Jump to:

American Tobacco

Radio Continuity, Lucky Strike, Kay Kyser, July - Dec., 1939

Date: Jul 1939
Length: 546 pages
ATX01 0244551-ATX01 0245096
Jump To Images
snapshot_atc 0001432923

Fields

Litigation
10004026
Type
Media Articles/Media Transcripts
Publication
Date Loaded
23 Nov 1998
Attachment
1432923

Document Images

Text Control

Highlight Text:

OCR Text Alignment:

Image Control

Image Rotation:

Image Size:

Page 1: 0001432923
---
Page 2: 0001432923
~ ~ _--~ ~- ~ ~ - --~--~ ~--~. 4 -- . • ~.~ ~ Th~ Fame~ioan Tobacco Company 7/8/SD ~ ' ~ Kay Kyserts College of Nuslcal ~owledge -- 68th program !~ ~: Wednesday, July 5th, 1939 RECORDING REBROADCAST Listen to the chant of the tobacco auctioneer~ (CHANT) left sale .,, 32-37 2nd sale ~. 31-96 ALL DONE? SOLD TO THE AMERICAN TOBACCO COMPANY~. "gOLD AMERICAN" means f~ns fiobaoco for your Lucky Strikes. Thstls why with in n~9~endent tobasoo exports - men who spend their lives buylngt selling and handling tobacco - w~th men who know tobacco best, iflls Luckies ~ to i. Have you tried a Lucky lately? "HAPPY DAYS ABE HERE AGAIN" ............ ORCHESTRA) NILES: Lucky Strlke presents Kay Kyssrls College of Musical Knowledge, and here comes ~he man and his band who gave America singing so*~g titles and that fsmous "m~kes-you.wan~-$o-dsnce music... "" "~" Kay Kyser, '- - L,. .................... OHEHES A) KYSER: Ev~nin~ folk~ - how're y'all? Tohight ~he campus of the college of Nusical Yauowledge is locstod on a billo~;y little cloud here in the City of Angels - Los Angeles. And six ~f bhose very f~tching cherubs hav~ folded theim wings and sit here on the Dlatfo~r~ waiting fop the nin~ty-flve dollars in prizes ~4~drop C~iu %h~ ~.and the Angels sing - ana we hope the~ know the answers ~oo. A pat on the halo to oaoh one ~. of you anH~ilcal con~s~s/l~s~ bat ~ighb now, I sugges~ that e~oh and every scholar ne&~ and fa~ g~ab his favorite sp~it~ ~ 1 ~e~ O~D on th~ ' C - an~ l~tls danoo - I m~a~ ~ ~ome on - let's dance~ YOU" ..... . . . ORCHESTRA ) R]'MOI 02~552
Page 3: 0001432923
K~SEtt : BOONE : NILES : BO ONE : N!LES : Chill~ two o# three weeks ago ~rl~, Dean Niles I brought you a few ~o~lents by a Kentucky tobacco farmer, named Eobert Beatty, and after t~--~. ~,, it came out that P. E. Boone here, the famous tobacco auctioneer, is a good friend of Robert Beatty. Isn% that right? ~ ~ ThatTs right, Professor Kyser. live sold Bob Beattyls tobacco at auctions for a gooG zany years. Eels a prett7 good tobacco grower, isn't he, Mr. Boone? He rates tops, Mr. Niles~ ITve sold a lot of his tobacco to Lucky Strike, And besides fa~ing, he used to be a Representative in the Kentucky State Legislature. I think he knows •tobacco conditions pretty genemally. Wellt thmn, I want to read again the co~.ents made by Mr, Beatty about the ~provement in tobacco crops during the past several years° Herets what he said - (READS) I think that more and more of us farmers are coming to realize the importance of the work being dohe by thm Government Experiment Station to help us g~ow finer quality tobacco. I know • csn call on the Experiment Station to help me at any time and I l~ow that as a result, my tobacco crops have b6en bett~r than ever in the past few years. / -2- FII'HO ~ 02¢,'/-553
Page 4: 0001432923
