,000,000. The 1976 figure was $205,204,000, up 6% from
1975's $194,572,000.
Sales were $1.053,230,000, compared with St ,098,848,000 in 1975.
Sales include $14,675,000 from smoking tobacco and $16,555,090 for
the outside business of Golden Belt, American's printing and
foil-laminating subsTdiary. Sales of the division's cigarette brands
were $1,021,556,000.
During the last three years American Tobacco's operating income has
increased from $172,581,000 to $205,204,000. a gain of 19%. During
the same period advertising expenditures have doubled and selJing
expenditures have increased by more than a third. This is in keeping
with the company's objective of increasing its filter cigarette business
to compensate for the decline in nonfilter cigarette sales, a decline
which has continued for many years and which is expected to
continue. Over the last three years unit filter sales have increased
from 43% of the total to 50% at present.
The fastest-growing segment of today's cigarette market is the low-tar
category, which now accounts for an estimated 16% of industry
sales. Sales of Carlton cigarettes, the pioneer low-tar brand, and the
first to carry tar and nicotine numbers on the pack, showed a sub-
stantial increase last year on top ot a sharp gain in 1975. Car/ten offers
a filter king and rnenthol king lower in tar than any competitive
brand (less than 1 rag. per cigarette).
In addition, the company's line includes Lucky lO9's and Iceberg
lOg's, which deJiver less tar than any competitive 100's or menthol
lO0's (4 rag. per cigarette).
In 1976 the swing to low-tar cigarettes came at the expense of con-
ventional filter brands, including the company's ]argest filter brand,
Tareyton. In unit sales Pall Mail's85 and 100 mm fi]ter cigarettes were
about even with 1975, while Carlton's unit increase roughly corn-
6
i .........

pensated for the dip in Tareyton. During the second haIf of 1976,
added promotional weight was placed behind Pall Mall Extra Mild
which, at 7 rag. of tar, is lower than all the advertised "lights." The
brand responded to the increased promotion, which is being con-
tinued. In addition, Tareyton lights were developed and will be
introduced nationally during the first quarter of 1977. Tareyton lights
offer in addition to a low-tar level of 8 rag. per cigarette the well-
known "Tareyton plus" in the form of Tareyton's activated charcoal
filter, which the brand pioneered in 1954.
Pall Mall and Lucky Strike nonf]lters are still substantial in size,
reflecting American Tobacco's long-time dorn]nance of this segment
of the market. However, these brands have been declining since
1964 and 1949, respectively. In 1976 they again declined, reflecting the
industrywide downtrend for nonfi[ter products. Nevertheless, inde-
pendent analysts estimate American Tobacco has nearly 60% of all
U.S. nonfilter cigarette sales, with Pall Mall King far and away the
leader in the nonfi]ter category.
American Tobacco's advertising agencies are compensated on an
incentive fee system instead of the conventional 15% commission on
billings. Savings to the company from this system were $2,493,000
for 1976, bringing total savings since 1965 to $20,172,000.
Industry sales of smoking tobaccos again declined. American
Tobacco's total poundage sales were down in line with the trend. Our
principal brands--Half and Half, Paladin Blackcherry and Bourbon
Blen~he[d their share of market.
Average market prices for Feat tobacco increased sharply in 1976.
Flue-cu red tobacco sold at an average of $1.11 per pound, compared
with $1.0g in 1975. Burley leaf increased from $1.05 last year to $1.15.
Higher leaf costs and cost increases for labor and packaging materials
led to a cigarette price increase of 75¢ per thousand in October.

Gallaher Limited
20/2o0
L, F. G. Pritchard
MaNaging D]r@ctor
Gallaher's operating income in 1976 reached a new high of
£46,427,000, an increase of £2,908,000 over 1975. Sales reached a
record high of £1,111,613,090, up 20% over the prior year. About
24% of the company's sales is derived from its nontobacco busF
nesses: engineering, optical, who[esaling and retailing. The remainder
represents tobacco products.
Operating income from tobacco in pounds sterling was up 16%
as a result of an increase in home trade and overseas business. In the
U.K. the company increased its share of market, with its Silk Cut
low-tar brands and Benson and Hedges Special Filter gaining.
AS the United Kingdom shifts from a duty levied on tobacco weight
to an end product tax (to be completed by January 1978), price dif-
ferences between king-size cigarettes and smaller cigarettes will
lessen. The reduced price differential is expected to shift sales to
king-size brands at the expense of shorter cigarettes. Benson and
Hedges Special Filter is the leading brand in the klng-size market and
increased in volume during 1976 despite severe price cutting by
new competitive brands. Silk Cut increased unit vo]ume and is now
Gallaher's largest-serling cigarette. Silk Cut is recognized as Britain's
leading low-tar brand.
Hamlet remains the leading cigar in the U.K. and posted a unit
increase in 1976, whi]e the industry declined 1%. Gallaher's cigar
sales were up slightly and the Cigar Division enlarged its market
share from 33% to 34%.
Old Holborn made gains in the roll-your-own market and Gallaher's
two major pipe tobacco brands, Condor and Meflow Virginia,
increased their volume.
Gallaher's Niemeyer operations in The Netherlands contributed
£3,075,000 to operating income, more than double the 1975 figure.
In the growing low-tar category, Roxy Duel Filter more than doubled ils

1975 sales, increasing its market share from 5% to 10%. Niemeyer's
roll-your-own tobacco and pipe tobacco account for 26% and 38%,
respectiveJy, of the market inThe Netherlands, Export sales of these
products make up 39% of NJemeyer's total.
Combined sales of Gallaher's nontobac¢o operations were
£2.69,005,000, compared with £230,076,000 in 1975, while combined
operating income was £9,593,000, against £f 1,816,000 in 1975.
Engineering operations, comprising Saunders Valve, Mono Pumps
and F.I.P. in Italy, declined. New product developments are expected
to lead to improvement in 1977 profits.
]n the optical goods and services sector Dollond & Aitchison reported
operating income of £4,816,000, against £4,165,000 in 1975, with sales
of £27,611,0O0, up 16%, Doliond International has expanded its
continental operations to 63 branches, 9 Dutch and 59 Italian.
GaHaher's wholesaling business declined 36% in operating income to
£510,000. This reflected down-trading by customers as a result of
inflationary pressures. While profits were hard hit in the first half, an
improving trend was noted in the last half of 1976,
Retailing operations, principally Forbuoys, reported operating income
of £1,356,000, compared with £1,223,000 in 1975. Sales increased 19%.
Forbuoys J n 1976 added 12 additional shops, bringing the total to 387.
On January 4, 1977, Gallaher instituted pdce increases on most
tobacco products to help absorb the impact of excise tax increases.
In 1976 the British pound stetting declined in dollar value from $2.02
to St .70, or t6%. Under current accounting rules this gave rise to
charges of $49,922,000 as Gallaher's results were translated into
dollars. Thus what would have been a $35,439,000 contribution to
American Brands' net income became, in consolidation, a net loss of
$6,483,000. (GaJlaher's ! 975 contribution to net was $37,556,000.)
Stuart G. Cart'~ fOl~
Managing Director,
Tobacco

Master Lock Company
Hyland J. Barnes
Presldentsnd
Chref E×ecutrve Officer
10
Master Lock's operating income of $20,023,000, up 13% from
$17,748,000 Jn 1975, set a record for the eleventh consecutive year.
Record sales were $53,452,090, compared with $49,307,000 in 1975.
Strong sales momentum continued in the company's line of high-
security pin tumbler padlocks, which contributed significantly to
1976's results. Armorlock (above, thfrd from left), made "tamper-
proof" by a shrouded shack]e and revolving shackle guard, was
introduced in 1975 and had excellent consumer acceptance in 1976.
This product quickly became one of the better-selling products in
Master's padlock line. Recognizing the demand for better protection,
a new ultra-high-security padlock was introduced in June. This lock
offers 6-gin-tumbler security, has a 3-inch-wide laminated case
and weighs 2~/2 pounds; sales doubled anticipated volume.
Combination and built-in locker locks showed improvement despite
restricted school budgets and a low level of new school construction.
This category was aided by a new dead-bolt built-in combination
locker look. Steady growth is anticipated for this new product.
Safes of Master Lock's burglar and smoke alarms continued to
increase in 1976, with combined sales more than double 1975. The
Ultrason-X burglar alarm plugs into a standard electrical outlet,
providing an instant security device for homes and offices. Master's
newly designed smoke alarms did well despite a proliferation of new
brands and severe price competition.
Export sales posted increases and sales in Canada, aided by a second
warehouse, were strong. With warehouses now in Vancouver and
Montreal, service to customers was improved.
Master Lock maintains an aggressive markeSng and advertlslng
program and in 1977 network TV coverage will be expanded, with
commercials appearing on nine sports spectaculars. These include
the Super Bowl, the Indianapolis 500, the Aft-Star baseball game and
the British Open Golf Tournament,

James B. Beam Distilling Co.
Beam's operating income was $18,681,000 In 1976, up 4% from the
prior year's $17,939,000. Sales were $165,031 ,o00, up 4% over 1975.
Although overall consumptTon of Bourbon declined 2% last year
according to independent analysts, Beam Bourbon increased its unit
sates and thereby further enlarged its share of the market. Jim Beam
continues as the largest-selling straight whiskey in domestic and
world markets. Beam's Chofce, 6-year-old premium Bourbon, also
contributed to the company's volume increase, as did Beam's Bicen-
tennial bottles introduced in January 1976. Beam made a further move
to compete in the higher-priced category by introducing Beam's
Choice black label, a 9g-proof whiskey aged for 100 months. Bourbon
accounts for 82% of Beam's profits.
Industry sales of scotch whisky held even with 1975 and the same was
true 1or Bell's and Spey Royal, Beam's line o1 vodkas and cordials had
higher case sales, with Dark Eyes vodka posting ~ 12% gain.
Sales of Beameister imported German wines, packaged in colorful
ceramic crocks, continued to increase. During the latter months o1
1976, Beam introduced a line of Italian wines under the Trave label.
Combined sales of non-Bourbon beverages were $27,620,000, an
increase of 5% over 1975.
To meet demand for Mr, and Mrs. "T'" Bloody Mary Mix and other
Taylor Food mixes, additional bottling facilities were brought on
stream in Clermont, Kentucky, to supplement West Coast production.
Taylor sales again increased, to $9,076,000. Regal China, which manu-
factures Beam trophy bottles and other ceramic products, increased
its sales to outsiders by 38%, to $4,633,000.
Demand for used cooperage continued slow, and the market price
continued to be low for dried grain, a by-product of the distiging
process. Profits from these secondary sources were minimal Jn 1976.
Martin Lewln
President and
Chief Opera~ing Officer
11

Sunshine Biscuits, Inc.
Suns z
I
Edward J, dennlrlgs, Jr,
President and
Chief Executive Of freer
Sunshine's operating income for 1976 reached an all-time high of
$18,402,000, up 22% from the previous year. All three divisions--
Biscuits, U.S. Snacks and Canadian Snacks--showed profit increases.
Cheez-lt and Krispy Crackers paced the increase in the cracker
segment, with Hydrox, Sugar Wafers and Vienna Fingers leading the
cookies. Sales for the Biscuit Division were $207,880,060, up
$1,762,000 over 1975. Operating income was up 16% to $13,397,000.
U.S. Snacks posted sales of $60,924,000, down 17% from the pre-
vious year. The sales decline reflected the disposal of five regional
snack operations (Baltimore, Raleigh, Louisville, Washington and
St. Louis). The two U.S. operations being retained, Bell Brands in
Los Angeles and Blue Bell in Portland, Oregon, had combined 1975
sales of $39,823,000 versus $38,890,000 in 1975. Their combined
operating income was up more than 400%, enabling the U.S. Snack
Division as a whole to show operating income of $1,567,009 as
against $433,000 the year before. Apart from the discontinuance of
the smaller marginal operations, the divislon benefited from reduced
cooking oil costs. A new natural-style potato chip and corn chip,
first introduced by Be9 Brands in Southern Californ]a= scored an
immediate success with consumers.
The Canadian Snack Division showed sales of $51,407,000, up 18%,
with operating income reaching a new high of $9,439,000, up 13%.
Distribution was extended for both Canadian labels, Humpty Dumpty
and Maple Leaf.
Combined sales for all three divisions, including partial-year sales for
discontinued operations, were $390,211 ,O00, down 1% from 1975.
Excluding the discontinued snack operations, sales were $299,110,000,
up $10,571 ,O00 or 4% over the comparable 1975 fig ure. While advertis-
ing and selling expenditures increased in a keenly competitive market,
gross profit margins increased in each of the three divisions.
12

Wilson Jones Company
Wilson Jones' operating income in 1976 was $11,481 ,go0, highest in
its history. The 1976 profit figure was 58% above 1975 (a depressed
year) and 19% above the previous high in 1974. SaTes were
$60,718,000, compared w~th $50,728,000 in 1975 and $51,881,00g
in 1974.
A new merchandising program, the Modular Merchandlsing System,
helped to achieve the strong results. MMS includes fixtures, pre-
selected and prearranged merchandise, signs, product identification
and inventory confrol--a complete system to help retail dealers move
Wilson Jones products. MMS has given sales upward momentum
that is carrying over into t 977. It has created additional outlets for
Wilson Jones products among retailers who have not previously
carried office supplies.
The Wilson Jones Division, accounting for hag the company's sales,
makes a broad line of loose-teat and other binders with related fillers
and accessories, This basic line of office supplies showed a 17%
sales increase and a 61% operating income increase in 1976, The
DataSystems Division, specializing in products to retain and retrieve
data processing printouts, showed a sales increase of 21% and
operating income up 39%. DataSystems accounts for about a quarter
of the company's sales.
Substantia[ profit increases were also posted by the GrayLine
Division, which prints standard business forms; the Perma Products
Division, which makes corrugated storage boxes; and the Standard
Diary Divlsion, which makes desk journals, appointment books and
other dated goods.
The Cooke & Cobb DNis[on, which manufactures expanding files
and wallets, showed a satisfactory sales increase but encountered
problems in high manufactu ring costs and availability of raw materials,
which bnpaired profitability until late in the year.
John P. Clark
PresTdeNtand
Chief Executive Officer
13

Swing]ine Inc,
Edward W. Whittemore
President and
Chief Operating Officer
Swingline's sales fo r 1976 were a record $136,060,000, up 11% over
1975. However, operating income declined to $16,483,000, from the
record $17,033,009 posted in 1976.
The drop in overall operating income resulted primarily from the cost
of restafflng and reorganizing Marvel Lighting Corporation, manu-
facturers of long-life incandescent lamps, acquired in December 1974.
MarvePs operating income for 1976 was $2,060,000, down from 1975's
$6,374,000. Sales declined 7% to $37,148,000 in a year of intense
competition. To strengthen its position and offset competition, Marve[
introduced a new line of office lighting products in late 1976 to be
sold through office product distributors and dealers. The impact of
this move will be felt in 1977.
The Swingline Division, responding to a recovery in demand for
office and consumer products, attained record results in 1976.
Operating income was $7,664,000 on sales of $36,159,000, represent-
ing gains of 20% and 14%, respectively. New paperwork processing
products added to 1976's results. These included new fastening
devices, restyled manual and electric staplers, a pneumatic stap6ng
work station for high-production use, new do-it-yourself products, and
a line of glue guns.
Case Cutlery, manufacturer of quality knives, shears and scissors,
achieved record saJes of $17,622,000, up from $12,687,000 in 1975.
Record operating income of $2,927,000 was up 68%. Furl operation
of the new plant in Bradford, Pennsylvania, allowed Case to step
up production for its aggressive market e×pans[on program. This
resulted in the addition of a substantial number of new retail accounts
and greater sales, tn four years as a Swingline profit center, Case has
increased sales by 127% and operating income by 263%.
14

The Marson Gorporation reported record sales of $13,638,000, up 18%
over 1975 and record operating inoome of $1,832,000, up 16%. Both
fastener and automotive products have contributed to Marson's steady
and uninterrupted growth. Several new professional products were
introduced in 1976, including Mar-Gfass for auto-body repair and
Contour, a material for repairing rusted vehicle areas.
Spotnails, manufacturer of industrial fasteners, continued to benefit
from new marketing emphasis. Operating income was a record
$1,773,000, compared with $631,000 in 1975 and $118,000 in 1974,
when the company was heavily dependent on new home construction.
A new line of air tools for packaging and home remode]ing spear-
headed the sales improvement.
Ace Fastener, manufacturer of stapling machines and staples,
reported sales of $8,050,000, up 3% over 1975. Increased costs for
tabor and raw materials, however, continued to exert pressure on
operating profits, which declined from $835,000 to $532,000. Two new
products introduced successfully in 1976 were Air Bind Center, used
to bind thick reports into book term and Prong Fastener System, for
binding varlous-sized documents.
Swingllne of Canada posted sales of $7,987,000, up 12% over 1975.
Products contributing to the increase were Marson's auto-body fillers,
rivets and tools, Swingline staplers and staples and office supplies~
Price controls in Canada, however, kept pressure on profits, which
decreased 10%,
15

