Scarcnet News Summaries (Advocacy Institute)
MN Coalition Launches Campaign To Mobilize Public Support For Antismoking Programs
Length: pages
Abstract
The Minnesota Smoke-Free 2000 Coalition last week launched a $30,000 advertising campaign to mobilize public support for allocating $655 million of the state's $6.1 billion tobacco settlement on a tobacco prevention program. The ads are running on radio and in newspapers. The Coalition's plan would put half of the state's tobacco settlement payments over the next five years into a trust fund to pay for antismoking advertising and education.Some legislators have suggested using all of the settlement money for tax relief. Bloomington, MN Mayor Coral Houle said, "It is possible that not one dime will go to prevention efforts. That would be a tragedy for everyone in this state."
Source: Conrad deFiebre, "Antismoking Forces Advertise For $655M Prevention Plan," MINNEAPOLIS STAR-TRIBUNE (on-line), December 30, 1998.