-~,, TT .................... • .... CONTE : (LUCKY DAY.. -3- 715/3 $mokersp have you tried a Lucky lately? We ~s]<, becnuse this kind of coops~,atlon between th~ famuer and Un~le Sam h~s helped mak@ tobacco c~ops all ove~ the SoL~h b@tter then ove~ during the past sev~r&l years. As ~lways, L~ky Strike has bought the C~esz~ of the Cmo~ - the finer, li~hte~ tobaccos dev%lop~d viith th~ ~id of the UnSt%£ Ztate5 Goverruuent~ State and University Experimen~ 8tatio~s. Aged and mellowed from 2 to 4 years, these be~t~r-than-ever tobaccos a~e i~ Luckles today...As a result, Lzckies ere be~ter than eve~. ~ave yo~ t~isd a Lucky lately~ If your answsr is llnol1~ maybe ~oulv~ be®n ~isslng something. Zt~t With ~he ~xt p~ck~go of ~ig~ettes yo~ b~ ~nd ~sk for Lua-t~# ~trikeo ........ OEC}~STHA) P, TH01
Page 5: 0001432923
)Z E~h - h~sh - children ~, c~i~t is r~quested for the benefit of these first ~hree ~t zn:~ r~ti~in~ c~.. ~ r~uoous ~nd ready to ride I~onB~stants~ Whe~ ivere chosen enti~eZy ~t ~andcm f~om ~h~ student body and have ~eoelvcd no rehearsal or oo~chlng of any kind. They stand on their own SiX feet - bu~ m~y fall flat on their own three fmces~ when they mix with tha~ monsstlc menace, with tha mlsanthroplo medulla ... the m~bling ~sthusalum --- Nassa Kay KyserL (K~SER ~ClEME IN 6/8 ............. ORCHESTRA) ,/~. A~vanoe, scholars three, a~d don~t flzzls like a wst r~ left ovor from yesterday. Light ~our fuss - go up - and go boom - for here is the f~rst question for of (ADD FIRST QUESTION ROUND) A1-AO 1 024-4.555
Page 6: 0001432923
FIHSE QUESTIONROUND i, Toll Earl Hu21phroy of Lodi, Celifornie, v6qose theme song this is (PLAY), 2, H~re)s One from Los Angeles, C~lifo~nia~ ~iss D~imar Nelson wants you to name $ radio programs that hllve the word "Holl~vood" in thei~ nsm@s. g. Listen closely now: we are at a baseball game and you are coach on third base, ~qere)s a rur~ler on third base ~nd the batter hits a long fly. The mlnut8 the ball is caught, Mr~ C. F. Cross of Portland, Oregon says tell your man on third to (PLAY) and he s~id for no reason st all, if you were teaching a lady to driv~ an automobile~ th~ first thin~ 7~u w~id Ir~press on h~ is to (P~E), 4. We al2 know the ~ords to the "~i~ic Goes Rotund a~d Round," which sP_ys IIDuSh th~ first valve down, push the second valve dowrl, etCoII So Miss Teola Smith of West point, N~braska wonders if you know how many valv~a ther~ ~re cn a t~u~Det, ~o~ ~ny valve~ on a trombone - on bugle? 5. N~i~ this song for Ernest Jackson of Austin, Texas. (PL~Y) For ~any year~ that was the theme song of ou~ of the most popular o~chestras on ~s West Coast and thro~ighout the nation. Who? i f~ T,~O 1 0244.556
Page 7: 0001432923
6. [t~s OU~ NiCest or WrOnEer foe tonight . _ Miss Margaret F~,elssr of Carroll, Iowa, wants you to Say Eight or Wrong to the following statements: (1) Tough-guy, Edward G. Eoblnsonls hobby is ~lassical ~81o usa was m ~nown as the Waltz KinE. (3) The modern har~nonlca is played by ~~o (4) Eddy Duchln's father owns a chain of drug 8toTes ," __-- V. Bpsaking Of bugles, Stanley Rowden of Keliyfield, TexasI Wan~s you to name this song. {PLAY> Now if the [BUOI~R~ awakens the - soldle~s, who awakens the (BUG~R)? 8o Mrs. JP-ok Has, ilion Jr~ of Galen San Deer Lodge, Montana, wants to hear that "singing in the shower" voice of yours and do i~ well so we wonTt have to send you to the shower. {pLAy) 9. Name this song for Miss Nose Nederlos o£ Ntevel~.son, Califorela and also tell us what type of music it is. (PLAY) SOUND: BELL ~INGING ., 6,4,
Page 8: 0001432923