Acushnet Company
Richard B. Young
Ptesidentand
Chief Execvtive Officer
American Brands' consolidated figures for 1976 include the resuIts of
Acushnet Company from April 4, 1976.
Aeushnet contributed $7,729,000 to 1976 operating income and
$68,550,006 to sales. For the full year, operating income was a record
$10,403,009, on a new high in sales of $90,203,600, up 8% and 15%,
respectively, over 1975.
in addition to the famous Titleist golf bali, the Golf Division markets
a line of quality golf products through pro shops. This includes golf
clubs, bags, putters, cads, gloves and headeovers. Golf bags are also
sold under the Finalist and Club Special brand names.
For calendar 1976, the Golf Division posted operating income of
$5,770,000 on sales of $55,117,0OO, compared with $6,936,000 and
$50,717,000, respectively, in the prior year. Although gains in sales
were recorded for golf bails and bags, excessive industry wide
inventories eradicated the division's golf club profits,
Acushnet's Rubber Division had record results in calendar 1976, with
operating income of $4,663,000 and sales of $35,066,090, gains of 73%
and 25%, respectively, over the previous record results of 1975. The
division specializes in the manufacture of molded natura] and
synthetic rubber products for a wide variety of industries, with
approximately 40% of sales to the automotive industry.
Acushnet Limited, a wholly owned subsidiary, attained greater
distribution of the company's golf products in the United Kingdom
and Europe.
16

American Cigar
®
American Cigar's 1976 operating income was $6,352,000, compared
with $6,226,000 in 1975. Thls gain was achieved despite a sales dip to
$49,901 ,gog from $51,219,000 in 1975. Profit margins in 1976 benefited
from the addition o1 highly automated cigar-making equipment which
reduced costs and increased productlv[ly.
The domestic cigar industry in 1976 experienced its sixth consecutive
year of decline in unit sales Overall divisional unit sales declined,
but at a lesser rate than the industry, resulting in an increased market
share for American Cigar.
Antonio y Cleopatra sales continued to run counter to the industry
trend for large cigars and recorded the brand's fifteenth consecutive
year of increased unit volume. In 1976 Antonio y Cleopatra was
the divislon's leading sales and profit producer, accounting for more
than half the division's dollar sales. Major marketing emphasis
continues to be placed on this brand, with advertising featuring
Grenadiers, Panetelas, Sabers and Saber Tips.
La Corona Imported Cigars, handmade in Nicaragua, were introduced
in the New York area at the start of 1976. This high-prlced product,
comparable in quality to fine Havanas of the pre-Castro era, was well
received and distribution was achieved by year-end in all major
markets. To meet consumer preference two new shapes are being
added to the line.
Unit sales of Roi-Tan, Beck y C~. and Cabafias all declined in 1976.
Little cigars also declined in line with the industry trend; American
Cigar's brands in this segment include A&C, Roi-Tan and Deringer
High-grade smoking tobaccos marketed by the division include
Blue Boar, a domestic mixture, and Skallorna, an imported premium
price Danish mixture. Starting in March 1977 the division will also
handle the importation and sale in the U.S, of the Dutch pipe tobacco
brands, Sail, Flying Dutchman and Clan.
Alvin Bemstein
President
17

The Andrew Jergens Company
Kenneth C. Schuster
Ptesidentand
Chief Executive Officer
Jergens' operating income for 1979 was $5,896,000, an increase of
47% over 1975. AII divisions of the company--domestic cosmetics,
domestic soap, subsidiaries and international--contributed to the gain,
Sales were $74,073,000, an increase of $6,594,000 over the previous
year. Domestic cosmetics, including hand-care products, accounted
for about half of Jergens' dollar sales and showed a 23% increase.
Jergens' Canadian subsidiary increased sales 6% to $5,334,090.
Sugar Beet Products Co. and its Canadian subsidiary, Chemical By-
Products, Ltd., showed sales of $5,889,900, up 18%; these companies
make and seJl industrial skin cleansers. Albert Verley & Company and
its French subsidiary, Arornesee'nce, creators of fragrance and flavor
compounds, posted sales of $3,311,990, a gain of 38%. As a group,
Jergens' subsidiaries and international division showed a 37% gain in
operating income on sales of $16,993,000, up 17%.
New products introduced in the last three years, including Gee,
Your Hair Srnefls Terrifio Shampoo and Conditioner, Nature Scents
Soaps and Bath Beads, Barbie Toiletries and Jergens Pre-Heat Hair
Conditioner, accounted for 27% of 1976 domestic sales, or $15,571 ,O0O.
The most successful of these new products is Gee, Your Hair Smells
Terrific, which achieved sales of nearly $5,000,000 in its second fuFI
year on the market. The research and development program is
continuing with a variety of new products being market tested.
Hand care products, Jergens' original specialty, registered a sales
increase of 9% ; these include Jergens Lotion, Jergens Extra Dry
Skin Formula and Jergens Direct Aid. Soap sales were down, reacting
to competdive new brand introductions.
Gross profit as a percentage of sales increased as a result of
productivity improvements, and distrib~tion of Jergens products in
the marketplace was improved through the addition of brokers
and the reorganization of the Sales and Sales Promotion Departments.
18

Acme Visible Records, Inc.
Acme's operatlng income in 1976 declined 18% to $2,899,000. Sales
were $50,993,000, compared with $47,990,000 in 1975. Lower profit
margins in 1976 were primarily the result of pressure on prices, particu-
larry for business forms.
U.S, sales of record storage and retrieval systems were $90,979,600,
a gain of 7%. The increase in volume enabled operating income for
those lines to show an increase of 15% over 1975. Both the basic
lines of visible systems and the newer vertical filing products con-
tributed to the increases. KromaKode color-coded filing systems and
the Astromattc line of power files showed good improvement.
Acquisition of the "Magic Aisle" hlgh-density compact file rounded
out Acme's line of vertical products. Establishment of a combined
printing and warehouse facildy in Santa Ana, California, improved the
company's ability to service western markets. Several new products
were added to the Datavue dealer line, including machine and typing
stands, work station furniture, tub files, locking letter trays and micro-
fiche and aperture card trays.
Datafold Forms, Inc, Acme's business forms subsidiary, had sales of
$16,690,000, up 7%, but sustained an operating loss of $355,000,
compared with a profit of $608,000 in 1975. This loss resulted from the
poor prfce structure that has existed for business forms since early
1975. However, in 1976's fourth quarter demand improved and prices
showed signs of firming up.
Acme Seeley Limited in Canada posted sales of $3,324,000 and oper-
ating income of $t25,000, compared with $3,452,000 and $207,000 in
1975. These results largely reflect a continued reduction in purchases
by the Canadian government and its agencies. Sales to commercial
businesses rose despite an unsettled Canadian economy.
John B, Hinch
Presidentand
Chief Executive Officer
19

Duffy-Mott Company, Inc.
Raymond M. Anrig
presidetlt and
Chief Executive Officer
Duffy-Mott's operating income was $2,546,000, an increase of 65%
over a depressed 1975. The gain was achieved despite costs to
establish Super Mott's Prune Juice, which is now available in about
75% of the U.S. market. At year's end Super Mott's Prune Juice was
the nation's NO. 2 prune juice brand.
The company maintained its share of the apple sauce and apple
juice markets, with unit shipments of both higher than in 1975. Abnor-
mally high apple prices in the 1974-1975 pack gave way to lower
costs in 1975-1976. This had two beneficial effects on Duffy-Mott:
(1) Consumer demand strengthened, resulting in operating profits
from apple product sales versus losses reported in 1975, and
(2) Duffy-Mott's inventories and debt were reduced and interest pay-
ments were halved. In 1975 operating income did not cover high
interest costs and a net loss resulted; in 1975, higher operating income
and lower interest costs yielded a net income o1 $567,900.
Sales and profits from Grandma's Molasses were about the same as
in 1975. Surveys indicate that Grandma's share of the molasses
market increased s]ighfly. Clamato and Beefamato sales showed
substantial increases and these unique products contributed con-
sistently to profits during the year.
In 1976 Duffy-Mott terminated its agreement with Sunsweet growers to
make, market and sell that organization's prune brands. The com-
pany packed prune products for Sunsweet during the last three
quarters of 1976 on a toll basis, and this transitional arrangement will
be ended in 1977. This will enable Duffy-Mott to concentrate all its
efforts on the making and selling of its own brands.
Total sales were $95,157,000, down 7%, reflecting the termination
of the Sunsweet arrangement.
To improve profitability in 1976 and in the future, Duffy-Mott greatly
increased manufacturing productivity in its basic lines.
2O

Financial review
$~2 Cashdividendsoaidoncommonshares--3Oyeathislory
64
@
4g
32
~.i ,
24
16
0 47 4B ¢9 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 E5 66 57 68 69 70 71 72 73 74 75 76
Earnings
Conso[idated net income declined to $121,992,000 in 1976 as a result
of adverse forelgn currency translation adjustments, but net income
attributable to domestic divisions and subsidiaries increased from
$110,971,000 to $128,475,000, a gain of $17,604,000, or 16%.
Gallaher's income before foreign currency translation adjustments
was £19,603,000 in 1976 against £16,669,000 (before an extraordinary
gain of £4,336,000) in 1975, an increase of t 8% ; after translation into
U.S. dollars at lower exchange rates for the pound sterling, Gallaher
shewed a net loss of $6,483,000 in 1976.
Dividends
Dividends on Common stock in 1976 amounted to $71,668,000. Together
with dividends paid on conver6ble preferred stock, total dividends
were $77,179,000, compared with $73,047,000 in 1975. The remainder
of net income, $44,813,000, was retained for general corporate pu r-
poses. In the last 30 years the Company has paid over $1.3 billion in
dividends on its Common stock•
The 1976 Common stock dividend of $2.80 provided a yield o1 6.8%
on the average market price of our Common stock during the year.
Effective with the March 1,1977 payment, the quarterly dividend on
Common stock was increased from 70¢ per share to 73¢ per share,
raising the annual rate to $2.92 per share. Over the last ten years
the Company's Common dividend increased by 56%, while dividends
paid by the 30 companies included in the Dow Jones Industrial
Average gained 30% and dividends on the Standard & Poor's 500
stocks gained 41%.
Taxes
Taxes o n income in 1975 were $164,077,000, comprised of deferred
taxes of $22,538,000 and amounts currently payable of $93,371,000
21

$1 250 Inventories Gornpared with Iotal debt
$ r 26a Long-lerm debt compared with stockholders' equity
{in ~,bll on~] (Fn m~ ~i<~,1,1
980
84O
7OO
140
0 67 68 69 70 71 72 73
74 75
federal, $31,765,000 foreign and $16,403,600 other. By comparison,
income available to stockholders amounted to $121,992,000. In addi-
tion, the Corn party paid U.S. federal excise taxes of $400,822,080, or
33% of distilled beverage and tobacco sales and foreign excise taxes
equivalent 1o $1,063,456,000, o r 70% of Gallaher's tobacco sales.
Social security and other taxes brought the total to $1,679,524,g00,
Acquisitions
Acushnet was acquired last year for $6,576,000 in cash and $f .70
Convertible Preferred stock with a stated value of $31,233,060. This
brought the total outlay involved in the Company's acquisitions, since
1965, to $1,148,000,000 including the market value of Common shares
used and the stated value of convertible preferred stock issued. Dur-
ing the period of ownership, these companies have contributed
$1,144,398,000 to American Brands' operating income, and cash flow
(net income plus depreciation) from operations of acquired companies
has amounted to $759,252,000 of which $260,000,000 has been paid
to American Brands. Payments in 1976 amounted 1o $49,000,000.
Domestic acquisitions representing an investment of $759,000,000
have contributed $572,872,000 in operating income and $449,071,000
in cash flow. American Brands has received total payments of
$168,500,000 from these domestic subsidiaries, including $28,900,000
in 1976.
Since majorityownership was achieved in 1968, total operating income
of Gallaher has been $571,528,000, compared with an investment of
$389,000,066 which includes $97,000,000 for acquisitions made by
Gallaher. Cash flow from Gallaher's operations has amounted to
$310,181,0O0. During 1976 the Company received $20,100,000 in divi-
dends from Ga[laher, higher than in any previous year; total dividends
received since 1968 have amounted to $91,500,000.
22

How the 1976 sales dollar was used/American Brands, Inc. sales totaled $4,125,837,C(3G
r
Excise I~es 35.2%
M~nu factuling costs 42.1%
Acquired companies contributed $3,022,706,000 to sales and
$165,136,000 to operating income in 1976. income before taxes of
acquired domestic subsidiaries increased by 27% in 1976 and repre-
sented a return on tangible net worth of 23%, up from 21% in 1975. In
sterling, Gallaher's pretax return on tangible net worth was 27%,
compared with 28% in 1975.
Capital expenditures
Capital expenditures for property, plant and equipment amounted to
$61,176,000, compared with $64,994,000 for 1975. Expansion and
modernization programs in the Company's manufacturing facilities,
both domestic and foreign, represented a significant portion of these
outlays.
The investment tax credit for 1976 was $2,287,000, compared with
$1,731,000 for 1975 and was accounted for as a reduction of income
tax expense.
The amount of depreciation and amortization charged to costs and
expenses in 1976 was $57,761,000, compared with $53,606,000 in 1975.
Because American's business is not capital intensive and does not
require heavy investment in plant and equipment, cash flow from
operations (less dividends) has exceeded capital expenditures by
approximately $474,843,000 during the last ten years.
Financial position
Favorable cash flow trends during 1976 permitted a reduction of
$91,609,000 in the Company's total debt from $850,672,000 to
$759,063,000 at the end of the year. Gallaher accounted to r $48,988,000
of this reduction as its debt declined from $124,277,000 to $75,289,000.
23

$4b BOOk value per common share
Quarlerly dividend payments
1976 1975
4O
35
3O
0 67 68 69 70 71 72 73 7,4 75 76
Payment Amourd Payment Amount
Date Per Share Dale per Share
3/1/76 $ .70 3/1/75 $ .67
6/1/76 ,70 6/~/75 37
911176 .70 9[2/75 67
12/1/76 .70 12/1/75 .67
Total $2.80 Total $2,65
Common stock pdcee {N.~ S,E.)
1976 1975
Quarter High LOW High LOW
Fi~t ......... 4,3~ 38½ 40 30~
Second ......... 42:~ 38½ 41 36%
Third ............. 43~ 39¼ 43~ 34¾
Found ......... 46 39% 39 331/2
The combination of a significant decrease in total borrowings with an
increase in stockholders' equity resulted in a reduction in the percent-
age of total debt to stockholders' equity from 77% to 65% at the end of
1976. The percentage of long-term debt to stockholders' equity was
43% at year-end 1976, down from 49% for 1975, and the lowest since
1967.
Underscoring the Company's strong financial position is the fact that
total current assets, which amounted to $1,536,597,600 at the end
of 1976, exceeded total liabilities by $251,940,00g, or nearly 20%.
Inventories alone of $1,185,660,00g were greater than total long and
short-term debt outstanding at year-end. The ratio o1 current assets to
current liabilities was 2.2 to 1.
Interest expense during 1976 amounted to $65,442,000, representing
a decline of $11,764,000, or 15% from the 1975 level, primarily the
result of lower interest rates.
Stockholders' equity
Stockholders' equity increased from $1,106,146,000 at the start of
1976 to $1,171,584,000 at year-end, a gain of $63,439,000, and
amounted to 70% of total capitalization, compared with 67% at the
end of the previous year.
During the year, 991,719 Common shares were issued upon conversion
of 51/4 % Convertible Guaranteed debentures and $6.00 Convertible
Preferred stock, and the exercise of stock options. The Company pur-
chased 380,100 shares of its Common stock for the treasury during
1976 at an average cost of $41.77 per share.
Book value per Common share increased from $40.47 to $42.26 during
1976.
24

Consolidated balance sheet ~mori~
~,~o~ h~. ~o~ ~.bs;~;~ri~
December 31
1976 1975
Assets
Cash ...................................................
Accounts receivable, customers, less agowances for discounts,
doubtful accounts, retu rns, 1976, $9,593,000; 1975, $11,925,000
Inventories
Leaf tobacco ..........................................
Bulk whiskey ..........................................
Other raw materials, supplies and work in process .........
Finished products .....................................
Other current assets .....................................
Total current assets ......................................
Property, plant and equipment, at cost
Land, improvements to land and leaseholds .................
Buildings ..............................................
Machinery and equipment ...............................
Construction in process .................................
Less accumulated depreciation and amortization ...........
Intangibles resulting from business acquisitions ..............
Other assets ............................................
Total assets .............................................
Liabililies
Notes payable to banks ....................................
Commercial paper ........................................
Short-term borrowings by foreign subsidiaries ................
Accounts payable and accrued expenses .....................
Accrued taxes, including current portion of deferred income taxes
Current portion of long-term debt ...........................
Total current liabilities ....................................
Long-term debt ..........................................
Deferred income taxes ....................................
(In thousands)
$ 29,786 $ 20,596
290,318 304,642
686,543 661,221
66,598 66,788
163,460 151,630
268,959 259,57t
1,185,660 1,133,210
30,833 36,674
1,536,597 -1,501,122
31,462 29,943
243,133 234,875
560,490 517,370
12,828 9,798
847,913 791,986
431,771 337,344
416,142 404,642
460,575 472,522
33,927 31,107
$2,456,241 $2,409,393
$ 93,500 $ 92,110
109,500 89,320
38,155 63,754
276,402 299,466
158,195 69,664
15,686 62,291
691,438 676,605
502,222 543,197
90,997 81,446
1,301,248
Total liabilities ........................................... 1,284,657
Stockholders' equity
Capital stock
$6.00 Convertible Preferred stock, without par value,
stated value $100 per share ............................
$1.70 Convertible Preferred stock, without par value,
stated value $20 per share .............................
Common stock, par value $5.25 per share ..................
Paid-in surplus ...........................................
Retained earnings ........................................ 973,841
1,274,181
Less treasury stock, at COSt ................................. 102,6J
Total stockholders' equity .................................. 1,171,584
Total liabilities and stockholders' equity ..................... $2,456,241
See Summary of significant accounting policies and accomp~tlyitlg notes
38,761 73,388
30,728
176,352 179,352
46,499 42,612
934,590
1,229,942
121,797
1,108,145
$2,409,393
25

Consolidated statement of income Am~,ic~°
~od~. q~o ..... ~,idi~r~
For years ended December 31 1976 1975
(In t~ous~ndB)
Netsafes ..................................................
$4,125,637 $4,065,313
Cost of sales ...............................................
Gross profil ................................................
Advertising, selling and administrative expenses .................
Operaling income ...........................................
Other income ..............................................
Interest and related charges .................................
Other deductions ...........................................
income before provision for taxes on income and extraordinary gain
Provision for taxes on income
Currently payable
Federal ...............................................
Foreign ...............................................
Other .................................................
Deferred
Federal end other .......................................
Foreign ..............................................
income before extraordinary gain ............................
Extraordinary gain from early extinguishment of debt ............
Net income ................................................
Net income per Common share
Without dilution
Itlcome before extraordinary gait] .........................
Extraordinary gain ......................................
Net income ............................................
Fully diluted
Income before extraordinary gain .........................
Extraordinary gain ......................................
Net income ............................................
3,190,618 3,185,048
935,219 890,265
558,527 518,663
376,692 373,602
9,084 14,685
385,776 388,287
65,442 77,196
34,285 8,577
99,707 85,773
286,069 862,514
93,371 95,896
31,765 31,782
16,403 14,825
16,247 7,945
6,291 12,040
184,077 132,486
121,992 140,026
-- 8,501
$ 12f,§92 $ 148,527
$4.64 $5~30
.33
$4,54 $5.63
$4.37 $5.07
.31
84.37 $5.38
Consolidated statement of retained earnings
For years ended December 31
1976 1975
Balance at beginning of year .................................
Net income ................................................
Cash dividends
Common stock: 1876, $2.80 per share; 1975, $2.68 per share .....
$6.00 Convertible Preferred stock ...........................
$1.70 Convertible Preferred stock ...........................
Excess of cost over stated value of 329,163 shares of
$1.70 Convertible Preferred stock reacquired .................
Retained earnings at end of year ..............................
See ~mm~ry of sigrliticant accounting poll~ies and accompanying notes¸
(Ih thousands}
$934,590 $859,110
121,992 148,527
71,668 68,623
4,194 4,424
1,317
562
$978,841 $934,590
26

Consolidated statement of changes in financial position Amcric~ 8farads, inc. anti Ilub~idialies
For years ended December 31
1976 1975
(In t housilt]ds)
Source el working capital
Income before extraordinary gain ............................. $121,992 $140,026
Charges (credits) to income not requiring (providing)
working capital
Depreciation and amortization ............................ 57,781
53,606
Translalion (gain) loss on long-term
debt payable in foreign currencies ...................... 194
(18,975)
N$t provision for noncurrent deferred income taxes .......... 8,861 15,802
Working capital provided from operations ...................... 188,795 198,559
Extraordinary gain from early extinguishment of debt ............. -- 8,501
$1.70 Convertible Preferred stock issued in connection
with acquisition of Acushnet Company ....................... 87,310
Issuance of additional long-term debt .......................... 1,777 183,061
Transfer of liability for 1974 foreign income taxes to
deferred income taxes ........ ............................. -- 15,661
Conversion of $6.00 Prefarred stock and debentures and
proceeds from stock options exercised ....................... 4,335 1,898
Disposition of property, plant and equipment .................... 10,632 f 0,595
Tax effect of exchange losses on foreign debt redeemed in 1976 .... -- 15,805
Investment in 1974 in a subsidiary which was not consolidated
until 1975 ................................................. 16,100
Use of working capital
Additions to property, plant and equipment .....................
Net assets relating to acquisition of additional ownership
in GaHaher Limited .......................................
Net noncurrent assets of businesses acquired ..................
Cost in excess of net assets of businesses acquired ..............
Decreaae in long-term debt (including transfer to current) .........
Dividends to stockho[dars ....................................
Purchases of Common stock for treasury .......................
$1.70 Convertible Preferred stock reacquired ...................
Other, net .................................................
Increase in working capital ..................................
24~852 445,090
61,176 64,994
-- 77,017
5,642 1,805
1,112 (6,819)
53,251 130,353
77,179 73,047
15,875 3,263
~144
831 4,475
222,210 048,135
$ 20,642 ~9-8,955
Components increasing (decreasing) working capital
Cash ....................................................
Receivables, customers ....................................
Inventories ..............................................
Other current assets ......................................
Notes payable to banks ....................................
Commercial paper .........................................
Short-term borrowings by foreign subsidiaries .................
Accounts payable and accrued expenses ......................
Current portion of long-term debt ............................
Increase in working capital .................................
See Summ Jt~ of ~gJlJlEca/]t accou~lin9 p~licies ~nd acoDmpan~ t~otes.
$ 9,190 $ (1,637)
(14,324) (12,950)
46,450 13,471
(5,841) (4,677)
(1,390) (10,023)
(20,180) 17,933
25,599 6,280
(65,467) 30,502
46,605 58,056
$ 20,642 $ 9-'9~-,955
27

Summary of significant accounting policies
Principles of consolidation
The consolidated financial statements include the accounts of the Company and all subsidiaries.
Fiscal
year-ends of certain subsidiaries af Gallaher Limited range from September 39 to November 30 to
facilitate
Gagaher's year-end closing.
Inventories
Inventories are priced at the lower of cost leverage; fi~'st-in, first-out; and minor amounts at
last-in, first-out)
or market In accordance with generally recognized trade practice the leaf tobacco and bu(k whiskey
inventories are classified as current assets, aIt hough part of such inventories, due to the
dlJration of aging
processes, ordinarily will not be sold within one year.
The last-in, first-out inventory included in the consolidated balance sheet is $1,690,000 in
excess of
the valuation reported by a subsidiary for federal income tax purposes, resulting from a revaluation
of this
asset to tair value at the date the subsidiary was purchased,
Property, plant and equipment
Depreciation and amortization are provided, principally on a straight-line basis, ever the estimated
useful
lives of the assets. Profits or losses resulting from dispositions are, with minor exceptions,
included in the
statement of income. Betterments and renewals which improve and extend the life of an asset are
capi-
tstized; maintenance and repairs are charged to cost or expense,
Amortization of intangibles
Intangibles resulting from business acquisitions, comprised of brands and trademarks and cost in
excess
of net assets of businesses acquired, are considered to have a continuing value over an indefinite
period
and are not being amortized, except for intangibles acquired after 1970, which are being amortized
($2,012,000 in 7976 and $7,980,000 In 1975) on a straight-line basis over a period of 40 years,
intangibles
resulting from acquisitions are adjusted to reflect differences between book and tax accounting
attrib-
utable to such acquisitions.
Income taxes
Prevision is made for deferred income taxes rstating to differences in the timing of recognition
for book
and tax purposes of cedain items.
Deferred income taxes are not provided on undistributed earnings of foreign subsidiaries and
domes-
tic international sales corporations included in consolidated retained earnings (aggregating
approximately
$112,989,000 at December 31, 1976) as such earnings are expected to be permanently reinvested in
these
companies.
The investment tax credit is accounted for as a reduction of taxes on income currently payable.
Pension plans
Pension expense, which is being funded, is determined by independent actuaries and includes
amortiza-
tion of unfunded prior service costs principally over 30 years.
28

Notes accompanying financial statements
Acquisition
In June 1976, shareholders of Acushnef Company approved an Agreement and Plan of Merger entered
into in April 1976, whereby Acushnet Company was merged into a newly organized subsidiary of the
Company. The aggregate cost of the investment, which amounted to $37,809,900, exceeded the value of
the net assets acquired by $1,112,000. Operations of Acushnet Company, which were included in con-
solidation from Apb] 4, 1976, did not materially affect the consolidated results for 1976.
Foreign subsidiaries
The consolidated financial statements include the following amounts related to operations of Gadaher
Limited and its subsidiaries:
1976 1975
tin thousands}
Total assets ..................................................... $745,182 $780,242
Total liabilities ................................................... 392,933 420,642
Operating income (a) ............................................. 61,046 88,671
Extraordinary gain from early extinguishment of debt .................. -- 9,147
Net Income (~6ss) (a) ............................................. (6,483) 37,556
(a) Operating income reflects charges, included in cost of sales, related to foreign exchange
translation of
$20,575,000 in 1976 and $6,632,000 in 1975; net income reflects additional charges related to
foreign ex-
change tans atlon o $22,347,000 n 1976 and $2,265,000 in 1975. See note below on Foreign excha go.
Foreign exchange
The consolidated statement of income includes charges (credits) related to translation of and
transactions
in foreign currencies as follows:
1976 1975
(In thousands)
Translation of foreign financial statements:
Gedaher Limited 8nd its subsidiaries ................................ $42,922
$8,897
Other .......................................................... (159 244
42,768 9,141
Foreign currency transactions:
Losses (gains), net ............................................... 2,391
(7,533)
Related income taxes ............ : ..... (536) 4,150
1~859 (3,183)
Total ........................................................... $44,623 $5,958
These amounts are included in the following captions in the consolidated statement of income:
1976 1975
(in thousands)
Cost of sales ....................................................
$20,979 $6,632
Other (income) deductions ........................................ 24,584 (4,824)
Provision for taxes on income ...................................... (536) 4,150
$44,623 $5,958
The translation of British pound sterling financial statements of Oallaher Limited into U.S,
dollars
reflects a decline in the exchange rate of the British pound from $2.02 at December 31, 1975, to
$1,70
at December 31, 1976, Cost of sales reflects translation of inventory usage and depreciation expense
at
the historical exchange rates applicable to the related assets in the balance sheet and,
accordingly,
includes the amounts shown above representing the difference (due principally to the duration of the
aging process for leaf tobacco) between such historical rates and the current average rates used in
trans-
29

]ating tde other income statement accounts. Foreign currency transactions in 1975 included an
$5,136,006
pretax exchange gain on translation of German mark and Swiss franc borrowings.
Compensating balances and shod-term borrowings
Pursuant to informat agreements with banks in connection with domestic bank lines of credit
aggregating
$254,000,000 at December 31, 1976, the Company maJntains average compensating balances equal to the
greater of 10% of the line or 20% of the average borrowings during the year. There are no minimum
bal-
ance requirements or restrictions on the use of cash balances. Compensating balances averaged
approxi-
mately $6,700,000 during 1976.
At December 31, 1976 a foreign subsidiary of the Company had $122,713,000 of unused bank lines
of credit.
The average interest rate at December 31, 1976, was 6.1% on short-term bank loans, 5% on
commer-
cial paper and t 2.4% on short-term borrowings by foreign subsidiaries. The maximum aggregate amount
of short-term borrowings outstanding at any month-end during the year amounted to $299,867,000.
Aver-
age aggregate short-term borrowings outstanding and the average interest rate thereon during the
year
were $251,650,600 and 7%.
The average interest rate at December 31, 1975, was 7.2% on short-term bank loans, 5.6% on com-
mercial paper and 10.5% on short-term borrowings by foreign subsidiaries. The maximum aggregate
amount of short-term borrowings outstanding at any month-end during the year amounted to
$246,184,000.
Average aggregate short-term borrowings outstanding and the average interest rate thereon during the
year were $192,772,000 and 8.7%.
Long-termdebt
Pdncipalamounts at
December31,1976
(In thousands}
57/8% debentures, due 1992 (a) ........................................... $ 42,612
8% debentures, due 1981 (a) ............................................. 18,000
5~,~4% convertibledeben ures, due 988(b) ................................. 9,938
4-%% debentures, due 1990 (a) ........................................... 4,621
8~/8% notes, due 1985 ................................................... 150,000
9-%% notes, due 1979 ................................................... 150,000
Eurocurrency revolving credit notes, 5 '/,, % to 5Fe % (c) ....................... 50,000
7V2 % Eurodollar borrowings, due 1980 ..................................... 25,000
Dutch florin borrowings, 9`%% to 12V2%, due 1077 through 1989 .............. 21,996
6%% Swiss franc borrowings, due 1977 through 1983 ........................ 12,761
Other foreign borrowings ................................................ 17,278
Miscellaneous notes and mortgages ....................................... 15,700
517,908
Less current portion ................................................... 15,686
Total ................................................................. $502,222
(a) Amounts shown are net of debentures acquired by the Company through open market purchases 1o
cover sinking fund requirements.
(b) These debentures, sold by a subsidiary, are guaranteed by the Company and are convertible into
the
Company's Common stock at $36 per share. At December 31, 1976 a total of 276,368 shares of Common
stock costing $8,631,600 was held in the treasury and reserved for such conversions.
(c) These notes are issued under lines o1 credit, aggregating $180.000,000, which expire as to
$50,e60,000
on December 31, 1977 and as to $50,060,060 on July 31, 1979; the interest rate is fixed at the time
o! each
borrowing. A commitment fee of ~/2 % per annum is paid on the average unused credit.
A foreign subsidiary of the Company has available Sterling acceptance revolving credits, which
expire in 1979, in the amount of $34,600,080.
30

Estimated payments for maturing debt and sinking fund requirements during the next five years are
as follows: 1977. $15,686,000; 1978, $8,848.000; 1979, $200,548,000; 1980, $38,658,009; 1981,
$14,497,609.
Stockholders' equity
The Company has 15,6g0,000 shares of Preferred stock authorized. At December 31, 1976 and 1975,
respectively, 387,610 and 733,881 shares of $6.60 Conver0ble Preferred stock were issued and
outstand-
ing and at December 31, 1976, 1,536,336 shares of $1.70 Convertible Preferred stock were issued and
outstanding.
The holders of the $6.00 Convertible Preferred stock are entitled to cumulative dividends, to
one vote
per share (in certain events, to the exclusion of the Common shares), to preference in liquidation
over
holders of Common stock of $100 per share plus accrued dividends and to convert each share of such
stock into two and two-ninths shares of Common stock. At December 31, 1976, a total of 861,385
shares of
Common stock costing $34,937,000 was held in the treasury and reserved for such conversions. The
Com-
pany may redeem such Preferred stock on or after December 15, 1977 at prices beginning at $102 and
declining to $100 per share on or after December 15,1979, plus accrued dividends.
In connection with the acquisition of Acushnet Company, the Board of Directors created a
second
series of Preferred stock designated as $1.70 Convertible Preferred stock. The holders of this sleek
are
entitled to cumulative dividends, to one-fifth of a vote per share, to preference in liquidation
over holders
of Common stock o1 $20 per share plus accrued dividends and to convert each share of such stock into
0.48 share of Common stock. Authorized but unissued Common shares are reserved for issuance upon
such conversions but treasury shares, to the extent available, may be substituted. The Company may
redeem such Preferred stock on or after May 1,1981, at prices beginning at $21.50 per share and
declining
to $20 per share on or after May t, 1984 plus accrued dividends.
The Corn party has 60,000,000 Common shares authorized, At Dace tuber 31,1976 and 1975, there
were
28,696,253 shares issued, of which, respectively, 26,081,788 shares and 25,570,169 shares were
outstand-
ing and 2,614,465 sh ares and 3,126,084 shares were held in the treas u ry,
During 1976 the treasury shares of Common stock increased through purchases of 360,100 shares
at
a cost of $15,375,000 and decreased by 891,719 shares costing $35,075,000 as the result of shares
deliv-
ered upon conversion of $6.00 Preferred stock and debentures and exercise of stock options.
During t 976 consoridated paid-in surplus increased by a net amount of $3,887,000 in
connection with
the conversion of $6.00 Preferred stock and debentures and exercise of stock options.
Sleek options
Under the Company's qualified stock option plan, options were granted to key employees to purchase
shares of the Company's Common stock at fair market values al dates of grant. Options extend for a
term
of five years and may not be exercised until one year from date of grant. Changes during 1976 in
shares
under option were as follows:
Shares
Under option, December 31, 1975 .................................................
406,125
Options granted ............................................................... 113,525
Options exercised (at prices ranging from $35.375 to $40.575 per share) .................... (5,650)
Options lapsed ................................................................... (92,150)
Under option, December 31, 1976 (at prices ranging from $30.125 to $43.06 per share) ........
421,850
At December 31, 1976, options for 308,675 shares were exercisable. No options were granted
since
December 31,1976 and, under the plan, none may be granted after January 28, 1977.
Treasury shares are delivered on exercise of options.
Pension plans
The Company and its subsidiaries have a number of pension plans covering substantially all
employees.
Total pension expense was $37,989,006 in 1976 and $33,065,000 in 1975, including provision for prior
service costs. Approximately $3,800,000 of the increase was attributable to changes in certain
plans.
The actuadaHy eon,puted value of vested benefits as of the latest vaIuation dates exceeded the
total
of the pension fund investments, valued principally at market, at such dates by approximately
$134,900,000.
31

income taxes
The consolidated effective income tax rate varied from the f~eral statutory income tax rate as a
result
of the following:
Provision computed at 48% of pretax earnings ........
Other income taxes, net of federal tax benefit .........
Foreign exchange charges not deductible for income
taxes .........................................
Adjustment of prior year's prevision resulting from
change in foreign tax statute .....................
Foreign income taxed at rate other than 48% ..........
Other ...........................................
As reported .....................................
1976 1975
Amount % " Amount %
{In thousarldsi (In thousands)
$137,313 48.0 $145,207 48,9
8,530 3.0 7,709 25
21,198 7.4 4,775 1.6
(3,750) (t .9) -- --
2,157 .8 3,267 1.1
(1,371) (.5) 1,530 .5
$164,077 57.4 $162,488 53.7
The provision for deferred income taxes resulted from timing differences related to the
following:
1976 1975
(In thousands)
Foreign exchange adjustments related to
long-term debt payable in foreign currencies ...................... $18,370
$ 6,670
Depreciation .................................................... 3,582 5,353
Foreign inventories (see below) .................................... 3.457 5,516
Other .......................................................... (2,881) 2,431
Total ........................................................... $22,538 $19,985
Pursuant to special provisions in the United Kingdom tax statutes which grant "stock relief"
related
to !noreases in inventory values, portions of Gallaher Limited's tax liabilities for the years 1973
through
1976 have been deferred.
The investment tax credit amounted to $2,287,000 in 1976 an d $1,731 ,OOO in 1975.
ExIraordinary gain from early extinguishment of debt
During 1975 GalJaher Limited purchased in the market for cancel]a~on $38,168,000 principal amount of
its
6% British sterling notes at a cost of $24,659,000, including $600,000 of income taxes, which
resulted in a
consolidat ed ext raordina ry gain o f $8,501,000.
Lease commitments
Tolal rental expense (reduced by a minor amount of rentals from subleases) amounted to $20,349,000
in
1978 and $18,836,900 in 1875.
Minimum rental commitments, principagy for land and buildings, under terms of all
noncancelable
leases for periods ending December 31, are as follows:
(Jnthous~d~
1977 ............................................................................ $15,494
1978 ............................................................................ 13,273
1979 ............................................................................ 12,019
1580 ............................................................................ 11,268
1981 ............................................................................ 10,423
1982-1986 ....................................................................... 43,420
1987-1991 ....................................................................... 33,219
1992-1996 ...................................................................... 9,823
Remainder(relates principallyto aleaseholdinthe United Kingdom expiring inthe year2065) 34.937
32

Supplementary profit and loss information
Net sales and cost of sales include federal and foreign excise taxes in the amounts of
$1,454,979,000 in
1976 and $1,485,608,000 in 1975.
Research and development expense was $15,207,000 in 1976 and $15,223,000 in 1975,
Earnings per share
Net income per share without dilution is based on the weighted average number of shares of Common
sleek outstanding in each year, and after Preferred stock dividend requirements.
Fully diluted net itlcome per share assumes that convertible debentures and $6.90 Convertible
Pre-
ferred shares outstanding at the begil~ning of each year were converted at those dates and $1.79
Convertible Preferred shares were converted at their time of issuance in June 1979, with related
interest
(net of tax effect), Fraferred stock dividend requirements and outstanding Common shares adjusted
accordingly. It also assumes that outstanding Common shares were increased by shares issuable upon
exercise of those options as to which market price exceeds exercise price, less shares which could
have
been purchased with related proceeds.
Pending Iftigation
In two civil actions commenced in July 1974, and a third commenced in May 1975, the Company was.
named as a co-defendant with a number of other tobacco companies (including, in two cases, Gallaher
Limited). The actions were brought by leaf growers for themselves and purportedly for classes of
others
similarly situated, and allege violations of fhe antitrust laws commencing in 1979. The actions all
claim
treble damages against the defendants, two of them originally aggregating approximately
$2,509,000,000
and the third in an unspecified amount. The Company has filed answers to the complaints in all the
actions,
denying the material allegations thereof and raising several affirmative defenses, including
defenses to
the class action allegations, in April 1979, plaintiffs in one of the acfions filed an amended
complaint, the
result o1 which is to reduce the aggregate damages demanded in the two cases in which damages are
specified to approximately $400,000,006. In one of these actions, the trial court denied plaintiffs'
motion
to certify the suit as a class acfion. In July 1976, the Fourth Circuit Court of Appeals reversed
that denial,
holding that the District Court had abused its discretion in not allowing the case to proceed as a
class
action. Rehearing en bans has been granted by the Fourth Cfrcuit Court of Appeals. While counsel for
the Company are unable to predict the outcome of this litigation, it is their opinion, based on
their investi-
gation to date, that the Company's defenses have a substantial basis in fact and in law. The actions
continue to be vigorously defended.
The Company is a defendant in five civil actions involving claims of race and sex
discrimination at
various of the Company's tobacco manufacturing and leaf handling facilities. Most of the actions are
purportedly brought on behalf of classes of employees or former employees of the Company and all of
them seek Fnjunctive relief as well as back pay awards in amounts not presently determinable. In two
of
the cases, trials were held resulting in judgments adverse to the Company. Both judgments were
appealed,
the appeal in one case being partially successful. Proceedings to effectuate the District Courts'
orders,
including a determination of the amount of the Company's liability, are in process. In the opinion
of the
Company and its independent auditors, any amounts payable by the Company to satisfy adverse judg-
ments in these cases would, under presenl generagy accepted accounting principles, be accounted for
as prior pedod adjustments. Whi[e counsel for the Company are unable to predict the outcome of these
cases, based on facts given to them by the Company, it is their opinion that amounts payable to
satisfy
adverse iudgments could, in the aggregate, be material if applied to any single year. However, it is
their
further opinion that, based on fhe assumption that such amounts would be accounfed for as
adjustments
in each of the years in which the damages are alleged fo have occurred, fhe amount chargeable in any
given year would not materially affect the reported results of operations for any such year.
Contrary to the view of the Company and its independent auditors, the position presently being
taken
by the accounting staff of the Securities and Exchange Commission might require charging aggregate
33

amounts payable 1o satisfy any settlements of the titigation described in the two preceding
paragraphs
against net income in the years in which the litigation is settled.
Quarterly financial data (unaudited)
Summarized quarterly financial data (in migions except per share amounts) for 1976 are as follows:
/st Qtr. 2nd Qtr, 3rd Qtr. 4th Qtr.
Net sales .................................
Gross profit ...............................
Net income .................................
Net income per Common share
Without dilution ............................
Fully diluted ...............................
$1,021.0 $1,025.1 $1,039.6 $1,040.1
229.3 237.0 933.5 284.9
36.6 32.4 32.5 20.5
1.39 1,21 1.20 .74
1.33 1,17 1.15 .72
Supplemental information on current replacement cost (unaudited)
Pursuant to a rule of the Securities and Exchange Commission adopted in 1976, the Company's Form
10-K for 1976 will contain information with respect to current replacement cost values of
inventories
and plant and equipment as of December 31, 1976, and the appro×im ate effect which such current
replace-
ment cost values would have had on cost of sales and depreciation expense for tde year then ended.
The current replacement cost of the Company's inventories and plant and equipment and the
amount
of the associated cost of sales and depreciation expense calculated using replacement costs are
signifi-
cantly higher than the comparable historical cost amounts shown in the financial statements.
The Company supports the Securities and Exchange Commission's caution against simplistic use of
current replacement cost data in the determination, of "true income," since these data are limited
to
selected categories of assets and expenses and disregard other elements of the financial statements.
Report of independent certified public accountants
To the Board of Directors and Stockholders of American Brands, Inc.:
We have examined the consolidated balance sheet of American Brands, Inc. and Subsidiaries as of
December 31, 1973, and the relate0 statements of income, retained earnings and changes in financial
position for the year then ended. Our examination was made in accordance with genera[ly accepted
auditing standards and, accordingly, included such tests of the accounting records and such other
audit-
ing procedures as we considered necessary in the circumstances. We have previously examined and
reported upon the consolidated financial statements of the Company for the year ended December
31, 1975.
The Company has been named as a co-defendant in three civil antitrust actions, as discussed in
the
first paragraph of Pending litigation in Notes accompanying financial statements.
In our opinion, subject to the outcome of the litigation referred to in the preceding
paragraph, the
aforementioned financial statements present faidy the consolidated financiat position of American
Brands,
Inc. and Subsidiaries at December 31, 1976 and 1975, and the consolidated results o1 their
operations
and changes in their financial position for lhe years then ended, in conformity with generally
accepted
~.coounting principles applied on a consistent basis.
Coopers & Lybrand
t 251 Avenue ot the Americas, New York, N.Y. 10020
February 1,1977
34

Management's discussion and analysis of consolidated summary of operations
1976 Compared to 1975
Net sales increased 2%. Sales of domestic operations increased 6% whereas sales of overseas opera-
tions, achieved principally in the United Kingdom b,/ Galiaher Limited. declined 3%. Domestic
tobacco
lines rose slightly as higher prices offset quantity declines, principally in nonfilter cigarettes
and cigars.
Domestic nontol0acco !ines gained 12% on increased volume, higher prices and consolidation of a
newly
acquired subsidiary beginning in the second quarter of 1976, in British pounds, Gallaher's tobacco
and
nontobacco sales were up 20% and 17%, respectively, most of which was attributed to price increases
and in the case of tobacco, higher excise taxes. However, after translating Gallaher's sales at the
rower
average exchange rate for the British pound, sales in U.S dollars were down 3%. Gross profit rase
5%.
Gross margin on domestic operations increased on higher prices and nontobacco volume gains. Gross
margin on overseas operations, measured in U.S. dollars, declined principally due to charges of
$20,575,000 in 1976 as compared to $6,632.000 in 1975 from translating foreign leaf tobacco
inventories
and depreciation at historical exchange rates. Operaling income itlcreased 1% as operating expenses
rose 6% due mainly to higher marketing and general and administrative CO~t s. Increased expenses
r~lect
expanded marketing eflort in major product lines, inflation and ongoing expenses of new businesses.
Income before taxes and extraordinaP/ gain was down 5% because of unfavorable changes in Other
income and Other deductions. In 1976 Other deductions includes foreign currency translation losses
of
$24,584,000 due primarity to the decline of the British pound. In 1975 ether income includes net
transla-
tion gain of $4,824,000 which related principally to German mark and Swi~s franc debt, the principal
portion of which was repaid early in 1976. Interest COSTS declined 15% primarily due to lower rates.
Taxes
on income increased 1% despite lower pretax income. The effective tax rate was 57% in | 976 compared
with 54% in 1975, The comparability of these provisions, in relation to pretax income, is distorted
by foreign
currency exchange charges, the greater part of which does not enter into the determination of
taxable
income. Nel income of $121,992,000 or $4.54 per Common share in 1976 compared with $149,527,000 or
$5.63 per Common share last yea~ 1975 results incrude an extraordinary gain from early
extinguishment
of debt of $8,501,000 or 33 cents per Common sh~re. Foreign exchange charges, including amounts
charged to cost el sales, reduced net income by $44,623,000, or $1.74 per Common share in 1976 and
$5,956,009 or 23 cents per Common share in 1975 (see "Foreign exchange" in Notes accompanying
financial statements).
1975 Compared 1o 1974
Net ~afos increased 14%. Virtu~tlly all of this can be attributed to price increases, a large
portion of which
foltowe(J tobacco duty increases in the United Kingdom. Some products e×perlenced unit volume
declines.
Except for domestic nonfiltor cigarettes, it is b~lieved that declines generally reflected depressed
business
conditions and consumer reaction to higher prices, particularly as to cigarettes ir~ the Lfnited
Kingdom.
Gross profit rose 14%, Gross margin remained constant as slightly higher margin on domestic
operations
was almost offset by a decline on overseas operations. The smaller gross margin on overseas
operations;
measured in H.S. dollars, reflects charges of $6,632,000 compared to $2.341.000 in 1974 from
translating
foreign leaf tobacco inventories and depreciation at historical exchange rates. Operattog [ncome
rose only
6% as operatJn9 experlses increased 22% due mainly to a 21% rise in marketing expenses and 23%
Increase in general and administrative costs. Increased expenses reflect e×panded marketing effort
in
certain lines, inflation, ongoing expenses of businesses acquired and expansion of Gallaher
Limitod's non-
tobacco product lines, focome before taxes (minority interest in 1974) and extraordinary 9atn was up
16%, This reflects f~reign currency exchange credits of $4,924,000 in 1975 (related principally to
debt
p~yable ir~ toreigrt currencies) compared to corresponding charges of $34,246,900 in 1974 as the
U.S.
dollar strengthened against major European currencies during 1975. Ownership of Gallaher Limited was
increased to 100% in 1975 from 60% in 1974, Also~ 1974 reflects a tax free gain of $9,227.000 from
sale of
an office b~Jilding in Great Britail~. Taxes on focome increased 19% On higher re×able income, See
above
reference to 1974 tax free gain. Extraordinary gain in 1975 of $8,501,000, or 33 cents per Commo~
share,
resulted from early e×tinguishmerg of debt, Net income was $148,527,900, or $5,63 per Common share
fn
1976 compared to $117,199,090, or $4.40 per Common share in 1974. In 1975 foreign e×change charges.
including amoLmts charged to COSt of sales, reduced net income by $6,958,000~ or 23 cents per Common
share compared to $23,477,009, or 92 cents per Common share in 1974.
35

Eleven-year consolidated summary of operations and other financial data~1)
(tn t~ou~and~ except per ~are amounts) 1976 1975
1974
197;
Consolidated summary of operationsc=)
Net sales ..............................$4,125,837 $4,055,313 83,570,426
$3,096,36!
Gross profit ........................... 935,219 890,265 780,194
696,14;
Operating income131 ..................... 876,892 373,602 356,163
329,99(
Interest and related charges ............. 65,442 77,196 71,475
46,75~
Income before taxes and extraordinary gain(4j 286,069 302,514 261,153
268,94!
Taxes on income ....................... 164,077 162,488 136,845
128,78"
income before extraordinary gain. ........ 121,992 140,026 117,199
127,28;
Extraordinary gain ...................... -- 8,501 --
-
Net income ............................ 121,982 148,527 117,199
127,28;
Per Common share
Without dilution
Income before extraordinary gain ..... 4.54 5.30 4.40
4.7.'
Extraordinary gain .................. - -- .33
--
Net income ........................ 4.84 5.63
4.40 4.7.=
Fully diluted
Income before extraordinary gain ..... 4.37 5.07
4.24 4.5~
Extraordinary gain .................. -- .31
-- -
Net income ........................ 4.37 5.36
4.24 4.5~
Average Common shares outstanding
during year .......................... 25,635 25,812
25,619 25,86~=
Dividends
Common
Amount ........................... $71,668 $68,623
$65,586 $61,598
Per share ......................... 2.88 2.68
2.56 2.37£
Preferred ........................... 5,811 4,424
4,497 4,500
Added to retained earnings .............. 44,813 75,480
47,116 61,196
Other financial data
Inventories ............................ $1,185,660 $1,139,210
$1,125,739 $ 937,833
Current assets ......................... 11536,897 1,501,122
1,506,915 1,259,884
Working capital ........................ 849,159 824,517
727,562 676,837
Property, plant and equipment--net ....... 418,142 404,642
397,346 385,086
Total assets ........................... 2,456,241 2,409,393
2,435,379 2,162,921
Long-term debt ........................ 502,222 543,197
508,689 580,271
Short-term debt ........................ 256,941 907,475
379,721 213,928
Stockholders' equity .................... 1,171,594 1,108,145
1,034,120 988,722
Seek value per Common share ........... 42.26 40.47
37.50 35,65
- Capital expenditures .................... 81,178 64,994
68,151 67,888
NumbeLof Common stockholders ......... 126 128
129 129
(1) Amounts for subsidiaries acquired by purchase have been incruded from dates of acquisition;
amounts
for Sunshine Biscuits, Inc., acquired in May 1966 in a pooling of interest, are included for all
years.
Dividends per Common share are based on amounts paid by American B ra.nds, Inc.
{2) For Managernent's discussion and analysis of COnSOlidated summary of operation8 see page 35.
(3) Earnings before interest, other income, other deductions, income taxes, minority interest and
extraordinary gain.
(4) Also before minority interest from 1966 through 1974.
36

1972 1971 1970 1969 1968
American Brands, In¢ and subsidiaries
1967 1966
$2,998,869 $2,827,771 $2,674,461 $2,661,478 $1,897,852
$1,493,535 $1,427,572
664,805 651,387 580,131 552,601 463,230
384,589 351,141
311,696 306,266 277,986 264,945 224,097
183,086 165,339
39,241 48,806 37,889 28,703 18,185
11,920 6,529
272,508 254,096 240,224 234,333 205,612
173,769 161,192
132,716 123,727 122,440 127,994 108,817
84,542 75,173
124,198 117,386 108,005 97,773 92,911
89,227 86,019
124,198 117,386 108,005 97,773 92,911
89,227 86,019
4.56 4.23 4.02 3.62 3.38
3.15 3.01
4.56 4.23 4.02 3.62 3.38
3.15 3.01
4.40 4.08 8.91 3.54 3.32
-- --
4.40 4.08 3.91 3.54 3.32
-- --
26,269 26, 713 26,755 27,003 27,514
28,320 28,603
$60,127 $58,837 $56,230 $54,040 $50,931 $50,996
$51,287
2.288 2.20 2.10 2.00 1.875
1.80 1.80
4,500 4,500 .....
59,571 54,049 51,775 43,733 41,980
38,231 34,732
$ 847,498 $ 819,480 $ 878,126 $ 855,396 $ 878,750 $
695,751 $ 718,877
1,143,065 1,101,330 1,171,930 1,109,237 1,131,059
808,289 824,994
889,429 648,965 618,029 803,059 788,536
576,952 544,040
351,871 386,816 329,964 277,562 270,806
205,957 193,830
1,973,082 1,913,576 1,976,805 1,500,249 1,506,439
1,073,848 1,076,349
453,609 451,702 448,192 351,218 352,421
127,700 108,350
176,616 183,901 300,165 100,103 153,090
108,544 158,044
946,698 901,868 870,848 743,568 712,100
706,294 679,312
33.37 31.28 29.83 27.72 26.22
25.13 23.88
62,396 43,482 50,395 41,152 31,348
30,820 50,100
130 133 134 187 145
145 141
37

Directors
The Executive Committee These six executives
comprise the Executive Committee of AmeriGan
Brands, Inc. They ~re appoirlted by and respon-
$i~te to Ihe Boar~ ol Directors and meet ~t
Weekly interval~ between monthly meeting~ of
the Board.
Robert K, Heimann, Chairman and Chiet
E×eculive OIl~c er o? ~mer}can Brands, Inc.
8iRce Jarluary 1977, Chairman of the E~,ecutivo
Committee ~lnd President of The American
TODaCCO Company Division. He ioiued the
C,om~n'J Ln ~ ~54 ~t~r set vir,.~ ,~s ~ r~¢u r~t~/
arl~ly~t a~d financiaJ editor, b~came Assi$~tnt
Io the President¸ was elected a Director in 1~3,
Vice Pr~id ent, Marketing and Public Relations
in 1964, Executive Vice President in 1~66
~xecu live Vice President--Op~ration~ i~ 1967,
President in 1969 and Ch~rm~n and pres]d ~nt
in 1973
John F. Waltath, President and Chief O~eratin~
Officer since Jan ~ary 1977. He was VTce Presi-
dent and Treasurer of The Andrew Jergen$
Company ~ofere joinlng American in 197%
Elected a Director and Executive Vrce president
}n 1 ~73 and Chiel OpeIallng OIticor ir~ 1~?~
Robert K. Hei~*l
John ~ Walralh
Ofrll ~ Hetlko
Jul~en ~, M cCa~'tny, Executive Vice F~e~ideht,
The Ameriearl Tobacco Company Division, He
joined ~he Company in 1933, wa~ named Manu-
facturing Director in 1963. elected a Director in
t965, Vi~e ~re~ide~M~n~I~cture a~d L~a{ i~
1966 and to hi~ present position in 1973.
Fr~nci~ X. Whelan, Exeeutiw Vice president,
The American Tobacco Corn pa~y DFv~sion ~Ince
971. He ioi~ed th~ Company' {~ I g40~ became
Executive Sales Manager in 1963, Presicfent of
the American C~gar ~ivision i~ 1970 when
elected a Direcior of American ~r~nds.
R~sell F', Truitt, VICe pre~id~nt--M~faetLlre
and L~al, The American Tobacco Company
Division sinc~ July I ~75. He h~s ~erved il~
various tnanufaeturir~g po~t~ons since j oiling
the Company in 1957 and w~ ManufacturiNg
DirE~lor and £)iTector of M~nufacture arld Leaf
prior to hi~ present position. Elected a Dir~otor
in 1974.
William R. Dege~hatdt, American Brands'
Cont roller since I g71 w~s elected a Director In
973 He Dined the Gompany in 1937, wa~
ap pointed Assistant Tax Director in 1964, Tax
Director rn 1967 and elected Assistant
Conlrotler in I~70.
Wi[llam SwOrd was eEected an outside Director
in January !976 Fn 1975 he retired as a Manag-
ing Director of Morgan Stanley & CO {ncorpo°
rale~. ~e is now Iv~anaging Dir eet~r ol Wm
Svtor d & Co. Inter pcrat~d, inv~8~mer~t b~nke~.
O~her drr echo r~hip$ are G~F Gel per a~iorl,
MEtthematic~ lilt, U~ited Petal Carpor~iotl,
tJ~t~¢~ p~n~ B~k, H~a~ Br(J~easting Co,,
~wold Jrwirl & CO InCorporated arid Keptter
Tregoe, rne,
Daniel F. C~halane, ~ireetor of Corporate
In¢ He joined lhe Cempnny in 1926, se~ed ir~
Sale~ Risk Mertagerr]en~ and Piacurement,
becsme Director of ~roctJrem~nl rn 1967, was
elect ed a Dir ecIor irt I~71
Julian ~. McCarthy
Boone ~rogs
Fta~¢l~ X. Wh~lan
Ricltard H. ~l~nnelte
• RmelI P. T~ulIt
JOhn H. B~hr
38

win~am 5word
t~lex~nder ~ H, $1ewa~t*Moor~ Everett K(~vlt*r
Daniel F* Ca hale tie
Cyril F. Het sko. Senior Vice Presidenl and
General Counsel He was elected General
Cout~sel In 1964, a Vice President and Director
in 1965 aJqd Senior Vice President in 1969. He
is a member of the New York, Pennsylvania and
Federal Bare, including the United ~tate~
Supreme Court,
GeoTge J. Schramm. Executive VICe President
and Chief Adminis~rat Jve Officer since 1974,
arso Chairman of the Arnerlca~ Cigar DJvisinn.
He j alned t~le Company in 1941, was e]ecte(~
Assistant Oontr Direr in 1961r Director and
Controller in 1868, Vice President in 1969, a~d
Executive Vine President in ~971
Charles A. Meho$. Vice Plesident--Fi~l~ncs, and
chEel finc~nial executive ~ince 1 £73. He joined
th e Company in 1950. wa~ elected Assistant
Treasurer ~ 196~. Director end TreBCU r~r In
~967. and Vice J=r~sident ~nd Treasurer i~ 1~69
G~rge H, Woodard~ Chairman ~f the manage
ment ooncuffing firm of Welling & Wood~rd, Inn.
An outside Direofor sinoe 1964, he is Chalrma~
of American Brands' Capital Appropriations
Committee¸ atld a D~r enter of ~line 8ubsidiariE~s,
Boone GrOlg ha~ been ~n OLliSide Director
since 1965, following retirement as Presid ant of
The Gillette Company. He IS Chairman of
American Brands' Audlt Committee.
Richard H. Stinnette, Assistant to the Chairrn ~n,
Arnerica~ 8rends. ~ne He joined the Company
as Execulive Assis~an~ in 1965. wa~ elected
Assistant to the President i~ 1960, to his
pre~ent office in 1 £69. He was elected a
Director in 1972.
John H. Behr. Chairman and Chief Exec~Jtive
Offiee~ o~ £wingrine Inn. was elected a Direoter
of American Brands i~ M~y 1975. He was elected
Presiden~ of Swi~glir~e in 1970 ~nd advanced to
hi~ present posilion in 1975 He wa~ prevlousEy
E×ecutlve Vice President of Wilson JeaeB
Company, whic~ he Joined in 1934,
Alexander W. H. 8tewar t-Moore~ C~l~lrman of
GallBher Limffed, American'~ subSidiary in the
Unffed Kingdom. He has serVed in various
managerial positions since joining Gallaher in
1B34 and assume~ his present post in April
1I]75. He was elected a Director of American
Bran~s in February 1975.
Everelt Kovler, Chairman Of the Board of Jamee
B. Been Distilling Co., held production, 8ales
and marketing positions before attaining his
present office He was e~ected a Director in
~967.
Director% shown with Snb$idiaries, ~e;
HylantI J, Barnes, President and C hiaf Execu-
tive Officer of Master Lock Company. He io[n ed
Master Lock in 1940 bec~me Export Manager
/n 1941, Assistant to the Presidenl in ~964
Vice President Marketrng in 1965, and Presi-
dent in 1973, He was e!ect ed a Director in 1974.
(see page I0}
Richard B, Young, President and Chief Execu-
tive Officer of Acushnet Company which he
ieJned in 1938, He was elected a Olreatnr of
AmerJca~ Brands in August 1976. Other direc-
torships: TPe Shawmut Corporation, Shawmut
Ba~k of Beaten, NA. and Augat Inc.
(see page 16)
39

Six-year operating results by product line ~,~ m,,~o.~ E,tl
~%r'l H" Ir~ LIILI Q'%,~ .....
Net sales{~) 1976 1975 1974 1973 1972 1971
Tobacco products
Domestic .............. $1,099.0 $1,051.5 $ 995.8 $ 964.4 $ 972.7
$ 997.9
International ........... 1,531.7 1,563.3 1,384.8 1,185.7 1,165.9
1,046.5
Hardware ................ 175.9 180.6 125.1 108.2 85.8 76.0
Food products ............ 455.4 457.6 420.0 345.6 351.7
349.3
Distilled beverages ........ 151.4 146.5 150.0 145.6 143.0
135.5
Office services and supplies 111.7 98.7 109.6 84.7 75.5
69.6
Optical goods and servlces~ 49.7 52.3 39.4 26.4 20.1
"~6.4
Toiletries ................ 71.2 65.5 56.6 52.8 53.0
56.2
Engineering~21 ............. 80.9 97.8 83.5 66.7 50.4
26.9
Golf products ............. 40.8 .....
Retailing(~) ............... 146.5 150.1 79.0 14.0 --
--
WholesalingI~l ............ 176.6 183.5 106.5 79.4 63.6
66.8
Other .................... 85.6 49.3 45.9 37.8 32.7
29.4
Deduct intracomp~ny sa~es.. (2g.6) (21.4) (20.2) (16.9) (15.6)
(14.6)
Total .................... $4,125.8 $4.066.3 $3,570.4 $3.096.4 $2,998.9
$2.827.8
Operating incomeol (41 1976 1975 1974 1973
1972 1971
Tobacco products
Domestic .............. $206.1 $195.9 $182.2 $169.9 $177.7
$187.4
International ........... 46.1 64.8 69.6 75.8 65.8 52.1
Hardware ................ 34.7 33.2 26.8 26.2 21 .O 20.3
Food products ............ 22.3 18.2 13.8 7.1 1.0 6.4
Distilled beverages ........ 17.0 16.0 18.3 18.8 19.8
17.6
Office services and supplies t 4.3 10.8 16.5 9.6 8.0
6.3
Optica[ goods and services~2) 8.5 9.1 6.3 6.1 4.2
4.1
Toiletries ................ 5.0 33 1.3 2.9 4.9
5.1
Engineeringl2! ............. 4.8 11.8 t 1.9 8.6 5.3
3.5
Golf products ............. 3.9 .....
Retaifing~ ............... 2.5 2.8 2.3 .1 -- --
Wholesa]ing(2~ ............. 9 1.8 1.6 1.2 .8
.1
Other .................... 10.5 5.7 5.6 8.7 4.2 3,4
Toter .................... $376.7 $373.6 $356.2 $330.0 $311.7
$306.3
(11 ~rncutl~s Ior ~ubsidJ/~ries acquJted by purchase have been included from dates of acquisition
(2) Foieig~
(31 Earnings before inte feet, olhet income, othe r d~ductionsr inc~rde taxes, mlnorit y Jntete~t
and extcactdin~W gait1.
4O

---

The American Tobacco Company
Gallaher Limited
Master Lock Company
James B. Beam Dist}lring Co.
Sunshine Biscuits, Inc.
SwJngline Inc.
Wilson Jones Company
Acusbnet Company
American Cigar
The And rew Jergens Company
Acme Visible Records, Inc.
Duffy-Mott Company, Inc,
KRISPY

P
R
O
X
Y
Proxy Solicited by the Management for Anuual Meeting of Stockholders
The Waldor|-Astoria, NPw York City, 10:00 A.M. Wednesday, May 6, 1970
The uader~igned hereby appo~nL~ ROBERT B. WALKER, ROBERT K. ~'~EIMANN al~d CYRIL F. ]IETSKO proxies,
with power of subbtlmtion, to vote at the Annual Meeting (iadudlng adjournments) off stockholders of
American Brands, Inc., to he held May 6, 1970, for the eIectlon of directors (unless the "-quare
immediately
following is marked, which wig indicate the ~ithbolding of such authority [] ), on Proposals 1, 2,
3, 4, 5
nd 6 refelred to herein and de~erlhed ill the Proxy Statement. and on arty other business before the
meeting,
with a[] powers the Imder~igned would possess if personally presrnr A majority or. if only Otl¢.
then
that one of the proxic~ or their suhslitutes acting at the meeting may exercise all powem hereby
conferred
If rto cottlrary ~ndlcatlon is mad~ th~ proxies are to ~ote [or_ the election o/ the mol~gomenl
nominees and Proposals 1 through 4~ and against Proposals g and 6 i] they are presentpd to
Ihe meet/rtg. (Continued.
and TO BE SIGNED. on other sldf',

P
R
0
X
Y
2. Re.approve Profit-Sharln~ Plan ~
3 ~mend RetiJerflent Plan ~
4. Amend incentive byAaw ~
Mama[emem| r~CitlDm~m([$ ¥o|B$ AGAr,M~Jr Prg~Q6al$ bY faur
stockholders te.--
5. Include cedain provisions in
any new stOCk option plum ~
6, Frovide cumulative voting
in election of directors ~
SIGHATU~E
Ptnse date. sip and retdtn this
prezy ie Ihe eaclose(I pestpaid
T97~
~e~ ~ig~i~g as attor,ey, e~utor, admmtstrator, trustee. ~Jst~an or ~r~ta~. pl~as~ ~1 your title as
s~ch.l

NOTICE OF MEETING
March 19, 1970
The Anmml Meeting of stockholders of American Brands, Inc. will be held in the
Grand Ballroom of The Waldorf-Astoria, Park Avenue at 50th Street, New York City,
at 10 o'clock in the forenoon (Eastern Daylight Saving TBne) an Wednesday. M~y (~
1970, for the following purposes:
(1) To elect directors;
(2) To consider and vote on a proposal (designated Proposal 1 and set forth
in the {onowing proxy statement), approved by the Board of Directors, to elect
Lybrand, Ross Bros. & Montgomery independent auditors for the Company for the
year 1970;
(3) To consider and vote on a proposal (designated Proposal 2 and set forth
in the following proxy statement), approved by the Board of Directors, to approve the
existing Profit.Sharing Plan of American Brands, Inc., which wiIl be resubmitted at
the Annual }~eeting pursuant to the Plan;
(~) To consider and vote on a proposal (designated Proposal 3 and set forth
in the following proxy statement), approved by the Board o~ Directors, to approve and
adopt the amendments described therein to the Retirement Plan for Employees and
Former Employees of American Brands, Inc. and Designated Affiliated Corporations,
to be effecdve as of January 1, 1970;
(5) Tn consider and vote on a proposal (designated Proposal 4 and set forth
in the following proxy statement), approved by the Board of Directors, to amend
Article XII of the Company's By-Laws, constituting an incentive compensation plan,
in the manner stated in Proposal 4;
(6) To consider and vote on a proposal relating to any new stock option plan
(designated Proposal 5 and set fot~b in the following proxy statemerlt), expected
to be made by four st<~c/<hx~lders;
(7) To consider and vote on a proposal relating to cumulati~'e voting (designated
Proposal 6 and set forth in the follo~ving proxy statement), expected to be made by
four stockholders; and
(8) To tra,~sact such other business as may properly come before the meeting.
The stock transfer books will not be closed but holders of Common Stock, to be
entitled to vote, must be holders of record at the dose of business on March 9, 1970.
JOHt~ V¢'. ~ANLON1 ~ecresary

PROXY STATEMENT
The accompanying proxy is soliclted by the ~.I~nagement. It may he revoked by written nogee
given to the
secretary Of the meetthg at any lime helerc being ~oted. Proxie~ in thi form, properly exeeu ed~ du
y re arned o he
Manageme~at and not revoked, will be voted for the election of directors (unle~ authority therefor
is withheld) and
on the numhered Proposals described in 01is proxy statement (provided that, as to Proposal~ 5 and 6,
they are
introdvced at the meeting) and in aecv~dmlee ~.'ith any speeifiealJa~a made as provided in tim
proxy. The Managemenl
s no aware a he da e hereof ta~ anv ,ant er to be presented at this meetJr~g other than the ele¢lion
of directors and
Proposals l through 6. If any other realtor is properly presented, it is intended that the person~
named in the proxies will
vote thereon a~zording to their be~t judgment. Preoetlcv at tfie meeting does not of itself revoke
the proxy.
Th~ oni/" ~eeurlBes o~ the Compa~l" entitled to vote are shares of Commo~ Stock ($6.25 p~r
value), ~¢ith one
vote per share, There a'e 26,73~fi45 shares uutstandi~tg at the date of this proxy statement.
ELECTION OF DIRECTORS
Tfie ~ard of Di~-eetor~ consists of ~e'zen~eex rnember~ ,~;'bo al-e ejected to bold oJfiee
UnlJ] the ~ext Ar~nutt] Meetlng
or undl thelr successors ara duly elected and qualified, h Ss intended that proxies in the
accompanying fo~m will he
voted for the nominees named belo~" or. in the event any such nominee is not a candidate or is
unable to serve a~ a
director at the time of the election (which is not now e~pected), for any nomi~aee who shall he
designated by tfie present
Board of Directors l:o gll ~ueh vat.toy. Tire nominees nnmed hel~¢, ~-ith the exoeptlon of Ff~tn¢~
X. Wfieian who
has been elated a director e~tee ve March 31, 1970, are members of due pre~en~ Board and have served
as directors
of the Company for the periods eomrnencing with the dates set alter ~eir x~peetlve names. There are
sot forth below
opposlta the name of each nominee (1) under the heading "Common." the shares of Common Stock of the
Company
heneficlally o~ned d/recdy or indirectly hy the ~ominee on February 1. I970, ptu~ the mtmfier ( ~
tmv) cf ~hares o~
such Common Stock held on December 31~ 1969 by the Truste~ of the Proft-Sharin~ Plans o~ the Company
and a
subs d ary a r bu ab e o vo un ary depos s made hrough pevro deductions that is eq?aivale~t as of
that date to hi~
uadLvided proporSonate beneficial interest in all such shares, and (2) under the heading "Common
attrlbutahle to
profit sharing," the m~mher (if any) of shares of such Common S~ock held o~t December 33, 1969 hy
the Trustee of
the Plans attributab[~ to profit sharhag that is equivalent as o~ that date to his undivided
proportlv~ate fienefieial
interest in all such shares, Ti~e information as to security holdings is based on informatlon
received by the Company
from the nominee~, lronl the Profit-Sharing Plain Commlt~ee and :[ram th~ Trustee.
t2)
Year first ( 1 ~ Common
Positions and offices with Compan}
elected Common atlrihnta~]e to
Ns~/e orother]3rinci3aloceupatiola (a)
director ~r) {dl prr~fit sharing
Philip H. Cohen Director of Advertislng(h)
1967 1,d37 370
~orst G. Dank ~resldent and Chle6 ~xozutive O~eet'. Sun~h~n~ i970 100
--
Biscuits, Inc.
Henry G. French ¥ice-Prcsident Manufacturefb) 1966
1,033 546
Boone Gro~s Re rcd ( mar y Pros dent, The Gillette Company) 1965 206
--
Robert K. Heimann~ Pres~de.~t and Chief Operating Officer 3963
6,714 1.286
Cy~l F. Hetsko¢ Senior Vice-President and General Coun~l 1965
998 633
Donald M. Kloek Pre~dent and Chief E×eeutive Off~cer, Du~y-Mott 1963
1,000 --
Company, inc.
Everett Kovler President. James B. Beam Distilling Co. 1967
8,000 413
2~ ~en B. McCarthy Vice-Pr~ide~t Ma~ufaeture and Leaf~ hi 1965
175 861
Charles A. Mehes~ V~ce President and Treasurer 1967
1.7(30 490
Eugene F. Mooney Vice President Sales(b) 1963
7,138 1.063
Mark R N~rman A Managang Director, Lazard Brothers & Co., Ltd. 1970 250
--
George J. Sehramm" Vice-President and Controller 1968
1327 530
John B. Sparrow Director of Leaf Purchases--Cigarette and Smakin9 1958
3,040 828
Tobaceos~ h)
Robert B. Walker~ Chairman of the Board and Chief Executive Officer 1955
13,1,10 2.755
Fra~els X Whelan Executive Viee-Pres~dent and President-elect, 1970
2,266 fi86
American Cigar Division
George ffi. Woodard~ Cha~n~an. Welling & Woodard. Inc., 1964
700 --
Management Consultants
• Merrier ol F~xecative Comm~uee of the C~mpanFs Board r,{ D~r ec iOl s.
(a) The ~5¢e.s llsted ~pposlte the [faille at a noln~r~ee are his pr~t,e~pal oecttpation and are
~0~por,ne o~c~ at t[~e Company unless other.
w~se indicated ubow or in note (hi ~elow
(b) F~*itiorm in The Amerlcan Tobacco Company, a di~islon of American Brand~. Inc.
2

is) The numb~s at akar~ attribatahle to voIuntaty deposits inehded in the numbers shown in Column
(1) are as tolIows: Philip H.
Cohen, 1~'7; Bent7 G. French, 283; Robert K, l-lelmann, 474; Eugene I~ Moos~ey, 1,038; George J.
Sehramm, 73; John B. Sparrow,
840; and FIrtaeis X. Wbel~m. 266.
Id) The numbers ~hown in Column (l) do noL include shares owned b~' the wives or minor children o6
or other relatives sharing the
ame home ~ the o OWing nomirle~ in the amotmts sol after there name~: Bootie C-robs, 800;
Everett Ko~ler, ,~85; J,tlien B.
McCarthy, 26; and Reheat 11. Wa k~r, 14 In each c~t~e the nominee dlseIaimz that he i~ the
beneficial own~'r of ~uch ~hare~.
Horst G. Denk has been employed by Sunshine Biscuits, Inc. since November 1967, sueeeadvely as
Vice Presiden~
Operations, Exeentlve Vice President and. since July 1969, President and Chief Executive Officer.
From 1965 to
1967 he was a Vies President of Ward Foods, Inc. He became a dlreotor of American Brands, Inc. on
January i, 1970.
Mark R. Norman has been a Managing Director of Lazard Brothers & Co., Ltd., hankers, since
April 1960. He is a
director o~ other United Kingdom corporations, including tile Company's subsidiary, Gallaher
Limited, of which he
has also been Chairman Bnee May 1963. He became a director of American Brands, Inc. on January 1,
1970.
Francis X. Whelan has been employed by the Company since 1940. After six years as Executive
Sale5 Manager o1
the Company's cigarette operations, ha 1969 he became Executive Vice President of the Kmeriean Cigar
Division. He
has been elected President of that division and a director of the Company, effective March 31, 1970.
REMUNERATION
There is set forth in Column (1) of the fogn~'ing tabulation, on an accrual basis, all direct
remuneration paid
by the Company and its suhsidlaries to the following persons ~or ~rvice~ in all capa~itle~ while
directors or u~[ieers
of the Company dining its last fiscal year: each director o1 the Company whose aggregate direct
remuneration
exceeded $30,000, and each of the three highest paid olfieers of the Company whose aggregate direct
remuneration
exceeded that amount; and all directors and off~cers of the Company as a group. The 1969 profit
shares of these
individuals payable to the Trustee under the Profit.Sharing Plans of the Company or a subsidiary are
stated in
Column (2). Estimated annual retirement beneKts to the same individuals at normal retirement date
under existing
retirement pitons are stated in Column (3).
(2)
Profit share (3)
(lt
for 1969 Eetimated aunual
Aggregate
payable to retir,'m,'nt benefit
Name of individual Capaelt Jes in which remuneration Trustee at normaI
oridentltyof groul~ remuneration wasreeeived (~) (d) (e) (f) (e) (D (g)
retirementdate (h)
JamesL. Bauchat(i) (j) Viee-Presidenh and President and Chief $ 45,383(1)
Executive OKieer, Sunshine Biseuit~,
Inc.; President and Chief Executive
O~heer, Sunshine Biscuits, Inc.(e)
AlfredF. Bowden Vice-Presldent. and President, Cigar 112~435 $ 16,897
$31,571 ($25,711)
Division; President, American Cigar
Divislbn (e)
Phihp H. Cohen Director of Advertising (b) 77,524 11,526
7,~10 (5.182)
Henry G. French D~rector of Manufacturing; Vice- 73,077 10,842
13,633 (9,899)
President--Mann lecture ( b ) (c)
Virgil D. Hager (i) (k) Executive Vice-President 84,282
12,566
Robert K. Heimann(i) Executive Vice President; President and 175,420 26,587
26,834 (20,~44)
Chief Operating Officer (c)
CyritF, Hetsko(1) Vice-PresldenL and B~nsral Counsel; 128,365 19,348
25,067 (18,452)
5enit~r Vice President and General
Counsel(c)
Donald M. Klock(i) President and Chief Exe~ufi~eOfficer, 100,015 --
22,032 (17,817)
Du[fy Mott Company, Inc.
Everett Key]or(i) President, James B. Beana Distilling Co. 173,983 32,365
37,500 (26,213)
Julien B. MeCaithy(i) Vice-President Manufacture 92,983
13,9(}6 19,951 (14,089)
and Leaf(b)
Charles A. Mehos(i) Treasurer 67,647 lOd107
15,439 (9,776)
Eug~neF. Mooney Vice-Presldent Sales(b) 1~6,418
15,972 24.813 (10,048)
George J. Schramm(i) Controller; Vice-President and 78,977 11,611
1S,755 (10,974)
Controller is)
John B. Sparrow Director ~i l.eaf Purchase~ 76,458 11.362
19,374 (15,393f
Cigarette and Smoking Tobaccos (b)
Robert B. Walker(~) President and Chairman of the Board 273,414 41,663
37,500 (2~,720)
of Directors; Chairman of the Board
and Chief Executive 031cer (c)
$1,727,986
$238,483
[B Directors and Officers
a~ a group(m)

(a) Capacities referred to were vvhh ~he Company unle*s otherwlse iitdleated abo~e or in note Ib)
heEow
/h) P~lsitlon in Company utah June 30, 1969, and thereafter in The Amerlean T.a?0aecc, Company
Division
(c) I~kJn~e effet d~e Jub¸ 1. 1969.
(di tachld~s u~dcferred .oacoating~t pnrtlnn ~'t incentlve cetnpensadon for I969 under Arlicle X [
of the By-Laws excepl as Io
[~[essrs Krnck and Kovler, who did not parttc~0aLe thereto. Includes as to each of ~[essr~ Kloek
and Ko~ler his portion oi ~ncendve
compensation for 1969 under the Executive Incenli~e Plan el the aubsldi~" of which he is the
principal ~xecutive o/fleer.
(e) The deferc~d contingent pgrtlon of incentive eompensatlon trader Article XI o he y- ,~ ace ned
,, a 1¢ n pnr c pa on
119~7 being Ihe fiI~t ~ear tot whleh it wa.~ prov[dedl is p~ able to each pattie pan a er ki
emp oyme~ hy he Co~pany ernl na
1~1 m~la]lments a~ ~pe~i~ed ill Seetio~ 4 !the text of ,*hich is incduded in Exhibit A to ibis
proxy stateme*nt } Commencing vdth the
~ear 1960. Articl~ Xl[ has provided for the reductlun o~ the deferred portion of inoemhe
compensation of eaek participant tot any
~'e~r b~ the amount oi hi~ profit share for such year under ihe Compaay'~ Profit.Sharing Plan.
The re~peotiw amotta s n de er ed
lnce~tlve colnpensatz~n accrued for 1969 for th~ participants natant in the above table, thus
r~dueed ]~y profit hating exccp who e
no prcofit sha~'e is sh~wru and, 111 parenthe~ Ihe ~espectlVe annual ln~talInlenls ]payable
after t~rminadoc* of employment (over 10-ye~q~
perlod~ ~o *~le~r~. ~avchat and Hager and over 3-~ear periods to the other partlc~pants) in
respect o~ deferred ineentlve coln~ns~tion
accrued I,,r all yeua-s n{ isart~eil)s.tinn including 1969, are a~ ~ollo~: James [. Bauchat,
$3,774 I$L859/; Alfred ~ F/owden, $15.538
t$42.~05); ph~llp H, Cohen, ~ 747 $6,469 ; Henry G French, $7,234 ($6.078l ; Virgil D. llager,
$2t,716 ~$26.739) ; Roher~ K
lleimann, $18,833 ($57,236) ; CyriI F. Hetsko, $19,017 /~2.709) ; Juliet* B. McCarthy. $10,333
l$16,8~0~ ; Charles A Mehos. $'LI:4~I
136,908i : Eugene F. Mooney, $1669fi t$24,333) ~ George J. Schramm, $11,465 ($7,8~/ ; Jcobm B.
Sparro,s¸, 14,679 q~10,q99) ; Rnberl
B ~ a ker, $81,752 ($16L973~ ; and Direetor~ and effects a~ a grou!a, $250,424 t$366.728 ?~eing
the annual installments paynb e o ,e
3year periods and $28,598 being th~ annual installmen~ payable over 10-tear periods).
If) As L~f December 31, 1969, prefit.Sharin ]Plan balances (other than BaIunces aArib~table lo
~olunt~re deposits made thrcou~h ~ayr~ll
deduetlons) represented By t]~c plan '~Units" atandln~ to the eredi~ of lhe particapants named
in the abo~e ~ahle in¢~dlng the
market ~aine on that dat~ of the numbers of ~har~$ Of ~mmon Stock of tile Company held by the
Trustee of the Plans ~ u[valent con
t~at date to their undivided plOporLionate interests in the tot~] number of ~xch share~ then
head ~oy the Trnste~ attrilmlal~ e to
profit sharing, but excluding their ~rofit shares fcor 1969 /payable Io the Trustee in 1970),
were as fnllov~: James L. BauehaL
$ 0 ; Alfred F, Dowden, $130,997; Philip II. Cohen, $30,717; 1Ieatv G. French, $51,691 ; Virgil
D. Hager $ O Robert K. He mann
$120,356; Cy i F tI ko 852,856; Eve e Key e, $ 8.095; Jtd en /b ~ *:Car by, ~h258; Charles A.
Mehns. $46,I5~; Eugene F.
~,iounel, $105,308; George J. ~chramm, $49,]89; John B. Sparrow, $83,077; Robert B, WaIker,
$270,919; and Directors and effects
as a group, $1,079,136.
(g) The figures in Column (2) are the dollar values as o~ December 31, 1~9 of the Plan "Units"
cnnslilatlng the ~rofit share~ of the
named individuals for 1969.
(hi ]~Jrst [~gt~re is mmoua~t b~ore eleeti~ ~ ~ptlon~ ~ of benefit.
Fi~lr¢ it1 p.xrenthese~ is reduced amount refleoting actual or
assmued etectiun by ~mplolee nl opdunal joint and sur~vo~ ~,unuJty,
(i) Also of~eer of alS[iated company o~" eompames,
(j) R~igned Ju/r 29, 1969. Amonnt in Cedumn (1) is for 1969 throuo~h that date.
(k) Retired June 80, 1969. Amounts in Column~ /1) and 12) are for 1969 through that date.
(]t Lae/udes dizeetor's ~ee~ from Suashta~ Biscuh~ tCaa.xdal Ltd.
(m) T~e aggregate remuneration for the fi~a2 year 1969, from lh~ Coral:any ~nd its subsidiJries, on
an accrual basis, of Dire¢I~rs and
O~¢e~ as a grottp shown in Column /1), s¢a~ ~pproximately six on~.huJ~dredths of ~% ot the
Compmay'~ consolidated net sale~.
At the Annual Meeting in 1967, the stockholders adopted a Stock Option Plan under which
options may be granled
to key employees of the Company and it* subzidfarles for not more than 600,000 shares of Common
Sto~'k of the
Company. The following tabulation shows as to the directors and o~eers of the Compauy named above~
and as to all
directors and ol/icers of the Company a~ a group, (l) for the i:eriod from inception of the plan to
the date hereof
(a) the number of ~hares called for b~ options ~ranted, (b) the average option price per share, (c)
the nttmber of shares
purchased by exercise of optlons, (d) the aggregate purchase price of such sha~es and (e) the
aggregate market
value of such shares on the date~ of purchase and (2) the number and average prit~ per share of
shar~ subject to
unexereized options held as of February 1, 1970.
Options exerclsed
Op~nnskold
OprJona granted
Avnr~ge
Aggregate priee
Name of ]ndlv~duaI or Average price Aggregate market
per
idendty of gTnu~ Sha~ per share Shar¢~
prlee value Shares ~hare
James L. Bancfial 4,000 $33.0s23 4,000 $ 132,(394 $
143,125 -- --
Alfred F+ Enwdcn 4,000 a2~5 -- __ __
4,000 932 2~
phtlip IL Cohen ~ ,S,~ D 32.2S 1,000 32,25 ~ 35,000
1,5(~0 32.25
Henry G. French 4,000 ~,094 600 19+350 21,563
3,~10 33.243
Virgil D. Hager 5,000 32.25 3000 96,750 102d25
2,000 32.25
ReBel t IC Heimann 1O,000 38.375 5,030 ]61,250
168,750 5.000 34.50
Cvrll F. HeIsko 5,@30 32.70 -- --
5.0~0 ~270
Donald 3[. KX0ck 6,000 36.625 - •
5000 36.625
Everett Kco',ler 6.000 32625 4,000 129,000
152,500 2,@30 33.375
Jul~en B. McCar th! 4,0@3 32,~ --
4,000 3225
Charles A. 3Iehos ~0(O 33.891 1,5@3 4B.375
51,563 2.5U) 34875
Eugene F. "qunne~ 4,000 32.25 4,000 ]29.000
136.50q -- --
George J. Sckraun. 4,000 33.609 1.500 48,375
51,75~ 2.500 34.125
John B Sparrow 2,500 32.25 -- --
2~-,Ofl 32.25
Robert B. V~ alkea i5,000 33.00 10.000 8~2,50~
3q8,750 5,000 34,50
A!I Directors and 0 ffit ,:~ =
az ~ Grou9 90,500 ~33.043 36,900 $1,193.119
$L299,0~6 47,100 $33.707
4

During the period employees other than officers and direeturs were granted options for 89,500 shares
at an average
nption price per ~are of $33.795. Subsequent to the respective terminations of thole association
with the Company,
Mr. Bauehat sohl 4,000 shares and Mr. W. Elliot Brownise (who received an option for 4,000 shares
white a directori
sold 800 shares of Common Stock of the Company. The Company is not informed of any other sale of
its Common
Stock. during the parted by any optienee who was a director or af~cer at the Brae he was granted an
optlcn or at the tlme
of sale.
Proposal 1 ELECTION OF I]NDEPFaNDENT AUDITORS
The Management recommends the alection by the stockholders of Lybrand, Ross Bros. & Mon~goraer
y as independent
auditors for the Company for the year 1970. In llne with Bale recorranendation the ivlanagement
intends to introduce
at the forthcoming Annual Meeting the following resolution (desio~nated herein as Proposal 1) :
RESOLVErJ, that Lybrand, Ross Pros. & IViontgomery be and they hereby arc elected
independent auditors
for the Company for tile year 1970.
This firm of certified public accountants has been for 30 years the independent auditors for
the Company. In
accordance with the Company's praetlee a member of the firm will attend the Annual Meeting and
respond to qttestions
that may he a.~ked by sl~ckhalders.
The affirmatlvc vote of a maiority of the votes east by the haldcrs of Common Stock voting
thereon is necessary
for the adoption of Proposal I.
Tire Management recommends that you vote FOR Proposal 1.
Proposal 2
RESUBMISSION OF PROFIT.SHARInG pLAN
The Peel.t-Sharing Plan of Araeriean Brands, Inc. was adopted by the stockholders at the Annual
Meeting in 1960
and approved by them in amended form upon resubmisalon at the Annual Meeting in 1965. From time to
tlrae since
the last stockholder approval the Board of Directors) in the exercise of its amendatury authority,
has made a number
of changes. The principal ¢hang~ are: (1) reintegraffon of the Plan with Social Security henefit~
successively at the
levels of $6,600 and $7,800; (2) amendment of the Plan definition of "Net Income Before Taxes" (the
measure for
determining the amount of the Company's annual contribution to the Plan) to permit exelualon from
income of the
operating results of any subsldiary wha~ employees are not eligible for Plan membership; (3)
modification of the
v~ting provisio~ so that ~ the event of partial teradnation of the Plan the accounts of any member
whose employment
is thereby terminated become fully vested; (d) recognition of employment with an a~tliated
corporation in determining
eligibility for Plan membership and vesting; (5) extenalon of the Plan to seasonal employees meeting
certain condltiolm,
and (6) providing for placing investment authority over the Diversified Fund of the Plan Trust in
the hands of an
outside Investment Manager in lieu of the Plan Trustee. The Plan is res~milte~ at this Annual
Meeting in accordance
with a provision calling for resuhmission to the stockholders within five years after the Iast
stockholder approval.
Summary o~ Plan
A brief description of the material features of the Plan as currently in effect appears below.
A copy of the Plan
will be sent to any stockholder upon request to the Secretary at the Company's ofl~ce at 245 Park
Avenue, N~ York,
N.Y. 10017, and copies wiil he available at the meeting. Stockholders are referred to the text of
the Plan, and the
fallowing summary is qualified by such r~erenee.
Employees Covered. All regular fu]Lt~me employees ef the Company and one of its subsidiaries, The
Hatheway.
Steane Corporation, become members of the Plan on the January 1 following completion of one calendar
year of
continuous service. Membership also extends to seo-s.nal employees of the Company who meet certain
conditions.
Approximately 1(J,900 employees participated in profit sharing for 1969.
Employer Contributions. Each 3~ar the participating employers contribute a sum equal to fi~
following percentages
of consolidated Net income Before Taxes (as defined in the Plan) : 31/_,% of the first $106,000,000,
plus 5% of the
next Sg0,000,000, plus 6% of any excess. No contribution will be made, however, for an}. year {a)
for which Net
Income Before Taxez does not equal or exceed 12% of nel worth, (hi in which a cash dlvldcnd is not
paid on the
Conmlon Stock of the Company, or (e) th exce~ of the amount deductible for that year by the
participating employers
for Federal income tax purposes. The Board of Directors may in its discretion
discontinue, suspend or reduce
contributions.
5

Investment by Truste~. Employer contributions are paid to the Trustee of th.e Profit-$hariDg Plan
Trust to be
credti.ed by i~. one thisd to the. Amealcan Stock Fund fu, investment so~ely in Common Stock of the
Company and two-
thirds to the Diversified Fund f~r investment in such seeurltles and other property as the Trustee,
or a dealgmated
lnve~ment ~[anager, in its discretthn may select. Effective at the elo~¢ of business on February 28~
1970~ the Board of
Direct**rs designated Irving Trust Company as successor Trustee of the Trust and appointed Loomis,
Sayles & Company,
Incorporated, as lnvestmer/t Mana~ger of tho Diversified Fund, with sole investment authority for
that ~und.
~pportionment of Contribulions to M~rabers. Contributions are apportioned to Plan members on the
baals of
each member's Adjusted Earnin~ for the year in relatio~ to Ihe Adjusted Earnln~ of all members.
*~Adjusted Earnings"
for any year mean~ earniu~ for that year plus gg% of ~uch e~rnlggs in e~cess of $'/,800.
Distributian and W~hdrawals. A member's I~atance~ in the Profit-Slaaring Plan Trus~ arising from
employer
contributions become dlstributable upon te~lninafion of employment, In eases of termlnation by death
or retirement
(or upon partia/or cutup[ere termination of the Plan) the full amount ls distributable. In the c~,;e
of any other termin~
tlon a percentgge varying with thc member's length of service an~I reaching lO0~ upon completion of
thirteen years'
continuous ~ervioe is ~stri]sutab]e, except that upon termination o~ employment for serlou~
misconduct (dlschar~ ~or
c~use~ as delqned i~ the ]Pla~) the entire amount o~ SUCh balance~ is subject to ~orfelkure.
Distribution i~ made by such
method of settlement--a single distribution in cash or partly in cash and partly in Corrtmon Stock
of the Company,
periodic cash instalhecnts, purchase of a~nuity, or otherwlse~a~ the Pro~t-Shering Plan Commiltee
appointed by the
Board of Directors to administer the Plan determines~ A member may wit]adeaw a portion o~ hi~
pot~fil-sharlng balances
durlng empIoyment~ slthjeet to eertaln restrictions artd ~u~jeet also tt~ the penalty o~ a 10%
iorfelture. T~e attd all
~ther forfeltures ar~ reapl~rtloned among Plan mem~oers annual[y.
l~oluntury Deposits. In addition tu rece2al~lg contrihations from the Company, the Plan Trustee is
authorized to
accept voth~tary deposits from members in regular f/tiLtin~e employmer~t. Any e]igl/sl~ member may
become a depositor
by electing to make deposits of his own funde by payroll deduction in amonat~ not more than 10% of
his has~ pay.
Each depositor has fl~ option of directing that his deposits be allocated for investment entirely in
the American Stock
Fxmtl or one-t'a~rd ~n ~hal ~/urtdt a~d t~vo-tbds~ in the Efi,~erslfted F~ndt. Deposi'ced funds may
be withdrawn ~u~ing
employmaent~ subject to limitations provided in the Plan. Deposit balances become distributable in
ft~l upon terminatlon
of the member'~ par tisipatlon as a dupo~itor, Ap~ox~mately 1~600 merahers had deposit balance~ on
December 3l, 1969.
1969 Empioyor Contributions under Plan and
1969 Incentive Compensation under Articl~ XII
The eo~trl/~uti~ns o~ the partielpati~g employers t~ the Company's Profit-Sharlng Pla~ accrued
for the year 1969
amotmt to $7,518,764 iequioa]e~t to $3,381,705 after Federal and state ta~e~ based on income), of
wla~eh $206,118 is
apportthnable to the aeeouzats of 13 directors and ogqcers a~d $7,312,646 to other employeez.
For th~ ~ame year ineentlve e~mpensation ~ander Article Xll of ~{~e By-Laws was accrued i~ the
~ol]0rtiltg
araounts fo~ the employe~s partisipadn~ thcraln: The undeterred r~oncontinger~t portion
{eonstltutlng one-half of
s~c~t compo~l~ation) aggregated $685,16~, ~ which $452,712 was accrued far 13 di~eetor~ and ot~c~r~.
The dderred
contlng~nt portio~ /constituting the other hail of ~tzch compensat~on/~ after reduction by
profit-~hering in th~ ease
of persart~ part~dpoti~g ia the Com~2~ay's Profit-S~arit~g Pla~ for that year, a~rgg#ted $302~gg6~
~£ w~eh $~fi0~24
~-as accrued for sueb directors and ofiq~er~.
RESOLUTION CONSTITUTING pBOPOSAL 2
The resolution constltut thg Proposal 2 is as follows:
R~SOLVED~ that the Pr~ftt.Sharlng Plan of American Brands~ Inc., as resubmitted to t}~is
Annual Meeting
pursuant ~ $ectlun 7 of Article XI thereof, be and it hereby is approved.
The aitirmatlve vote of a majority of the votes cast by the holder~ of Common Stock voting
thereon is neee~,s~ry
for the ade?tion of Proposal 2.
The Management recommends that you vote FOR Proposal 2.
6

Proposal 3
PROPOSED AMENDMENTS TO REVISED RETIREMENT PLAN
The Retirement Plan for Employees and Former Employees of American Brands, Inc. mad Designated
Affiliated
Corporations, know~ as the Revised Retirement Plan, was adopted by the stockholders at the Annual
Meeting in 1960.
It has -~inee been amended trom time to time by the Board of Directors and at the Annual Meeting in
1965 by the
stockholders. Approximately 11,400 employees of the Compa.y and The Hatheway Steaae Corporation are
covered
by the Plan. Of this number, 12 are directurs or o~cvrs of the Company.
The Board of Directors recently adopted certain addltlonal amendments, to become effective as
of January 1, 1970.
subject to the receipt of a favorable ruling of the internal Revenue Ser,Ace and subject also to
approval by the stock-
holders of the Company. The Revenue ruling h~ been received.
Summary of Proposed Amendments
The proposed amendments to the Plan change the formula by which the araeunt ef retire~lent
benefits is calculated,
introduce a ralnimum benefit and increase the present maximum benefit, and broaden eI~ibi[ity ~r
severance bene-
fits. A brae[ dcserlp~i~n of the material features of the amendments appears below. The text of lhe
amendments wi][ be
sent to any s~oekho|der upon wrkten request to the Secretary a~ the Company's ofi~ee, 245 Park
Avenue, New York,
N. Y. 10017, and evples wig be available at the meeting. Stoekholder~ are referred to the text and
the following
sm~ar y is qualified by such reference.
Benefit Formula. Under the Plan as now in effect, retirement, spouse's, severance and disability
bene£~s are based
on the employee's earnth~s throughout the per~d of his employment and aze payable at ~m annaaI rate
equal ~o the
sum (or its actuarial ec~ivalent) o[ (i) a "past ~rviec" benefit based on years at contlnuous
employment before 1960
multiplied by 4/5 of 1% o{ 1960.]964 average ann~al e~rnings up to $4,800 ancl 1½% of such earnings
in excess
o~ $4~80~ plu~ (ii) a "futme service" benefit equal to 1% of earnings after 1959. The amendments
(which apply
only to pe~on~ in serene on or ahe~ January 1, 1970) would ~ubstitute a "final p~y" ~or t~i~ "career
pay" ~ormth~
and base benefits on the average earnlng~ of the five highest consecutive years in the final ten
year~ of employment,
with the amount of benefit equal to the sum (or ~s actuarial eq~va~ent) of 1~ of such "final
~verage" earnlng.~
multiplled by the number of years of continuous ~ervlce up to 35, plus ~ of 1% of final average
earnings in excess oI
~4,g00 maltiplled by the number of years of continuous ~erv~ce before 19~0 within the applicable
period. /I~ the case of
severance benefits, only service ~om nee ~0 is taken into account, and in the case of disability
benefits a portion of the
benefit is paid from the general funds of the Company.)
When an employee becomes enfitIed to benefits after more than 35 years of eonelnuo~us s~rvice,
the amendments
would base his benefits on the l~st ~5 years o~ such service, rather than on the first or last 35,
wblchever prodae~
the higher benefit, as provided in the Plan ~s ~ow in e~ect.
The proposed new formula is intended to provide ~arger benefits mere in keeping wlth current
and anticipated
iutu~e pay levv~s. There are, howewr, certain employees ~or whom the new formula would produce
sma]er benefit~
than the present formula and therefore the proposed amendmeat~ al~o provide that be~e~t~ un~e~ the
Plan .s n~w i~
effect shall net be reduced for any employee as a re~uIt of the araenc~nent~.
M~timum and Maximum Benefits. Under the Plan as now in effect there is no minlmum benefit
prescrlbed.
The proposed amendment~ would provide a minimum benefit ~r employees retiring at or after age 62 and
for 811
retir~ment~ ~r disability, regardless of any smaller amount produced by the benefit formula, in an
annual amount
equal to $36 multiplied by the recognized number of years of servis~ in regular full t~me employment
al~d $18 muI~?lied
by the r ecognised num]~er of years ~f service in seasonal employment. The amendments would also
change the maximum
aomml benefit from $37~500 to $75,00{).
Severance Benefits. Under the Plan as now in effect severance beneflt~, ~.e. pensions payable by
reason of
termL~ation of service otherwise than by r~irem~nt, death or disability, are payable only to regular
full ~ime em~oyees
wko are a~ least 50 years of age (but not yet 55) and who have at least 20 years of service
inm~edlateIy prior to
~erminafien of service. The proposed amendments w~uld broaden the eligibility for severance benefits
~o as to include
any reguisr ~ll-tim~ employee ha~ng at ]east 20 years ef 5ervlc¢ whose age and years of service
total 70 or more.
7

Cost o] Plan and Proposed Amertdments
It is the present intention ~| the Company to fund the unfunded past service cost of the Pisn
over the 31-year
period cemmencffig on January 1. 1070. According to dic latest report of the Conlpaity's independent
acttlary, this cost
for the Plan as now in effect is approxitnateIy $1~,530~000. The actuary ha~ estlmated (usffiy, for
the first time with
this Plan, a level fending method of valuatLan, an assumed interest rata ot 5% and a~uarisl
as~umptlons for anticipated
Plan wiffidrawels and future waye focrease~) that the ameadmenls will produce a net Lacreas¢ in
unfondud past service
co~l of approximately $14,602,000. The present annual cost of ful,dizly to the Company and its
participating affiliate,
and the net additlonal east by reasons of lhe amendments, arc accordingly estimated as follows:
plan a~ Now Additional Cost of
in Effect Antt.ndments
A~ter
Deductlag After Deducting
Actuaries Taxes (at
C~ent Actuary's Taxes (at Current
Estimate Rate~) a~
Estimated Estimztte Rates) as E~timated
• Be lure Taxes by Company
Before Taxe~. hy Company
Annual payment with respect to pa~t service $2,603,000 $1~260~000
$1,265,000 $612,000
Annual pasteur with respect to current
service .............................. $4,279,000 $2,071,000 $
25,000 $ 12,000
Totals ...................... $6,882,0O0 $8,331,000
$1,200,000 $~24,000
Estimated Retirement Benefits
Under t~e Plan as pro~o~ed to I3e amended, almuol retirement benefits at normal retiremen~ of
the fel]owlng
persons atoned ~n the table under "Remuneration" on page 3 who are currently in the employ of the
Company would
be as fol[ows (th~ fi~res in parendie~es showing the reduction upor~ the actual or a~sumed eicctfon
by t~ employee
of an optiona~ joint and survivor annuity) : Alfred F. Bowd~n, $35,135 ($28,614) ; Philip H. Cohen,
$8,100 ($5,642) ;
Henry G. F~ench, $26,313 ($19,1U6) ; Robert K. He,mann, $40,639 ($31,569) ; Cyril F. Hetsko, $30,342
($22,334) ;
Julian B. McCarthy, $30,876 ($21,804) ; Charles A. Mehos, $83,530 ($14,899) ; Eugene F. Moonvy,
$35,240 ($23,551) ;
George J. Scheamm, $27,857 ($i9,403) ; John B. Sparrow, $27,291 ($21,686) and 1robert B. Walker,
$75,000 ($49,440).
RESOLUTION CONSTITUTING PROPOSAL 3
Thv resolution eonslituting Proposal 3 is as ~ollows:
R~SOLVED, as conditionally adopted by die Board of Director~, t~at th~ amendments to the
Retirement PLan
~or Employee~ and Former EmpLaye~ of American Brands, In¢, and Designated Affiliated C~rporations
described
in the proxy statement accompanying the notice of this Annaal Meeti~ be and they h~reby are
approved, to be
effective ~ of January 1,1970.
The a~Llnatlve vote of ~ majority of the votes cast by the hffiders of Common St~ck voting thereon
is necessary
for the adoption of Proposal 3.
The Marmgem~n~ recommends that yo= vote FOR Proposal d.
Proposal 4
PROPOSED AMENDMENTS TO ARTICLE XII OF THE BY-LAWS
Attire XII of the ~y-La~s of the Company in its or~g~r~ol form was adopted by the stockholder~
in 1912. It has
had the same purpose of :[urnithLag incentive compensation to key ~mployees for more than 55 years.
A~ now in effect,
Arllcle XI[ proffides th~ of the amoun~ available as incentive compen~allon for any year 18% shall
be a0otted to the
Glaalrmar~ of the Board al,d Chief Ex~.eutive Officer and 12~ to the Freeldent and Cffief Operating
Officer (who together
constitute the Incentive Compensatlon Commlttee), with tim balance of 70% belng available for
aUolnaent to other key
employees constituting the Management Group. O] the 70% thus a~'a~isble for elffitment to the
Managemen~ Group, 24%
is aiistted b); Arti¢ffi XII to participants ffi that group in proportion to ffielr fixed salaries
and the balance (46%, plus
arty amounls not ollotted 1o the two officer~ referrec[ to above as a result ol vacancies in those
offices) is ollottable
by the llmentlve Compensation Commitlee within the Manageraent Group, entirely at it~ discretion as
to amotlnts and
individuals. Article XII also proffides thet one.hell of the amount allotted to each participant
shall be paid to hlm
~n cash as soon a~ praetica}/le alter allotment and that the other onediall~ a~ter reductlon as
~tated in the next sentence.

*hall be contingently payable to him in annual installments after his emp]o)nwnt by the Company
terminates. Sine~
1960, when the Company's Profit Sharing Plan was adopted, Article XII has provided that the
deferred portion of a
participant's in~entive compensation for gray year be reduced by the amount credited to him ander
the Profit~haring
Plan for the came year.
From time to time Management ha~ coosldered various suggestions for increasing l),e
attracBver~ess el the incentive
eompensatlen program under ArtleIe XII to participants and prospecti~ parficipmats and enhancing its
value tu the
Company without, however, changing the basic formula fixing the amount to become avaiIable for
allotment each year.
Since the Annual Meetlng of stockholders in 1969 at which certain proposals of that nature were
approved, the Tax
Reform Act of 1969 has become law, with slgniheant impact on deferred compensation in general. That
event, together
with the effect of condnulng inflation, has impaired the desirabihig of the deferred portion of
Article XII incentive
compensation. In order to maintain the vaine of the incentive program of the CompaJly, the Board
therefore believes
that Seedon 4 of Article Xll (the text of which is included in Exhibit A to this proxy statement)
dwuld now he
amended to provide that the deferred portion of allotments for years after 1969 be made contingentty
payable on
December 15 of the year in winch the allotment is made, instead of in annual installments be~nning
after retirement
or other termination of employment.
The 1960 amendment providing that the deferred portion of an allotment for any )'ear be reduced
by the participant's
profit-sharing credit for the stone year has proved inequitable in operation. For some participants
it has meant reducing
the incentive compensation otherwise payable to them by 509; because the profit-sharing offset has
equaled or exceeded
the deferred portion of their allotments. For others, it has meant reducing their incentive
compensation by a profit
share they would not in fact receive because their employment terminated heIore their profit-sharing
credita became
fully "neared." For all eligible participants, the profit-almring offset has diluted discretionary
awards under Article XII
and to that extent diminished the value of the Company's incentive compensation program. The Board
bdleves that this
deficiency should be overcome by amending Article XI[ to eliminate the offset provision by deleting
Section 8 (the
text of which is included in Exhibit A to this proxy statement). If that provision had not been in
effect in 1969, the
deferred contingent portion of incentive compensation accrued for all employees participating under
Arfiele XII
would have been increased by $389,824, ot which $202,288 would have been fur directors and o~cers.
In accordance with the amendatory provisions of the Article, other amendments to Artfofe XIf
amy be made by
tim Board of Directors from time to time withnut stockholder action, provided that no amendment haay
be made by the
Board changing the basic formula so a~ to increase the amount made available for allotment tm&r the
Article each year.
RE$OLUTION CONSTITUTING PROPOSAL 4
The proposed resoluffen constitntlng Proposal 4 is as foBows:
RESOnVXD, that Arfiefe XH of the By-Laws as now in effc~ct be amended (1) with respect to
paragraph (B)
of Section 4 thereof by:
(a) inserting therein a new subdivision (i) reading a~ foffow~:
"(i) ~'ith respect to allomaent.q for any year after 1969, on tiw fifteenth day of
December next follow-
big tlm close of the year for wfiJch the aBotlnPnt was made, subject to the condition ~lat
prior to such
flfteenlll day of December the participant shall not~ without/he exp re ~.~ approval of the
Board of Directors,
have accepted employment with, or rendered personal service to, a colnpedtor as defined in
subdivision (iv)
of this paragraph (]~},"
(b) renumber[ng the remaining subdivisions thereof as subdNi~ions (it), /iill and (iv) and
making
appropriate, chan~ea ill eross-refelence$ therelo; am]
(e) limiting the applicability of the renumbered suhdlvisions lii) thereof and ,iii~ to
allotments made
for 1969 and prior )'ears.
and (2l hy dclcfing Section 8 in ks entirety, deleting all references to S,'ctinn ~ in t,flier
Sections of Article Xll
and renumbering the present Section 9 as Section 8.
The afifirmative vote of a majority of the ~otes cast by fire Imlders of Common Stock voting
thereon is nece~ary
for the adoptlen of Prop~sytL4,
The Management recommends that yon vote FOR Proposal 4.
9

Proposal $
RESOLUTION ON STOCK OPTIONS PROPOSED BY FOUR STOCKHOLDERS
The Company is intarmed that Lewis D. Gilbert, a record holder of 820 shares of Common Stock,
whose address
is l lli5 Park A~enue New York~ N. "g. 10028, and/or John J. Gilbert, a record holder of 830 shares
of Common Stock,
of the san~e addre~, and represe:lting an additional inmliy interest of 971 shares, and/or John
Campbell Henry, a
record holder of 1,600 shares of Common Stock, whose address is 5 East 93rd Street, New York, N. Y.
10028, and/or
David Brown, a record holder of 6 shares of Common Stock, whose address is 1901 8~th Strceh
Brooklyn, N. Y., intend
to introduce at the Annual Meeting the totiowing resolutloa (designated heroin a~ Propc~ai 5) :
"IL~SOLVEV: That the stocld]olders of American Brands~ Inc. assembled in amatlal meeting in
person and by
proxy, hereby request that any new stock option plans be made subject to the fol]owlng
provisions:
(a) That shares to be optinned will be optinned in yearly installments as nearly equal as
possible, and that
the right tn purchase shares ~n each installment will not he cumulative and will ec~plre to
the extent not
exercised during the applicable installment period:
(b) That tile aggregate purchase price of the shares covered by an option may not excee~ in the
aggregate
150% of an h~divldual'~ annual cash compensation:
(e) No options will he granted in any year to executives who are within 18 months of their
automatic retire-
ment dale on Maxch 3I of such year:
(d) It shall be a negative factor in granting new option~ if an optionee has sold oplloned
stock to pay o1~ a
loan, enabling the opllonee to pick up new options."
The proposers of the resolution have ~l~alshed the following statement seRmg forth the reasons
advanced by them
in support oI their proposal:
"Last year lil,g0~ owners of 1,528,417 shares voted in favor of ova" similar resolution. Please
remen~er, i~ an
executive can be lured TO a company with stock-options~ he can be inrcd AWAY with bigger options
el~wbere.
If ),on a~. please maxk-yovx proxy FOR this resolution; otherwise it is automatically cast
against it."
Some of the matters rvferreil to in the prope~d rc~olutinn have, in fact, been lakcn into
consideration by the
Board of Dixeetors ha its granthlg o| options under the present Stock Option Plan, and undoubtedly
will be factors that
will hear on the Board's consideration in the future. However, in the Board's opinion it is not wise
to impose fixed
restvietion~ on the method of operation of a stock option plan such as those proposed by this
resolution. In some
cases, the timhation set forth might detract ~rom the theenBw value of the option and hiniler the
Ma~mgement in i~
ef[orl~ to secure and retain key employees of outstanding ability. Competition for experienced
persons has invreased
rapldIy and the Board believes that the granting of options under the Plan strengthens the Company's
ability to hold
its present key personnel and attract key employees ot outstanding ability.
The Company's stock option program has been carefully designed so as to benellt the Company by
eneonraffing
key employees to acquil"e a proprietary interest in the Company's future, with provisions in the
pre~ent Stock Option
Plan that adequately safeguard stockholder interests. Additional restrictions such as those proposed
could, in individual
eases, work against that purpose.
"13ae Board of Directors, through its knowledge of Management performance, is in the best
position to allocate
stock options so as to obtain the ~eatest advantage to the Company and its subsidiaries, and it
should nnt be h~ndered
by any such rigid limitations. Accordingly, the resolution shonld be rejected as not in the best
~nterests of the
Company and its stockholders. A similar resolution ~as overwhdmingly rejected by the stockholders at
the 1968
Annual Meeting when more than 92.4% of the votes were cast against it, and again in 1969 chen approx
ma e y 92 7%
of the votes were east against it.
The affirmative vote of a maiortiy of the vote~ ca~t by /he holders of Common S/,ek voting
thereon would be
necessary for the adoption of Proposal 5.
The Management recommet~s tl;at yo~ vote AGAINST Proposal 5.
10

PrDposat 6
RESOLUTION FOR CUMULATIVE VOTING PROPOSED BY FOUR STOCKHOLDERS
The Company is informed that tile four stockholders whose names, addresses and record holdings
are set forth
above with respect to Proposal 5, intend to introduce at the Annual Meethag the followlag resolution
(designated
herein as Propotal 6) :
"IREsoLvE~: That the stockholders of Amerlean Brands, Inc., assembled In annual meeting in person
and by
proxy, hereby request that the Board of Direotors take the steps necessary to provide for
elections of directors by
cumulative voting, whleh means each stoekbelder shall be entitled to as many votes as shall equal
the number of
votes whleh he would be entitled to east for the alectinn of ddrectora with re~peet to his shares
of stock multiplied
by the number of direetor~ to be eleeted~ and he may cast all of such voles for a single
candidate or any two or
more of theft as be may see fit."
The proposers of the resolution have furnished the following statement setling forth the
reasons advanced by them
in lapport of their proposal:
"Cumulative voting permits minority shareholders to have ~presentatlon on the Board of Directors.
When
cumulative voting is not permitted, the holder~ of a majority of the shares may elect all of the
directors, in wMeh
ewnt the re~zaining shargbofdcrs may not elect any directors. The amendment would permit a person
or a group
of persons holding a ~*gnifieant block of shares to ha~e representation on the Board of
Directors. Without
cumulative voting such a block might be unable to have any representation on the Board~ which is
the policy
making body of the Cordpany~ambles management 1968 proxy statement."
In the view of the Management, the faneBon of a board of directors is to administer the affairs
of a corporation
for the benefit o~ all its aoekholders. The Management believes that a dizector de~trd by a minority
through cumula-
tive voting might feel bound to act in what he considers the interests of tee minority even though
such action might
not he in the best interests of the corporation and the slockbelders as a whole. It believes that
the present method
of aleellng dlrerltors~ which i~ the eorpora~ equivalent of majority rule, has worked successfully
and should not be
chnnged. Cux~dat~ ,¢~ti~g "xa~ ~¢rwheinfmgly rejected at the h964 anti 1969 Annual Meetings, ~hen
approximately
94.8% of the votes were east against it on each oeeasin~.
The af~rmatlve vote of a maiorlty o~ the votes cazt by the holder~ of Common Stock votln8
thereon would be
necessary for the adoption of Proposal 6.
The Management recommends that yo~ vote dGAhVST Proposal g.
MISCELLANEOUS
Promptly a~ter the Annual Meeting stockholders will he mailed a ~eturn postcard on whJcil they
will he ahle to
indicate their desire to reeelv¢ a copy of the sllmmary of the meeting.
The expense of the solicitation of proxies for this meeting, inaluding the cost of mailing,
will be borne by the
Company. [n addition to maiting copies of this raateriul tu stoekho]ders~ the Company will request
persons who hold
stock in their ~ltm~ or ctt~t~dy ~r in the na~ of ttnraiaees fo~ uthurs, tjj forward coplea of s~h
rctaterLul t~ thos~
persons for whom they hold stock of the Company and to request authority for the execution of the
proxles. To the
extent necessary in order to assure stt~eicnt representation at the meeting, o~ccrs and some regular
employees of the
Company will request the remr~t of proxies by telephone, telegram or in person. The amoux~t of the
expense to be
borne by the Company will depend upon the volume of ~hares represented by the proxies received ~ in
respon~
to the ,'%tic~ ot ~1eeling. If proxies are not reeefvad promptly, it may be necessary for the
Company to send telegraphic
sofickatio~t to those stockholders who have not responded.
gtockhoMets who do not Latend In he ~oresent at the meetin~ 8re urged to send ill their proxie~
without delay.
Prompt response ~s he[pthl, and your cooperation wgl be appreciated.
March 2, 1970.
11

EXHIBIT A
ARTICLE XII OF TIIE BY-LAWS
S*)cliotts 4 and 8 as now in effect
SECT£ON 4. /A) Payment to the Chairman ~)f the Baard and Chief Executive Onfeer and the
President and
Chief Operating Officer of the amounts payable t. them ueder Section lIBi hereof, and to each of the
allottees of
the Managerqent Group of the amount ~( his tolal all~ltment under Sections 24 [31. 21C I and 2! DI
hereoL with respect
to any year shell be made one-half in cash as soon as practloabl¢ and the balance Isnbjcct to
Section 8 hereof)
air a deferred basis a~ hereinafter provided.
(B) All deferred amonots payalde ~ all persons hereunder, such p~rsol)s being her~fealter
referl"ed to as 'ipartloi-
pattt~," shall hc payable (subject to the c~nditfeus ~et furth in this paragraph (13) and to
[3arahraph (C) of this
Section) in cash as follows:
(i/ W~th resl~ct to ,alLotments made t~ an~ participant who (~n Januar? 1. 1970 wa~ in the
empfev of
the Company. hi three equnl annual deferred festa[hlleats~ one such installment to he paid on the
next fo][owlng
fifth bu.~iness day of the January whleh i~ al least ninety days after the date when th~
participant's employment
by the Company termlnales~ and annuaIly ihereafter and subject to the ¢c~nditfen that prior to the
fifteenth day
of Deccnthcr~ [970 the participant shall iiQt, without the ¢×llress approval of the Board of
Director's, have accepted
er~plo~T~ent with) or rendered ~ervloe tQ, a competitor as defined in subdiv~slon (iii) of this
para~raph (B).
lii) With respect to allotments made to any participant who on Jat3uar~ 1. 19~0 was not fe
the empfey
of the Compa~ffi in ten equal annttal deferred in~aUments~ ene such installment to be paid on the
[3~th business
day in January in each of the ten years following tile dose of the year in whlok the
participant's employment
by the Company terrnhiates, cash such insta[3mem heing subject to the c~ndition that, prior to
the explral~on of
four fu[3 calendar years after the parLi~ipant'$ enlplo~meltt by the Company terminates, the
participant shall not,
without the expres~ approval of the 13oard of Directors, have aecapted cmpfeym~nt wlth) or
rendered personal
ser'zloe to, a compe~itur as defined in subdlalsiotl ~iJil of this paragraph IB).
([3i) As used herein, a "comI~thor" shall mean any ¢orp¢>ratlon or other entity engaged in
any activity
which, at the time the applicable all~tanent was made. was c~ixIpetidve with the bus~ness of the
Company and
"the business of the Company" at the linte o~ allotment sha~l mean the type~ ~f bus~ess carried
on by the
Company and its subsidiaries which are deemed by the Board of Directors to have been the
principal ~pes
at that time.
(C) Subject to $ectinn 5 hereof, no such ~nstallment may he transferred by any participant in
any manner
whatsoever, including transfer by op~ration o| law. If any participant i~, fe the opinion of the
Board of Directors,
iaeapabfe of handling his nffalrs, or mak~ or suffers any attempted tran~er, whether voluntary (3r
involuntary, of
any s~eh ~nstalth~nt, then ~n the dL~vreth)u of the Board of D~r~etors payment thereof to such
participant sh~df cease
ar~[ payr~ents may be made or applied to or for the benefit of ~uch participant or hls spouse,
children, or other
dependents~ or ar~y ~f them, in such manner and in such proportion a~ the Board o~ Di~ecLors shall
from time to time
deem proper, su~oject, however, to the other provisions hereof.
(D) Any portthn of any allotment which terminates by reason o{ noncompliance with its
eonditfens shall revert
to* the Company.
SECTIOn,r 8. After the amounts a[3ottahle under Sectfeas I(B), 2(B), 2(C) and 2(Di hereof with
respect to
ar~y year have been determined f~r all IJarLloil~,lnt~ wlthou~ reference to tins Section, the amount
that, but for thi~
Section, would he payable purst~anl lu subparagraph ~2~ of Section 4(A) hereof to caeh participant
f~r zuch year
shell be reduced by a ~um equal to she amount apportioned to such participant for such year trader
the Prof~t-Sherlnh
Plart of Arae~ican Brande, ~n¢.
12
