Email
Password
(Forgot Password?)
Reports voluntary industry guidelines regarding marketing to youth, including headings: "[e]xisting youth guidelines; New industry guidelines for youth; Cigarette product sampling - Changes to sampling code; Premiums; [and] Paid movie placements". Includes extensive editing and marginalia.
Announces "five-pronged effort" including "Retail Awareness Program, minimum age, vending machines, "new industry guidelines for youth", and "a new tobacco-specific booklet". Includes extensive editing and marginalia.
Lists, alphabetically by state, minimum age for purchase of cigarettes. Notes in marginalia indicate "[w]e've double-checked this - DR".
Opens "industry has long taken the position that smoking is an adult practice to considered solely by mature, informed persons". Cites 1963-1984 timeline of "strict measures [industry has taken] to limit children's exposure to tobacco products" (statement edited in marginalia to "address youth smoking"). References advertising, marketing, industry activities, and smoking prevalence data to emphasize efforts (contains extensive editing and marginalia).
Argues that proposals by Health and Human Services Secretary Sullivan to impose "new legislative action...such as licensing [of retailers] and banning vending machines" to reduce youth access to tobacco products "are misdirected". Quotes national data on placement of vending machines and failure of existing laws to restrict youth access to alcoholic beverages. Advocates enforcement of existing laws noting "[i]t has always been the po[sition of] cigarette manufacturers that the choice to smoke [sic] to be made by adults" (per marginalia) (incomplete document - portions of page not scanned; missing pages).
Quotes experts, testimony, and research studies to establish "cigarette smoking has no significant effect on the incidence of smoking by young people and banning cigarette advertising does not reduce youth smoking". Includes editing in marginalia, including "pick non-industry experts if possible".
Presents latest draft version of "Tobacco: Helping Youth Say No...designed to expand communication between parents and children and to raise levels of mutual respect and trust." Notes booklet is divided into three parts: Part I deals with peer pressure; Part II helps parents prepare for discussions; and Part III offers communication strategies.
Transmits "results of the 'Tobacco: Helping Youth Say No' [THYSN] survey of educators". Notes on document indicate fax was "not confirmed" due to "communication error" (similar to Bates 41198; attachment missing).
Transmits "results of the 'Tobacco: Helping Youth Say No' [THYSN] survey of educators" (similar to Bates 41160; attachment missing).
Transmits "draft press release promoting the positive poll results of users of 'Tobacco: Helping Youth Say No'", noting plans for dissemination to "reporters and educators on our youth initiatives mailing list, and soliciting comments (identical to Bates 41905 and 41908; attachment missing).
Transmits "draft press release promoting the positive poll results of users of 'Tobacco: Helping Youth Say No'", noting plans for dissemination to "reporters and educators on our youth initiatives mailing list, and soliciting comments (identical to Bates 41905 and 41911; attachment missing).
Outlines guidelines, as interpreted by counsel, for seven unspecified domestic cigarette manufacturers to implement Congressionally-mandated warning labels in advertising and package design per announcement of April 7, 1971. Includes report headings: "Media covered; Depiction of cigarette package; Positioning and placement of package; Size of package depiction; [and] Miscellaneous guides for package depiction".
Discusses modifications to Tobacco Institute (TI) film strip and transmits related correspondence. Documents two recurring questions: (1) whether it "would even remotely subject [TI] to challenge"; and (2) whether airing of revised film strip "would adversely affect any litigation against a member Company". Responds in the negative to both questions. Recommends concerned TI members be informed that "counsel for the Institute has reviewed the changes and were satisfied with them from the Institute's point of view" (attachments missing).
Transmits tables and chronicles discussion of "possible changes in the filmstrip in the light of CT's [C. Thompson] letter" to "HTA" (H.T. Austern) and G.V. Allen. Makes recommendation "to insert under the legend 'Heart Diseases' a line reading '(Adjusted for Age)'" and suggests the desirability "to include a comparable line under the 'Major Lung Diseases' [heading] to read '(Crude Rates)'". Notes presentation factors "in all likelihood...would not detract from the message [and] they would afford helpful additions for legal purposes" (attachments missing).
Advocates formulating project presentation "to avoid even the remotest possibility of the lone dissenter being drawn into a public discussion of his position before the Board." Declines to name "dissenter" or "project".
Transmits text and photos from video produced by Hill & Knowlton regarding "comparison between diseases and lung cancer". Concludes some frames "ought...to be redone, so as to put the line on the graph referring to heart disease on a crude figure basis, comparable to other lines." Defends presenting age-adjusted data "since it is only reasonable to expect that [the elderly] will ultimately die of the principal diseases of the aged including lung cancer and heart disease." Notes if presentation changes are feasible, "the lung cancer line would become virtually flat" but "data to permit this adjustment for age levels back to 1925 is not available" (attachments missing).
Transmits tables and provides discussion showing "crude death rates and age-adjusted death rates for respiratory diseases are virtually, though not precisely, the same." Notes preference for using "age-adjusted figures throughout, but they are not available from official sources." Compares 1925 data in film strip to 1900 data used in "Tobacco and the Health of a Nation" leaflet, explaining the differences are "a matter solely of visual convenience." Discusses three ways to change presentation and thus "solve the question raised at the meeting of the lawyers" (attachments missing).
Chronicles "events that have generated substantial media interest in our industry", provides background, and describes actions taken or planned. Highlights recent journal publication, press conferences, House bill, Surgeon General report, proposed Food and Drug Administration regulatory action, cigarette ingredients issues, state-based initiatives, March on Washington, and all related media coverage and industry responses. Advises "[w]ith the hearings scheduled before Rep. Waxman's subcommittee on FDA jurisdiction [over tobacco], I do not believe we can expect national attention to diminish much in the weeks ahead."
Transmits transcripts and related documents from Congressional Hearings on whether nicotine is a drug and whether industry is adding nicotine to cigarettes. Names principal figures and government agencies involved in investigation along with television networks that contacted Tobacco Institute (TI) for comments. Documents industry briefing of "23 Members from the tobacco-producing states on questions raised by recent media coverage on tobacco issues." Relates TI and Covington & Burling collaboration "to prepare [TI] testimony and expert witnesses" for upcoming hearing on H.R. 2147, a bill by Rep. Michael Synar to create new regulatory authority over tobacco" in the Food and Drug Administration (FDA). Identifies areas of concern for which potential witnesses will be contacted (attachments missing).
Transmits redrafted letter containing "modification in the proposed letter to the Code Review Board" (attachment missing).
Responds to television commercial by the American Heart Association (AHA) stating "smoking is the sole factor in heart disease or heart attacks" by citing guidelines of the "Television Code Review Board" pertaining to allowable references to coronary heart disease. Asks that guidelines apply to AHA spots (incomplete document - part of left side of paper not scanned; missing pages).
Requests Television Code Review Board (TCRB) to "review and consider requiring revision of the anti-smoking television messages" by American Heart Association currently televised. Describes video and audio, and cites advertising guidelines relative to "'three major controllable risk factors - cigarette smoking, high blood pressure, and serum cholesterol levels'". Concludes it "appropriate and fair...that any mention of smoking in relation to heart disease or heart attacks must be accompanied by references" to the other major factors. Offers to provide "supporting scientific materials" and notes expectation "to hear from [TCRB] promptly" regarding action.
Transmits "draft of a letter that might be sent to the KAB Code Authority" relative to the "AHA announcements", notes attempt to obtain transcripts of announcements, and suggests circulating draft "to the other general counsel in advance of the next meeting" (attachment missing).
Transmits examples of "hostile questions that could be asked of an industry witness" at upcoming Congressional hearings based on "recent news reports and presentations at the last two meetings of the Surgeon General's Interagency Committee on Smoking and Health." Notes clearance of document by Rupp who will meet with Tobacco Institute (TI) staff "to draft answers [from the standpoint of a TI witness] to rough ones unanswered as yet" (attachments missing).