--~NILES: KYSER: KYSER: NILES: KYSER: NILES: KYSEE: PLU~IER: (REVISED) -V- That's the bell, Professo2 - and it means only on~ thing. Yes, Dean Niles - the ~ound is sorrowfully declared at an ond~ and our wonde~-working wlza~ds of right and wrong -- in other words, our jangling Judges are tussling with the E~eka - here is the decision, naming as the wincher none other than (APPI&bSE) Dear the First Round. and com~ home in time for the Final Fray. Pardon m~, Professor - speaking of a~va~ds there's a gentleman here to give ?ioa a~ award. Wh~, blow m~ down, D~an NiI~ - who i~ h~? Hc is Mr. Evans Plumuer, Nestern Editor of that famous publication -r~Radio Guide". Professo~ Kyser - ~. Evans Plummet. Welcome Zo the old School, Mr. PlU~2~er. Thsnk yo~, Professor Kyser - it is my pleasur~ to present to you this Gold Plaaue For winning Radio Guide's Star of Stars P~.l for 1989 for hav!nE the best audience participation program on the ai~, (AgPLAUSE) you are awarded the academic palm for A candle burns in the ~indow, so be sur~ ii ~ -7-. RT,NO '1 024'$558
Page 9: 0001432923
~ £YgER: 3. (REVISED) 7 - A Thank yon, Evans Plummet - thank you Radio Guide, .... our appreciation to all of ~ou listener~ who voted for us in this great poll~ WeTre gonna do our best to keep up the standard of the old College of ~usioal Knowledge and promise to work hard to further your musical education, In honor of ~his occasion I declare a recosa. Relax and light up a Lucky Strike while our students slip, slide, shi_~my, sprint, spangle, splash, Gq~ak, squeal, squat, scream, steam, stamp, stall, stew and suffocate on ~he old caraous. The lld,s off~ Kids - and what I moan i~ lefts dance ... come on, let's danc~Z ("BEF~ BARREL POLYP" ................. ORCHESTRA) (APPLAUSE) SEGIIE TO ("STRANGE ENCHANTMENTI~ .............. SI~IIS & ORCHESTRA) (APPLAUSE) cg<Lmaon~L #~ V -A n]'~Ol 02 ~%~559
Page 10: 0001432923
~fSER: NILES: CONTE: NILES: ............. M • -8- 7/~/39 DO~D Niles has a few facts and figures about a movlo - f~ots an~ figures that I thir/~ movie magazine critics would have to headline.°.A WOW! These figures are estimates rscen$1y offered by an attsndance chcoker in the Lucky Strike Exhibit at the Now York World's Fai~. Eo figures that on the Opening Day of the Fair, 55,000 to SO, 000 people visited the Exhibit whore the Lucky Strike movie is ~howlng.°.and that approximately 8001000 people have gone through the Exhibit since. Thus nearly a million people have already had a chance to ao~ually see for thsmselvos ~ movie showin~ in detail the exoluslve I~ok-# Strike p~oooss, "Itls Toasted". And they also hays had a chance to notloe the deliolous fragrance of tobacco that has boon through the "Toasting" process and is being made i~to Luokies right theme at the Exhibit building. We hope that many of you will come to thls Exhibit if you visit the New Ye~k Fair. Yes, fo~ i~ would llke you to see for yourself just ~#nat ItItls Toasted~t moans to you as a smoker. Everybody knows -- s%unshino mellows~ h~at p~rlfies. And in this movie yo~ can actually see how the highe~ heat of the ~tToastingll process removes certain harsh throat irritants naturally p?esent in all tobacco. You can see how Lucky St~IkeTs flne~ tobacco recslvos a 21~h to~ing- up in the concentrated s~mshino of the ultra violet ray, Yoh ca~ see all this ~st as closely as you can notleo the dsliolous aroma - the wholesome fragrance . of the tobacco which has been through the "Toastir~" process. -8- P,T~OI 024-4.560

Text Control

Highlight Text:

OCR Text Alignment:

Image Control

Image Rotation:

Image Size: